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[null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"1я неделя","/дней","2я неделя","/дней","3я неделя","/дней","4я неделя","/дней"]
["Январь",{"$f":"AA69","v":0}]
[null,null,"Каналы, ведущие на сайт",null,null,null,null,null,null,null,"Продающие каналы, не ведущие на сайт",null,null,null,null,null,null,null,null,"Доп. Расходы",null,null,"Недельная статистика",null,null,null,null,null,"Прогнозы, цели"]
["1 неделя",null,"прямые заходы","директ","adwords","поиск","ссылки","источник m","источник n",null,"Повторные","авито",null,null,null,null,"вконтакт","источник k",null,"описание затрат","деньги",null,null,"сайт","площадки",null,"вообще",null,null,"По факту","За месяц (прогноз по средним)","За месяц  (прогноз по динамике)","Цель"]
[null,"показов"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C6:I6)=0,\"\",SUM(C6:I6)/A7)","v":""},{"$f":"IF(SUM(K6:R6)=0,\"\",SUM(K6:R6)/A7)","v":""},null,{"$f":"IF(SUM(C6:R6)=0,\"\",SUM(C6:R6)/A7)","v":""}]
[12,"откликов/звонков",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C7:I7)/A7","v":0},{"$f":"SUM(K7:R7)/A7","v":0},null,{"$f":"SUM(C7:R7)/A7","v":0},null,"$ в кассе",{"$f":"AA69","v":0},{"$f":"IF(SUM(AA8,AA23,AA38,AA53)=0,0,AVERAGE(AA8,AA23,AA38,AA53)*AVERAGE(AA29,AA14,AA44,AA59)*A72-AG22)","v":0},{"$f":"AN9+AP9+AR9+AT9","v":{"$error":"#DIV/0!"}}]
["Что сделано:","продаж/запись",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C8:I8)=0,\"\",SUM(C8:I8)/A7)","v":""},{"$f":"IF(SUM(K8:R8)=0,\"\",SUM(K8:R8)/A7)","v":""},null,{"$f":"IF(SUM(C8:R8)=0,\"\",SUM(C8:R8)/A7)","v":""},null,"Продаж за месяц",{"$f":"AA68","v":0},{"$f":"AD9*A72","v":0},{"$f":"AM9*AN8+AO9*AP8+AQ9*AR8+AS9*AT8","v":{"$error":"#DIV/0!"}},{"$f":"IF(AG7=\"\",\"введите цель\",(AG7+AG22)/AVERAGE(AA14,AA29,AA44,AA59))","v":"введите цель"},null,null,null,null,{"$f":"W8","v":"среднее продаж/день"},{"$f":"AA8","v":""},{"$f":"A7","v":12},{"$f":"AA23","v":""},{"$f":"A22","v":7},{"$f":"AA38","v":""},{"$f":"A37","v":7},{"$f":"AA53","v":""},{"$f":"A52","v":5}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C9:I9)","v":0},{"$f":"SUM(K9:R9)","v":0},null,{"$f":"SUM(C9:R9)","v":0},null,"Продаж в день",{"$f":"IF(SUM(AA8,AA23,AA38,AA53)=0,0,AVERAGE(AA8,AA23,AA38,AA53))","v":0},"-",null,{"$f":"IF(AG8=\"введите цель\",\"введите цель\",AG8/A72)","v":"введите цель"},null,null,null,null,null,{"$f":"IF(ROUND((IF(AM8<>\"\",AM8,AK9+AK9*((AK9-AI9)/AI9))),2)>=0,ROUND((IF(AM8<>\"\",AM8,AK9+AK9*((AK9-AI9)/AI9))),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AM9*AN8*AM15-AM11","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AO8<>\"\",AO8,AM9+AM9*((AM9-AK9)/AK9)),2)>=0,ROUND(IF(AO8<>\"\",AO8,AM9+AM9*((AM9-AK9)/AK9)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AO9*AP8*AO15-AO11","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AQ8<>\"\",AQ8,AO9+AO9*((AO9-AM9)/AM9)),2)>=0,ROUND(IF(AQ8<>\"\",AQ8,AO9+AO9*((AO9-AM9)/AM9)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AQ9*AR8*AQ15-AQ11","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AS8<>\"\",AS8,AQ9+AQ9*((AQ9-AO9)/AO9)),2)>=0,ROUND(IF(AS8<>\"\",AS8,AQ9+AQ9*((AQ9-AO9)/AO9)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AS9*AT8*AS15-AS11","v":{"$error":"#DIV/0!"}}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C10:I10)=0,\"\",SUM(C10:I10))","v":""},{"$f":"IF(SUM(K10:R10)=0,\"\",SUM(K10:R10))","v":""},null,{"$f":"IF(SUM(C10:R10)=0,\"\",SUM(C10:R10))","v":""},null,"Суточный трафик",{"$f":"IF(SUM(AA6,AA21,AA36,AA51)=0,0,AVERAGE(AA6,AA21,AA36,AA51))","v":0},"-",null,{"$f":"IF(AG7=\"\",\"введите цель\",((AG7+AG22)/((AD9*AD12*A72)/(AD10*A72)))/A72)","v":"введите цель"},null,null,null,null,{"$f":"W10","v":"затр. на рекламу/неделя"},{"$f":"AA10","v":""},null,{"$f":"AA25","v":""},null,{"$f":"AA40","v":""},null,{"$f":"AA55","v":""}]
[null,"цена перехода",{"$f":"IF(C6=0,0,C10/C6)","v":0},0,0,0,0,0,0,null,0,{"$f":"IF(L6=0,0,L10/L6)","v":0},null,null,null,null,{"$f":"IF(Q6=0,0,Q10/Q6)","v":0},{"$f":"IF(R6=0,0,R10/R6)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U5:U18)=0,\"\",SUM(U5:U18))","v":""},null,null,null,null,"Прогноз относительно среднего чека",null,null,null,null,null,null,null,null,null,{"$f":"IF(AM10<>\"\",AM10,AK11+AK11*((AK11-AI11)/AI11))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO10<>\"\",AO10,AM11+AM11*((AM11-AK11)/AK11))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ10<>\"\",AQ10,AO11+AO11*((AO11-AM11)/AM11))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS10<>\"\",AS10,AQ11+AQ11*((AQ11-AO11)/AO11))","v":{"$error":"#DIV/0!"}}]
[null,"цена клиента",{"$f":"IF(C8=0,0,C10/C8)","v":0},{"$f":"IF(D8=0,0,D10/D8)","v":0},{"$f":"IF(E8=0,0,E10/E8)","v":0},0,0,0,0,null,0,{"$f":"IF(L8=0,0,L10/L8)","v":0},null,null,null,null,{"$f":"IF(Q8=0,0,Q10/Q8)","v":0},{"$f":"IF(R8=0,0,R10/R8)","v":0},null,null,null,null,null,null,null,null,null,null,"Средний чек",{"$f":"IF(SUM(AA14,AA29,AA44,AA59)=0,0,AVERAGE(AA14,AA29,AA44,AA59))","v":0},"-"]
[null,"$ в кассе",{"$f":"C9-C10","v":0},{"$f":"D9-D10","v":0},0,0,0,0,0,null,0,{"$f":"L9-L10","v":0},null,null,null,null,{"$f":"Q9-Q10","v":0},{"$f":"R9-R10","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C13:R13)-SUM(U5:U18))=0,\"\",SUM(C13:R13)-SUM(U5:U18))","v":""},null,null,null,null,"$ в кассе за месяц","-",{"$f":"AE7","v":0},null,{"$f":"IF(AG12=\"\",\"введите цель\",AD9*A72*AG12-AG22)","v":"введите цель"}]
[null,"ROI на 1 рубль",{"$f":"IF(C10=0,\"нет\",C9/C10)","v":"нет"},{"$f":"IF(D10=0,\"нет\",D9/D10)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K10=0,\"нет\",K9/K10)","v":"нет"},{"$f":"IF(L10=0,\"нет\",L9/L10)","v":"нет"},null,null,null,null,{"$f":"IF(Q10=0,\"нет\",Q9/Q10)","v":"нет"},{"$f":"IF(R10=0,\"нет\",R9/R10)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C8:I8)=0,\"\",SUM(C9:I9)/SUM(C8:I8))","v":""},{"$f":"IF(SUM(K8:R8)=0,\"\",SUM(K9:R9)/SUM(K8:R8))","v":""},null,{"$f":"IF(SUM(C8:R8)=0,\"\",SUM(C9:R9)/SUM(C8:R8))","v":""},null,"Прогноз относительно суточного трафика",null,null,null,null,null,null,null,null,{"$f":"W14","v":"Средний Чек"},{"$f":"AA14","v":""},null,{"$f":"AA29","v":""},null,{"$f":"AA44","v":""},null,{"$f":"AA59","v":""}]
[null,"показы - заходы",{"$f":"IF(C5=0,0,C6/C5)","v":0},0,0,0,0,0,0,null,0,{"$f":"IF(L5=0,0,L6/L5)","v":0},null,null,null,null,0,0,null,null,null,null,null,null,null,null,null,null,"Суточный трафик",{"$f":"AD10","v":0},"-",null,null,null,null,null,null,null,{"$f":"IF(AM14<>\"\",AM14,AK15+AK15*((AK15-AI15)/AI15))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO14<>\"\",AO14,AM15+AM15*((AM15-AK15)/AK15))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ14<>\"\",AQ14,AO15+AO15*((AO15-AM15)/AM15))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS14<>\"\",AS14,AQ15+AQ15*((AQ15-AO15)/AO15))","v":{"$error":"#DIV/0!"}}]
[null,"заходы - отклики",0,0,0,0,0,0,0,null,0,0,null,null,null,null,0,0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C6:I6)=0,0,(SUM(C7:I7)/SUM(C6:I6)))","v":0},{"$f":"IF(SUM(K6:R6)=0,0,(SUM(K7:R7)/SUM(K6:R6)))","v":0},null,{"$f":"IF(SUM(C6:R6)=0,0,(SUM(C7:R7)/SUM(C6:R6)))","v":0},null,"$ в кассе за месяц","-",{"$f":"AE7","v":0},null,{"$f":"IF(AG15=\"\",\"введите цель\",((AD9*AD12*A72)/(AD10*A72))*AG15*A72-AG22)","v":"введите цель"}]
[null,"отклики - продажи",0,0,0,0,0,{"$f":"IF(H7=0,0,H8/H7)","v":0},0,null,0,0,null,null,null,null,0,0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C7:I7)=0,0,(SUM(C8:I8)/SUM(C7:I7)))","v":0},{"$f":"IF(SUM(K7:R7)=0,0,(SUM(K8:R8)/SUM(K7:R7)))","v":0},null,{"$f":"IF(SUM(C7:R7)=0,0,(SUM(C8:R8)/SUM(C7:R7)))","v":0},null,"продаж в день",{"$f":"AD9","v":0},"-",null,{"$f":"IF(AG15=\"\",\"введите цель\",AA68/AA66*AG15)","v":"введите цель"}]
[null,"заходы-продажи",{"$f":"IF(C6=0,0,C8/C6)","v":0},{"$f":"IF(D6=0,0,D8/D6)","v":0},0,0,0,0,0,null,0,{"$f":"IF(L6=0,0,L8/L6)","v":0},null,null,null,null,{"$f":"IF(Q6=0,0,Q8/Q6)","v":0},{"$f":"IF(R6=0,0,R8/R6)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C6:I6)=0,0,SUM(C8:I8)/SUM(C6:I6))","v":0},{"$f":"IF(SUM(K6:R6)=0,0,SUM(K8:R8)/SUM(K6:R6))","v":0},null,{"$f":"IF(SUM(C6:R6)=0,0,SUM(C8:R8)/SUM(C6:R6))","v":0},null,"при текущем среднем чеке",null,null,null,{"$f":"AD12","v":0}]
["2 неделя",null,{"$f":"C4","v":"прямые заходы"},"директ","adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K4","v":"Повторные"},{"$f":"L4","v":"авито"},null,null,null,null,{"$f":"Q4","v":"вконтакт"},{"$f":"R4","v":"источник k"},null,"Доп. расходы",null,null,null,null,null,null,null,null,"При текущей конверсии посетитель-клиент",null,null,null,{"$f":"IF(AD9=0,0,AD9/AD10)","v":0}]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,"при текущих продажах/день",null,null,null,{"$f":"AD9","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C21:I21)=0,\"\",SUM(C21:I21)/A22)","v":""},{"$f":"IF(SUM(K21:R21)=0,\"\",SUM(K21:R21)/A22)","v":""},null,{"$f":"IF(SUM(C21:R21)=0,\"\",SUM(C21:R21)/A22)","v":""},null,"при текущем суточном трафике",null,null,null,{"$f":"AD10","v":0}]
[7,"откликов/звонков",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C22:I22)/A22","v":0},{"$f":"SUM(K22:R22)/A22","v":0},null,{"$f":"SUM(C22:R22)/A22","v":0},null,"при текущих среднемесячных затратах ",null,null,null,{"$f":"IF(COUNT(AA10,AA25,AA40,AA55)=0,0,AVERAGE(AA10,AA25,AA40,AA55)*4+SUM(X11,X26,X41,X56))","v":0}]
["Что сделано:","продаж/запись",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C23:I23)=0,\"\",SUM(C23:I23)/A22)","v":""},{"$f":"IF(SUM(K23:R23)=0,\"\",SUM(K23:R23)/A22)","v":""},null,{"$f":"IF(SUM(C23:R23)=0,\"\",SUM(C23:R23)/A22)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C24:I24)","v":0},{"$f":"SUM(K24:R24)","v":0},null,{"$f":"SUM(C24:R24)","v":0},null,"Калькулятор свободных данных"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C25:I25)=0,\"\",SUM(C25:I25))","v":""},{"$f":"IF(SUM(K25:R25)=0,\"\",SUM(K25:R25))","v":""},null,{"$f":"IF(SUM(C25:R25)=0,\"\",SUM(C25:R25))","v":""},null,"При суточном трафике"]
[null,"цена перехода",{"$f":"IF(C21=0,0,C25/C21)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K21=0,0,K25/K21)","v":0},{"$f":"IF(L21=0,0,L25/L21)","v":0},null,null,null,null,{"$f":"IF(Q21=0,0,Q25/Q21)","v":0},{"$f":"IF(R21=0,0,R25/R21)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U20:U33)=0,\"\",SUM(U20:U33))","v":""},null,null,null,null,"При конверсии заход-клиент"]
[null,"цена клиента",{"$f":"IF(C23=0,0,C25/C23)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K23=0,0,K25/K23)","v":0},{"$f":"IF(L23=0,0,L25/L23)","v":0},null,null,null,null,{"$f":"IF(Q23=0,0,Q25/Q23)","v":0},{"$f":"IF(R23=0,0,R25/R23)","v":0},null,null,null,null,null,null,null,null,null,null,"При среднем чеке"]
[null,"$ в кассе",{"$f":"C24-C25","v":0},{"$f":"D24-D25","v":0},0,0,0,0,0,null,{"$f":"K24-K25","v":0},{"$f":"L24-L25","v":0},null,null,null,null,{"$f":"Q24-Q25","v":0},{"$f":"R24-R25","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C28:R28)-SUM(U20:U33))=0,\"\",SUM(C28:R28)-SUM(U20:U33))","v":""},null,null,null,null,"При затратах (в месяц)"]
[null,"ROI на 1 рубль",{"$f":"IF(C25=0,\"нет\",C24/C25)","v":"нет"},{"$f":"IF(D25=0,\"нет\",D24/D25)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K25=0,\"нет\",K24/K25)","v":"нет"},{"$f":"IF(L25=0,\"нет\",L24/L25)","v":"нет"},null,null,null,null,{"$f":"IF(Q25=0,\"нет\",Q24/Q25)","v":"нет"},{"$f":"IF(R25=0,\"нет\",R24/R25)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C23:I23)=0,\"\",SUM(C24:I24)/SUM(C23:I23))","v":""},{"$f":"IF(SUM(K23:R23)=0,\"\",SUM(K24:R24)/SUM(K23:R23))","v":""},null,{"$f":"IF(SUM(C23:R23)=0,\"\",SUM(C24:R24)/SUM(C23:R23))","v":""},null,"денег за месяц ",null,null,null,{"$f":"AG25*AG26*AG27*30-AG28","v":0}]
[null,"показы - заходы",{"$f":"IF(C20=0,0,C21/C20)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K20=0,0,K21/K20)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C21=0,0,C22/C21)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K21=0,0,K22/K21)","v":0},{"$f":"IF(L21=0,0,L22/L21)","v":0},null,null,null,null,0,0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C21:I21)=0,0,(SUM(C22:I22)/SUM(C21:I21)))","v":0},{"$f":"IF(SUM(K21:R21)=0,0,(SUM(K22:R22)/SUM(K21:R21)))","v":0},null,{"$f":"IF(SUM(C21:R21)=0,0,(SUM(C22:R22)/SUM(C21:R21)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C22=0,0,C23/C22)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K22=0,0,K23/K22)","v":0},{"$f":"IF(L22=0,0,L23/L22)","v":0},null,null,null,null,0,0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C22:I22)=0,0,(SUM(C23:I23)/SUM(C22:I22)))","v":0},{"$f":"IF(SUM(K22:R22)=0,0,(SUM(K23:R23)/SUM(K22:R22)))","v":0},null,{"$f":"IF(SUM(C22:R22)=0,0,(SUM(C23:R23)/SUM(C22:R22)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C21=0,0,C23/C21)","v":0},{"$f":"IF(D21=0,0,D23/D21)","v":0},0,0,0,0,0,null,{"$f":"IF(K21=0,0,K23/K21)","v":0},{"$f":"IF(L21=0,0,L23/L21)","v":0},null,null,null,null,{"$f":"IF(Q21=0,0,Q23/Q21)","v":0},{"$f":"IF(R21=0,0,R23/R21)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C21:I21)=0,0,SUM(C23:I23)/SUM(C21:I21))","v":0},{"$f":"IF(SUM(K21:R21)=0,0,SUM(K23:R23)/SUM(K21:R21))","v":0},null,{"$f":"IF(SUM(C21:R21)=0,0,SUM(C23:R23)/SUM(C21:R21))","v":0}]
["3 неделя",null,{"$f":"C19","v":"прямые заходы"},{"$f":"D19","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,"Повторные","авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы",null,null,null,null,null,null,null,null,null,null,"заходов"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,null,null,{"$f":"AA66","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C36:I36)=0,\"\",SUM(C36:I36)/A37)","v":""},{"$f":"IF(SUM(K36:R36)=0,\"\",SUM(K36:R36)/A37)","v":""},null,{"$f":"IF(SUM(C36:R36)=0,\"\",SUM(C36:R36)/A37)","v":""},null,null,null,null,null," заходы - отклики:"]
[7,"откликов/звонков",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C37:I37)/A37","v":0},{"$f":"SUM(K37:R37)/A37","v":0},null,{"$f":"SUM(C37:R37)/A37","v":0},null,null,null,"откликов",null,{"$f":"IF(AE35=0,0,AE38/AE35)","v":0}]
["Что сделано:","продаж/запись",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C38:I38)=0,\"\",SUM(C38:I38)/A37)","v":""},{"$f":"IF(SUM(K38:R38)=0,\"\",SUM(K38:R38)/A37)","v":""},null,{"$f":"IF(SUM(C38:R38)=0,\"\",SUM(C38:R38)/A37)","v":""},null," Заходы-продажи",null,{"$f":"AA67","v":0}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C39:I39)","v":0},{"$f":"SUM(K39:R39)","v":0},null,{"$f":"SUM(C39:R39)","v":0},null,{"$f":"IF(AA66=0,0,AA68/AA66)","v":0},null,null,null,"отклики - продажи:"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C40:I40)=0,\"\",SUM(C40:I40))","v":""},{"$f":"IF(SUM(K40:R40)=0,\"\",SUM(K40:R40))","v":""},null,{"$f":"IF(SUM(C40:R40)=0,\"\",SUM(C40:R40))","v":""},null,null,null,"продаж",null,{"$f":"IF(AE38=0,0,AE41/AE38)","v":0}]
[null,"цена перехода",{"$f":"IF(C36=0,0,C40/C36)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K36=0,0,K40/K36)","v":0},{"$f":"IF(L36=0,0,L40/L36)","v":0},null,null,null,null,{"$f":"IF(Q36=0,0,Q40/Q36)","v":0},{"$f":"IF(R36=0,0,R40/R36)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U35:U48)=0,\"\",SUM(U35:U48))","v":""},null,null,null,null,null,null,{"$f":"AA68","v":0}]
[null,"цена клиента",{"$f":"IF(C38=0,0,C40/C38)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K38=0,0,K40/K38)","v":0},{"$f":"IF(L38=0,0,L40/L38)","v":0},null,null,null,null,{"$f":"IF(Q38=0,0,Q40/Q38)","v":0},{"$f":"IF(R38=0,0,R40/R38)","v":0},null,null,null,null,null,null,null,null,null,null,null,null,"повторн",null,"Продаж - повторн продаж"]
[null,"$ в кассе",{"$f":"C39-C40","v":0},{"$f":"D39-D40","v":0},0,0,0,0,0,null,{"$f":"K39-K40","v":0},{"$f":"L39-L40","v":0},null,null,null,null,{"$f":"Q39-Q40","v":0},{"$f":"R39-R40","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C43:R43)-SUM(U35:U48))=0,\"\",SUM(C43:R43)-SUM(U35:U48))","v":""},null,null,null,null,null,null,{"$f":"SUM(K8,K23,K38,K53)","v":0},{"$f":"IF(AE41=0,0,AE43/AE41)","v":0}]
[null,"ROI на 1 рубль",{"$f":"IF(C40=0,\"нет\",C39/C40)","v":"нет"},{"$f":"IF(D40=0,\"нет\",D39/D40)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K40=0,\"нет\",K39/K40)","v":"нет"},{"$f":"IF(L40=0,\"нет\",L39/L40)","v":"нет"},null,null,null,null,{"$f":"IF(Q40=0,\"нет\",Q39/Q40)","v":"нет"},{"$f":"IF(R40=0,\"нет\",R39/R40)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C38:I38)=0,\"\",SUM(C39:I39)/SUM(C38:I38))","v":""},{"$f":"IF(SUM(K38:R38)=0,\"\",SUM(K39:R39)/SUM(K38:R38))","v":""},null,{"$f":"IF(SUM(C38:R38)=0,\"\",SUM(C39:R39)/SUM(C38:R38))","v":""}]
[null,"показы - заходы",{"$f":"IF(C35=0,0,C36/C35)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K35=0,0,K36/K35)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C36=0,0,C37/C36)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K36=0,0,K37/K36)","v":0},{"$f":"IF(L36=0,0,L37/L36)","v":0},null,null,null,null,0,0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C36:I36)=0,0,(SUM(C37:I37)/SUM(C36:I36)))","v":0},{"$f":"IF(SUM(K36:R36)=0,0,(SUM(K37:R37)/SUM(K36:R36)))","v":0},null,{"$f":"IF(SUM(C36:R36)=0,0,(SUM(C37:R37)/SUM(C36:R36)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C37=0,0,C38/C37)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K37=0,0,K38/K37)","v":0},{"$f":"IF(L37=0,0,L38/L37)","v":0},null,null,null,null,0,0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C37:I37)=0,0,(SUM(C38:I38)/SUM(C37:I37)))","v":0},{"$f":"IF(SUM(K37:R37)=0,0,(SUM(K38:R38)/SUM(K37:R37)))","v":0},null,{"$f":"IF(SUM(C37:R37)=0,0,(SUM(C38:R38)/SUM(C37:R37)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C36=0,0,C38/C36)","v":0},{"$f":"IF(D36=0,0,D38/D36)","v":0},0,0,0,0,0,null,{"$f":"IF(K36=0,0,K38/K36)","v":0},{"$f":"IF(L36=0,0,L38/L36)","v":0},null,null,null,null,{"$f":"IF(Q36=0,0,Q38/Q36)","v":0},{"$f":"IF(R36=0,0,R38/R36)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C36:I36)=0,0,SUM(C38:I38)/SUM(C36:I36))","v":0},{"$f":"IF(SUM(K36:R36)=0,0,SUM(K38:R38)/SUM(K36:R36))","v":0},null,{"$f":"IF(SUM(C36:R36)=0,0,SUM(C38:R38)/SUM(C36:R36))","v":0}]
["4 неделя",null,{"$f":"C34","v":"прямые заходы"},{"$f":"D34","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,"Повторные","авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C51:I51)=0,\"\",SUM(C51:I51)/A52)","v":""},{"$f":"IF(SUM(K51:R51)=0,\"\",SUM(K51:R51)/A52)","v":""},null,{"$f":"IF(SUM(C51:R51)=0,\"\",SUM(C51:R51)/A52)","v":""}]
[5,"откликов/звонков",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C52:I52)/A52","v":0},{"$f":"SUM(K52:R52)/A52","v":0},null,{"$f":"SUM(C52:R52)/A52","v":0}]
["Что сделано:","продаж/запись",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C53:I53)=0,\"\",SUM(C53:I53)/A52)","v":""},{"$f":"IF(SUM(K53:R53)=0,\"\",SUM(K53:R53)/A52)","v":""},null,{"$f":"IF(SUM(C53:R53)=0,\"\",SUM(C53:R53)/A52)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C54:I54)","v":0},{"$f":"SUM(K54:R54)","v":0},null,{"$f":"SUM(C54:R54)","v":0}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C55:I55)=0,\"\",SUM(C55:I55))","v":""},{"$f":"IF(SUM(K55:R55)=0,\"\",SUM(K55:R55))","v":""},null,{"$f":"IF(SUM(C55:R55)=0,\"\",SUM(C55:R55))","v":""}]
[null,"цена перехода",{"$f":"IF(C51=0,0,C55/C51)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K51=0,0,K55/K51)","v":0},{"$f":"IF(L51=0,0,L55/L51)","v":0},null,null,null,null,{"$f":"IF(Q51=0,0,Q55/Q51)","v":0},{"$f":"IF(R51=0,0,R55/R51)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U50:U63)=0,\"\",SUM(U50:U63))","v":""}]
[null,"цена клиента",{"$f":"IF(C53=0,0,C55/C53)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K53=0,0,K55/K53)","v":0},{"$f":"IF(L53=0,0,L55/L53)","v":0},null,null,null,null,{"$f":"IF(Q53=0,0,Q55/Q53)","v":0},{"$f":"IF(R53=0,0,R55/R53)","v":0}]
[null,"$ в кассе",{"$f":"C54-C55","v":0},{"$f":"D54-D55","v":0},0,0,0,0,0,null,{"$f":"K54-K55","v":0},{"$f":"L54-L55","v":0},null,null,null,null,{"$f":"Q54-Q55","v":0},{"$f":"R54-R55","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C58:R58)-SUM(U50:U63))=0,\"\",SUM(C58:R58)-SUM(U50:U63))","v":""}]
[null,"ROI на 1 рубль",{"$f":"IF(C55=0,\"нет\",C54/C55)","v":"нет"},{"$f":"IF(D55=0,\"нет\",D54/D55)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K55=0,\"нет\",K54/K55)","v":"нет"},{"$f":"IF(L55=0,\"нет\",L54/L55)","v":"нет"},null,null,null,null,{"$f":"IF(Q55=0,\"нет\",Q54/Q55)","v":"нет"},{"$f":"IF(R55=0,\"нет\",R54/R55)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C53:I53)=0,\"\",SUM(C54:I54)/SUM(C53:I53))","v":""},{"$f":"IF(SUM(K53:R53)=0,\"\",SUM(K54:R54)/SUM(K53:R53))","v":""},null,{"$f":"IF(SUM(C53:R53)=0,\"\",SUM(C54:R54)/SUM(C53:R53))","v":""}]
[null,"показы - заходы",{"$f":"IF(C50=0,0,C51/C50)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K50=0,0,K51/K50)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C51=0,0,C52/C51)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K51=0,0,K52/K51)","v":0},{"$f":"IF(L51=0,0,L52/L51)","v":0},null,null,null,null,0,0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C51:I51)=0,0,(SUM(C52:I52)/SUM(C51:I51)))","v":0},{"$f":"IF(SUM(K51:R51)=0,0,(SUM(K52:R52)/SUM(K51:R51)))","v":0},null,{"$f":"IF(SUM(C51:R51)=0,0,(SUM(C52:R52)/SUM(C51:R51)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C52=0,0,C53/C52)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K52=0,0,K53/K52)","v":0},{"$f":"IF(L52=0,0,L53/L52)","v":0},null,null,null,null,0,0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C52:I52)=0,0,(SUM(C53:I53)/SUM(C52:I52)))","v":0},{"$f":"IF(SUM(K52:R52)=0,0,(SUM(K53:R53)/SUM(K52:R52)))","v":0},null,{"$f":"IF(SUM(C52:R52)=0,0,(SUM(C53:R53)/SUM(C52:R52)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C51=0,0,C53/C51)","v":0},{"$f":"IF(D51=0,0,D53/D51)","v":0},0,0,0,0,0,null,{"$f":"IF(K51=0,0,K53/K51)","v":0},{"$f":"IF(L51=0,0,L53/L51)","v":0},null,null,null,null,{"$f":"IF(Q51=0,0,Q53/Q51)","v":0},{"$f":"IF(R51=0,0,R53/R51)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C51:I51)=0,0,SUM(C53:I53)/SUM(C51:I51))","v":0},{"$f":"IF(SUM(K51:R51)=0,0,SUM(K53:R53)/SUM(K51:R51))","v":0},null,{"$f":"IF(SUM(C51:R51)=0,0,SUM(C53:R53)/SUM(C51:R51))","v":0}]
[null,null,{"$f":"C49","v":"прямые заходы"},{"$f":"D49","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,"Повторные","авито",null,null,null,null,"вконтакт","источник k"]
[null,"Всего заходов",{"$f":"C51+C36+C21+C6","v":0},0,0,0,0,0,0,null,{"$f":"K51+K36+K21+K6","v":0},0,null,null,null,null,0,0,null,null,null,null,null,"сайт","площадки",null,"вообще"]
[null,"Всего откликов",{"$f":"C52+C37+C22+C7","v":0},0,0,0,0,0,0,null,{"$f":"K52+K37+K22+K7","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходов в месяц",{"$f":"SUM(C65:I65)","v":0},{"$f":"SUM(K65:R65)","v":0},null,{"$f":"SUM(C65:R65)","v":0}]
[null,"Всего продаж",{"$f":"C53+C38+C23+C8","v":0},0,0,0,0,0,{"$f":"I53+I38+I23+I8","v":0},null,{"$f":"K53+K38+K23+K8","v":0},{"$f":"L53+L38+L23+L8","v":0},null,null,null,null,0,0,null,null,null,null,"откликов в месяц",{"$f":"SUM(C66:I66)","v":0},{"$f":"SUM(K66:R66)","v":0},null,{"$f":"SUM(C66:R66)","v":0}]
[null,"Принесло  чистыми $",{"$f":"C58+C43+C28+C13","v":0},0,0,0,0,0,0,null,{"$f":"K58+K43+K28+K13","v":0},{"$f":"L58+L43+L28+L13","v":0},null,null,null,null,{"$f":"Q58+Q43+Q28+Q13","v":0},{"$f":"R58+R43+R28+R13","v":0},null,null,null,null,"Продаж в месяц",{"$f":"SUM(C67:I67)","v":0},{"$f":"SUM(K67:R67)","v":0},null,{"$f":"SUM(C67:R67)","v":0}]
[null,"Затрачено $",{"$f":"SUM(C10,C25,C40,C55)","v":0},{"$f":"SUM(D10,D25,D40,D55)","v":0},0,0,0,0,0,null,{"$f":"SUM(K10,K25,K40,K55)","v":0},{"$f":"SUM(L10,L25,L40,L55)","v":0},null,null,null,null,{"$f":"SUM(Q10,Q25,Q40,Q55)","v":0},{"$f":"SUM(R10,R25,R40,R55)","v":0},null,"Всего расходы на рекл.",null,null,"$ в кассе за месяц",null,null,null,{"$f":"SUM(X13,X28,X43,X58)","v":0}]
[null,"Макс цена клика",{"$f":"AD12*C72","v":0},{"$f":"AD12*D72","v":0},{"$f":"AD12*E72","v":0},{"$f":"AD12*F72","v":0},{"$f":"AD12*G72","v":0},{"$f":"AD12*H72","v":0},{"$f":"AD12*I72","v":0},null,{"$f":"AD12*K72","v":0},{"$f":"AD12*L72","v":0},null,null,null,null,{"$f":"AD12*Q72","v":0},{"$f":"AD12*R72","v":0},null,{"$f":"SUM(C69:R69)","v":0},{"$f":"IF(T70=0,0,T70/(T70+T72))","v":0}]
["Дней в месяце","ROI канала общ.",{"$f":"IF(SUM(C10,C25,C40,C55)=0,0,SUM(C13,C28,C43,C58)/SUM(C10,C25,C40,C55))","v":0},{"$f":"IF(SUM(D10,D25,D40,D55)=0,0,SUM(D13,D28,D43,D58)/SUM(D10,D25,D40,D55))","v":0},0,0,0,0,0,null,{"$f":"IF(SUM(K10,K25,K40,K55)=0,0,SUM(K13,K28,K43,K58)/SUM(K10,K25,K40,K55))","v":0},{"$f":"IF(SUM(L10,L25,L40,L55)=0,0,SUM(L13,L28,L43,L58)/SUM(L10,L25,L40,L55))","v":0},null,null,null,null,{"$f":"IF(SUM(Q10,Q25,Q40,Q55)=0,0,SUM(Q13,Q28,Q43,Q58)/SUM(Q10,Q25,Q40,Q55))","v":0},{"$f":"IF(SUM(R10,R25,R40,R55)=0,0,SUM(R13,R28,R43,R58)/SUM(R10,R25,R40,R55))","v":0},null,"Всего доп. Расходы"]
[{"$f":"SUM(A7,A22,A37,A52)","v":31},"Заходы-продажи общ",{"$f":"IF(C65=0,\"0\",C67/C65)","v":"0"},{"$f":"IF(D65=0,\"0\",D67/D65)","v":"0"},"0","0","0","0","0",null,{"$f":"IF(K65=0,\"0\",K67/K65)","v":"0"},{"$f":"IF(L65=0,\"0\",L67/L65)","v":"0"},null,null,null,null,{"$f":"IF(Q65=0,\"0\",Q67/Q65)","v":"0"},{"$f":"IF(R65=0,\"0\",R67/R65)","v":"0"},null,{"$f":"SUM(U5:U18)+SUM(U20:U33)+SUM(U35:U48)+SUM(U50:U63)","v":0},{"$f":"IF(T72=0,0,T72/(T72+T70))","v":0}]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
["Февраль",{"$f":"AA157","v":0}]
[null,null,"Каналы, ведущие на сайт",null,null,null,null,null,null,null,"Продающие каналы, не ведущие на сайт",null,null,null,null,null,null,null,null,"Доп. Расходы",null,null,"Недельная статистика",null,null,null,null,null,"Прогнозы, цели"]
["1 неделя",null,"прямые заходы","директ","adwords","поиск","ссылки","источник m","источник n",null,"Повторные","авито",null,null,null,null,"вконтакт","источник k",null,"описание затрат","деньги",null,null,"сайт","площадки",null,"вообще",null,null,"По факту","За месяц (прогноз по средним)","За месяц  (прогноз по динамике)","Цель"]
[null,"показов"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C94:I94)=0,\"\",SUM(C94:I94)/A95)","v":""},{"$f":"IF(SUM(K94:R94)=0,\"\",SUM(K94:R94)/A95)","v":""},null,{"$f":"IF(SUM(C94:R94)=0,\"\",SUM(C94:R94)/A95)","v":""}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C95:I95)/A95","v":0},{"$f":"SUM(K95:R95)/A95","v":0},null,{"$f":"SUM(C95:R95)/A95","v":0},null,"$ в кассе",{"$f":"AA157","v":0},{"$f":"IF(SUM(AA96,AA111,AA126,AA141)=0,0,AVERAGE(AA96,AA111,AA126,AA141)*AVERAGE(AA117,AA102,AA132,AA147)*A160-AG110)","v":0},{"$f":"AN97+AP97+AR97+AT97","v":{"$error":"#DIV/0!"}}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C96:I96)=0,\"\",SUM(C96:I96)/A95)","v":""},{"$f":"IF(SUM(K96:R96)=0,\"\",SUM(K96:R96)/A95)","v":""},null,{"$f":"IF(SUM(C96:R96)=0,\"\",SUM(C96:R96)/A95)","v":""},null,"Продаж за месяц",{"$f":"AA156","v":0},{"$f":"AD97*A160","v":0},{"$f":"AM97*AN96+AO97*AP96+AQ97*AR96+AS97*AT96","v":{"$error":"#DIV/0!"}},{"$f":"IF(AG95=\"\",\"введите цель\",(AG95+AG110)/AVERAGE(AA102,AA117,AA132,AA147))","v":"введите цель"},null,null,null,null,{"$f":"W96","v":"среднее продаж/день"},{"$f":"AA96","v":""},{"$f":"A95","v":7},{"$f":"AA111","v":""},{"$f":"A110","v":7},{"$f":"AA126","v":""},{"$f":"A125","v":7},{"$f":"AA141","v":""},{"$f":"A140","v":10}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C97:I97)","v":0},{"$f":"SUM(K97:R97)","v":0},null,{"$f":"SUM(C97:R97)","v":0},null,"Продаж в день",{"$f":"IF(SUM(AA96,AA111,AA126,AA141)=0,0,AVERAGE(AA96,AA111,AA126,AA141))","v":0},"-",null,{"$f":"IF(AG96=\"введите цель\",\"введите цель\",AG96/A160)","v":"введите цель"},null,null,null,null,null,{"$f":"IF(ROUND(IF(AM96<>\"\",AM96,AS9+AS9*((AS9-AQ9)/AQ9)),2)>=0,ROUND(IF(AM96<>\"\",AM96,AS9+AS9*((AS9-AQ9)/AQ9)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AM97*AN96*AM103-AM99","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AO96<>\"\",AO96,AM97+AM97*((AM97-AS9)/AS9)),2)>=0,ROUND(IF(AO96<>\"\",AO96,AM97+AM97*((AM97-AS9)/AS9)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AO97*AP96*AO103-AO99","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AQ96<>\"\",AQ96,AO97+AO97*((AO97-AM97)/AM97)),2)>=0,ROUND(IF(AQ96<>\"\",AQ96,AO97+AO97*((AO97-AM97)/AM97)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AQ97*AR96*AQ103-AQ99","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AS96<>\"\",AS96,AQ97+AQ97*((AQ97-AO97)/AO97)),2)>=0,ROUND(IF(AS96<>\"\",AS96,AQ97+AQ97*((AQ97-AO97)/AO97)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AS97*AT96*AS103-AS99","v":{"$error":"#DIV/0!"}}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C98:I98)=0,\"\",SUM(C98:I98))","v":""},{"$f":"IF(SUM(K98:R98)=0,\"\",SUM(K98:R98))","v":""},null,{"$f":"IF(SUM(C98:R98)=0,\"\",SUM(C98:R98))","v":""},null,"Суточный трафик",{"$f":"IF(SUM(AA94,AA109,AA124,AA139)=0,0,AVERAGE(AA94,AA109,AA124,AA139))","v":0},"-",null,{"$f":"IF(AG95=\"\",\"введите цель\",((AG95+AG110)/((AD97*AD100*A160)/(AD98*A160)))/A160)","v":"введите цель"},null,null,null,null,{"$f":"W98","v":"затр. на рекламу/неделя"},{"$f":"AA98","v":""},null,{"$f":"AA113","v":""},null,{"$f":"AA128","v":""},null,{"$f":"AA143","v":""}]
[null,"цена перехода",{"$f":"IF(C94=0,0,C98/C94)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K94=0,0,K98/K94)","v":0},{"$f":"IF(L94=0,0,L98/L94)","v":0},null,null,null,null,{"$f":"IF(Q94=0,0,Q98/Q94)","v":0},{"$f":"IF(R94=0,0,R98/R94)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U93:U106)=0,\"\",SUM(U93:U106))","v":""},null,null,null,null,"Прогноз относительно среднего чека",null,null,null,null,null,null,null,null,null,{"$f":"IF(AM98<>\"\",AM98,AS11+AS11*((AS11-AQ11)/AQ11))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO98<>\"\",AO98,AM99+AM99*((AM99-AS11)/AS11))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ98<>\"\",AQ98,AO99+AO99*((AO99-AM99)/AM99))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS98<>\"\",AS98,AQ99+AQ99*((AQ99-AO99)/AO99))","v":{"$error":"#DIV/0!"}}]
[null,"цена клиента",{"$f":"IF(C96=0,0,C98/C96)","v":0},{"$f":"IF(D96=0,0,D98/D96)","v":0},{"$f":"IF(E96=0,0,E98/E96)","v":0},0,0,0,0,null,{"$f":"IF(K96=0,0,K98/K96)","v":0},{"$f":"IF(L96=0,0,L98/L96)","v":0},null,null,null,null,{"$f":"IF(Q96=0,0,Q98/Q96)","v":0},{"$f":"IF(R96=0,0,R98/R96)","v":0},null,null,null,null,null,null,null,null,null,null,"Средний чек",{"$f":"IF(SUM(AA102,AA117,AA132,AA147)=0,0,AVERAGE(AA102,AA117,AA132,AA147))","v":0},"-"]
[null,"Денег в кассе",{"$f":"C97-C98","v":0},{"$f":"D97-D98","v":0},0,0,0,0,0,null,{"$f":"K97-K98","v":0},{"$f":"L97-L98","v":0},null,null,null,null,{"$f":"Q97-Q98","v":0},{"$f":"R97-R98","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C101:R101)-SUM(U93:U106))=0,\"\",SUM(C101:R101)-SUM(U93:U106))","v":""},null,null,null,null,"$ в кассе за месяц","-",{"$f":"AE95","v":0},null,{"$f":"IF(AG100=\"\",\"введите цель\",AD97*A160*AG100-AG110)","v":"введите цель"}]
[null,"ROI на 1 рубль",{"$f":"IF(C98=0,\"нет\",C97/C98)","v":"нет"},{"$f":"IF(D98=0,\"нет\",D97/D98)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K98=0,\"нет\",K97/K98)","v":"нет"},{"$f":"IF(L98=0,\"нет\",L97/L98)","v":"нет"},null,null,null,null,{"$f":"IF(Q98=0,\"нет\",Q97/Q98)","v":"нет"},{"$f":"IF(R98=0,\"нет\",R97/R98)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C96:I96)=0,\"\",SUM(C97:I97)/SUM(C96:I96))","v":""},{"$f":"IF(SUM(K96:R96)=0,\"\",SUM(K97:R97)/SUM(K96:R96))","v":""},null,{"$f":"IF(SUM(C96:R96)=0,\"\",SUM(C97:R97)/SUM(C96:R96))","v":""},null,"Прогноз относительно суточного трафика",null,null,null,null,null,null,null,null,{"$f":"W102","v":"Средний Чек"},{"$f":"AA102","v":""},null,{"$f":"AA117","v":""},null,{"$f":"AA132","v":""},null,{"$f":"AA147","v":""}]
[null,"показы - заходы",{"$f":"IF(C93=0,0,C94/C93)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K93=0,0,K94/K93)","v":0},0,null,null,null,null,0,0,null,null,null,null,null,null,null,null,null,null,"Суточный трафик",{"$f":"AD98","v":0},"-",null,null,null,null,null,null,null,{"$f":"IF(AM102<>\"\",AM102,AS15+AS15*((AS15-AQ15)/AQ15))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO102<>\"\",AO102,AM103+AM103*((AM103-AS15)/AS15))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ102<>\"\",AQ102,AO103+AO103*((AO103-AM103)/AM103))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS102<>\"\",AS102,AQ103+AQ103*((AQ103-AO103)/AO103))","v":{"$error":"#DIV/0!"}}]
[null,"заходы - отклики",{"$f":"IF(C94=0,0,C95/C94)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K94=0,0,K95/K94)","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C94:I94)=0,0,(SUM(C95:I95)/SUM(C94:I94)))","v":0},{"$f":"IF(SUM(K94:R94)=0,0,(SUM(K95:R95)/SUM(K94:R94)))","v":0},null,{"$f":"IF(SUM(C94:R94)=0,0,(SUM(C95:R95)/SUM(C94:R94)))","v":0},null,"$ в кассе за месяц","-",{"$f":"AE95","v":0},null,{"$f":"IF(AG103=\"\",\"введите цель\",((AD97*AD100*A160)/(AD98*A160))*AG103*A160-AG110)","v":"введите цель"}]
[null,"отклики - продажи",{"$f":"IF(C95=0,0,C96/C95)","v":0},0,0,0,0,{"$f":"IF(H95=0,0,H96/H95)","v":0},{"$f":"IF(I95=0,0,I96/I95)","v":0},null,{"$f":"IF(K95=0,0,K96/K95)","v":0},0,null,null,null,null,0,0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C95:I95)=0,0,(SUM(C96:I96)/SUM(C95:I95)))","v":0},{"$f":"IF(SUM(K95:R95)=0,0,(SUM(K96:R96)/SUM(K95:R95)))","v":0},null,{"$f":"IF(SUM(C95:R95)=0,0,(SUM(C96:R96)/SUM(C95:R95)))","v":0},null,"продаж в день",{"$f":"AD97","v":0},"-",null,{"$f":"IF(AG103=\"\",\"введите цель\",AA156/AA154*AG103)","v":"введите цель"}]
[null,"заходы-продажи",{"$f":"IF(C94=0,0,C96/C94)","v":0},{"$f":"IF(D94=0,0,D96/D94)","v":0},0,0,0,0,0,null,{"$f":"IF(K94=0,0,K96/K94)","v":0},{"$f":"IF(L94=0,0,L96/L94)","v":0},null,null,null,null,{"$f":"IF(Q94=0,0,Q96/Q94)","v":0},{"$f":"IF(R94=0,0,R96/R94)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C94:I94)=0,0,SUM(C96:I96)/SUM(C94:I94))","v":0},{"$f":"IF(SUM(K94:R94)=0,0,SUM(K96:R96)/SUM(K94:R94))","v":0},null,{"$f":"IF(SUM(C94:R94)=0,0,SUM(C96:R96)/SUM(C94:R94))","v":0},null,"при текущем среднем чеке",null,null,null,{"$f":"AD100","v":0}]
["2 неделя",null,{"$f":"C92","v":"прямые заходы"},"директ","adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K92","v":"Повторные"},{"$f":"L92","v":"авито"},null,null,null,null,{"$f":"Q92","v":"вконтакт"},{"$f":"R92","v":"источник k"},null,"Доп. расходы",null,null,null,null,null,null,null,null,"При текущей конверсии посетитель-клиент",null,null,null,{"$f":"IF(AD97=0,0,AD97/AD98)","v":0}]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,"при текущих продажах/день",null,null,null,{"$f":"AD97","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C109:I109)=0,\"\",SUM(C109:I109)/A110)","v":""},{"$f":"IF(SUM(K109:R109)=0,\"\",SUM(K109:R109)/A110)","v":""},null,{"$f":"IF(SUM(C109:R109)=0,\"\",SUM(C109:R109)/A110)","v":""},null,"при текущем суточном трафике",null,null,null,{"$f":"AD98","v":0}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C110:I110)/A110","v":0},{"$f":"SUM(K110:R110)/A110","v":0},null,{"$f":"SUM(C110:R110)/A110","v":0},null,"при текущих среднемесячных затратах ",null,null,null,{"$f":"IF(COUNT(AA98,AA113,AA128,AA143)=0,0,AVERAGE(AA98,AA113,AA128,AA143)*4+SUM(X99,X114,X129,X144))","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C111:I111)=0,\"\",SUM(C111:I111)/A110)","v":""},{"$f":"IF(SUM(K111:R111)=0,\"\",SUM(K111:R111)/A110)","v":""},null,{"$f":"IF(SUM(C111:R111)=0,\"\",SUM(C111:R111)/A110)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C112:I112)","v":0},{"$f":"SUM(K112:R112)","v":0},null,{"$f":"SUM(C112:R112)","v":0},null,"Калькулятор свободных данных"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C113:I113)=0,\"\",SUM(C113:I113))","v":""},{"$f":"IF(SUM(K113:R113)=0,\"\",SUM(K113:R113))","v":""},null,{"$f":"IF(SUM(C113:R113)=0,\"\",SUM(C113:R113))","v":""},null,"При суточном трафике"]
[null,"цена перехода",{"$f":"IF(C109=0,0,C113/C109)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K109=0,0,K113/K109)","v":0},{"$f":"IF(L109=0,0,L113/L109)","v":0},null,null,null,null,{"$f":"IF(Q109=0,0,Q113/Q109)","v":0},{"$f":"IF(R109=0,0,R113/R109)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U108:U121)=0,\"\",SUM(U108:U121))","v":""},null,null,null,null,"При конверсии заход-клиент"]
[null,"цена клиента",{"$f":"IF(C111=0,0,C113/C111)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K111=0,0,K113/K111)","v":0},{"$f":"IF(L111=0,0,L113/L111)","v":0},null,null,null,null,{"$f":"IF(Q111=0,0,Q113/Q111)","v":0},{"$f":"IF(R111=0,0,R113/R111)","v":0},null,null,null,null,null,null,null,null,null,null,"При среднем чеке"]
[null,"Денег в кассе",{"$f":"C112-C113","v":0},{"$f":"D112-D113","v":0},0,0,0,0,0,null,{"$f":"K112-K113","v":0},{"$f":"L112-L113","v":0},null,null,null,null,{"$f":"Q112-Q113","v":0},{"$f":"R112-R113","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C116:R116)-SUM(U108:U121))=0,\"\",SUM(C116:R116)-SUM(U108:U121))","v":""},null,null,null,null,"При затратах (в месяц)"]
[null,"ROI на 1 рубль",{"$f":"IF(C113=0,\"нет\",C112/C113)","v":"нет"},{"$f":"IF(D113=0,\"нет\",D112/D113)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K113=0,\"нет\",K112/K113)","v":"нет"},{"$f":"IF(L113=0,\"нет\",L112/L113)","v":"нет"},null,null,null,null,{"$f":"IF(Q113=0,\"нет\",Q112/Q113)","v":"нет"},{"$f":"IF(R113=0,\"нет\",R112/R113)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C111:I111)=0,\"\",SUM(C112:I112)/SUM(C111:I111))","v":""},{"$f":"IF(SUM(K111:R111)=0,\"\",SUM(K112:R112)/SUM(K111:R111))","v":""},null,{"$f":"IF(SUM(C111:R111)=0,\"\",SUM(C112:R112)/SUM(C111:R111))","v":""},null,"денег за месяц ",null,null,null,{"$f":"AG113*AG114*AG115*30-AG116","v":0}]
[null,"показы - заходы",{"$f":"IF(C108=0,0,C109/C108)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K108=0,0,K109/K108)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C109=0,0,C110/C109)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K109=0,0,K110/K109)","v":0},{"$f":"IF(L109=0,0,L110/L109)","v":0},null,null,null,null,{"$f":"IF(Q109=0,0,Q110/Q109)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C109:I109)=0,0,(SUM(C110:I110)/SUM(C109:I109)))","v":0},{"$f":"IF(SUM(K109:R109)=0,0,(SUM(K110:R110)/SUM(K109:R109)))","v":0},null,{"$f":"IF(SUM(C109:R109)=0,0,(SUM(C110:R110)/SUM(C109:R109)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C110=0,0,C111/C110)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K110=0,0,K111/K110)","v":0},{"$f":"IF(L110=0,0,L111/L110)","v":0},null,null,null,null,{"$f":"IF(Q110=0,0,Q111/Q110)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C110:I110)=0,0,(SUM(C111:I111)/SUM(C110:I110)))","v":0},{"$f":"IF(SUM(K110:R110)=0,0,(SUM(K111:R111)/SUM(K110:R110)))","v":0},null,{"$f":"IF(SUM(C110:R110)=0,0,(SUM(C111:R111)/SUM(C110:R110)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C109=0,0,C111/C109)","v":0},{"$f":"IF(D109=0,0,D111/D109)","v":0},0,0,0,0,0,null,{"$f":"IF(K109=0,0,K111/K109)","v":0},{"$f":"IF(L109=0,0,L111/L109)","v":0},null,null,null,null,{"$f":"IF(Q109=0,0,Q111/Q109)","v":0},{"$f":"IF(R109=0,0,R111/R109)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C109:I109)=0,0,SUM(C111:I111)/SUM(C109:I109))","v":0},{"$f":"IF(SUM(K109:R109)=0,0,SUM(K111:R111)/SUM(K109:R109))","v":0},null,{"$f":"IF(SUM(C109:R109)=0,0,SUM(C111:R111)/SUM(C109:R109))","v":0}]
["3 неделя",null,{"$f":"C107","v":"прямые заходы"},{"$f":"D107","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K107","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы",null,null,null,null,null,null,null,null,null,null,"заходов"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,null,null,{"$f":"AA154","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C124:I124)=0,\"\",SUM(C124:I124)/A125)","v":""},{"$f":"IF(SUM(K124:R124)=0,\"\",SUM(K124:R124)/A125)","v":""},null,{"$f":"IF(SUM(C124:R124)=0,\"\",SUM(C124:R124)/A125)","v":""},null,null,null,null,null," заходы - отклики:"]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C125:I125)/A125","v":0},{"$f":"SUM(K125:R125)/A125","v":0},null,{"$f":"SUM(C125:R125)/A125","v":0},null,null,null,"откликов",null,{"$f":"IF(AE123=0,0,AE126/AE123)","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C126:I126)=0,\"\",SUM(C126:I126)/A125)","v":""},{"$f":"IF(SUM(K126:R126)=0,\"\",SUM(K126:R126)/A125)","v":""},null,{"$f":"IF(SUM(C126:R126)=0,\"\",SUM(C126:R126)/A125)","v":""},null," Заходы-продажи",null,{"$f":"AA155","v":0}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C127:I127)","v":0},{"$f":"SUM(K127:R127)","v":0},null,{"$f":"SUM(C127:R127)","v":0},null,{"$f":"IF(AA154=0,0,AA156/AA154)","v":0},null,null,null,"отклики - продажи:"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C128:I128)=0,\"\",SUM(C128:I128))","v":""},{"$f":"IF(SUM(K128:R128)=0,\"\",SUM(K128:R128))","v":""},null,{"$f":"IF(SUM(C128:R128)=0,\"\",SUM(C128:R128))","v":""},null,null,null,"продаж",null,{"$f":"IF(AE126=0,0,AE129/AE126)","v":0}]
[null,"цена перехода",{"$f":"IF(C124=0,0,C128/C124)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K124=0,0,K128/K124)","v":0},{"$f":"IF(L124=0,0,L128/L124)","v":0},null,null,null,null,{"$f":"IF(Q124=0,0,Q128/Q124)","v":0},{"$f":"IF(R124=0,0,R128/R124)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U123:U136)=0,\"\",SUM(U123:U136))","v":""},null,null,null,null,null,null,{"$f":"AA156","v":0}]
[null,"цена клиента",{"$f":"IF(C126=0,0,C128/C126)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K126=0,0,K128/K126)","v":0},{"$f":"IF(L126=0,0,L128/L126)","v":0},null,null,null,null,{"$f":"IF(Q126=0,0,Q128/Q126)","v":0},{"$f":"IF(R126=0,0,R128/R126)","v":0},null,null,null,null,null,null,null,null,null,null,null,null,"повторн",null,"Продаж - повторн продаж"]
[null,"Денег в кассе",{"$f":"C127-C128","v":0},{"$f":"D127-D128","v":0},0,0,0,0,0,null,{"$f":"K127-K128","v":0},{"$f":"L127-L128","v":0},null,null,null,null,{"$f":"Q127-Q128","v":0},{"$f":"R127-R128","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C131:R131)-SUM(U123:U136))=0,\"\",SUM(C131:R131)-SUM(U123:U136))","v":""},null,null,null,null,null,null,{"$f":"SUM(K96,K111,K126,K141)","v":0},{"$f":"IF(AE129=0,0,AE131/AE129)","v":0}]
[null,"ROI на 1 рубль",{"$f":"IF(C128=0,\"нет\",C127/C128)","v":"нет"},{"$f":"IF(D128=0,\"нет\",D127/D128)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K128=0,\"нет\",K127/K128)","v":"нет"},{"$f":"IF(L128=0,\"нет\",L127/L128)","v":"нет"},null,null,null,null,{"$f":"IF(Q128=0,\"нет\",Q127/Q128)","v":"нет"},{"$f":"IF(R128=0,\"нет\",R127/R128)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C126:I126)=0,\"\",SUM(C127:I127)/SUM(C126:I126))","v":""},{"$f":"IF(SUM(K126:R126)=0,\"\",SUM(K127:R127)/SUM(K126:R126))","v":""},null,{"$f":"IF(SUM(C126:R126)=0,\"\",SUM(C127:R127)/SUM(C126:R126))","v":""}]
[null,"показы - заходы",{"$f":"IF(C123=0,0,C124/C123)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K123=0,0,K124/K123)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C124=0,0,C125/C124)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K124=0,0,K125/K124)","v":0},{"$f":"IF(L124=0,0,L125/L124)","v":0},null,null,null,null,{"$f":"IF(Q124=0,0,Q125/Q124)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C124:I124)=0,0,(SUM(C125:I125)/SUM(C124:I124)))","v":0},{"$f":"IF(SUM(K124:R124)=0,0,(SUM(K125:R125)/SUM(K124:R124)))","v":0},null,{"$f":"IF(SUM(C124:R124)=0,0,(SUM(C125:R125)/SUM(C124:R124)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C125=0,0,C126/C125)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K125=0,0,K126/K125)","v":0},{"$f":"IF(L125=0,0,L126/L125)","v":0},null,null,null,null,{"$f":"IF(Q125=0,0,Q126/Q125)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C125:I125)=0,0,(SUM(C126:I126)/SUM(C125:I125)))","v":0},{"$f":"IF(SUM(K125:R125)=0,0,(SUM(K126:R126)/SUM(K125:R125)))","v":0},null,{"$f":"IF(SUM(C125:R125)=0,0,(SUM(C126:R126)/SUM(C125:R125)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C124=0,0,C126/C124)","v":0},{"$f":"IF(D124=0,0,D126/D124)","v":0},0,0,0,0,0,null,{"$f":"IF(K124=0,0,K126/K124)","v":0},{"$f":"IF(L124=0,0,L126/L124)","v":0},null,null,null,null,{"$f":"IF(Q124=0,0,Q126/Q124)","v":0},{"$f":"IF(R124=0,0,R126/R124)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C124:I124)=0,0,SUM(C126:I126)/SUM(C124:I124))","v":0},{"$f":"IF(SUM(K124:R124)=0,0,SUM(K126:R126)/SUM(K124:R124))","v":0},null,{"$f":"IF(SUM(C124:R124)=0,0,SUM(C126:R126)/SUM(C124:R124))","v":0}]
["4 неделя",null,{"$f":"C122","v":"прямые заходы"},{"$f":"D122","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K122","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C139:I139)=0,\"\",SUM(C139:I139)/A140)","v":""},{"$f":"IF(SUM(K139:R139)=0,\"\",SUM(K139:R139)/A140)","v":""},null,{"$f":"IF(SUM(C139:R139)=0,\"\",SUM(C139:R139)/A140)","v":""}]
[10,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C140:I140)/A140","v":0},{"$f":"SUM(K140:R140)/A140","v":0},null,{"$f":"SUM(C140:R140)/A140","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C141:I141)=0,\"\",SUM(C141:I141)/A140)","v":""},{"$f":"IF(SUM(K141:R141)=0,\"\",SUM(K141:R141)/A140)","v":""},null,{"$f":"IF(SUM(C141:R141)=0,\"\",SUM(C141:R141)/A140)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C142:I142)","v":0},{"$f":"SUM(K142:R142)","v":0},null,{"$f":"SUM(C142:R142)","v":0}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C143:I143)=0,\"\",SUM(C143:I143))","v":""},{"$f":"IF(SUM(K143:R143)=0,\"\",SUM(K143:R143))","v":""},null,{"$f":"IF(SUM(C143:R143)=0,\"\",SUM(C143:R143))","v":""}]
[null,"цена перехода",{"$f":"IF(C139=0,0,C143/C139)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K139=0,0,K143/K139)","v":0},{"$f":"IF(L139=0,0,L143/L139)","v":0},null,null,null,null,{"$f":"IF(Q139=0,0,Q143/Q139)","v":0},{"$f":"IF(R139=0,0,R143/R139)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U138:U151)=0,\"\",SUM(U138:U151))","v":""}]
[null,"цена клиента",{"$f":"IF(C141=0,0,C143/C141)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K141=0,0,K143/K141)","v":0},{"$f":"IF(L141=0,0,L143/L141)","v":0},null,null,null,null,{"$f":"IF(Q141=0,0,Q143/Q141)","v":0},{"$f":"IF(R141=0,0,R143/R141)","v":0}]
[null,"Денег в кассе",{"$f":"C142-C143","v":0},{"$f":"D142-D143","v":0},0,0,0,0,0,null,{"$f":"K142-K143","v":0},{"$f":"L142-L143","v":0},null,null,null,null,{"$f":"Q142-Q143","v":0},{"$f":"R142-R143","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C146:R146)-SUM(U138:U151))=0,\"\",SUM(C146:R146)-SUM(U138:U151))","v":""}]
[null,"ROI на 1 рубль",{"$f":"IF(C143=0,\"нет\",C142/C143)","v":"нет"},{"$f":"IF(D143=0,\"нет\",D142/D143)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K143=0,\"нет\",K142/K143)","v":"нет"},{"$f":"IF(L143=0,\"нет\",L142/L143)","v":"нет"},null,null,null,null,{"$f":"IF(Q143=0,\"нет\",Q142/Q143)","v":"нет"},{"$f":"IF(R143=0,\"нет\",R142/R143)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C141:I141)=0,\"\",SUM(C142:I142)/SUM(C141:I141))","v":""},{"$f":"IF(SUM(K141:R141)=0,\"\",SUM(K142:R142)/SUM(K141:R141))","v":""},null,{"$f":"IF(SUM(C141:R141)=0,\"\",SUM(C142:R142)/SUM(C141:R141))","v":""}]
[null,"показы - заходы",{"$f":"IF(C138=0,0,C139/C138)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K138=0,0,K139/K138)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C139=0,0,C140/C139)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K139=0,0,K140/K139)","v":0},{"$f":"IF(L139=0,0,L140/L139)","v":0},null,null,null,null,{"$f":"IF(Q139=0,0,Q140/Q139)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C139:I139)=0,0,(SUM(C140:I140)/SUM(C139:I139)))","v":0},{"$f":"IF(SUM(K139:R139)=0,0,(SUM(K140:R140)/SUM(K139:R139)))","v":0},null,{"$f":"IF(SUM(C139:R139)=0,0,(SUM(C140:R140)/SUM(C139:R139)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C140=0,0,C141/C140)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K140=0,0,K141/K140)","v":0},{"$f":"IF(L140=0,0,L141/L140)","v":0},null,null,null,null,{"$f":"IF(Q140=0,0,Q141/Q140)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C140:I140)=0,0,(SUM(C141:I141)/SUM(C140:I140)))","v":0},{"$f":"IF(SUM(K140:R140)=0,0,(SUM(K141:R141)/SUM(K140:R140)))","v":0},null,{"$f":"IF(SUM(C140:R140)=0,0,(SUM(C141:R141)/SUM(C140:R140)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C139=0,0,C141/C139)","v":0},{"$f":"IF(D139=0,0,D141/D139)","v":0},0,0,0,0,0,null,{"$f":"IF(K139=0,0,K141/K139)","v":0},{"$f":"IF(L139=0,0,L141/L139)","v":0},null,null,null,null,{"$f":"IF(Q139=0,0,Q141/Q139)","v":0},{"$f":"IF(R139=0,0,R141/R139)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C139:I139)=0,0,SUM(C141:I141)/SUM(C139:I139))","v":0},{"$f":"IF(SUM(K139:R139)=0,0,SUM(K141:R141)/SUM(K139:R139))","v":0},null,{"$f":"IF(SUM(C139:R139)=0,0,SUM(C141:R141)/SUM(C139:R139))","v":0}]
[null,null,{"$f":"C137","v":"прямые заходы"},{"$f":"D137","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K137","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k"]
[null,"Всего заходов",{"$f":"C139+C124+C109+C94","v":0},0,0,0,0,0,0,null,{"$f":"K139+K124+K109+K94","v":0},0,null,null,null,null,0,0,null,null,null,null,null,"сайт","площадки",null,"вообще"]
[null,"Всего откликов",{"$f":"C140+C125+C110+C95","v":0},0,0,0,0,0,0,null,{"$f":"K140+K125+K110+K95","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходов в месяц",{"$f":"SUM(C153:I153)","v":0},{"$f":"SUM(K153:R153)","v":0},null,{"$f":"SUM(C153:R153)","v":0}]
[null,"Всего продаж",{"$f":"C141+C126+C111+C96","v":0},0,0,0,0,0,{"$f":"I141+I126+I111+I96","v":0},null,{"$f":"K141+K126+K111+K96","v":0},{"$f":"L141+L126+L111+L96","v":0},null,null,null,null,0,0,null,null,null,null,"откликов в месяц",{"$f":"SUM(C154:I154)","v":0},{"$f":"SUM(K154:R154)","v":0},null,{"$f":"SUM(C154:R154)","v":0}]
[null,"Принесло  чистыми $",{"$f":"C146+C131+C116+C101","v":0},0,0,0,0,0,0,null,{"$f":"K146+K131+K116+K101","v":0},{"$f":"L146+L131+L116+L101","v":0},null,null,null,null,{"$f":"Q146+Q131+Q116+Q101","v":0},{"$f":"R146+R131+R116+R101","v":0},null,null,null,null,"Продаж в месяц",{"$f":"SUM(C155:I155)","v":0},{"$f":"SUM(K155:R155)","v":0},null,{"$f":"SUM(C155:R155)","v":0}]
[null,"Затрачено $",{"$f":"SUM(C98,C113,C128,C143)","v":0},{"$f":"SUM(D98,D113,D128,D143)","v":0},0,0,0,0,0,null,{"$f":"SUM(K98,K113,K128,K143)","v":0},{"$f":"SUM(L98,L113,L128,L143)","v":0},null,null,null,null,{"$f":"SUM(Q98,Q113,Q128,Q143)","v":0},{"$f":"SUM(R98,R113,R128,R143)","v":0},null,"Всего расходы на рекл.",null,null,"$ в кассе за месяц",null,null,null,{"$f":"SUM(X101,X116,X131,X146)","v":0}]
[null,"Макс цена клика",{"$f":"AD100*C160","v":0},{"$f":"AD100*D160","v":0},{"$f":"AD100*E160","v":0},{"$f":"AD100*F160","v":0},{"$f":"AD100*G160","v":0},{"$f":"AD100*H160","v":0},{"$f":"AD100*I160","v":0},null,{"$f":"AD100*K160","v":0},{"$f":"AD100*L160","v":0},null,null,null,null,{"$f":"AD100*Q160","v":0},{"$f":"AD100*R160","v":0},null,{"$f":"SUM(C157:R157)","v":0},{"$f":"IF(T158=0,0,T158/(T158+T160))","v":0}]
["Дней в месяце","ROI канала общ.",{"$f":"IF(SUM(C98,C113,C128,C143)=0,0,SUM(C101,C116,C131,C146)/SUM(C98,C113,C128,C143))","v":0},{"$f":"IF(SUM(D98,D113,D128,D143)=0,0,SUM(D101,D116,D131,D146)/SUM(D98,D113,D128,D143))","v":0},0,0,0,0,0,null,{"$f":"IF(SUM(K98,K113,K128,K143)=0,0,SUM(K101,K116,K131,K146)/SUM(K98,K113,K128,K143))","v":0},{"$f":"IF(SUM(L98,L113,L128,L143)=0,0,SUM(L101,L116,L131,L146)/SUM(L98,L113,L128,L143))","v":0},null,null,null,null,{"$f":"IF(SUM(Q98,Q113,Q128,Q143)=0,0,SUM(Q101,Q116,Q131,Q146)/SUM(Q98,Q113,Q128,Q143))","v":0},{"$f":"IF(SUM(R98,R113,R128,R143)=0,0,SUM(R101,R116,R131,R146)/SUM(R98,R113,R128,R143))","v":0},null,"Всего доп. Расходы"]
[{"$f":"SUM(A95,A110,A125,A140)","v":31},"Заходы-продажи общ",{"$f":"IF(C153=0,\"0\",C155/C153)","v":"0"},{"$f":"IF(D153=0,\"0\",D155/D153)","v":"0"},"0","0","0","0","0",null,{"$f":"IF(K153=0,\"0\",K155/K153)","v":"0"},{"$f":"IF(L153=0,\"0\",L155/L153)","v":"0"},null,null,null,null,{"$f":"IF(Q153=0,\"0\",Q155/Q153)","v":"0"},{"$f":"IF(R153=0,\"0\",R155/R153)","v":"0"},null,{"$f":"SUM(U93:U106)+SUM(U108:U121)+SUM(U123:U136)+SUM(U138:U151)","v":0},{"$f":"IF(T160=0,0,T160/(T160+T158))","v":0}]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
["Март",{"$f":"AA244","v":0}]
[null,null,"Каналы, ведущие на сайт",null,null,null,null,null,null,null,"Продающие каналы, не ведущие на сайт",null,null,null,null,null,null,null,null,"Доп. Расходы",null,null,"Недельная статистика",null,null,null,null,null,"Прогнозы, цели"]
["1 неделя",null,"прямые заходы","директ","adwords","поиск","ссылки","источник m","источник n",null,"Повторные","авито",null,null,null,null,"вконтакт","источник k",null,"описание затрат","деньги",null,null,"сайт","площадки",null,"вообще",null,null,"По факту","За месяц (прогноз по средним)","За месяц  (прогноз по динамике)","Цель"]
[null,"показов"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C181:I181)=0,\"\",SUM(C181:I181)/A182)","v":""},{"$f":"IF(SUM(K181:R181)=0,\"\",SUM(K181:R181)/A182)","v":""},null,{"$f":"IF(SUM(C181:R181)=0,\"\",SUM(C181:R181)/A182)","v":""}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C182:I182)/A182","v":0},{"$f":"SUM(K182:R182)/A182","v":0},null,{"$f":"SUM(C182:R182)/A182","v":0},null,"$ в кассе",{"$f":"AA244","v":0},{"$f":"IF(SUM(AA183,AA198,AA213,AA228)=0,0,AVERAGE(AA183,AA198,AA213,AA228)*AVERAGE(AA204,AA189,AA219,AA234)*A247-AG197)","v":0},{"$f":"AN184+AP184+AR184+AT184","v":{"$error":"#DIV/0!"}}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C183:I183)=0,\"\",SUM(C183:I183)/A182)","v":""},{"$f":"IF(SUM(K183:R183)=0,\"\",SUM(K183:R183)/A182)","v":""},null,{"$f":"IF(SUM(C183:R183)=0,\"\",SUM(C183:R183)/A182)","v":""},null,"Продаж за месяц",{"$f":"AA243","v":0},{"$f":"AD184*A247","v":0},{"$f":"AM184*AN183+AO184*AP183+AQ184*AR183+AS184*AT183","v":{"$error":"#DIV/0!"}},{"$f":"IF(AG182=\"\",\"введите цель\",(AG182+AG197)/AVERAGE(AA189,AA204,AA219,AA234))","v":"введите цель"},null,null,null,null,{"$f":"W183","v":"среднее продаж/день"},{"$f":"AA183","v":""},{"$f":"A182","v":7},{"$f":"AA198","v":""},{"$f":"A197","v":7},{"$f":"AA213","v":""},{"$f":"A212","v":7},{"$f":"AA228","v":""},{"$f":"A227","v":10}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C184:I184)","v":0},{"$f":"SUM(K184:R184)","v":0},null,{"$f":"SUM(C184:R184)","v":0},null,"Продаж в день",{"$f":"IF(SUM(AA183,AA198,AA213,AA228)=0,0,AVERAGE(AA183,AA198,AA213,AA228))","v":0},"-",null,{"$f":"IF(AG183=\"введите цель\",\"введите цель\",AG183/A247)","v":"введите цель"},null,null,null,null,null,{"$f":"IF(ROUND(IF(AM183<>\"\",AM183,AS97+AS97*((AS97-AQ97)/AQ97)),2)>=0,ROUND(IF(AM183<>\"\",AM183,AS97+AS97*((AS97-AQ97)/AQ97)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AM184*AN183*AM190-AM186","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AO183<>\"\",AO183,AM184+AM184*((AM184-AS97)/AS97)),2)>=0,ROUND(IF(AO183<>\"\",AO183,AM184+AM184*((AM184-AS97)/AS97)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AO184*AP183*AO190-AO186","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AQ183<>\"\",AQ183,AO184+AO184*((AO184-AM184)/AM184)),2)>=0,ROUND(IF(AQ183<>\"\",AQ183,AO184+AO184*((AO184-AM184)/AM184)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AQ184*AR183*AQ190-AQ186","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AS183<>\"\",AS183,AQ184+AQ184*((AQ184-AO184)/AO184)),2)>=0,ROUND(IF(AS183<>\"\",AS183,AQ184+AQ184*((AQ184-AO184)/AO184)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AS184*AT183*AS190-AS186","v":{"$error":"#DIV/0!"}}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C185:I185)=0,\"\",SUM(C185:I185))","v":""},{"$f":"IF(SUM(K185:R185)=0,\"\",SUM(K185:R185))","v":""},null,{"$f":"IF(SUM(C185:R185)=0,\"\",SUM(C185:R185))","v":""},null,"Суточный трафик",{"$f":"IF(SUM(AA181,AA196,AA211,AA226)=0,0,AVERAGE(AA181,AA196,AA211,AA226))","v":0},"-",null,{"$f":"IF(AG182=\"\",\"введите цель\",((AG182+AG197)/((AD184*AD187*A247)/(AD185*A247)))/A247)","v":"введите цель"},null,null,null,null,{"$f":"W185","v":"затр. на рекламу/неделя"},{"$f":"AA185","v":""},null,{"$f":"AA200","v":""},null,{"$f":"AA215","v":""},null,{"$f":"AA230","v":""}]
[null,"цена перехода",{"$f":"IF(C181=0,0,C185/C181)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K181=0,0,K185/K181)","v":0},{"$f":"IF(L181=0,0,L185/L181)","v":0},null,null,null,null,{"$f":"IF(Q181=0,0,Q185/Q181)","v":0},{"$f":"IF(R181=0,0,R185/R181)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U180:U193)=0,\"\",SUM(U180:U193))","v":""},null,null,null,null,"Прогноз относительно среднего чека",null,null,null,null,null,null,null,null,null,{"$f":"IF(AM185<>\"\",AM185,AS99+AS99*((AS99-AQ99)/AQ99))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO185<>\"\",AO185,AM186+AM186*((AM186-AS99)/AS99))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ185<>\"\",AQ185,AO186+AO186*((AO186-AM186)/AM186))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS185<>\"\",AS185,AQ186+AQ186*((AQ186-AO186)/AO186))","v":{"$error":"#DIV/0!"}}]
[null,"цена клиента",{"$f":"IF(C183=0,0,C185/C183)","v":0},{"$f":"IF(D183=0,0,D185/D183)","v":0},{"$f":"IF(E183=0,0,E185/E183)","v":0},0,0,0,0,null,{"$f":"IF(K183=0,0,K185/K183)","v":0},{"$f":"IF(L183=0,0,L185/L183)","v":0},null,null,null,null,{"$f":"IF(Q183=0,0,Q185/Q183)","v":0},{"$f":"IF(R183=0,0,R185/R183)","v":0},null,null,null,null,null,null,null,null,null,null,"Средний чек",{"$f":"IF(SUM(AA189,AA204,AA219,AA234)=0,0,AVERAGE(AA189,AA204,AA219,AA234))","v":0},"-"]
[null,"Денег в кассе",{"$f":"C184-C185","v":0},{"$f":"D184-D185","v":0},0,0,0,0,0,null,{"$f":"K184-K185","v":0},{"$f":"L184-L185","v":0},null,null,null,null,{"$f":"Q184-Q185","v":0},{"$f":"R184-R185","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C188:R188)-SUM(U180:U193))=0,\"\",SUM(C188:R188)-SUM(U180:U193))","v":""},null,null,null,null,"$ в кассе за месяц","-",{"$f":"AE182","v":0},null,{"$f":"IF(AG187=\"\",\"введите цель\",AD184*A247*AG187-AG197)","v":"введите цель"}]
[null,"ROI на 1 рубль",{"$f":"IF(C185=0,\"нет\",C184/C185)","v":"нет"},{"$f":"IF(D185=0,\"нет\",D184/D185)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K185=0,\"нет\",K184/K185)","v":"нет"},{"$f":"IF(L185=0,\"нет\",L184/L185)","v":"нет"},null,null,null,null,{"$f":"IF(Q185=0,\"нет\",Q184/Q185)","v":"нет"},{"$f":"IF(R185=0,\"нет\",R184/R185)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C183:I183)=0,\"\",SUM(C184:I184)/SUM(C183:I183))","v":""},{"$f":"IF(SUM(K183:R183)=0,\"\",SUM(K184:R184)/SUM(K183:R183))","v":""},null,{"$f":"IF(SUM(C183:R183)=0,\"\",SUM(C184:R184)/SUM(C183:R183))","v":""},null,"Прогноз относительно суточного трафика",null,null,null,null,null,null,null,null,{"$f":"W189","v":"Средний Чек"},{"$f":"AA189","v":""},null,{"$f":"AA204","v":""},null,{"$f":"AA219","v":""},null,{"$f":"AA234","v":""}]
[null,"показы - заходы",{"$f":"IF(C180=0,0,C181/C180)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K180=0,0,K181/K180)","v":0},0,null,null,null,null,0,0,null,null,null,null,null,null,null,null,null,null,"Суточный трафик",{"$f":"AD185","v":0},"-",null,null,null,null,null,null,null,{"$f":"IF(AM189<>\"\",AM189,AS103+AS103*((AS103-AQ103)/AQ103))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO189<>\"\",AO189,AM190+AM190*((AM190-AS103)/AS103))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ189<>\"\",AQ189,AO190+AO190*((AO190-AM190)/AM190))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS189<>\"\",AS189,AQ190+AQ190*((AQ190-AO190)/AO190))","v":{"$error":"#DIV/0!"}}]
[null,"заходы - отклики",{"$f":"IF(C181=0,0,C182/C181)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K181=0,0,K182/K181)","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C181:I181)=0,0,(SUM(C182:I182)/SUM(C181:I181)))","v":0},{"$f":"IF(SUM(K181:R181)=0,0,(SUM(K182:R182)/SUM(K181:R181)))","v":0},null,{"$f":"IF(SUM(C181:R181)=0,0,(SUM(C182:R182)/SUM(C181:R181)))","v":0},null,"$ в кассе за месяц","-",{"$f":"AE182","v":0},null,{"$f":"IF(AG190=\"\",\"введите цель\",((AD184*AD187*A247)/(AD185*A247))*AG190*A247-AG197)","v":"введите цель"}]
[null,"отклики - продажи",{"$f":"IF(C182=0,0,C183/C182)","v":0},0,0,0,0,{"$f":"IF(H182=0,0,H183/H182)","v":0},{"$f":"IF(I182=0,0,I183/I182)","v":0},null,{"$f":"IF(K182=0,0,K183/K182)","v":0},0,null,null,null,null,0,0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C182:I182)=0,0,(SUM(C183:I183)/SUM(C182:I182)))","v":0},{"$f":"IF(SUM(K182:R182)=0,0,(SUM(K183:R183)/SUM(K182:R182)))","v":0},null,{"$f":"IF(SUM(C182:R182)=0,0,(SUM(C183:R183)/SUM(C182:R182)))","v":0},null,"продаж в день",{"$f":"AD184","v":0},"-",null,{"$f":"IF(AG190=\"\",\"введите цель\",AA243/AA241*AG190)","v":"введите цель"}]
[null,"заходы-продажи",{"$f":"IF(C181=0,0,C183/C181)","v":0},{"$f":"IF(D181=0,0,D183/D181)","v":0},0,0,0,0,0,null,{"$f":"IF(K181=0,0,K183/K181)","v":0},{"$f":"IF(L181=0,0,L183/L181)","v":0},null,null,null,null,{"$f":"IF(Q181=0,0,Q183/Q181)","v":0},{"$f":"IF(R181=0,0,R183/R181)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C181:I181)=0,0,SUM(C183:I183)/SUM(C181:I181))","v":0},{"$f":"IF(SUM(K181:R181)=0,0,SUM(K183:R183)/SUM(K181:R181))","v":0},null,{"$f":"IF(SUM(C181:R181)=0,0,SUM(C183:R183)/SUM(C181:R181))","v":0},null,"при текущем среднем чеке",null,null,null,{"$f":"AD187","v":0}]
["2 неделя",null,{"$f":"C179","v":"прямые заходы"},"директ","adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K179","v":"Повторные"},{"$f":"L179","v":"авито"},null,null,null,null,{"$f":"Q179","v":"вконтакт"},{"$f":"R179","v":"источник k"},null,"Доп. расходы",null,null,null,null,null,null,null,null,"При текущей конверсии посетитель-клиент",null,null,null,{"$f":"IF(AD184=0,0,AD184/AD185)","v":0}]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,"при текущих продажах/день",null,null,null,{"$f":"AD184","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C196:I196)=0,\"\",SUM(C196:I196)/A197)","v":""},{"$f":"IF(SUM(K196:R196)=0,\"\",SUM(K196:R196)/A197)","v":""},null,{"$f":"IF(SUM(C196:R196)=0,\"\",SUM(C196:R196)/A197)","v":""},null,"при текущем суточном трафике",null,null,null,{"$f":"AD185","v":0}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C197:I197)/A197","v":0},{"$f":"SUM(K197:R197)/A197","v":0},null,{"$f":"SUM(C197:R197)/A197","v":0},null,"при текущих среднемесячных затратах ",null,null,null,{"$f":"IF(COUNT(AA185,AA200,AA215,AA230)=0,0,AVERAGE(AA185,AA200,AA215,AA230)*4+SUM(X186,X201,X216,X231))","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C198:I198)=0,\"\",SUM(C198:I198)/A197)","v":""},{"$f":"IF(SUM(K198:R198)=0,\"\",SUM(K198:R198)/A197)","v":""},null,{"$f":"IF(SUM(C198:R198)=0,\"\",SUM(C198:R198)/A197)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C199:I199)","v":0},{"$f":"SUM(K199:R199)","v":0},null,{"$f":"SUM(C199:R199)","v":0},null,"Калькулятор свободных данных"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C200:I200)=0,\"\",SUM(C200:I200))","v":""},{"$f":"IF(SUM(K200:R200)=0,\"\",SUM(K200:R200))","v":""},null,{"$f":"IF(SUM(C200:R200)=0,\"\",SUM(C200:R200))","v":""},null,"При суточном трафике"]
[null,"цена перехода",{"$f":"IF(C196=0,0,C200/C196)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K196=0,0,K200/K196)","v":0},{"$f":"IF(L196=0,0,L200/L196)","v":0},null,null,null,null,{"$f":"IF(Q196=0,0,Q200/Q196)","v":0},{"$f":"IF(R196=0,0,R200/R196)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U195:U208)=0,\"\",SUM(U195:U208))","v":""},null,null,null,null,"При конверсии заход-клиент"]
[null,"цена клиента",{"$f":"IF(C198=0,0,C200/C198)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K198=0,0,K200/K198)","v":0},{"$f":"IF(L198=0,0,L200/L198)","v":0},null,null,null,null,{"$f":"IF(Q198=0,0,Q200/Q198)","v":0},{"$f":"IF(R198=0,0,R200/R198)","v":0},null,null,null,null,null,null,null,null,null,null,"При среднем чеке"]
[null,"Денег в кассе",{"$f":"C199-C200","v":0},{"$f":"D199-D200","v":0},0,0,0,0,0,null,{"$f":"K199-K200","v":0},{"$f":"L199-L200","v":0},null,null,null,null,{"$f":"Q199-Q200","v":0},{"$f":"R199-R200","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C203:R203)-SUM(U195:U208))=0,\"\",SUM(C203:R203)-SUM(U195:U208))","v":""},null,null,null,null,"При затратах (в месяц)"]
[null,"ROI на 1 рубль",{"$f":"IF(C200=0,\"нет\",C199/C200)","v":"нет"},{"$f":"IF(D200=0,\"нет\",D199/D200)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K200=0,\"нет\",K199/K200)","v":"нет"},{"$f":"IF(L200=0,\"нет\",L199/L200)","v":"нет"},null,null,null,null,{"$f":"IF(Q200=0,\"нет\",Q199/Q200)","v":"нет"},{"$f":"IF(R200=0,\"нет\",R199/R200)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C198:I198)=0,\"\",SUM(C199:I199)/SUM(C198:I198))","v":""},{"$f":"IF(SUM(K198:R198)=0,\"\",SUM(K199:R199)/SUM(K198:R198))","v":""},null,{"$f":"IF(SUM(C198:R198)=0,\"\",SUM(C199:R199)/SUM(C198:R198))","v":""},null,"денег за месяц ",null,null,null,{"$f":"AG200*AG201*AG202*30-AG203","v":0}]
[null,"показы - заходы",{"$f":"IF(C195=0,0,C196/C195)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K195=0,0,K196/K195)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C196=0,0,C197/C196)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K196=0,0,K197/K196)","v":0},{"$f":"IF(L196=0,0,L197/L196)","v":0},null,null,null,null,{"$f":"IF(Q196=0,0,Q197/Q196)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C196:I196)=0,0,(SUM(C197:I197)/SUM(C196:I196)))","v":0},{"$f":"IF(SUM(K196:R196)=0,0,(SUM(K197:R197)/SUM(K196:R196)))","v":0},null,{"$f":"IF(SUM(C196:R196)=0,0,(SUM(C197:R197)/SUM(C196:R196)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C197=0,0,C198/C197)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K197=0,0,K198/K197)","v":0},{"$f":"IF(L197=0,0,L198/L197)","v":0},null,null,null,null,{"$f":"IF(Q197=0,0,Q198/Q197)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C197:I197)=0,0,(SUM(C198:I198)/SUM(C197:I197)))","v":0},{"$f":"IF(SUM(K197:R197)=0,0,(SUM(K198:R198)/SUM(K197:R197)))","v":0},null,{"$f":"IF(SUM(C197:R197)=0,0,(SUM(C198:R198)/SUM(C197:R197)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C196=0,0,C198/C196)","v":0},{"$f":"IF(D196=0,0,D198/D196)","v":0},0,0,0,0,0,null,{"$f":"IF(K196=0,0,K198/K196)","v":0},{"$f":"IF(L196=0,0,L198/L196)","v":0},null,null,null,null,{"$f":"IF(Q196=0,0,Q198/Q196)","v":0},{"$f":"IF(R196=0,0,R198/R196)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C196:I196)=0,0,SUM(C198:I198)/SUM(C196:I196))","v":0},{"$f":"IF(SUM(K196:R196)=0,0,SUM(K198:R198)/SUM(K196:R196))","v":0},null,{"$f":"IF(SUM(C196:R196)=0,0,SUM(C198:R198)/SUM(C196:R196))","v":0}]
["3 неделя",null,{"$f":"C194","v":"прямые заходы"},{"$f":"D194","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K194","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы",null,null,null,null,null,null,null,null,null,null,"заходов"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,null,null,{"$f":"AA241","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C211:I211)=0,\"\",SUM(C211:I211)/A212)","v":""},{"$f":"IF(SUM(K211:R211)=0,\"\",SUM(K211:R211)/A212)","v":""},null,{"$f":"IF(SUM(C211:R211)=0,\"\",SUM(C211:R211)/A212)","v":""},null,null,null,null,null," заходы - отклики:"]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C212:I212)/A212","v":0},{"$f":"SUM(K212:R212)/A212","v":0},null,{"$f":"SUM(C212:R212)/A212","v":0},null,null,null,"откликов",null,{"$f":"IF(AE210=0,0,AE213/AE210)","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C213:I213)=0,\"\",SUM(C213:I213)/A212)","v":""},{"$f":"IF(SUM(K213:R213)=0,\"\",SUM(K213:R213)/A212)","v":""},null,{"$f":"IF(SUM(C213:R213)=0,\"\",SUM(C213:R213)/A212)","v":""},null," Заходы-продажи",null,{"$f":"AA242","v":0}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C214:I214)","v":0},{"$f":"SUM(K214:R214)","v":0},null,{"$f":"SUM(C214:R214)","v":0},null,{"$f":"IF(AA241=0,0,AA243/AA241)","v":0},null,null,null,"отклики - продажи:"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C215:I215)=0,\"\",SUM(C215:I215))","v":""},{"$f":"IF(SUM(K215:R215)=0,\"\",SUM(K215:R215))","v":""},null,{"$f":"IF(SUM(C215:R215)=0,\"\",SUM(C215:R215))","v":""},null,null,null,"продаж",null,{"$f":"IF(AE213=0,0,AE216/AE213)","v":0}]
[null,"цена перехода",{"$f":"IF(C211=0,0,C215/C211)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K211=0,0,K215/K211)","v":0},{"$f":"IF(L211=0,0,L215/L211)","v":0},null,null,null,null,{"$f":"IF(Q211=0,0,Q215/Q211)","v":0},{"$f":"IF(R211=0,0,R215/R211)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U210:U223)=0,\"\",SUM(U210:U223))","v":""},null,null,null,null,null,null,{"$f":"AA243","v":0}]
[null,"цена клиента",{"$f":"IF(C213=0,0,C215/C213)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K213=0,0,K215/K213)","v":0},{"$f":"IF(L213=0,0,L215/L213)","v":0},null,null,null,null,{"$f":"IF(Q213=0,0,Q215/Q213)","v":0},{"$f":"IF(R213=0,0,R215/R213)","v":0},null,null,null,null,null,null,null,null,null,null,null,null,"повторн",null,"Продаж - повторн продаж"]
[null,"Денег в кассе",{"$f":"C214-C215","v":0},{"$f":"D214-D215","v":0},0,0,0,0,0,null,{"$f":"K214-K215","v":0},{"$f":"L214-L215","v":0},null,null,null,null,{"$f":"Q214-Q215","v":0},{"$f":"R214-R215","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C218:R218)-SUM(U210:U223))=0,\"\",SUM(C218:R218)-SUM(U210:U223))","v":""},null,null,null,null,null,null,{"$f":"SUM(K183,K198,K213,K228)","v":0},{"$f":"IF(AE216=0,0,AE218/AE216)","v":0}]
[null,"ROI на 1 рубль",{"$f":"IF(C215=0,\"нет\",C214/C215)","v":"нет"},{"$f":"IF(D215=0,\"нет\",D214/D215)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K215=0,\"нет\",K214/K215)","v":"нет"},{"$f":"IF(L215=0,\"нет\",L214/L215)","v":"нет"},null,null,null,null,{"$f":"IF(Q215=0,\"нет\",Q214/Q215)","v":"нет"},{"$f":"IF(R215=0,\"нет\",R214/R215)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C213:I213)=0,\"\",SUM(C214:I214)/SUM(C213:I213))","v":""},{"$f":"IF(SUM(K213:R213)=0,\"\",SUM(K214:R214)/SUM(K213:R213))","v":""},null,{"$f":"IF(SUM(C213:R213)=0,\"\",SUM(C214:R214)/SUM(C213:R213))","v":""}]
[null,"показы - заходы",{"$f":"IF(C210=0,0,C211/C210)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K210=0,0,K211/K210)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C211=0,0,C212/C211)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K211=0,0,K212/K211)","v":0},{"$f":"IF(L211=0,0,L212/L211)","v":0},null,null,null,null,{"$f":"IF(Q211=0,0,Q212/Q211)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C211:I211)=0,0,(SUM(C212:I212)/SUM(C211:I211)))","v":0},{"$f":"IF(SUM(K211:R211)=0,0,(SUM(K212:R212)/SUM(K211:R211)))","v":0},null,{"$f":"IF(SUM(C211:R211)=0,0,(SUM(C212:R212)/SUM(C211:R211)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C212=0,0,C213/C212)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K212=0,0,K213/K212)","v":0},{"$f":"IF(L212=0,0,L213/L212)","v":0},null,null,null,null,{"$f":"IF(Q212=0,0,Q213/Q212)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C212:I212)=0,0,(SUM(C213:I213)/SUM(C212:I212)))","v":0},{"$f":"IF(SUM(K212:R212)=0,0,(SUM(K213:R213)/SUM(K212:R212)))","v":0},null,{"$f":"IF(SUM(C212:R212)=0,0,(SUM(C213:R213)/SUM(C212:R212)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C211=0,0,C213/C211)","v":0},{"$f":"IF(D211=0,0,D213/D211)","v":0},0,0,0,0,0,null,{"$f":"IF(K211=0,0,K213/K211)","v":0},{"$f":"IF(L211=0,0,L213/L211)","v":0},null,null,null,null,{"$f":"IF(Q211=0,0,Q213/Q211)","v":0},{"$f":"IF(R211=0,0,R213/R211)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C211:I211)=0,0,SUM(C213:I213)/SUM(C211:I211))","v":0},{"$f":"IF(SUM(K211:R211)=0,0,SUM(K213:R213)/SUM(K211:R211))","v":0},null,{"$f":"IF(SUM(C211:R211)=0,0,SUM(C213:R213)/SUM(C211:R211))","v":0}]
["4 неделя",null,{"$f":"C209","v":"прямые заходы"},{"$f":"D209","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K209","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C226:I226)=0,\"\",SUM(C226:I226)/A227)","v":""},{"$f":"IF(SUM(K226:R226)=0,\"\",SUM(K226:R226)/A227)","v":""},null,{"$f":"IF(SUM(C226:R226)=0,\"\",SUM(C226:R226)/A227)","v":""}]
[10,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C227:I227)/A227","v":0},{"$f":"SUM(K227:R227)/A227","v":0},null,{"$f":"SUM(C227:R227)/A227","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C228:I228)=0,\"\",SUM(C228:I228)/A227)","v":""},{"$f":"IF(SUM(K228:R228)=0,\"\",SUM(K228:R228)/A227)","v":""},null,{"$f":"IF(SUM(C228:R228)=0,\"\",SUM(C228:R228)/A227)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C229:I229)","v":0},{"$f":"SUM(K229:R229)","v":0},null,{"$f":"SUM(C229:R229)","v":0}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C230:I230)=0,\"\",SUM(C230:I230))","v":""},{"$f":"IF(SUM(K230:R230)=0,\"\",SUM(K230:R230))","v":""},null,{"$f":"IF(SUM(C230:R230)=0,\"\",SUM(C230:R230))","v":""}]
[null,"цена перехода",{"$f":"IF(C226=0,0,C230/C226)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K226=0,0,K230/K226)","v":0},{"$f":"IF(L226=0,0,L230/L226)","v":0},null,null,null,null,{"$f":"IF(Q226=0,0,Q230/Q226)","v":0},{"$f":"IF(R226=0,0,R230/R226)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U225:U238)=0,\"\",SUM(U225:U238))","v":""}]
[null,"цена клиента",{"$f":"IF(C228=0,0,C230/C228)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K228=0,0,K230/K228)","v":0},{"$f":"IF(L228=0,0,L230/L228)","v":0},null,null,null,null,{"$f":"IF(Q228=0,0,Q230/Q228)","v":0},{"$f":"IF(R228=0,0,R230/R228)","v":0}]
[null,"Денег в кассе",{"$f":"C229-C230","v":0},{"$f":"D229-D230","v":0},0,0,0,0,0,null,{"$f":"K229-K230","v":0},{"$f":"L229-L230","v":0},null,null,null,null,{"$f":"Q229-Q230","v":0},{"$f":"R229-R230","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C233:R233)-SUM(U225:U238))=0,\"\",SUM(C233:R233)-SUM(U225:U238))","v":""}]
[null,"ROI на 1 рубль",{"$f":"IF(C230=0,\"нет\",C229/C230)","v":"нет"},{"$f":"IF(D230=0,\"нет\",D229/D230)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K230=0,\"нет\",K229/K230)","v":"нет"},{"$f":"IF(L230=0,\"нет\",L229/L230)","v":"нет"},null,null,null,null,{"$f":"IF(Q230=0,\"нет\",Q229/Q230)","v":"нет"},{"$f":"IF(R230=0,\"нет\",R229/R230)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C228:I228)=0,\"\",SUM(C229:I229)/SUM(C228:I228))","v":""},{"$f":"IF(SUM(K228:R228)=0,\"\",SUM(K229:R229)/SUM(K228:R228))","v":""},null,{"$f":"IF(SUM(C228:R228)=0,\"\",SUM(C229:R229)/SUM(C228:R228))","v":""}]
[null,"показы - заходы",{"$f":"IF(C225=0,0,C226/C225)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K225=0,0,K226/K225)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C226=0,0,C227/C226)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K226=0,0,K227/K226)","v":0},{"$f":"IF(L226=0,0,L227/L226)","v":0},null,null,null,null,{"$f":"IF(Q226=0,0,Q227/Q226)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C226:I226)=0,0,(SUM(C227:I227)/SUM(C226:I226)))","v":0},{"$f":"IF(SUM(K226:R226)=0,0,(SUM(K227:R227)/SUM(K226:R226)))","v":0},null,{"$f":"IF(SUM(C226:R226)=0,0,(SUM(C227:R227)/SUM(C226:R226)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C227=0,0,C228/C227)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K227=0,0,K228/K227)","v":0},{"$f":"IF(L227=0,0,L228/L227)","v":0},null,null,null,null,{"$f":"IF(Q227=0,0,Q228/Q227)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C227:I227)=0,0,(SUM(C228:I228)/SUM(C227:I227)))","v":0},{"$f":"IF(SUM(K227:R227)=0,0,(SUM(K228:R228)/SUM(K227:R227)))","v":0},null,{"$f":"IF(SUM(C227:R227)=0,0,(SUM(C228:R228)/SUM(C227:R227)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C226=0,0,C228/C226)","v":0},{"$f":"IF(D226=0,0,D228/D226)","v":0},0,0,0,0,0,null,{"$f":"IF(K226=0,0,K228/K226)","v":0},{"$f":"IF(L226=0,0,L228/L226)","v":0},null,null,null,null,{"$f":"IF(Q226=0,0,Q228/Q226)","v":0},{"$f":"IF(R226=0,0,R228/R226)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C226:I226)=0,0,SUM(C228:I228)/SUM(C226:I226))","v":0},{"$f":"IF(SUM(K226:R226)=0,0,SUM(K228:R228)/SUM(K226:R226))","v":0},null,{"$f":"IF(SUM(C226:R226)=0,0,SUM(C228:R228)/SUM(C226:R226))","v":0}]
[null,null,{"$f":"C224","v":"прямые заходы"},{"$f":"D224","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K224","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k"]
[null,"Всего заходов",{"$f":"C226+C211+C196+C181","v":0},0,0,0,0,0,0,null,{"$f":"K226+K211+K196+K181","v":0},0,null,null,null,null,0,0,null,null,null,null,null,"сайт","площадки",null,"вообще"]
[null,"Всего откликов",{"$f":"C227+C212+C197+C182","v":0},0,0,0,0,0,0,null,{"$f":"K227+K212+K197+K182","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходов в месяц",{"$f":"SUM(C240:I240)","v":0},{"$f":"SUM(K240:R240)","v":0},null,{"$f":"SUM(C240:R240)","v":0}]
[null,"Всего продаж",{"$f":"C228+C213+C198+C183","v":0},0,0,0,0,0,{"$f":"I228+I213+I198+I183","v":0},null,{"$f":"K228+K213+K198+K183","v":0},{"$f":"L228+L213+L198+L183","v":0},null,null,null,null,0,0,null,null,null,null,"откликов в месяц",{"$f":"SUM(C241:I241)","v":0},{"$f":"SUM(K241:R241)","v":0},null,{"$f":"SUM(C241:R241)","v":0}]
[null,"Принесло  чистыми $",{"$f":"C233+C218+C203+C188","v":0},0,0,0,0,0,0,null,{"$f":"K233+K218+K203+K188","v":0},{"$f":"L233+L218+L203+L188","v":0},null,null,null,null,{"$f":"Q233+Q218+Q203+Q188","v":0},{"$f":"R233+R218+R203+R188","v":0},null,null,null,null,"Продаж в месяц",{"$f":"SUM(C242:I242)","v":0},{"$f":"SUM(K242:R242)","v":0},null,{"$f":"SUM(C242:R242)","v":0}]
[null,"Затрачено $",{"$f":"SUM(C185,C200,C215,C230)","v":0},{"$f":"SUM(D185,D200,D215,D230)","v":0},0,0,0,0,0,null,{"$f":"SUM(K185,K200,K215,K230)","v":0},{"$f":"SUM(L185,L200,L215,L230)","v":0},null,null,null,null,{"$f":"SUM(Q185,Q200,Q215,Q230)","v":0},{"$f":"SUM(R185,R200,R215,R230)","v":0},null,"Всего расходы на рекл.",null,null,"$ в кассе за месяц",null,null,null,{"$f":"SUM(X188,X203,X218,X233)","v":0}]
[null,"Макс цена клика",{"$f":"AD187*C247","v":0},{"$f":"AD187*D247","v":0},{"$f":"AD187*E247","v":0},{"$f":"AD187*F247","v":0},{"$f":"AD187*G247","v":0},{"$f":"AD187*H247","v":0},{"$f":"AD187*I247","v":0},null,{"$f":"AD187*K247","v":0},{"$f":"AD187*L247","v":0},null,null,null,null,{"$f":"AD187*Q247","v":0},{"$f":"AD187*R247","v":0},null,{"$f":"SUM(C244:R244)","v":0},{"$f":"IF(T245=0,0,T245/(T245+T247))","v":0}]
["Дней в месяце","ROI канала общ.",{"$f":"IF(SUM(C185,C200,C215,C230)=0,0,SUM(C188,C203,C218,C233)/SUM(C185,C200,C215,C230))","v":0},{"$f":"IF(SUM(D185,D200,D215,D230)=0,0,SUM(D188,D203,D218,D233)/SUM(D185,D200,D215,D230))","v":0},0,0,0,0,0,null,{"$f":"IF(SUM(K185,K200,K215,K230)=0,0,SUM(K188,K203,K218,K233)/SUM(K185,K200,K215,K230))","v":0},{"$f":"IF(SUM(L185,L200,L215,L230)=0,0,SUM(L188,L203,L218,L233)/SUM(L185,L200,L215,L230))","v":0},null,null,null,null,{"$f":"IF(SUM(Q185,Q200,Q215,Q230)=0,0,SUM(Q188,Q203,Q218,Q233)/SUM(Q185,Q200,Q215,Q230))","v":0},{"$f":"IF(SUM(R185,R200,R215,R230)=0,0,SUM(R188,R203,R218,R233)/SUM(R185,R200,R215,R230))","v":0},null,"Всего доп. Расходы"]
[{"$f":"SUM(A182,A197,A212,A227)","v":31},"Заходы-продажи общ",{"$f":"IF(C240=0,\"0\",C242/C240)","v":"0"},{"$f":"IF(D240=0,\"0\",D242/D240)","v":"0"},"0","0","0","0","0",null,{"$f":"IF(K240=0,\"0\",K242/K240)","v":"0"},{"$f":"IF(L240=0,\"0\",L242/L240)","v":"0"},null,null,null,null,{"$f":"IF(Q240=0,\"0\",Q242/Q240)","v":"0"},{"$f":"IF(R240=0,\"0\",R242/R240)","v":"0"},null,{"$f":"SUM(U180:U193)+SUM(U195:U208)+SUM(U210:U223)+SUM(U225:U238)","v":0},{"$f":"IF(T247=0,0,T247/(T247+T245))","v":0}]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
["Апрель",{"$f":"AA331","v":0}]
[null,null,"Каналы, ведущие на сайт",null,null,null,null,null,null,null,"Продающие каналы, не ведущие на сайт",null,null,null,null,null,null,null,null,"Доп. Расходы",null,null,"Недельная статистика",null,null,null,null,null,"Прогнозы, цели"]
["1 неделя",null,"прямые заходы","директ","adwords","поиск","ссылки","источник m","источник n",null,"Повторные","авито",null,null,null,null,"вконтакт","источник k",null,"описание затрат","деньги",null,null,"сайт","площадки",null,"вообще",null,null,"По факту","За месяц (прогноз по средним)","За месяц  (прогноз по динамике)","Цель"]
[null,"показов"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C268:I268)=0,\"\",SUM(C268:I268)/A269)","v":""},{"$f":"IF(SUM(K268:R268)=0,\"\",SUM(K268:R268)/A269)","v":""},null,{"$f":"IF(SUM(C268:R268)=0,\"\",SUM(C268:R268)/A269)","v":""}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C269:I269)/A269","v":0},{"$f":"SUM(K269:R269)/A269","v":0},null,{"$f":"SUM(C269:R269)/A269","v":0},null,"$ в кассе",{"$f":"AA331","v":0},{"$f":"IF(SUM(AA270,AA285,AA300,AA315)=0,0,AVERAGE(AA270,AA285,AA300,AA315)*AVERAGE(AA291,AA276,AA306,AA321)*A334-AG284)","v":0},{"$f":"AN271+AP271+AR271+AT271","v":{"$error":"#DIV/0!"}}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C270:I270)=0,\"\",SUM(C270:I270)/A269)","v":""},{"$f":"IF(SUM(K270:R270)=0,\"\",SUM(K270:R270)/A269)","v":""},null,{"$f":"IF(SUM(C270:R270)=0,\"\",SUM(C270:R270)/A269)","v":""},null,"Продаж за месяц",{"$f":"AA330","v":0},{"$f":"AD271*A334","v":0},{"$f":"AM271*AN270+AO271*AP270+AQ271*AR270+AS271*AT270","v":{"$error":"#DIV/0!"}},{"$f":"IF(AG269=\"\",\"введите цель\",(AG269+AG284)/AVERAGE(AA276,AA291,AA306,AA321))","v":"введите цель"},null,null,null,null,{"$f":"W270","v":"среднее продаж/день"},{"$f":"AA270","v":""},{"$f":"A269","v":7},{"$f":"AA285","v":""},{"$f":"A284","v":7},{"$f":"AA300","v":""},{"$f":"A299","v":10},{"$f":"AA315","v":""},{"$f":"A314","v":7}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C271:I271)","v":0},{"$f":"SUM(K271:R271)","v":0},null,{"$f":"SUM(C271:R271)","v":0},null,"Продаж в день",{"$f":"IF(SUM(AA270,AA285,AA300,AA315)=0,0,AVERAGE(AA270,AA285,AA300,AA315))","v":0},"-",null,{"$f":"IF(AG270=\"введите цель\",\"введите цель\",AG270/A334)","v":"введите цель"},null,null,null,null,null,{"$f":"IF(ROUND(IF(AM270<>\"\",AM270,AS184+AS184*((AS184-AQ184)/AQ184)),2)>=0,ROUND(IF(AM270<>\"\",AM270,AS184+AS184*((AS184-AQ184)/AQ184)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AM271*AN270*AM277-AM273","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AO270<>\"\",AO270,AM271+AM271*((AM271-AS184)/AS184)),2)>=0,ROUND(IF(AO270<>\"\",AO270,AM271+AM271*((AM271-AS184)/AS184)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AO271*AP270*AO277-AO273","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AQ270<>\"\",AQ270,AO271+AO271*((AO271-AM271)/AM271)),2)>=0,ROUND(IF(AQ270<>\"\",AQ270,AO271+AO271*((AO271-AM271)/AM271)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AQ271*AR270*AQ277-AQ273","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AS270<>\"\",AS270,AQ271+AQ271*((AQ271-AO271)/AO271)),2)>=0,ROUND(IF(AS270<>\"\",AS270,AQ271+AQ271*((AQ271-AO271)/AO271)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AS271*AT270*AS277-AS273","v":{"$error":"#DIV/0!"}}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C272:I272)=0,\"\",SUM(C272:I272))","v":""},{"$f":"IF(SUM(K272:R272)=0,\"\",SUM(K272:R272))","v":""},null,{"$f":"IF(SUM(C272:R272)=0,\"\",SUM(C272:R272))","v":""},null,"Суточный трафик",{"$f":"IF(SUM(AA268,AA283,AA298,AA313)=0,0,AVERAGE(AA268,AA283,AA298,AA313))","v":0},"-",null,{"$f":"IF(AG269=\"\",\"введите цель\",((AG269+AG284)/((AD271*AD274*A334)/(AD272*A334)))/A334)","v":"введите цель"},null,null,null,null,{"$f":"W272","v":"затр. на рекламу/неделя"},{"$f":"AA272","v":""},null,{"$f":"AA287","v":""},null,{"$f":"AA302","v":""},null,{"$f":"AA317","v":""}]
[null,"цена перехода",{"$f":"IF(C268=0,0,C272/C268)","v":0},0,{"$f":"IF(E268=0,0,E272/E268)","v":0},0,0,0,0,null,{"$f":"IF(K268=0,0,K272/K268)","v":0},{"$f":"IF(L268=0,0,L272/L268)","v":0},null,null,null,null,{"$f":"IF(Q268=0,0,Q272/Q268)","v":0},{"$f":"IF(R268=0,0,R272/R268)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U267:U280)=0,\"\",SUM(U267:U280))","v":""},null,null,null,null,"Прогноз относительно среднего чека",null,null,null,null,null,null,null,null,null,{"$f":"IF(AM272<>\"\",AM272,AS186+AS186*((AS186-AQ186)/AQ186))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO272<>\"\",AO272,AM273+AM273*((AM273-AS186)/AS186))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ272<>\"\",AQ272,AO273+AO273*((AO273-AM273)/AM273))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS272<>\"\",AS272,AQ273+AQ273*((AQ273-AO273)/AO273))","v":{"$error":"#DIV/0!"}}]
[null,"цена клиента",{"$f":"IF(C270=0,0,C272/C270)","v":0},{"$f":"IF(D270=0,0,D272/D270)","v":0},{"$f":"IF(E270=0,0,E272/E270)","v":0},{"$f":"IF(F270=0,0,F272/F270)","v":0},0,0,0,null,{"$f":"IF(K270=0,0,K272/K270)","v":0},{"$f":"IF(L270=0,0,L272/L270)","v":0},null,null,null,null,{"$f":"IF(Q270=0,0,Q272/Q270)","v":0},{"$f":"IF(R270=0,0,R272/R270)","v":0},null,null,null,null,null,null,null,null,null,null,"Средний чек",{"$f":"IF(SUM(AA276,AA291,AA306,AA321)=0,0,AVERAGE(AA276,AA291,AA306,AA321))","v":0},"-"]
[null,"Денег в кассе",{"$f":"C271-C272","v":0},{"$f":"D271-D272","v":0},{"$f":"E271-E272","v":0},0,0,0,0,null,{"$f":"K271-K272","v":0},{"$f":"L271-L272","v":0},null,null,null,null,{"$f":"Q271-Q272","v":0},{"$f":"R271-R272","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C275:R275)-SUM(U267:U280))=0,\"\",SUM(C275:R275)-SUM(U267:U280))","v":""},null,null,null,null,"$ в кассе за месяц","-",{"$f":"AE269","v":0},null,{"$f":"IF(AG274=\"\",\"введите цель\",AD271*A334*AG274-AG284)","v":"введите цель"}]
[null,"ROI на 1 рубль",{"$f":"IF(C272=0,\"нет\",C271/C272)","v":"нет"},{"$f":"IF(D272=0,\"нет\",D271/D272)","v":"нет"},{"$f":"IF(E272=0,\"нет\",E271/E272)","v":"нет"},"нет","нет","нет","нет",null,{"$f":"IF(K272=0,\"нет\",K271/K272)","v":"нет"},{"$f":"IF(L272=0,\"нет\",L271/L272)","v":"нет"},null,null,null,null,{"$f":"IF(Q272=0,\"нет\",Q271/Q272)","v":"нет"},{"$f":"IF(R272=0,\"нет\",R271/R272)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C270:I270)=0,\"\",SUM(C271:I271)/SUM(C270:I270))","v":""},{"$f":"IF(SUM(K270:R270)=0,\"\",SUM(K271:R271)/SUM(K270:R270))","v":""},null,{"$f":"IF(SUM(C270:R270)=0,\"\",SUM(C271:R271)/SUM(C270:R270))","v":""},null,"Прогноз относительно суточного трафика",null,null,null,null,null,null,null,null,{"$f":"W276","v":"Средний Чек"},{"$f":"AA276","v":""},null,{"$f":"AA291","v":""},null,{"$f":"AA306","v":""},null,{"$f":"AA321","v":""}]
[null,"показы - заходы",{"$f":"IF(C267=0,0,C268/C267)","v":0},0,{"$f":"IF(E267=0,0,E268/E267)","v":0},0,0,0,0,null,{"$f":"IF(K267=0,0,K268/K267)","v":0},0,null,null,null,null,0,0,null,null,null,null,null,null,null,null,null,null,"Суточный трафик",{"$f":"AD272","v":0},"-",null,null,null,null,null,null,null,{"$f":"IF(AM276<>\"\",AM276,AS190+AS190*((AS190-AQ190)/AQ190))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO276<>\"\",AO276,AM277+AM277*((AM277-AS190)/AS190))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ276<>\"\",AQ276,AO277+AO277*((AO277-AM277)/AM277))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS276<>\"\",AS276,AQ277+AQ277*((AQ277-AO277)/AO277))","v":{"$error":"#DIV/0!"}}]
[null,"заходы - отклики",{"$f":"IF(C268=0,0,C269/C268)","v":0},0,{"$f":"IF(E268=0,0,E269/E268)","v":0},0,0,0,0,null,{"$f":"IF(K268=0,0,K269/K268)","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C268:I268)=0,0,(SUM(C269:I269)/SUM(C268:I268)))","v":0},{"$f":"IF(SUM(K268:R268)=0,0,(SUM(K269:R269)/SUM(K268:R268)))","v":0},null,{"$f":"IF(SUM(C268:R268)=0,0,(SUM(C269:R269)/SUM(C268:R268)))","v":0},null,"$ в кассе за месяц","-",{"$f":"AE269","v":0},null,{"$f":"IF(AG277=\"\",\"введите цель\",((AD271*AD274*A334)/(AD272*A334))*AG277*A334-AG284)","v":"введите цель"}]
[null,"отклики - продажи",{"$f":"IF(C269=0,0,C270/C269)","v":0},0,{"$f":"IF(E269=0,0,E270/E269)","v":0},0,0,{"$f":"IF(H269=0,0,H270/H269)","v":0},{"$f":"IF(I269=0,0,I270/I269)","v":0},null,{"$f":"IF(K269=0,0,K270/K269)","v":0},0,null,null,null,null,0,0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C269:I269)=0,0,(SUM(C270:I270)/SUM(C269:I269)))","v":0},{"$f":"IF(SUM(K269:R269)=0,0,(SUM(K270:R270)/SUM(K269:R269)))","v":0},null,{"$f":"IF(SUM(C269:R269)=0,0,(SUM(C270:R270)/SUM(C269:R269)))","v":0},null,"продаж в день",{"$f":"AD271","v":0},"-",null,{"$f":"IF(AG277=\"\",\"введите цель\",AA330/AA328*AG277)","v":"введите цель"}]
[null,"заходы-продажи",{"$f":"IF(C268=0,0,C270/C268)","v":0},{"$f":"IF(D268=0,0,D270/D268)","v":0},{"$f":"IF(E268=0,0,E270/E268)","v":0},0,0,0,0,null,{"$f":"IF(K268=0,0,K270/K268)","v":0},{"$f":"IF(L268=0,0,L270/L268)","v":0},null,null,null,null,{"$f":"IF(Q268=0,0,Q270/Q268)","v":0},{"$f":"IF(R268=0,0,R270/R268)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C268:I268)=0,0,SUM(C270:I270)/SUM(C268:I268))","v":0},{"$f":"IF(SUM(K268:R268)=0,0,SUM(K270:R270)/SUM(K268:R268))","v":0},null,{"$f":"IF(SUM(C268:R268)=0,0,SUM(C270:R270)/SUM(C268:R268))","v":0},null,"при текущем среднем чеке",null,null,null,{"$f":"AD274","v":0}]
["2 неделя",null,{"$f":"C266","v":"прямые заходы"},"директ","adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K266","v":"Повторные"},{"$f":"L266","v":"авито"},null,null,null,null,{"$f":"Q266","v":"вконтакт"},{"$f":"R266","v":"источник k"},null,"Доп. расходы",null,null,null,null,null,null,null,null,"При текущей конверсии посетитель-клиент",null,null,null,{"$f":"IF(AD271=0,0,AD271/AD272)","v":0}]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,"при текущих продажах/день",null,null,null,{"$f":"AD271","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C283:I283)=0,\"\",SUM(C283:I283)/A284)","v":""},{"$f":"IF(SUM(K283:R283)=0,\"\",SUM(K283:R283)/A284)","v":""},null,{"$f":"IF(SUM(C283:R283)=0,\"\",SUM(C283:R283)/A284)","v":""},null,"при текущем суточном трафике",null,null,null,{"$f":"AD272","v":0}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C284:I284)/A284","v":0},{"$f":"SUM(K284:R284)/A284","v":0},null,{"$f":"SUM(C284:R284)/A284","v":0},null,"при текущих среднемесячных затратах ",null,null,null,{"$f":"IF(COUNT(AA272,AA287,AA302,AA317)=0,0,AVERAGE(AA272,AA287,AA302,AA317)*4+SUM(X273,X288,X303,X318))","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C285:I285)=0,\"\",SUM(C285:I285)/A284)","v":""},{"$f":"IF(SUM(K285:R285)=0,\"\",SUM(K285:R285)/A284)","v":""},null,{"$f":"IF(SUM(C285:R285)=0,\"\",SUM(C285:R285)/A284)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C286:I286)","v":0},{"$f":"SUM(K286:R286)","v":0},null,{"$f":"SUM(C286:R286)","v":0},null,"Калькулятор свободных данных"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C287:I287)=0,\"\",SUM(C287:I287))","v":""},{"$f":"IF(SUM(K287:R287)=0,\"\",SUM(K287:R287))","v":""},null,{"$f":"IF(SUM(C287:R287)=0,\"\",SUM(C287:R287))","v":""},null,"При суточном трафике"]
[null,"цена перехода",{"$f":"IF(C283=0,0,C287/C283)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K283=0,0,K287/K283)","v":0},{"$f":"IF(L283=0,0,L287/L283)","v":0},null,null,null,null,{"$f":"IF(Q283=0,0,Q287/Q283)","v":0},{"$f":"IF(R283=0,0,R287/R283)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U282:U295)=0,\"\",SUM(U282:U295))","v":""},null,null,null,null,"При конверсии заход-клиент"]
[null,"цена клиента",{"$f":"IF(C285=0,0,C287/C285)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K285=0,0,K287/K285)","v":0},{"$f":"IF(L285=0,0,L287/L285)","v":0},null,null,null,null,{"$f":"IF(Q285=0,0,Q287/Q285)","v":0},{"$f":"IF(R285=0,0,R287/R285)","v":0},null,null,null,null,null,null,null,null,null,null,"При среднем чеке"]
[null,"Денег в кассе",{"$f":"C286-C287","v":0},{"$f":"D286-D287","v":0},0,0,0,0,0,null,{"$f":"K286-K287","v":0},{"$f":"L286-L287","v":0},null,null,null,null,{"$f":"Q286-Q287","v":0},{"$f":"R286-R287","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C290:R290)-SUM(U282:U295))=0,\"\",SUM(C290:R290)-SUM(U282:U295))","v":""},null,null,null,null,"При затратах (в месяц)"]
[null,"ROI на 1 рубль",{"$f":"IF(C287=0,\"нет\",C286/C287)","v":"нет"},{"$f":"IF(D287=0,\"нет\",D286/D287)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K287=0,\"нет\",K286/K287)","v":"нет"},{"$f":"IF(L287=0,\"нет\",L286/L287)","v":"нет"},null,null,null,null,{"$f":"IF(Q287=0,\"нет\",Q286/Q287)","v":"нет"},{"$f":"IF(R287=0,\"нет\",R286/R287)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C285:I285)=0,\"\",SUM(C286:I286)/SUM(C285:I285))","v":""},{"$f":"IF(SUM(K285:R285)=0,\"\",SUM(K286:R286)/SUM(K285:R285))","v":""},null,{"$f":"IF(SUM(C285:R285)=0,\"\",SUM(C286:R286)/SUM(C285:R285))","v":""},null,"денег за месяц ",null,null,null,{"$f":"AG287*AG288*AG289*30-AG290","v":0}]
[null,"показы - заходы",{"$f":"IF(C282=0,0,C283/C282)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K282=0,0,K283/K282)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C283=0,0,C284/C283)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K283=0,0,K284/K283)","v":0},{"$f":"IF(L283=0,0,L284/L283)","v":0},null,null,null,null,{"$f":"IF(Q283=0,0,Q284/Q283)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C283:I283)=0,0,(SUM(C284:I284)/SUM(C283:I283)))","v":0},{"$f":"IF(SUM(K283:R283)=0,0,(SUM(K284:R284)/SUM(K283:R283)))","v":0},null,{"$f":"IF(SUM(C283:R283)=0,0,(SUM(C284:R284)/SUM(C283:R283)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C284=0,0,C285/C284)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K284=0,0,K285/K284)","v":0},{"$f":"IF(L284=0,0,L285/L284)","v":0},null,null,null,null,{"$f":"IF(Q284=0,0,Q285/Q284)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C284:I284)=0,0,(SUM(C285:I285)/SUM(C284:I284)))","v":0},{"$f":"IF(SUM(K284:R284)=0,0,(SUM(K285:R285)/SUM(K284:R284)))","v":0},null,{"$f":"IF(SUM(C284:R284)=0,0,(SUM(C285:R285)/SUM(C284:R284)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C283=0,0,C285/C283)","v":0},{"$f":"IF(D283=0,0,D285/D283)","v":0},0,0,0,0,0,null,{"$f":"IF(K283=0,0,K285/K283)","v":0},{"$f":"IF(L283=0,0,L285/L283)","v":0},null,null,null,null,{"$f":"IF(Q283=0,0,Q285/Q283)","v":0},{"$f":"IF(R283=0,0,R285/R283)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C283:I283)=0,0,SUM(C285:I285)/SUM(C283:I283))","v":0},{"$f":"IF(SUM(K283:R283)=0,0,SUM(K285:R285)/SUM(K283:R283))","v":0},null,{"$f":"IF(SUM(C283:R283)=0,0,SUM(C285:R285)/SUM(C283:R283))","v":0}]
["3 неделя",null,{"$f":"C281","v":"прямые заходы"},{"$f":"D281","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K281","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы",null,null,null,null,null,null,null,null,null,null,"заходов"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,null,null,{"$f":"AA328","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C298:I298)=0,\"\",SUM(C298:I298)/A299)","v":""},{"$f":"IF(SUM(K298:R298)=0,\"\",SUM(K298:R298)/A299)","v":""},null,{"$f":"IF(SUM(C298:R298)=0,\"\",SUM(C298:R298)/A299)","v":""},null,null,null,null,null," заходы - отклики:"]
[10,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C299:I299)/A299","v":0},{"$f":"SUM(K299:R299)/A299","v":0},null,{"$f":"SUM(C299:R299)/A299","v":0},null,null,null,"откликов",null,{"$f":"IF(AE297=0,0,AE300/AE297)","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C300:I300)=0,\"\",SUM(C300:I300)/A299)","v":""},{"$f":"IF(SUM(K300:R300)=0,\"\",SUM(K300:R300)/A299)","v":""},null,{"$f":"IF(SUM(C300:R300)=0,\"\",SUM(C300:R300)/A299)","v":""},null," Заходы-продажи",null,{"$f":"AA329","v":0}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C301:I301)","v":0},{"$f":"SUM(K301:R301)","v":0},null,{"$f":"SUM(C301:R301)","v":0},null,{"$f":"IF(AA328=0,0,AA330/AA328)","v":0},null,null,null,"отклики - продажи:"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C302:I302)=0,\"\",SUM(C302:I302))","v":""},{"$f":"IF(SUM(K302:R302)=0,\"\",SUM(K302:R302))","v":""},null,{"$f":"IF(SUM(C302:R302)=0,\"\",SUM(C302:R302))","v":""},null,null,null,"продаж",null,{"$f":"IF(AE300=0,0,AE303/AE300)","v":0}]
[null,"цена перехода",{"$f":"IF(C298=0,0,C302/C298)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K298=0,0,K302/K298)","v":0},{"$f":"IF(L298=0,0,L302/L298)","v":0},null,null,null,null,{"$f":"IF(Q298=0,0,Q302/Q298)","v":0},{"$f":"IF(R298=0,0,R302/R298)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U297:U310)=0,\"\",SUM(U297:U310))","v":""},null,null,null,null,null,null,{"$f":"AA330","v":0}]
[null,"цена клиента",{"$f":"IF(C300=0,0,C302/C300)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K300=0,0,K302/K300)","v":0},{"$f":"IF(L300=0,0,L302/L300)","v":0},null,null,null,null,{"$f":"IF(Q300=0,0,Q302/Q300)","v":0},{"$f":"IF(R300=0,0,R302/R300)","v":0},null,null,null,null,null,null,null,null,null,null,null,null,"повторн",null,"Продаж - повторн продаж"]
[null,"Денег в кассе",{"$f":"C301-C302","v":0},{"$f":"D301-D302","v":0},0,0,0,0,0,null,{"$f":"K301-K302","v":0},{"$f":"L301-L302","v":0},null,null,null,null,{"$f":"Q301-Q302","v":0},{"$f":"R301-R302","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C305:R305)-SUM(U297:U310))=0,\"\",SUM(C305:R305)-SUM(U297:U310))","v":""},null,null,null,null,null,null,{"$f":"SUM(K270,K285,K300,K315)","v":0},{"$f":"IF(AE303=0,0,AE305/AE303)","v":0}]
[null,"ROI на 1 рубль",{"$f":"IF(C302=0,\"нет\",C301/C302)","v":"нет"},{"$f":"IF(D302=0,\"нет\",D301/D302)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K302=0,\"нет\",K301/K302)","v":"нет"},{"$f":"IF(L302=0,\"нет\",L301/L302)","v":"нет"},null,null,null,null,{"$f":"IF(Q302=0,\"нет\",Q301/Q302)","v":"нет"},{"$f":"IF(R302=0,\"нет\",R301/R302)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C300:I300)=0,\"\",SUM(C301:I301)/SUM(C300:I300))","v":""},{"$f":"IF(SUM(K300:R300)=0,\"\",SUM(K301:R301)/SUM(K300:R300))","v":""},null,{"$f":"IF(SUM(C300:R300)=0,\"\",SUM(C301:R301)/SUM(C300:R300))","v":""}]
[null,"показы - заходы",{"$f":"IF(C297=0,0,C298/C297)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K297=0,0,K298/K297)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C298=0,0,C299/C298)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K298=0,0,K299/K298)","v":0},{"$f":"IF(L298=0,0,L299/L298)","v":0},null,null,null,null,{"$f":"IF(Q298=0,0,Q299/Q298)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C298:I298)=0,0,(SUM(C299:I299)/SUM(C298:I298)))","v":0},{"$f":"IF(SUM(K298:R298)=0,0,(SUM(K299:R299)/SUM(K298:R298)))","v":0},null,{"$f":"IF(SUM(C298:R298)=0,0,(SUM(C299:R299)/SUM(C298:R298)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C299=0,0,C300/C299)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K299=0,0,K300/K299)","v":0},{"$f":"IF(L299=0,0,L300/L299)","v":0},null,null,null,null,{"$f":"IF(Q299=0,0,Q300/Q299)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C299:I299)=0,0,(SUM(C300:I300)/SUM(C299:I299)))","v":0},{"$f":"IF(SUM(K299:R299)=0,0,(SUM(K300:R300)/SUM(K299:R299)))","v":0},null,{"$f":"IF(SUM(C299:R299)=0,0,(SUM(C300:R300)/SUM(C299:R299)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C298=0,0,C300/C298)","v":0},{"$f":"IF(D298=0,0,D300/D298)","v":0},0,0,0,0,0,null,{"$f":"IF(K298=0,0,K300/K298)","v":0},{"$f":"IF(L298=0,0,L300/L298)","v":0},null,null,null,null,{"$f":"IF(Q298=0,0,Q300/Q298)","v":0},{"$f":"IF(R298=0,0,R300/R298)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C298:I298)=0,0,SUM(C300:I300)/SUM(C298:I298))","v":0},{"$f":"IF(SUM(K298:R298)=0,0,SUM(K300:R300)/SUM(K298:R298))","v":0},null,{"$f":"IF(SUM(C298:R298)=0,0,SUM(C300:R300)/SUM(C298:R298))","v":0}]
["4 неделя",null,{"$f":"C296","v":"прямые заходы"},{"$f":"D296","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K296","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C313:I313)=0,\"\",SUM(C313:I313)/A314)","v":""},{"$f":"IF(SUM(K313:R313)=0,\"\",SUM(K313:R313)/A314)","v":""},null,{"$f":"IF(SUM(C313:R313)=0,\"\",SUM(C313:R313)/A314)","v":""}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C314:I314)/A314","v":0},{"$f":"SUM(K314:R314)/A314","v":0},null,{"$f":"SUM(C314:R314)/A314","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C315:I315)=0,\"\",SUM(C315:I315)/A314)","v":""},{"$f":"IF(SUM(K315:R315)=0,\"\",SUM(K315:R315)/A314)","v":""},null,{"$f":"IF(SUM(C315:R315)=0,\"\",SUM(C315:R315)/A314)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C316:I316)","v":0},{"$f":"SUM(K316:R316)","v":0},null,{"$f":"SUM(C316:R316)","v":0}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C317:I317)=0,\"\",SUM(C317:I317))","v":""},{"$f":"IF(SUM(K317:R317)=0,\"\",SUM(K317:R317))","v":""},null,{"$f":"IF(SUM(C317:R317)=0,\"\",SUM(C317:R317))","v":""}]
[null,"цена перехода",{"$f":"IF(C313=0,0,C317/C313)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K313=0,0,K317/K313)","v":0},{"$f":"IF(L313=0,0,L317/L313)","v":0},null,null,null,null,{"$f":"IF(Q313=0,0,Q317/Q313)","v":0},{"$f":"IF(R313=0,0,R317/R313)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U312:U325)=0,\"\",SUM(U312:U325))","v":""}]
[null,"цена клиента",{"$f":"IF(C315=0,0,C317/C315)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K315=0,0,K317/K315)","v":0},{"$f":"IF(L315=0,0,L317/L315)","v":0},null,null,null,null,{"$f":"IF(Q315=0,0,Q317/Q315)","v":0},{"$f":"IF(R315=0,0,R317/R315)","v":0}]
[null,"Денег в кассе",{"$f":"C316-C317","v":0},{"$f":"D316-D317","v":0},0,0,0,0,0,null,{"$f":"K316-K317","v":0},{"$f":"L316-L317","v":0},null,null,null,null,{"$f":"Q316-Q317","v":0},{"$f":"R316-R317","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C320:R320)-SUM(U312:U325))=0,\"\",SUM(C320:R320)-SUM(U312:U325))","v":""}]
[null,"ROI на 1 рубль",{"$f":"IF(C317=0,\"нет\",C316/C317)","v":"нет"},{"$f":"IF(D317=0,\"нет\",D316/D317)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K317=0,\"нет\",K316/K317)","v":"нет"},{"$f":"IF(L317=0,\"нет\",L316/L317)","v":"нет"},null,null,null,null,{"$f":"IF(Q317=0,\"нет\",Q316/Q317)","v":"нет"},{"$f":"IF(R317=0,\"нет\",R316/R317)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C315:I315)=0,\"\",SUM(C316:I316)/SUM(C315:I315))","v":""},{"$f":"IF(SUM(K315:R315)=0,\"\",SUM(K316:R316)/SUM(K315:R315))","v":""},null,{"$f":"IF(SUM(C315:R315)=0,\"\",SUM(C316:R316)/SUM(C315:R315))","v":""}]
[null,"показы - заходы",{"$f":"IF(C312=0,0,C313/C312)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K312=0,0,K313/K312)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C313=0,0,C314/C313)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K313=0,0,K314/K313)","v":0},{"$f":"IF(L313=0,0,L314/L313)","v":0},null,null,null,null,{"$f":"IF(Q313=0,0,Q314/Q313)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C313:I313)=0,0,(SUM(C314:I314)/SUM(C313:I313)))","v":0},{"$f":"IF(SUM(K313:R313)=0,0,(SUM(K314:R314)/SUM(K313:R313)))","v":0},null,{"$f":"IF(SUM(C313:R313)=0,0,(SUM(C314:R314)/SUM(C313:R313)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C314=0,0,C315/C314)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K314=0,0,K315/K314)","v":0},{"$f":"IF(L314=0,0,L315/L314)","v":0},null,null,null,null,{"$f":"IF(Q314=0,0,Q315/Q314)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C314:I314)=0,0,(SUM(C315:I315)/SUM(C314:I314)))","v":0},{"$f":"IF(SUM(K314:R314)=0,0,(SUM(K315:R315)/SUM(K314:R314)))","v":0},null,{"$f":"IF(SUM(C314:R314)=0,0,(SUM(C315:R315)/SUM(C314:R314)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C313=0,0,C315/C313)","v":0},{"$f":"IF(D313=0,0,D315/D313)","v":0},0,0,0,0,0,null,{"$f":"IF(K313=0,0,K315/K313)","v":0},{"$f":"IF(L313=0,0,L315/L313)","v":0},null,null,null,null,{"$f":"IF(Q313=0,0,Q315/Q313)","v":0},{"$f":"IF(R313=0,0,R315/R313)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C313:I313)=0,0,SUM(C315:I315)/SUM(C313:I313))","v":0},{"$f":"IF(SUM(K313:R313)=0,0,SUM(K315:R315)/SUM(K313:R313))","v":0},null,{"$f":"IF(SUM(C313:R313)=0,0,SUM(C315:R315)/SUM(C313:R313))","v":0}]
[null,null,{"$f":"C311","v":"прямые заходы"},{"$f":"D311","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K311","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k"]
[null,"Всего заходов",{"$f":"C313+C298+C283+C268","v":0},0,0,0,0,0,0,null,{"$f":"K313+K298+K283+K268","v":0},0,null,null,null,null,0,0,null,null,null,null,null,"сайт","площадки",null,"вообще"]
[null,"Всего откликов",{"$f":"C314+C299+C284+C269","v":0},0,0,0,0,0,0,null,{"$f":"K314+K299+K284+K269","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходов в месяц",{"$f":"SUM(C327:I327)","v":0},{"$f":"SUM(K327:R327)","v":0},null,{"$f":"SUM(C327:R327)","v":0}]
[null,"Всего продаж",{"$f":"C315+C300+C285+C270","v":0},0,0,0,0,0,{"$f":"I315+I300+I285+I270","v":0},null,{"$f":"K315+K300+K285+K270","v":0},{"$f":"L315+L300+L285+L270","v":0},null,null,null,null,0,0,null,null,null,null,"откликов в месяц",{"$f":"SUM(C328:I328)","v":0},{"$f":"SUM(K328:R328)","v":0},null,{"$f":"SUM(C328:R328)","v":0}]
[null,"Принесло  чистыми $",{"$f":"C320+C305+C290+C275","v":0},0,{"$f":"E320+E305+E290+E275","v":0},0,0,0,0,null,{"$f":"K320+K305+K290+K275","v":0},{"$f":"L320+L305+L290+L275","v":0},null,null,null,null,{"$f":"Q320+Q305+Q290+Q275","v":0},{"$f":"R320+R305+R290+R275","v":0},null,null,null,null,"Продаж в месяц",{"$f":"SUM(C329:I329)","v":0},{"$f":"SUM(K329:R329)","v":0},null,{"$f":"SUM(C329:R329)","v":0}]
[null,"Затрачено $",{"$f":"SUM(C272,C287,C302,C317)","v":0},{"$f":"SUM(D272,D287,D302,D317)","v":0},0,0,0,0,0,null,{"$f":"SUM(K272,K287,K302,K317)","v":0},{"$f":"SUM(L272,L287,L302,L317)","v":0},null,null,null,null,{"$f":"SUM(Q272,Q287,Q302,Q317)","v":0},{"$f":"SUM(R272,R287,R302,R317)","v":0},null,"Всего расходы на рекл.",null,null,"$ в кассе за месяц",null,null,null,{"$f":"SUM(X275,X290,X305,X320)","v":0}]
[null,"Макс цена клика",{"$f":"AD274*C334","v":0},{"$f":"AD274*D334","v":0},{"$f":"AD274*E334","v":0},{"$f":"AD274*F334","v":0},{"$f":"AD274*G334","v":0},{"$f":"AD274*H334","v":0},{"$f":"AD274*I334","v":0},null,{"$f":"AD274*K334","v":0},{"$f":"AD274*L334","v":0},null,null,null,null,{"$f":"AD274*Q334","v":0},{"$f":"AD274*R334","v":0},null,{"$f":"SUM(C331:R331)","v":0},{"$f":"IF(T332=0,0,T332/(T332+T334))","v":0}]
["Дней в месяце","ROI канала общ.",{"$f":"IF(SUM(C272,C287,C302,C317)=0,0,SUM(C275,C290,C305,C320)/SUM(C272,C287,C302,C317))","v":0},{"$f":"IF(SUM(D272,D287,D302,D317)=0,0,SUM(D275,D290,D305,D320)/SUM(D272,D287,D302,D317))","v":0},{"$f":"IF(SUM(E272,E287,E302,E317)=0,0,SUM(E275,E290,E305,E320)/SUM(E272,E287,E302,E317))","v":0},0,0,0,0,null,{"$f":"IF(SUM(K272,K287,K302,K317)=0,0,SUM(K275,K290,K305,K320)/SUM(K272,K287,K302,K317))","v":0},{"$f":"IF(SUM(L272,L287,L302,L317)=0,0,SUM(L275,L290,L305,L320)/SUM(L272,L287,L302,L317))","v":0},null,null,null,null,{"$f":"IF(SUM(Q272,Q287,Q302,Q317)=0,0,SUM(Q275,Q290,Q305,Q320)/SUM(Q272,Q287,Q302,Q317))","v":0},{"$f":"IF(SUM(R272,R287,R302,R317)=0,0,SUM(R275,R290,R305,R320)/SUM(R272,R287,R302,R317))","v":0},null,"Всего доп. Расходы"]
[{"$f":"SUM(A269,A284,A299,A314)","v":31},"Заходы-продажи общ",{"$f":"IF(C327=0,\"0\",C329/C327)","v":"0"},{"$f":"IF(D327=0,\"0\",D329/D327)","v":"0"},"0","0","0","0","0",null,{"$f":"IF(K327=0,\"0\",K329/K327)","v":"0"},{"$f":"IF(L327=0,\"0\",L329/L327)","v":"0"},null,null,null,null,{"$f":"IF(Q327=0,\"0\",Q329/Q327)","v":"0"},{"$f":"IF(R327=0,\"0\",R329/R327)","v":"0"},null,{"$f":"SUM(U267:U280)+SUM(U282:U295)+SUM(U297:U310)+SUM(U312:U325)","v":0},{"$f":"IF(T334=0,0,T334/(T334+T332))","v":0}]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
["Май",{"$f":"AA418","v":0}]
[null,null,"Каналы, ведущие на сайт",null,null,null,null,null,null,null,"Продающие каналы, не ведущие на сайт",null,null,null,null,null,null,null,null,"Доп. Расходы",null,null,"Недельная статистика",null,null,null,null,null,"Прогнозы, цели"]
["1 неделя",null,"прямые заходы","директ","adwords","поиск","ссылки","источник m","источник n",null,"Повторные","авито",null,null,null,null,"вконтакт","источник k",null,"описание затрат","деньги",null,null,"сайт","площадки",null,"вообще",null,null,"По факту","За месяц (прогноз по средним)","За месяц  (прогноз по динамике)","Цель"]
[null,"показов"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C355:I355)=0,\"\",SUM(C355:I355)/A356)","v":""},{"$f":"IF(SUM(K355:R355)=0,\"\",SUM(K355:R355)/A356)","v":""},null,{"$f":"IF(SUM(C355:R355)=0,\"\",SUM(C355:R355)/A356)","v":""}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C356:I356)/A356","v":0},{"$f":"SUM(K356:R356)/A356","v":0},null,{"$f":"SUM(C356:R356)/A356","v":0},null,"$ в кассе",{"$f":"AA418","v":0},{"$f":"IF(SUM(AA357,AA372,AA387,AA402)=0,0,AVERAGE(AA357,AA372,AA387,AA402)*AVERAGE(AA378,AA363,AA393,AA408)*A421-AG371)","v":0},{"$f":"AN358+AP358+AR358+AT358","v":{"$error":"#DIV/0!"}}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C357:I357)=0,\"\",SUM(C357:I357)/A356)","v":""},{"$f":"IF(SUM(K357:R357)=0,\"\",SUM(K357:R357)/A356)","v":""},null,{"$f":"IF(SUM(C357:R357)=0,\"\",SUM(C357:R357)/A356)","v":""},null,"Продаж за месяц",{"$f":"AA417","v":0},{"$f":"AD358*A421","v":0},{"$f":"AM358*AN357+AO358*AP357+AQ358*AR357+AS358*AT357","v":{"$error":"#DIV/0!"}},{"$f":"IF(AG356=\"\",\"введите цель\",(AG356+AG371)/AVERAGE(AA363,AA378,AA393,AA408))","v":"введите цель"},null,null,null,null,{"$f":"W357","v":"среднее продаж/день"},{"$f":"AA357","v":""},{"$f":"A356","v":7},{"$f":"AA372","v":""},{"$f":"A371","v":7},{"$f":"AA387","v":""},{"$f":"A386","v":7},{"$f":"AA402","v":""},{"$f":"A401","v":10}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C358:I358)","v":0},{"$f":"SUM(K358:R358)","v":0},null,{"$f":"SUM(C358:R358)","v":0},null,"Продаж в день",{"$f":"IF(SUM(AA357,AA372,AA387,AA402)=0,0,AVERAGE(AA357,AA372,AA387,AA402))","v":0},"-",null,{"$f":"IF(AG357=\"введите цель\",\"введите цель\",AG357/A421)","v":"введите цель"},null,null,null,null,null,{"$f":"IF(ROUND(IF(AM357<>\"\",AM357,AS271+AS271*((AS271-AQ271)/AQ271)),2)>=0,ROUND(IF(AM357<>\"\",AM357,AS271+AS271*((AS271-AQ271)/AQ271)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AM358*AN357*AM364-AM360","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AO357<>\"\",AO357,AM358+AM358*((AM358-AS271)/AS271)),2)>=0,ROUND(IF(AO357<>\"\",AO357,AM358+AM358*((AM358-AS271)/AS271)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AO358*AP357*AO364-AO360","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AQ357<>\"\",AQ357,AO358+AO358*((AO358-AM358)/AM358)),2)>=0,ROUND(IF(AQ357<>\"\",AQ357,AO358+AO358*((AO358-AM358)/AM358)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AQ358*AR357*AQ364-AQ360","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AS357<>\"\",AS357,AQ358+AQ358*((AQ358-AO358)/AO358)),2)>=0,ROUND(IF(AS357<>\"\",AS357,AQ358+AQ358*((AQ358-AO358)/AO358)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AS358*AT357*AS364-AS360","v":{"$error":"#DIV/0!"}}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C359:I359)=0,\"\",SUM(C359:I359))","v":""},{"$f":"IF(SUM(K359:R359)=0,\"\",SUM(K359:R359))","v":""},null,{"$f":"IF(SUM(C359:R359)=0,\"\",SUM(C359:R359))","v":""},null,"Суточный трафик",{"$f":"IF(SUM(AA355,AA370,AA385,AA400)=0,0,AVERAGE(AA355,AA370,AA385,AA400))","v":0},"-",null,{"$f":"IF(AG356=\"\",\"введите цель\",((AG356+AG371)/((AD358*AD361*A421)/(AD359*A421)))/A421)","v":"введите цель"},null,null,null,null,{"$f":"W359","v":"затр. на рекламу/неделя"},{"$f":"AA359","v":""},null,{"$f":"AA374","v":""},null,{"$f":"AA389","v":""},null,{"$f":"AA404","v":""}]
[null,"цена перехода",{"$f":"IF(C355=0,0,C359/C355)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K355=0,0,K359/K355)","v":0},{"$f":"IF(L355=0,0,L359/L355)","v":0},null,null,null,null,{"$f":"IF(Q355=0,0,Q359/Q355)","v":0},{"$f":"IF(R355=0,0,R359/R355)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U354:U367)=0,\"\",SUM(U354:U367))","v":""},null,null,null,null,"Прогноз относительно среднего чека",null,null,null,null,null,null,null,null,null,{"$f":"IF(AM359<>\"\",AM359,AS273+AS273*((AS273-AQ273)/AQ273))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO359<>\"\",AO359,AM360+AM360*((AM360-AS273)/AS273))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ359<>\"\",AQ359,AO360+AO360*((AO360-AM360)/AM360))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS359<>\"\",AS359,AQ360+AQ360*((AQ360-AO360)/AO360))","v":{"$error":"#DIV/0!"}}]
[null,"цена клиента",{"$f":"IF(C357=0,0,C359/C357)","v":0},{"$f":"IF(D357=0,0,D359/D357)","v":0},{"$f":"IF(E357=0,0,E359/E357)","v":0},0,0,0,0,null,{"$f":"IF(K357=0,0,K359/K357)","v":0},{"$f":"IF(L357=0,0,L359/L357)","v":0},null,null,null,null,{"$f":"IF(Q357=0,0,Q359/Q357)","v":0},{"$f":"IF(R357=0,0,R359/R357)","v":0},null,null,null,null,null,null,null,null,null,null,"Средний чек",{"$f":"IF(SUM(AA363,AA378,AA393,AA408)=0,0,AVERAGE(AA363,AA378,AA393,AA408))","v":0},"-"]
[null,"Денег в кассе",{"$f":"C358-C359","v":0},{"$f":"D358-D359","v":0},0,0,0,0,0,null,{"$f":"K358-K359","v":0},{"$f":"L358-L359","v":0},null,null,null,null,{"$f":"Q358-Q359","v":0},{"$f":"R358-R359","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C362:R362)-SUM(U354:U367))=0,\"\",SUM(C362:R362)-SUM(U354:U367))","v":""},null,null,null,null,"$ в кассе за месяц","-",{"$f":"AE356","v":0},null,{"$f":"IF(AG361=\"\",\"введите цель\",AD358*A421*AG361-AG371)","v":"введите цель"}]
[null,"ROI на 1 рубль",{"$f":"IF(C359=0,\"нет\",C358/C359)","v":"нет"},{"$f":"IF(D359=0,\"нет\",D358/D359)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K359=0,\"нет\",K358/K359)","v":"нет"},{"$f":"IF(L359=0,\"нет\",L358/L359)","v":"нет"},null,null,null,null,{"$f":"IF(Q359=0,\"нет\",Q358/Q359)","v":"нет"},{"$f":"IF(R359=0,\"нет\",R358/R359)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C357:I357)=0,\"\",SUM(C358:I358)/SUM(C357:I357))","v":""},{"$f":"IF(SUM(K357:R357)=0,\"\",SUM(K358:R358)/SUM(K357:R357))","v":""},null,{"$f":"IF(SUM(C357:R357)=0,\"\",SUM(C358:R358)/SUM(C357:R357))","v":""},null,"Прогноз относительно суточного трафика",null,null,null,null,null,null,null,null,{"$f":"W363","v":"Средний Чек"},{"$f":"AA363","v":""},null,{"$f":"AA378","v":""},null,{"$f":"AA393","v":""},null,{"$f":"AA408","v":""}]
[null,"показы - заходы",{"$f":"IF(C354=0,0,C355/C354)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K354=0,0,K355/K354)","v":0},0,null,null,null,null,0,0,null,null,null,null,null,null,null,null,null,null,"Суточный трафик",{"$f":"AD359","v":0},"-",null,null,null,null,null,null,null,{"$f":"IF(AM363<>\"\",AM363,AS277+AS277*((AS277-AQ277)/AQ277))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO363<>\"\",AO363,AM364+AM364*((AM364-AS277)/AS277))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ363<>\"\",AQ363,AO364+AO364*((AO364-AM364)/AM364))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS363<>\"\",AS363,AQ364+AQ364*((AQ364-AO364)/AO364))","v":{"$error":"#DIV/0!"}}]
[null,"заходы - отклики",{"$f":"IF(C355=0,0,C356/C355)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K355=0,0,K356/K355)","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C355:I355)=0,0,(SUM(C356:I356)/SUM(C355:I355)))","v":0},{"$f":"IF(SUM(K355:R355)=0,0,(SUM(K356:R356)/SUM(K355:R355)))","v":0},null,{"$f":"IF(SUM(C355:R355)=0,0,(SUM(C356:R356)/SUM(C355:R355)))","v":0},null,"$ в кассе за месяц","-",{"$f":"AE356","v":0},null,{"$f":"IF(AG364=\"\",\"введите цель\",((AD358*AD361*A421)/(AD359*A421))*AG364*A421-AG371)","v":"введите цель"}]
[null,"отклики - продажи",{"$f":"IF(C356=0,0,C357/C356)","v":0},0,0,0,0,{"$f":"IF(H356=0,0,H357/H356)","v":0},{"$f":"IF(I356=0,0,I357/I356)","v":0},null,{"$f":"IF(K356=0,0,K357/K356)","v":0},0,null,null,null,null,0,0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C356:I356)=0,0,(SUM(C357:I357)/SUM(C356:I356)))","v":0},{"$f":"IF(SUM(K356:R356)=0,0,(SUM(K357:R357)/SUM(K356:R356)))","v":0},null,{"$f":"IF(SUM(C356:R356)=0,0,(SUM(C357:R357)/SUM(C356:R356)))","v":0},null,"продаж в день",{"$f":"AD358","v":0},"-",null,{"$f":"IF(AG364=\"\",\"введите цель\",AA417/AA415*AG364)","v":"введите цель"}]
[null,"заходы-продажи",{"$f":"IF(C355=0,0,C357/C355)","v":0},{"$f":"IF(D355=0,0,D357/D355)","v":0},0,0,0,0,0,null,{"$f":"IF(K355=0,0,K357/K355)","v":0},{"$f":"IF(L355=0,0,L357/L355)","v":0},null,null,null,null,{"$f":"IF(Q355=0,0,Q357/Q355)","v":0},{"$f":"IF(R355=0,0,R357/R355)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C355:I355)=0,0,SUM(C357:I357)/SUM(C355:I355))","v":0},{"$f":"IF(SUM(K355:R355)=0,0,SUM(K357:R357)/SUM(K355:R355))","v":0},null,{"$f":"IF(SUM(C355:R355)=0,0,SUM(C357:R357)/SUM(C355:R355))","v":0},null,"при текущем среднем чеке",null,null,null,{"$f":"AD361","v":0}]
["2 неделя",null,{"$f":"C353","v":"прямые заходы"},"директ","adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K353","v":"Повторные"},{"$f":"L353","v":"авито"},null,null,null,null,{"$f":"Q353","v":"вконтакт"},{"$f":"R353","v":"источник k"},null,"Доп. расходы",null,null,null,null,null,null,null,null,"При текущей конверсии посетитель-клиент",null,null,null,{"$f":"IF(AD358=0,0,AD358/AD359)","v":0}]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,"при текущих продажах/день",null,null,null,{"$f":"AD358","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C370:I370)=0,\"\",SUM(C370:I370)/A371)","v":""},{"$f":"IF(SUM(K370:R370)=0,\"\",SUM(K370:R370)/A371)","v":""},null,{"$f":"IF(SUM(C370:R370)=0,\"\",SUM(C370:R370)/A371)","v":""},null,"при текущем суточном трафике",null,null,null,{"$f":"AD359","v":0}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C371:I371)/A371","v":0},{"$f":"SUM(K371:R371)/A371","v":0},null,{"$f":"SUM(C371:R371)/A371","v":0},null,"при текущих среднемесячных затратах ",null,null,null,{"$f":"IF(COUNT(AA359,AA374,AA389,AA404)=0,0,AVERAGE(AA359,AA374,AA389,AA404)*4+SUM(X360,X375,X390,X405))","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C372:I372)=0,\"\",SUM(C372:I372)/A371)","v":""},{"$f":"IF(SUM(K372:R372)=0,\"\",SUM(K372:R372)/A371)","v":""},null,{"$f":"IF(SUM(C372:R372)=0,\"\",SUM(C372:R372)/A371)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C373:I373)","v":0},{"$f":"SUM(K373:R373)","v":0},null,{"$f":"SUM(C373:R373)","v":0},null,"Калькулятор свободных данных"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C374:I374)=0,\"\",SUM(C374:I374))","v":""},{"$f":"IF(SUM(K374:R374)=0,\"\",SUM(K374:R374))","v":""},null,{"$f":"IF(SUM(C374:R374)=0,\"\",SUM(C374:R374))","v":""},null,"При суточном трафике"]
[null,"цена перехода",{"$f":"IF(C370=0,0,C374/C370)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K370=0,0,K374/K370)","v":0},{"$f":"IF(L370=0,0,L374/L370)","v":0},null,null,null,null,{"$f":"IF(Q370=0,0,Q374/Q370)","v":0},{"$f":"IF(R370=0,0,R374/R370)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U369:U382)=0,\"\",SUM(U369:U382))","v":""},null,null,null,null,"При конверсии заход-клиент"]
[null,"цена клиента",{"$f":"IF(C372=0,0,C374/C372)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K372=0,0,K374/K372)","v":0},{"$f":"IF(L372=0,0,L374/L372)","v":0},null,null,null,null,{"$f":"IF(Q372=0,0,Q374/Q372)","v":0},{"$f":"IF(R372=0,0,R374/R372)","v":0},null,null,null,null,null,null,null,null,null,null,"При среднем чеке"]
[null,"Денег в кассе",{"$f":"C373-C374","v":0},{"$f":"D373-D374","v":0},0,0,0,0,0,null,{"$f":"K373-K374","v":0},{"$f":"L373-L374","v":0},null,null,null,null,{"$f":"Q373-Q374","v":0},{"$f":"R373-R374","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C377:R377)-SUM(U369:U382))=0,\"\",SUM(C377:R377)-SUM(U369:U382))","v":""},null,null,null,null,"При затратах (в месяц)"]
[null,"ROI на 1 рубль",{"$f":"IF(C374=0,\"нет\",C373/C374)","v":"нет"},{"$f":"IF(D374=0,\"нет\",D373/D374)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K374=0,\"нет\",K373/K374)","v":"нет"},{"$f":"IF(L374=0,\"нет\",L373/L374)","v":"нет"},null,null,null,null,{"$f":"IF(Q374=0,\"нет\",Q373/Q374)","v":"нет"},{"$f":"IF(R374=0,\"нет\",R373/R374)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C372:I372)=0,\"\",SUM(C373:I373)/SUM(C372:I372))","v":""},{"$f":"IF(SUM(K372:R372)=0,\"\",SUM(K373:R373)/SUM(K372:R372))","v":""},null,{"$f":"IF(SUM(C372:R372)=0,\"\",SUM(C373:R373)/SUM(C372:R372))","v":""},null,"денег за месяц ",null,null,null,{"$f":"AG374*AG375*AG376*30-AG377","v":0}]
[null,"показы - заходы",{"$f":"IF(C369=0,0,C370/C369)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K369=0,0,K370/K369)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C370=0,0,C371/C370)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K370=0,0,K371/K370)","v":0},{"$f":"IF(L370=0,0,L371/L370)","v":0},null,null,null,null,{"$f":"IF(Q370=0,0,Q371/Q370)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C370:I370)=0,0,(SUM(C371:I371)/SUM(C370:I370)))","v":0},{"$f":"IF(SUM(K370:R370)=0,0,(SUM(K371:R371)/SUM(K370:R370)))","v":0},null,{"$f":"IF(SUM(C370:R370)=0,0,(SUM(C371:R371)/SUM(C370:R370)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C371=0,0,C372/C371)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K371=0,0,K372/K371)","v":0},{"$f":"IF(L371=0,0,L372/L371)","v":0},null,null,null,null,{"$f":"IF(Q371=0,0,Q372/Q371)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C371:I371)=0,0,(SUM(C372:I372)/SUM(C371:I371)))","v":0},{"$f":"IF(SUM(K371:R371)=0,0,(SUM(K372:R372)/SUM(K371:R371)))","v":0},null,{"$f":"IF(SUM(C371:R371)=0,0,(SUM(C372:R372)/SUM(C371:R371)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C370=0,0,C372/C370)","v":0},{"$f":"IF(D370=0,0,D372/D370)","v":0},0,0,0,0,0,null,{"$f":"IF(K370=0,0,K372/K370)","v":0},{"$f":"IF(L370=0,0,L372/L370)","v":0},null,null,null,null,{"$f":"IF(Q370=0,0,Q372/Q370)","v":0},{"$f":"IF(R370=0,0,R372/R370)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C370:I370)=0,0,SUM(C372:I372)/SUM(C370:I370))","v":0},{"$f":"IF(SUM(K370:R370)=0,0,SUM(K372:R372)/SUM(K370:R370))","v":0},null,{"$f":"IF(SUM(C370:R370)=0,0,SUM(C372:R372)/SUM(C370:R370))","v":0}]
["3 неделя",null,{"$f":"C368","v":"прямые заходы"},{"$f":"D368","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K368","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы",null,null,null,null,null,null,null,null,null,null,"заходов"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,null,null,{"$f":"AA415","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C385:I385)=0,\"\",SUM(C385:I385)/A386)","v":""},{"$f":"IF(SUM(K385:R385)=0,\"\",SUM(K385:R385)/A386)","v":""},null,{"$f":"IF(SUM(C385:R385)=0,\"\",SUM(C385:R385)/A386)","v":""},null,null,null,null,null," заходы - отклики:"]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C386:I386)/A386","v":0},{"$f":"SUM(K386:R386)/A386","v":0},null,{"$f":"SUM(C386:R386)/A386","v":0},null,null,null,"откликов",null,{"$f":"IF(AE384=0,0,AE387/AE384)","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C387:I387)=0,\"\",SUM(C387:I387)/A386)","v":""},{"$f":"IF(SUM(K387:R387)=0,\"\",SUM(K387:R387)/A386)","v":""},null,{"$f":"IF(SUM(C387:R387)=0,\"\",SUM(C387:R387)/A386)","v":""},null," Заходы-продажи",null,{"$f":"AA416","v":0}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C388:I388)","v":0},{"$f":"SUM(K388:R388)","v":0},null,{"$f":"SUM(C388:R388)","v":0},null,{"$f":"IF(AA415=0,0,AA417/AA415)","v":0},null,null,null,"отклики - продажи:"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C389:I389)=0,\"\",SUM(C389:I389))","v":""},{"$f":"IF(SUM(K389:R389)=0,\"\",SUM(K389:R389))","v":""},null,{"$f":"IF(SUM(C389:R389)=0,\"\",SUM(C389:R389))","v":""},null,null,null,"продаж",null,{"$f":"IF(AE387=0,0,AE390/AE387)","v":0}]
[null,"цена перехода",{"$f":"IF(C385=0,0,C389/C385)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K385=0,0,K389/K385)","v":0},{"$f":"IF(L385=0,0,L389/L385)","v":0},null,null,null,null,{"$f":"IF(Q385=0,0,Q389/Q385)","v":0},{"$f":"IF(R385=0,0,R389/R385)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U384:U397)=0,\"\",SUM(U384:U397))","v":""},null,null,null,null,null,null,{"$f":"AA417","v":0}]
[null,"цена клиента",{"$f":"IF(C387=0,0,C389/C387)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K387=0,0,K389/K387)","v":0},{"$f":"IF(L387=0,0,L389/L387)","v":0},null,null,null,null,{"$f":"IF(Q387=0,0,Q389/Q387)","v":0},{"$f":"IF(R387=0,0,R389/R387)","v":0},null,null,null,null,null,null,null,null,null,null,null,null,"повторн",null,"Продаж - повторн продаж"]
[null,"Денег в кассе",{"$f":"C388-C389","v":0},{"$f":"D388-D389","v":0},0,0,0,0,0,null,{"$f":"K388-K389","v":0},{"$f":"L388-L389","v":0},null,null,null,null,{"$f":"Q388-Q389","v":0},{"$f":"R388-R389","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C392:R392)-SUM(U384:U397))=0,\"\",SUM(C392:R392)-SUM(U384:U397))","v":""},null,null,null,null,null,null,{"$f":"SUM(K357,K372,K387,K402)","v":0},{"$f":"IF(AE390=0,0,AE392/AE390)","v":0}]
[null,"ROI на 1 рубль",{"$f":"IF(C389=0,\"нет\",C388/C389)","v":"нет"},{"$f":"IF(D389=0,\"нет\",D388/D389)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K389=0,\"нет\",K388/K389)","v":"нет"},{"$f":"IF(L389=0,\"нет\",L388/L389)","v":"нет"},null,null,null,null,{"$f":"IF(Q389=0,\"нет\",Q388/Q389)","v":"нет"},{"$f":"IF(R389=0,\"нет\",R388/R389)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C387:I387)=0,\"\",SUM(C388:I388)/SUM(C387:I387))","v":""},{"$f":"IF(SUM(K387:R387)=0,\"\",SUM(K388:R388)/SUM(K387:R387))","v":""},null,{"$f":"IF(SUM(C387:R387)=0,\"\",SUM(C388:R388)/SUM(C387:R387))","v":""}]
[null,"показы - заходы",{"$f":"IF(C384=0,0,C385/C384)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K384=0,0,K385/K384)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C385=0,0,C386/C385)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K385=0,0,K386/K385)","v":0},{"$f":"IF(L385=0,0,L386/L385)","v":0},null,null,null,null,{"$f":"IF(Q385=0,0,Q386/Q385)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C385:I385)=0,0,(SUM(C386:I386)/SUM(C385:I385)))","v":0},{"$f":"IF(SUM(K385:R385)=0,0,(SUM(K386:R386)/SUM(K385:R385)))","v":0},null,{"$f":"IF(SUM(C385:R385)=0,0,(SUM(C386:R386)/SUM(C385:R385)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C386=0,0,C387/C386)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K386=0,0,K387/K386)","v":0},{"$f":"IF(L386=0,0,L387/L386)","v":0},null,null,null,null,{"$f":"IF(Q386=0,0,Q387/Q386)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C386:I386)=0,0,(SUM(C387:I387)/SUM(C386:I386)))","v":0},{"$f":"IF(SUM(K386:R386)=0,0,(SUM(K387:R387)/SUM(K386:R386)))","v":0},null,{"$f":"IF(SUM(C386:R386)=0,0,(SUM(C387:R387)/SUM(C386:R386)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C385=0,0,C387/C385)","v":0},{"$f":"IF(D385=0,0,D387/D385)","v":0},0,0,0,0,0,null,{"$f":"IF(K385=0,0,K387/K385)","v":0},{"$f":"IF(L385=0,0,L387/L385)","v":0},null,null,null,null,{"$f":"IF(Q385=0,0,Q387/Q385)","v":0},{"$f":"IF(R385=0,0,R387/R385)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C385:I385)=0,0,SUM(C387:I387)/SUM(C385:I385))","v":0},{"$f":"IF(SUM(K385:R385)=0,0,SUM(K387:R387)/SUM(K385:R385))","v":0},null,{"$f":"IF(SUM(C385:R385)=0,0,SUM(C387:R387)/SUM(C385:R385))","v":0}]
["4 неделя",null,{"$f":"C383","v":"прямые заходы"},{"$f":"D383","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K383","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C400:I400)=0,\"\",SUM(C400:I400)/A401)","v":""},{"$f":"IF(SUM(K400:R400)=0,\"\",SUM(K400:R400)/A401)","v":""},null,{"$f":"IF(SUM(C400:R400)=0,\"\",SUM(C400:R400)/A401)","v":""}]
[10,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C401:I401)/A401","v":0},{"$f":"SUM(K401:R401)/A401","v":0},null,{"$f":"SUM(C401:R401)/A401","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C402:I402)=0,\"\",SUM(C402:I402)/A401)","v":""},{"$f":"IF(SUM(K402:R402)=0,\"\",SUM(K402:R402)/A401)","v":""},null,{"$f":"IF(SUM(C402:R402)=0,\"\",SUM(C402:R402)/A401)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C403:I403)","v":0},{"$f":"SUM(K403:R403)","v":0},null,{"$f":"SUM(C403:R403)","v":0}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C404:I404)=0,\"\",SUM(C404:I404))","v":""},{"$f":"IF(SUM(K404:R404)=0,\"\",SUM(K404:R404))","v":""},null,{"$f":"IF(SUM(C404:R404)=0,\"\",SUM(C404:R404))","v":""}]
[null,"цена перехода",{"$f":"IF(C400=0,0,C404/C400)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K400=0,0,K404/K400)","v":0},{"$f":"IF(L400=0,0,L404/L400)","v":0},null,null,null,null,{"$f":"IF(Q400=0,0,Q404/Q400)","v":0},{"$f":"IF(R400=0,0,R404/R400)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U399:U412)=0,\"\",SUM(U399:U412))","v":""}]
[null,"цена клиента",{"$f":"IF(C402=0,0,C404/C402)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K402=0,0,K404/K402)","v":0},{"$f":"IF(L402=0,0,L404/L402)","v":0},null,null,null,null,{"$f":"IF(Q402=0,0,Q404/Q402)","v":0},{"$f":"IF(R402=0,0,R404/R402)","v":0}]
[null,"Денег в кассе",{"$f":"C403-C404","v":0},{"$f":"D403-D404","v":0},0,0,0,0,0,null,{"$f":"K403-K404","v":0},{"$f":"L403-L404","v":0},null,null,null,null,{"$f":"Q403-Q404","v":0},{"$f":"R403-R404","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C407:R407)-SUM(U399:U412))=0,\"\",SUM(C407:R407)-SUM(U399:U412))","v":""}]
[null,"ROI на 1 рубль",{"$f":"IF(C404=0,\"нет\",C403/C404)","v":"нет"},{"$f":"IF(D404=0,\"нет\",D403/D404)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K404=0,\"нет\",K403/K404)","v":"нет"},{"$f":"IF(L404=0,\"нет\",L403/L404)","v":"нет"},null,null,null,null,{"$f":"IF(Q404=0,\"нет\",Q403/Q404)","v":"нет"},{"$f":"IF(R404=0,\"нет\",R403/R404)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C402:I402)=0,\"\",SUM(C403:I403)/SUM(C402:I402))","v":""},{"$f":"IF(SUM(K402:R402)=0,\"\",SUM(K403:R403)/SUM(K402:R402))","v":""},null,{"$f":"IF(SUM(C402:R402)=0,\"\",SUM(C403:R403)/SUM(C402:R402))","v":""}]
[null,"показы - заходы",{"$f":"IF(C399=0,0,C400/C399)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K399=0,0,K400/K399)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C400=0,0,C401/C400)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K400=0,0,K401/K400)","v":0},{"$f":"IF(L400=0,0,L401/L400)","v":0},null,null,null,null,{"$f":"IF(Q400=0,0,Q401/Q400)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C400:I400)=0,0,(SUM(C401:I401)/SUM(C400:I400)))","v":0},{"$f":"IF(SUM(K400:R400)=0,0,(SUM(K401:R401)/SUM(K400:R400)))","v":0},null,{"$f":"IF(SUM(C400:R400)=0,0,(SUM(C401:R401)/SUM(C400:R400)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C401=0,0,C402/C401)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K401=0,0,K402/K401)","v":0},{"$f":"IF(L401=0,0,L402/L401)","v":0},null,null,null,null,{"$f":"IF(Q401=0,0,Q402/Q401)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C401:I401)=0,0,(SUM(C402:I402)/SUM(C401:I401)))","v":0},{"$f":"IF(SUM(K401:R401)=0,0,(SUM(K402:R402)/SUM(K401:R401)))","v":0},null,{"$f":"IF(SUM(C401:R401)=0,0,(SUM(C402:R402)/SUM(C401:R401)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C400=0,0,C402/C400)","v":0},{"$f":"IF(D400=0,0,D402/D400)","v":0},0,0,0,0,0,null,{"$f":"IF(K400=0,0,K402/K400)","v":0},{"$f":"IF(L400=0,0,L402/L400)","v":0},null,null,null,null,{"$f":"IF(Q400=0,0,Q402/Q400)","v":0},{"$f":"IF(R400=0,0,R402/R400)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C400:I400)=0,0,SUM(C402:I402)/SUM(C400:I400))","v":0},{"$f":"IF(SUM(K400:R400)=0,0,SUM(K402:R402)/SUM(K400:R400))","v":0},null,{"$f":"IF(SUM(C400:R400)=0,0,SUM(C402:R402)/SUM(C400:R400))","v":0}]
[null,null,{"$f":"C398","v":"прямые заходы"},{"$f":"D398","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K398","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k"]
[null,"Всего заходов",{"$f":"C400+C385+C370+C355","v":0},0,0,0,0,0,0,null,{"$f":"K400+K385+K370+K355","v":0},0,null,null,null,null,0,0,null,null,null,null,null,"сайт","площадки",null,"вообще"]
[null,"Всего откликов",{"$f":"C401+C386+C371+C356","v":0},0,0,0,0,0,0,null,{"$f":"K401+K386+K371+K356","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходов в месяц",{"$f":"SUM(C414:I414)","v":0},{"$f":"SUM(K414:R414)","v":0},null,{"$f":"SUM(C414:R414)","v":0}]
[null,"Всего продаж",{"$f":"C402+C387+C372+C357","v":0},0,0,0,0,0,{"$f":"I402+I387+I372+I357","v":0},null,{"$f":"K402+K387+K372+K357","v":0},{"$f":"L402+L387+L372+L357","v":0},null,null,null,null,0,0,null,null,null,null,"откликов в месяц",{"$f":"SUM(C415:I415)","v":0},{"$f":"SUM(K415:R415)","v":0},null,{"$f":"SUM(C415:R415)","v":0}]
[null,"Принесло  чистыми $",{"$f":"C407+C392+C377+C362","v":0},0,0,0,0,0,0,null,{"$f":"K407+K392+K377+K362","v":0},{"$f":"L407+L392+L377+L362","v":0},null,null,null,null,{"$f":"Q407+Q392+Q377+Q362","v":0},{"$f":"R407+R392+R377+R362","v":0},null,null,null,null,"Продаж в месяц",{"$f":"SUM(C416:I416)","v":0},{"$f":"SUM(K416:R416)","v":0},null,{"$f":"SUM(C416:R416)","v":0}]
[null,"Затрачено $",{"$f":"SUM(C359,C374,C389,C404)","v":0},{"$f":"SUM(D359,D374,D389,D404)","v":0},0,0,0,0,0,null,{"$f":"SUM(K359,K374,K389,K404)","v":0},{"$f":"SUM(L359,L374,L389,L404)","v":0},null,null,null,null,{"$f":"SUM(Q359,Q374,Q389,Q404)","v":0},{"$f":"SUM(R359,R374,R389,R404)","v":0},null,"Всего расходы на рекл.",null,null,"$ в кассе за месяц",null,null,null,{"$f":"SUM(X362,X377,X392,X407)","v":0}]
[null,"Макс цена клика",{"$f":"AD361*C421","v":0},{"$f":"AD361*D421","v":0},{"$f":"AD361*E421","v":0},{"$f":"AD361*F421","v":0},{"$f":"AD361*G421","v":0},{"$f":"AD361*H421","v":0},{"$f":"AD361*I421","v":0},null,{"$f":"AD361*K421","v":0},{"$f":"AD361*L421","v":0},null,null,null,null,{"$f":"AD361*Q421","v":0},{"$f":"AD361*R421","v":0},null,{"$f":"SUM(C418:R418)","v":0},{"$f":"IF(T419=0,0,T419/(T419+T421))","v":0}]
["Дней в месяце","ROI канала общ.",{"$f":"IF(SUM(C359,C374,C389,C404)=0,0,SUM(C362,C377,C392,C407)/SUM(C359,C374,C389,C404))","v":0},{"$f":"IF(SUM(D359,D374,D389,D404)=0,0,SUM(D362,D377,D392,D407)/SUM(D359,D374,D389,D404))","v":0},0,0,0,0,0,null,{"$f":"IF(SUM(K359,K374,K389,K404)=0,0,SUM(K362,K377,K392,K407)/SUM(K359,K374,K389,K404))","v":0},{"$f":"IF(SUM(L359,L374,L389,L404)=0,0,SUM(L362,L377,L392,L407)/SUM(L359,L374,L389,L404))","v":0},null,null,null,null,{"$f":"IF(SUM(Q359,Q374,Q389,Q404)=0,0,SUM(Q362,Q377,Q392,Q407)/SUM(Q359,Q374,Q389,Q404))","v":0},{"$f":"IF(SUM(R359,R374,R389,R404)=0,0,SUM(R362,R377,R392,R407)/SUM(R359,R374,R389,R404))","v":0},null,"Всего доп. Расходы"]
[{"$f":"SUM(A356,A371,A386,A401)","v":31},"Заходы-продажи общ",{"$f":"IF(C414=0,\"0\",C416/C414)","v":"0"},{"$f":"IF(D414=0,\"0\",D416/D414)","v":"0"},"0","0","0","0","0",null,{"$f":"IF(K414=0,\"0\",K416/K414)","v":"0"},{"$f":"IF(L414=0,\"0\",L416/L414)","v":"0"},null,null,null,null,{"$f":"IF(Q414=0,\"0\",Q416/Q414)","v":"0"},{"$f":"IF(R414=0,\"0\",R416/R414)","v":"0"},null,{"$f":"SUM(U354:U367)+SUM(U369:U382)+SUM(U384:U397)+SUM(U399:U412)","v":0},{"$f":"IF(T421=0,0,T421/(T421+T419))","v":0}]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
["Июнь",{"$f":"AA505","v":0}]
[null,null,"Каналы, ведущие на сайт",null,null,null,null,null,null,null,"Продающие каналы, не ведущие на сайт",null,null,null,null,null,null,null,null,"Доп. Расходы",null,null,"Недельная статистика",null,null,null,null,null,"Прогнозы, цели"]
["1 неделя",null,"прямые заходы","директ","adwords","поиск","ссылки","источник m","источник n",null,"Повторные","авито",null,null,null,null,"вконтакт","источник k",null,"описание затрат","деньги",null,null,"сайт","площадки",null,"вообще",null,null,"По факту","За месяц (прогноз по средним)","За месяц  (прогноз по динамике)","Цель"]
[null,"показов"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C442:I442)=0,\"\",SUM(C442:I442)/A443)","v":""},{"$f":"IF(SUM(K442:R442)=0,\"\",SUM(K442:R442)/A443)","v":""},null,{"$f":"IF(SUM(C442:R442)=0,\"\",SUM(C442:R442)/A443)","v":""}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C443:I443)/A443","v":0},{"$f":"SUM(K443:R443)/A443","v":0},null,{"$f":"SUM(C443:R443)/A443","v":0},null,"$ в кассе",{"$f":"AA505","v":0},{"$f":"IF(SUM(AA444,AA459,AA474,AA489)=0,0,AVERAGE(AA444,AA459,AA474,AA489)*AVERAGE(AA465,AA450,AA480,AA495)*A508-AG458)","v":0},{"$f":"AN445+AP445+AR445+AT445","v":{"$error":"#DIV/0!"}}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C444:I444)=0,\"\",SUM(C444:I444)/A443)","v":""},{"$f":"IF(SUM(K444:R444)=0,\"\",SUM(K444:R444)/A443)","v":""},null,{"$f":"IF(SUM(C444:R444)=0,\"\",SUM(C444:R444)/A443)","v":""},null,"Продаж за месяц",{"$f":"AA504","v":0},{"$f":"AD445*A508","v":0},{"$f":"AM445*AN444+AO445*AP444+AQ445*AR444+AS445*AT444","v":{"$error":"#DIV/0!"}},{"$f":"IF(AG443=\"\",\"введите цель\",(AG443+AG458)/AVERAGE(AA450,AA465,AA480,AA495))","v":"введите цель"},null,null,null,null,{"$f":"W444","v":"среднее продаж/день"},{"$f":"AA444","v":""},{"$f":"A443","v":7},{"$f":"AA459","v":""},{"$f":"A458","v":7},{"$f":"AA474","v":""},{"$f":"A473","v":7},{"$f":"AA489","v":""},{"$f":"A488","v":10}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C445:I445)","v":0},{"$f":"SUM(K445:R445)","v":0},null,{"$f":"SUM(C445:R445)","v":0},null,"Продаж в день",{"$f":"IF(SUM(AA444,AA459,AA474,AA489)=0,0,AVERAGE(AA444,AA459,AA474,AA489))","v":0},"-",null,{"$f":"IF(AG444=\"введите цель\",\"введите цель\",AG444/A508)","v":"введите цель"},null,null,null,null,null,{"$f":"IF(ROUND(IF(AM444<>\"\",AM444,AS358+AS358*((AS358-AQ358)/AQ358)),2)>=0,ROUND(IF(AM444<>\"\",AM444,AS358+AS358*((AS358-AQ358)/AQ358)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AM445*AN444*AM451-AM447","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AO444<>\"\",AO444,AM445+AM445*((AM445-AS358)/AS358)),2)>=0,ROUND(IF(AO444<>\"\",AO444,AM445+AM445*((AM445-AS358)/AS358)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AO445*AP444*AO451-AO447","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AQ444<>\"\",AQ444,AO445+AO445*((AO445-AM445)/AM445)),2)>=0,ROUND(IF(AQ444<>\"\",AQ444,AO445+AO445*((AO445-AM445)/AM445)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AQ445*AR444*AQ451-AQ447","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AS444<>\"\",AS444,AQ445+AQ445*((AQ445-AO445)/AO445)),2)>=0,ROUND(IF(AS444<>\"\",AS444,AQ445+AQ445*((AQ445-AO445)/AO445)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AS445*AT444*AS451-AS447","v":{"$error":"#DIV/0!"}}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C446:I446)=0,\"\",SUM(C446:I446))","v":""},{"$f":"IF(SUM(K446:R446)=0,\"\",SUM(K446:R446))","v":""},null,{"$f":"IF(SUM(C446:R446)=0,\"\",SUM(C446:R446))","v":""},null,"Суточный трафик",{"$f":"IF(SUM(AA442,AA457,AA472,AA487)=0,0,AVERAGE(AA442,AA457,AA472,AA487))","v":0},"-",null,{"$f":"IF(AG443=\"\",\"введите цель\",((AG443+AG458)/((AD445*AD448*A508)/(AD446*A508)))/A508)","v":"введите цель"},null,null,null,null,{"$f":"W446","v":"затр. на рекламу/неделя"},{"$f":"AA446","v":""},null,{"$f":"AA461","v":""},null,{"$f":"AA476","v":""},null,{"$f":"AA491","v":""}]
[null,"цена перехода",{"$f":"IF(C442=0,0,C446/C442)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K442=0,0,K446/K442)","v":0},{"$f":"IF(L442=0,0,L446/L442)","v":0},null,null,null,null,{"$f":"IF(Q442=0,0,Q446/Q442)","v":0},{"$f":"IF(R442=0,0,R446/R442)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U441:U454)=0,\"\",SUM(U441:U454))","v":""},null,null,null,null,"Прогноз относительно среднего чека",null,null,null,null,null,null,null,null,null,{"$f":"IF(AM446<>\"\",AM446,AS360+AS360*((AS360-AQ360)/AQ360))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO446<>\"\",AO446,AM447+AM447*((AM447-AS360)/AS360))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ446<>\"\",AQ446,AO447+AO447*((AO447-AM447)/AM447))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS446<>\"\",AS446,AQ447+AQ447*((AQ447-AO447)/AO447))","v":{"$error":"#DIV/0!"}}]
[null,"цена клиента",{"$f":"IF(C444=0,0,C446/C444)","v":0},{"$f":"IF(D444=0,0,D446/D444)","v":0},{"$f":"IF(E444=0,0,E446/E444)","v":0},0,0,0,0,null,{"$f":"IF(K444=0,0,K446/K444)","v":0},{"$f":"IF(L444=0,0,L446/L444)","v":0},null,null,null,null,{"$f":"IF(Q444=0,0,Q446/Q444)","v":0},{"$f":"IF(R444=0,0,R446/R444)","v":0},null,null,null,null,null,null,null,null,null,null,"Средний чек",{"$f":"IF(SUM(AA450,AA465,AA480,AA495)=0,0,AVERAGE(AA450,AA465,AA480,AA495))","v":0},"-"]
[null,"Денег в кассе",{"$f":"C445-C446","v":0},{"$f":"D445-D446","v":0},0,0,0,0,0,null,{"$f":"K445-K446","v":0},{"$f":"L445-L446","v":0},null,null,null,null,{"$f":"Q445-Q446","v":0},{"$f":"R445-R446","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C449:R449)-SUM(U441:U454))=0,\"\",SUM(C449:R449)-SUM(U441:U454))","v":""},null,null,null,null,"$ в кассе за месяц","-",{"$f":"AE443","v":0},null,{"$f":"IF(AG448=\"\",\"введите цель\",AD445*A508*AG448-AG458)","v":"введите цель"}]
[null,"ROI на 1 рубль",{"$f":"IF(C446=0,\"нет\",C445/C446)","v":"нет"},{"$f":"IF(D446=0,\"нет\",D445/D446)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K446=0,\"нет\",K445/K446)","v":"нет"},{"$f":"IF(L446=0,\"нет\",L445/L446)","v":"нет"},null,null,null,null,{"$f":"IF(Q446=0,\"нет\",Q445/Q446)","v":"нет"},{"$f":"IF(R446=0,\"нет\",R445/R446)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C444:I444)=0,\"\",SUM(C445:I445)/SUM(C444:I444))","v":""},{"$f":"IF(SUM(K444:R444)=0,\"\",SUM(K445:R445)/SUM(K444:R444))","v":""},null,{"$f":"IF(SUM(C444:R444)=0,\"\",SUM(C445:R445)/SUM(C444:R444))","v":""},null,"Прогноз относительно суточного трафика",null,null,null,null,null,null,null,null,{"$f":"W450","v":"Средний Чек"},{"$f":"AA450","v":""},null,{"$f":"AA465","v":""},null,{"$f":"AA480","v":""},null,{"$f":"AA495","v":""}]
[null,"показы - заходы",{"$f":"IF(C441=0,0,C442/C441)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K441=0,0,K442/K441)","v":0},0,null,null,null,null,0,0,null,null,null,null,null,null,null,null,null,null,"Суточный трафик",{"$f":"AD446","v":0},"-",null,null,null,null,null,null,null,{"$f":"IF(AM450<>\"\",AM450,AS364+AS364*((AS364-AQ364)/AQ364))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO450<>\"\",AO450,AM451+AM451*((AM451-AS364)/AS364))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ450<>\"\",AQ450,AO451+AO451*((AO451-AM451)/AM451))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS450<>\"\",AS450,AQ451+AQ451*((AQ451-AO451)/AO451))","v":{"$error":"#DIV/0!"}}]
[null,"заходы - отклики",{"$f":"IF(C442=0,0,C443/C442)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K442=0,0,K443/K442)","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C442:I442)=0,0,(SUM(C443:I443)/SUM(C442:I442)))","v":0},{"$f":"IF(SUM(K442:R442)=0,0,(SUM(K443:R443)/SUM(K442:R442)))","v":0},null,{"$f":"IF(SUM(C442:R442)=0,0,(SUM(C443:R443)/SUM(C442:R442)))","v":0},null,"$ в кассе за месяц","-",{"$f":"AE443","v":0},null,{"$f":"IF(AG451=\"\",\"введите цель\",((AD445*AD448*A508)/(AD446*A508))*AG451*A508-AG458)","v":"введите цель"}]
[null,"отклики - продажи",{"$f":"IF(C443=0,0,C444/C443)","v":0},0,0,0,0,{"$f":"IF(H443=0,0,H444/H443)","v":0},{"$f":"IF(I443=0,0,I444/I443)","v":0},null,{"$f":"IF(K443=0,0,K444/K443)","v":0},0,null,null,null,null,0,0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C443:I443)=0,0,(SUM(C444:I444)/SUM(C443:I443)))","v":0},{"$f":"IF(SUM(K443:R443)=0,0,(SUM(K444:R444)/SUM(K443:R443)))","v":0},null,{"$f":"IF(SUM(C443:R443)=0,0,(SUM(C444:R444)/SUM(C443:R443)))","v":0},null,"продаж в день",{"$f":"AD445","v":0},"-",null,{"$f":"IF(AG451=\"\",\"введите цель\",AA504/AA502*AG451)","v":"введите цель"}]
[null,"заходы-продажи",{"$f":"IF(C442=0,0,C444/C442)","v":0},{"$f":"IF(D442=0,0,D444/D442)","v":0},0,0,0,0,0,null,{"$f":"IF(K442=0,0,K444/K442)","v":0},{"$f":"IF(L442=0,0,L444/L442)","v":0},null,null,null,null,{"$f":"IF(Q442=0,0,Q444/Q442)","v":0},{"$f":"IF(R442=0,0,R444/R442)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C442:I442)=0,0,SUM(C444:I444)/SUM(C442:I442))","v":0},{"$f":"IF(SUM(K442:R442)=0,0,SUM(K444:R444)/SUM(K442:R442))","v":0},null,{"$f":"IF(SUM(C442:R442)=0,0,SUM(C444:R444)/SUM(C442:R442))","v":0},null,"при текущем среднем чеке",null,null,null,{"$f":"AD448","v":0}]
["2 неделя",null,{"$f":"C440","v":"прямые заходы"},"директ","adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K440","v":"Повторные"},{"$f":"L440","v":"авито"},null,null,null,null,{"$f":"Q440","v":"вконтакт"},{"$f":"R440","v":"источник k"},null,"Доп. расходы",null,null,null,null,null,null,null,null,"При текущей конверсии посетитель-клиент",null,null,null,{"$f":"IF(AD445=0,0,AD445/AD446)","v":0}]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,"при текущих продажах/день",null,null,null,{"$f":"AD445","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C457:I457)=0,\"\",SUM(C457:I457)/A458)","v":""},{"$f":"IF(SUM(K457:R457)=0,\"\",SUM(K457:R457)/A458)","v":""},null,{"$f":"IF(SUM(C457:R457)=0,\"\",SUM(C457:R457)/A458)","v":""},null,"при текущем суточном трафике",null,null,null,{"$f":"AD446","v":0}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C458:I458)/A458","v":0},{"$f":"SUM(K458:R458)/A458","v":0},null,{"$f":"SUM(C458:R458)/A458","v":0},null,"при текущих среднемесячных затратах ",null,null,null,{"$f":"IF(COUNT(AA446,AA461,AA476,AA491)=0,0,AVERAGE(AA446,AA461,AA476,AA491)*4+SUM(X447,X462,X477,X492))","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C459:I459)=0,\"\",SUM(C459:I459)/A458)","v":""},{"$f":"IF(SUM(K459:R459)=0,\"\",SUM(K459:R459)/A458)","v":""},null,{"$f":"IF(SUM(C459:R459)=0,\"\",SUM(C459:R459)/A458)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C460:I460)","v":0},{"$f":"SUM(K460:R460)","v":0},null,{"$f":"SUM(C460:R460)","v":0},null,"Калькулятор свободных данных"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C461:I461)=0,\"\",SUM(C461:I461))","v":""},{"$f":"IF(SUM(K461:R461)=0,\"\",SUM(K461:R461))","v":""},null,{"$f":"IF(SUM(C461:R461)=0,\"\",SUM(C461:R461))","v":""},null,"При суточном трафике"]
[null,"цена перехода",{"$f":"IF(C457=0,0,C461/C457)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K457=0,0,K461/K457)","v":0},{"$f":"IF(L457=0,0,L461/L457)","v":0},null,null,null,null,{"$f":"IF(Q457=0,0,Q461/Q457)","v":0},{"$f":"IF(R457=0,0,R461/R457)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U456:U469)=0,\"\",SUM(U456:U469))","v":""},null,null,null,null,"При конверсии заход-клиент"]
[null,"цена клиента",{"$f":"IF(C459=0,0,C461/C459)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K459=0,0,K461/K459)","v":0},{"$f":"IF(L459=0,0,L461/L459)","v":0},null,null,null,null,{"$f":"IF(Q459=0,0,Q461/Q459)","v":0},{"$f":"IF(R459=0,0,R461/R459)","v":0},null,null,null,null,null,null,null,null,null,null,"При среднем чеке"]
[null,"Денег в кассе",{"$f":"C460-C461","v":0},{"$f":"D460-D461","v":0},0,0,0,0,0,null,{"$f":"K460-K461","v":0},{"$f":"L460-L461","v":0},null,null,null,null,{"$f":"Q460-Q461","v":0},{"$f":"R460-R461","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C464:R464)-SUM(U456:U469))=0,\"\",SUM(C464:R464)-SUM(U456:U469))","v":""},null,null,null,null,"При затратах (в месяц)"]
[null,"ROI на 1 рубль",{"$f":"IF(C461=0,\"нет\",C460/C461)","v":"нет"},{"$f":"IF(D461=0,\"нет\",D460/D461)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K461=0,\"нет\",K460/K461)","v":"нет"},{"$f":"IF(L461=0,\"нет\",L460/L461)","v":"нет"},null,null,null,null,{"$f":"IF(Q461=0,\"нет\",Q460/Q461)","v":"нет"},{"$f":"IF(R461=0,\"нет\",R460/R461)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C459:I459)=0,\"\",SUM(C460:I460)/SUM(C459:I459))","v":""},{"$f":"IF(SUM(K459:R459)=0,\"\",SUM(K460:R460)/SUM(K459:R459))","v":""},null,{"$f":"IF(SUM(C459:R459)=0,\"\",SUM(C460:R460)/SUM(C459:R459))","v":""},null,"денег за месяц ",null,null,null,{"$f":"AG461*AG462*AG463*30-AG464","v":0}]
[null,"показы - заходы",{"$f":"IF(C456=0,0,C457/C456)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K456=0,0,K457/K456)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C457=0,0,C458/C457)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K457=0,0,K458/K457)","v":0},{"$f":"IF(L457=0,0,L458/L457)","v":0},null,null,null,null,{"$f":"IF(Q457=0,0,Q458/Q457)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C457:I457)=0,0,(SUM(C458:I458)/SUM(C457:I457)))","v":0},{"$f":"IF(SUM(K457:R457)=0,0,(SUM(K458:R458)/SUM(K457:R457)))","v":0},null,{"$f":"IF(SUM(C457:R457)=0,0,(SUM(C458:R458)/SUM(C457:R457)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C458=0,0,C459/C458)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K458=0,0,K459/K458)","v":0},{"$f":"IF(L458=0,0,L459/L458)","v":0},null,null,null,null,{"$f":"IF(Q458=0,0,Q459/Q458)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C458:I458)=0,0,(SUM(C459:I459)/SUM(C458:I458)))","v":0},{"$f":"IF(SUM(K458:R458)=0,0,(SUM(K459:R459)/SUM(K458:R458)))","v":0},null,{"$f":"IF(SUM(C458:R458)=0,0,(SUM(C459:R459)/SUM(C458:R458)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C457=0,0,C459/C457)","v":0},{"$f":"IF(D457=0,0,D459/D457)","v":0},0,0,0,0,0,null,{"$f":"IF(K457=0,0,K459/K457)","v":0},{"$f":"IF(L457=0,0,L459/L457)","v":0},null,null,null,null,{"$f":"IF(Q457=0,0,Q459/Q457)","v":0},{"$f":"IF(R457=0,0,R459/R457)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C457:I457)=0,0,SUM(C459:I459)/SUM(C457:I457))","v":0},{"$f":"IF(SUM(K457:R457)=0,0,SUM(K459:R459)/SUM(K457:R457))","v":0},null,{"$f":"IF(SUM(C457:R457)=0,0,SUM(C459:R459)/SUM(C457:R457))","v":0}]
["3 неделя",null,{"$f":"C455","v":"прямые заходы"},{"$f":"D455","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K455","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы",null,null,null,null,null,null,null,null,null,null,"заходов"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,null,null,{"$f":"AA502","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C472:I472)=0,\"\",SUM(C472:I472)/A473)","v":""},{"$f":"IF(SUM(K472:R472)=0,\"\",SUM(K472:R472)/A473)","v":""},null,{"$f":"IF(SUM(C472:R472)=0,\"\",SUM(C472:R472)/A473)","v":""},null,null,null,null,null," заходы - отклики:"]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C473:I473)/A473","v":0},{"$f":"SUM(K473:R473)/A473","v":0},null,{"$f":"SUM(C473:R473)/A473","v":0},null,null,null,"откликов",null,{"$f":"IF(AE471=0,0,AE474/AE471)","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C474:I474)=0,\"\",SUM(C474:I474)/A473)","v":""},{"$f":"IF(SUM(K474:R474)=0,\"\",SUM(K474:R474)/A473)","v":""},null,{"$f":"IF(SUM(C474:R474)=0,\"\",SUM(C474:R474)/A473)","v":""},null," Заходы-продажи",null,{"$f":"AA503","v":0}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C475:I475)","v":0},{"$f":"SUM(K475:R475)","v":0},null,{"$f":"SUM(C475:R475)","v":0},null,{"$f":"IF(AA502=0,0,AA504/AA502)","v":0},null,null,null,"отклики - продажи:"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C476:I476)=0,\"\",SUM(C476:I476))","v":""},{"$f":"IF(SUM(K476:R476)=0,\"\",SUM(K476:R476))","v":""},null,{"$f":"IF(SUM(C476:R476)=0,\"\",SUM(C476:R476))","v":""},null,null,null,"продаж",null,{"$f":"IF(AE474=0,0,AE477/AE474)","v":0}]
[null,"цена перехода",{"$f":"IF(C472=0,0,C476/C472)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K472=0,0,K476/K472)","v":0},{"$f":"IF(L472=0,0,L476/L472)","v":0},null,null,null,null,{"$f":"IF(Q472=0,0,Q476/Q472)","v":0},{"$f":"IF(R472=0,0,R476/R472)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U471:U484)=0,\"\",SUM(U471:U484))","v":""},null,null,null,null,null,null,{"$f":"AA504","v":0}]
[null,"цена клиента",{"$f":"IF(C474=0,0,C476/C474)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K474=0,0,K476/K474)","v":0},{"$f":"IF(L474=0,0,L476/L474)","v":0},null,null,null,null,{"$f":"IF(Q474=0,0,Q476/Q474)","v":0},{"$f":"IF(R474=0,0,R476/R474)","v":0},null,null,null,null,null,null,null,null,null,null,null,null,"повторн",null,"Продаж - повторн продаж"]
[null,"Денег в кассе",{"$f":"C475-C476","v":0},{"$f":"D475-D476","v":0},0,0,0,0,0,null,{"$f":"K475-K476","v":0},{"$f":"L475-L476","v":0},null,null,null,null,{"$f":"Q475-Q476","v":0},{"$f":"R475-R476","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C479:R479)-SUM(U471:U484))=0,\"\",SUM(C479:R479)-SUM(U471:U484))","v":""},null,null,null,null,null,null,{"$f":"SUM(K444,K459,K474,K489)","v":0},{"$f":"IF(AE477=0,0,AE479/AE477)","v":0}]
[null,"ROI на 1 рубль",{"$f":"IF(C476=0,\"нет\",C475/C476)","v":"нет"},{"$f":"IF(D476=0,\"нет\",D475/D476)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K476=0,\"нет\",K475/K476)","v":"нет"},{"$f":"IF(L476=0,\"нет\",L475/L476)","v":"нет"},null,null,null,null,{"$f":"IF(Q476=0,\"нет\",Q475/Q476)","v":"нет"},{"$f":"IF(R476=0,\"нет\",R475/R476)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C474:I474)=0,\"\",SUM(C475:I475)/SUM(C474:I474))","v":""},{"$f":"IF(SUM(K474:R474)=0,\"\",SUM(K475:R475)/SUM(K474:R474))","v":""},null,{"$f":"IF(SUM(C474:R474)=0,\"\",SUM(C475:R475)/SUM(C474:R474))","v":""}]
[null,"показы - заходы",{"$f":"IF(C471=0,0,C472/C471)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K471=0,0,K472/K471)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C472=0,0,C473/C472)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K472=0,0,K473/K472)","v":0},{"$f":"IF(L472=0,0,L473/L472)","v":0},null,null,null,null,{"$f":"IF(Q472=0,0,Q473/Q472)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C472:I472)=0,0,(SUM(C473:I473)/SUM(C472:I472)))","v":0},{"$f":"IF(SUM(K472:R472)=0,0,(SUM(K473:R473)/SUM(K472:R472)))","v":0},null,{"$f":"IF(SUM(C472:R472)=0,0,(SUM(C473:R473)/SUM(C472:R472)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C473=0,0,C474/C473)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K473=0,0,K474/K473)","v":0},{"$f":"IF(L473=0,0,L474/L473)","v":0},null,null,null,null,{"$f":"IF(Q473=0,0,Q474/Q473)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C473:I473)=0,0,(SUM(C474:I474)/SUM(C473:I473)))","v":0},{"$f":"IF(SUM(K473:R473)=0,0,(SUM(K474:R474)/SUM(K473:R473)))","v":0},null,{"$f":"IF(SUM(C473:R473)=0,0,(SUM(C474:R474)/SUM(C473:R473)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C472=0,0,C474/C472)","v":0},{"$f":"IF(D472=0,0,D474/D472)","v":0},0,0,0,0,0,null,{"$f":"IF(K472=0,0,K474/K472)","v":0},{"$f":"IF(L472=0,0,L474/L472)","v":0},null,null,null,null,{"$f":"IF(Q472=0,0,Q474/Q472)","v":0},{"$f":"IF(R472=0,0,R474/R472)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C472:I472)=0,0,SUM(C474:I474)/SUM(C472:I472))","v":0},{"$f":"IF(SUM(K472:R472)=0,0,SUM(K474:R474)/SUM(K472:R472))","v":0},null,{"$f":"IF(SUM(C472:R472)=0,0,SUM(C474:R474)/SUM(C472:R472))","v":0}]
["4 неделя",null,{"$f":"C470","v":"прямые заходы"},{"$f":"D470","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K470","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C487:I487)=0,\"\",SUM(C487:I487)/A488)","v":""},{"$f":"IF(SUM(K487:R487)=0,\"\",SUM(K487:R487)/A488)","v":""},null,{"$f":"IF(SUM(C487:R487)=0,\"\",SUM(C487:R487)/A488)","v":""}]
[10,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C488:I488)/A488","v":0},{"$f":"SUM(K488:R488)/A488","v":0},null,{"$f":"SUM(C488:R488)/A488","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C489:I489)=0,\"\",SUM(C489:I489)/A488)","v":""},{"$f":"IF(SUM(K489:R489)=0,\"\",SUM(K489:R489)/A488)","v":""},null,{"$f":"IF(SUM(C489:R489)=0,\"\",SUM(C489:R489)/A488)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C490:I490)","v":0},{"$f":"SUM(K490:R490)","v":0},null,{"$f":"SUM(C490:R490)","v":0}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C491:I491)=0,\"\",SUM(C491:I491))","v":""},{"$f":"IF(SUM(K491:R491)=0,\"\",SUM(K491:R491))","v":""},null,{"$f":"IF(SUM(C491:R491)=0,\"\",SUM(C491:R491))","v":""}]
[null,"цена перехода",{"$f":"IF(C487=0,0,C491/C487)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K487=0,0,K491/K487)","v":0},{"$f":"IF(L487=0,0,L491/L487)","v":0},null,null,null,null,{"$f":"IF(Q487=0,0,Q491/Q487)","v":0},{"$f":"IF(R487=0,0,R491/R487)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U486:U499)=0,\"\",SUM(U486:U499))","v":""}]
[null,"цена клиента",{"$f":"IF(C489=0,0,C491/C489)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K489=0,0,K491/K489)","v":0},{"$f":"IF(L489=0,0,L491/L489)","v":0},null,null,null,null,{"$f":"IF(Q489=0,0,Q491/Q489)","v":0},{"$f":"IF(R489=0,0,R491/R489)","v":0}]
[null,"Денег в кассе",{"$f":"C490-C491","v":0},{"$f":"D490-D491","v":0},0,0,0,0,0,null,{"$f":"K490-K491","v":0},{"$f":"L490-L491","v":0},null,null,null,null,{"$f":"Q490-Q491","v":0},{"$f":"R490-R491","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C494:R494)-SUM(U486:U499))=0,\"\",SUM(C494:R494)-SUM(U486:U499))","v":""}]
[null,"ROI на 1 рубль",{"$f":"IF(C491=0,\"нет\",C490/C491)","v":"нет"},{"$f":"IF(D491=0,\"нет\",D490/D491)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K491=0,\"нет\",K490/K491)","v":"нет"},{"$f":"IF(L491=0,\"нет\",L490/L491)","v":"нет"},null,null,null,null,{"$f":"IF(Q491=0,\"нет\",Q490/Q491)","v":"нет"},{"$f":"IF(R491=0,\"нет\",R490/R491)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C489:I489)=0,\"\",SUM(C490:I490)/SUM(C489:I489))","v":""},{"$f":"IF(SUM(K489:R489)=0,\"\",SUM(K490:R490)/SUM(K489:R489))","v":""},null,{"$f":"IF(SUM(C489:R489)=0,\"\",SUM(C490:R490)/SUM(C489:R489))","v":""}]
[null,"показы - заходы",{"$f":"IF(C486=0,0,C487/C486)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K486=0,0,K487/K486)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C487=0,0,C488/C487)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K487=0,0,K488/K487)","v":0},{"$f":"IF(L487=0,0,L488/L487)","v":0},null,null,null,null,{"$f":"IF(Q487=0,0,Q488/Q487)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C487:I487)=0,0,(SUM(C488:I488)/SUM(C487:I487)))","v":0},{"$f":"IF(SUM(K487:R487)=0,0,(SUM(K488:R488)/SUM(K487:R487)))","v":0},null,{"$f":"IF(SUM(C487:R487)=0,0,(SUM(C488:R488)/SUM(C487:R487)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C488=0,0,C489/C488)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K488=0,0,K489/K488)","v":0},{"$f":"IF(L488=0,0,L489/L488)","v":0},null,null,null,null,{"$f":"IF(Q488=0,0,Q489/Q488)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C488:I488)=0,0,(SUM(C489:I489)/SUM(C488:I488)))","v":0},{"$f":"IF(SUM(K488:R488)=0,0,(SUM(K489:R489)/SUM(K488:R488)))","v":0},null,{"$f":"IF(SUM(C488:R488)=0,0,(SUM(C489:R489)/SUM(C488:R488)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C487=0,0,C489/C487)","v":0},{"$f":"IF(D487=0,0,D489/D487)","v":0},0,0,0,0,0,null,{"$f":"IF(K487=0,0,K489/K487)","v":0},{"$f":"IF(L487=0,0,L489/L487)","v":0},null,null,null,null,{"$f":"IF(Q487=0,0,Q489/Q487)","v":0},{"$f":"IF(R487=0,0,R489/R487)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C487:I487)=0,0,SUM(C489:I489)/SUM(C487:I487))","v":0},{"$f":"IF(SUM(K487:R487)=0,0,SUM(K489:R489)/SUM(K487:R487))","v":0},null,{"$f":"IF(SUM(C487:R487)=0,0,SUM(C489:R489)/SUM(C487:R487))","v":0}]
[null,null,{"$f":"C485","v":"прямые заходы"},{"$f":"D485","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K485","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k"]
[null,"Всего заходов",{"$f":"C487+C472+C457+C442","v":0},0,0,0,0,0,0,null,{"$f":"K487+K472+K457+K442","v":0},0,null,null,null,null,0,0,null,null,null,null,null,"сайт","площадки",null,"вообще"]
[null,"Всего откликов",{"$f":"C488+C473+C458+C443","v":0},0,0,0,0,0,0,null,{"$f":"K488+K473+K458+K443","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходов в месяц",{"$f":"SUM(C501:I501)","v":0},{"$f":"SUM(K501:R501)","v":0},null,{"$f":"SUM(C501:R501)","v":0}]
[null,"Всего продаж",{"$f":"C489+C474+C459+C444","v":0},0,0,0,0,0,{"$f":"I489+I474+I459+I444","v":0},null,{"$f":"K489+K474+K459+K444","v":0},{"$f":"L489+L474+L459+L444","v":0},null,null,null,null,0,0,null,null,null,null,"откликов в месяц",{"$f":"SUM(C502:I502)","v":0},{"$f":"SUM(K502:R502)","v":0},null,{"$f":"SUM(C502:R502)","v":0}]
[null,"Принесло  чистыми $",{"$f":"C494+C479+C464+C449","v":0},0,0,0,0,0,0,null,{"$f":"K494+K479+K464+K449","v":0},{"$f":"L494+L479+L464+L449","v":0},null,null,null,null,{"$f":"Q494+Q479+Q464+Q449","v":0},{"$f":"R494+R479+R464+R449","v":0},null,null,null,null,"Продаж в месяц",{"$f":"SUM(C503:I503)","v":0},{"$f":"SUM(K503:R503)","v":0},null,{"$f":"SUM(C503:R503)","v":0}]
[null,"Затрачено $",{"$f":"SUM(C446,C461,C476,C491)","v":0},{"$f":"SUM(D446,D461,D476,D491)","v":0},0,0,0,0,0,null,{"$f":"SUM(K446,K461,K476,K491)","v":0},{"$f":"SUM(L446,L461,L476,L491)","v":0},null,null,null,null,{"$f":"SUM(Q446,Q461,Q476,Q491)","v":0},{"$f":"SUM(R446,R461,R476,R491)","v":0},null,"Всего расходы на рекл.",null,null,"$ в кассе за месяц",null,null,null,{"$f":"SUM(X449,X464,X479,X494)","v":0}]
[null,"Макс цена клика",{"$f":"AD448*C508","v":0},{"$f":"AD448*D508","v":0},{"$f":"AD448*E508","v":0},{"$f":"AD448*F508","v":0},{"$f":"AD448*G508","v":0},{"$f":"AD448*H508","v":0},{"$f":"AD448*I508","v":0},null,{"$f":"AD448*K508","v":0},{"$f":"AD448*L508","v":0},null,null,null,null,{"$f":"AD448*Q508","v":0},{"$f":"AD448*R508","v":0},null,{"$f":"SUM(C505:R505)","v":0},{"$f":"IF(T506=0,0,T506/(T506+T508))","v":0}]
["Дней в месяце","ROI канала общ.",{"$f":"IF(SUM(C446,C461,C476,C491)=0,0,SUM(C449,C464,C479,C494)/SUM(C446,C461,C476,C491))","v":0},{"$f":"IF(SUM(D446,D461,D476,D491)=0,0,SUM(D449,D464,D479,D494)/SUM(D446,D461,D476,D491))","v":0},0,0,0,0,0,null,{"$f":"IF(SUM(K446,K461,K476,K491)=0,0,SUM(K449,K464,K479,K494)/SUM(K446,K461,K476,K491))","v":0},{"$f":"IF(SUM(L446,L461,L476,L491)=0,0,SUM(L449,L464,L479,L494)/SUM(L446,L461,L476,L491))","v":0},null,null,null,null,{"$f":"IF(SUM(Q446,Q461,Q476,Q491)=0,0,SUM(Q449,Q464,Q479,Q494)/SUM(Q446,Q461,Q476,Q491))","v":0},{"$f":"IF(SUM(R446,R461,R476,R491)=0,0,SUM(R449,R464,R479,R494)/SUM(R446,R461,R476,R491))","v":0},null,"Всего доп. Расходы"]
[{"$f":"SUM(A443,A458,A473,A488)","v":31},"Заходы-продажи общ",{"$f":"IF(C501=0,\"0\",C503/C501)","v":"0"},{"$f":"IF(D501=0,\"0\",D503/D501)","v":"0"},"0","0","0","0","0",null,{"$f":"IF(K501=0,\"0\",K503/K501)","v":"0"},{"$f":"IF(L501=0,\"0\",L503/L501)","v":"0"},null,null,null,null,{"$f":"IF(Q501=0,\"0\",Q503/Q501)","v":"0"},{"$f":"IF(R501=0,\"0\",R503/R501)","v":"0"},null,{"$f":"SUM(U441:U454)+SUM(U456:U469)+SUM(U471:U484)+SUM(U486:U499)","v":0},{"$f":"IF(T508=0,0,T508/(T508+T506))","v":0}]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
["Июль",{"$f":"AA592","v":0}]
[null,null,"Каналы, ведущие на сайт",null,null,null,null,null,null,null,"Продающие каналы, не ведущие на сайт",null,null,null,null,null,null,null,null,"Доп. Расходы",null,null,"Недельная статистика",null,null,null,null,null,"Прогнозы, цели"]
["1 неделя",null,"прямые заходы","директ","adwords","поиск","ссылки","источник m","источник n",null,"Повторные","авито",null,null,null,null,"вконтакт","источник k",null,"описание затрат","деньги",null,null,"сайт","площадки",null,"вообще",null,null,"По факту","За месяц (прогноз по средним)","За месяц  (прогноз по динамике)","Цель"]
[null,"показов"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C529:I529)=0,\"\",SUM(C529:I529)/A530)","v":""},{"$f":"IF(SUM(K529:R529)=0,\"\",SUM(K529:R529)/A530)","v":""},null,{"$f":"IF(SUM(C529:R529)=0,\"\",SUM(C529:R529)/A530)","v":""}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C530:I530)/A530","v":0},{"$f":"SUM(K530:R530)/A530","v":0},null,{"$f":"SUM(C530:R530)/A530","v":0},null,"$ в кассе",{"$f":"AA592","v":0},{"$f":"IF(SUM(AA531,AA546,AA561,AA576)=0,0,AVERAGE(AA531,AA546,AA561,AA576)*AVERAGE(AA552,AA537,AA567,AA582)*A595-AG545)","v":0},{"$f":"AN532+AP532+AR532+AT532","v":{"$error":"#DIV/0!"}}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C531:I531)=0,\"\",SUM(C531:I531)/A530)","v":""},{"$f":"IF(SUM(K531:R531)=0,\"\",SUM(K531:R531)/A530)","v":""},null,{"$f":"IF(SUM(C531:R531)=0,\"\",SUM(C531:R531)/A530)","v":""},null,"Продаж за месяц",{"$f":"AA591","v":0},{"$f":"AD532*A595","v":0},{"$f":"AM532*AN531+AO532*AP531+AQ532*AR531+AS532*AT531","v":{"$error":"#DIV/0!"}},{"$f":"IF(AG530=\"\",\"введите цель\",(AG530+AG545)/AVERAGE(AA537,AA552,AA567,AA582))","v":"введите цель"},null,null,null,null,{"$f":"W531","v":"среднее продаж/день"},{"$f":"AA531","v":""},{"$f":"A530","v":7},{"$f":"AA546","v":""},{"$f":"A545","v":7},{"$f":"AA561","v":""},{"$f":"A560","v":7},{"$f":"AA576","v":""},{"$f":"A575","v":10}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C532:I532)","v":0},{"$f":"SUM(K532:R532)","v":0},null,{"$f":"SUM(C532:R532)","v":0},null,"Продаж в день",{"$f":"IF(SUM(AA531,AA546,AA561,AA576)=0,0,AVERAGE(AA531,AA546,AA561,AA576))","v":0},"-",null,{"$f":"IF(AG531=\"введите цель\",\"введите цель\",AG531/A595)","v":"введите цель"},null,null,null,null,null,{"$f":"IF(ROUND(IF(AM531<>\"\",AM531,AS445+AS445*((AS445-AQ445)/AQ445)),2)>=0,ROUND(IF(AM531<>\"\",AM531,AS445+AS445*((AS445-AQ445)/AQ445)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AM532*AN531*AM538-AM534","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AO531<>\"\",AO531,AM532+AM532*((AM532-AS445)/AS445)),2)>=0,ROUND(IF(AO531<>\"\",AO531,AM532+AM532*((AM532-AS445)/AS445)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AO532*AP531*AO538-AO534","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AQ531<>\"\",AQ531,AO532+AO532*((AO532-AM532)/AM532)),2)>=0,ROUND(IF(AQ531<>\"\",AQ531,AO532+AO532*((AO532-AM532)/AM532)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AQ532*AR531*AQ538-AQ534","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AS531<>\"\",AS531,AQ532+AQ532*((AQ532-AO532)/AO532)),2)>=0,ROUND(IF(AS531<>\"\",AS531,AQ532+AQ532*((AQ532-AO532)/AO532)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AS532*AT531*AS538-AS534","v":{"$error":"#DIV/0!"}}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C533:I533)=0,\"\",SUM(C533:I533))","v":""},{"$f":"IF(SUM(K533:R533)=0,\"\",SUM(K533:R533))","v":""},null,{"$f":"IF(SUM(C533:R533)=0,\"\",SUM(C533:R533))","v":""},null,"Суточный трафик",{"$f":"IF(SUM(AA529,AA544,AA559,AA574)=0,0,AVERAGE(AA529,AA544,AA559,AA574))","v":0},"-",null,{"$f":"IF(AG530=\"\",\"введите цель\",((AG530+AG545)/((AD532*AD535*A595)/(AD533*A595)))/A595)","v":"введите цель"},null,null,null,null,{"$f":"W533","v":"затр. на рекламу/неделя"},{"$f":"AA533","v":""},null,{"$f":"AA548","v":""},null,{"$f":"AA563","v":""},null,{"$f":"AA578","v":""}]
[null,"цена перехода",{"$f":"IF(C529=0,0,C533/C529)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K529=0,0,K533/K529)","v":0},{"$f":"IF(L529=0,0,L533/L529)","v":0},null,null,null,null,{"$f":"IF(Q529=0,0,Q533/Q529)","v":0},{"$f":"IF(R529=0,0,R533/R529)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U528:U541)=0,\"\",SUM(U528:U541))","v":""},null,null,null,null,"Прогноз относительно среднего чека",null,null,null,null,null,null,null,null,null,{"$f":"IF(AM533<>\"\",AM533,AS447+AS447*((AS447-AQ447)/AQ447))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO533<>\"\",AO533,AM534+AM534*((AM534-AS447)/AS447))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ533<>\"\",AQ533,AO534+AO534*((AO534-AM534)/AM534))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS533<>\"\",AS533,AQ534+AQ534*((AQ534-AO534)/AO534))","v":{"$error":"#DIV/0!"}}]
[null,"цена клиента",{"$f":"IF(C531=0,0,C533/C531)","v":0},{"$f":"IF(D531=0,0,D533/D531)","v":0},{"$f":"IF(E531=0,0,E533/E531)","v":0},0,0,0,0,null,{"$f":"IF(K531=0,0,K533/K531)","v":0},{"$f":"IF(L531=0,0,L533/L531)","v":0},null,null,null,null,{"$f":"IF(Q531=0,0,Q533/Q531)","v":0},{"$f":"IF(R531=0,0,R533/R531)","v":0},null,null,null,null,null,null,null,null,null,null,"Средний чек",{"$f":"IF(SUM(AA537,AA552,AA567,AA582)=0,0,AVERAGE(AA537,AA552,AA567,AA582))","v":0},"-"]
[null,"Денег в кассе",{"$f":"C532-C533","v":0},{"$f":"D532-D533","v":0},0,0,0,0,0,null,{"$f":"K532-K533","v":0},{"$f":"L532-L533","v":0},null,null,null,null,{"$f":"Q532-Q533","v":0},{"$f":"R532-R533","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C536:R536)-SUM(U528:U541))=0,\"\",SUM(C536:R536)-SUM(U528:U541))","v":""},null,null,null,null,"$ в кассе за месяц","-",{"$f":"AE530","v":0},null,{"$f":"IF(AG535=\"\",\"введите цель\",AD532*A595*AG535-AG545)","v":"введите цель"}]
[null,"ROI на 1 рубль",{"$f":"IF(C533=0,\"нет\",C532/C533)","v":"нет"},{"$f":"IF(D533=0,\"нет\",D532/D533)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K533=0,\"нет\",K532/K533)","v":"нет"},{"$f":"IF(L533=0,\"нет\",L532/L533)","v":"нет"},null,null,null,null,{"$f":"IF(Q533=0,\"нет\",Q532/Q533)","v":"нет"},{"$f":"IF(R533=0,\"нет\",R532/R533)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C531:I531)=0,\"\",SUM(C532:I532)/SUM(C531:I531))","v":""},{"$f":"IF(SUM(K531:R531)=0,\"\",SUM(K532:R532)/SUM(K531:R531))","v":""},null,{"$f":"IF(SUM(C531:R531)=0,\"\",SUM(C532:R532)/SUM(C531:R531))","v":""},null,"Прогноз относительно суточного трафика",null,null,null,null,null,null,null,null,{"$f":"W537","v":"Средний Чек"},{"$f":"AA537","v":""},null,{"$f":"AA552","v":""},null,{"$f":"AA567","v":""},null,{"$f":"AA582","v":""}]
[null,"показы - заходы",{"$f":"IF(C528=0,0,C529/C528)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K528=0,0,K529/K528)","v":0},0,null,null,null,null,0,0,null,null,null,null,null,null,null,null,null,null,"Суточный трафик",{"$f":"AD533","v":0},"-",null,null,null,null,null,null,null,{"$f":"IF(AM537<>\"\",AM537,AS451+AS451*((AS451-AQ451)/AQ451))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO537<>\"\",AO537,AM538+AM538*((AM538-AS451)/AS451))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ537<>\"\",AQ537,AO538+AO538*((AO538-AM538)/AM538))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS537<>\"\",AS537,AQ538+AQ538*((AQ538-AO538)/AO538))","v":{"$error":"#DIV/0!"}}]
[null,"заходы - отклики",{"$f":"IF(C529=0,0,C530/C529)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K529=0,0,K530/K529)","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C529:I529)=0,0,(SUM(C530:I530)/SUM(C529:I529)))","v":0},{"$f":"IF(SUM(K529:R529)=0,0,(SUM(K530:R530)/SUM(K529:R529)))","v":0},null,{"$f":"IF(SUM(C529:R529)=0,0,(SUM(C530:R530)/SUM(C529:R529)))","v":0},null,"$ в кассе за месяц","-",{"$f":"AE530","v":0},null,{"$f":"IF(AG538=\"\",\"введите цель\",((AD532*AD535*A595)/(AD533*A595))*AG538*A595-AG545)","v":"введите цель"}]
[null,"отклики - продажи",{"$f":"IF(C530=0,0,C531/C530)","v":0},0,0,0,0,{"$f":"IF(H530=0,0,H531/H530)","v":0},{"$f":"IF(I530=0,0,I531/I530)","v":0},null,{"$f":"IF(K530=0,0,K531/K530)","v":0},0,null,null,null,null,0,0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C530:I530)=0,0,(SUM(C531:I531)/SUM(C530:I530)))","v":0},{"$f":"IF(SUM(K530:R530)=0,0,(SUM(K531:R531)/SUM(K530:R530)))","v":0},null,{"$f":"IF(SUM(C530:R530)=0,0,(SUM(C531:R531)/SUM(C530:R530)))","v":0},null,"продаж в день",{"$f":"AD532","v":0},"-",null,{"$f":"IF(AG538=\"\",\"введите цель\",AA591/AA589*AG538)","v":"введите цель"}]
[null,"заходы-продажи",{"$f":"IF(C529=0,0,C531/C529)","v":0},{"$f":"IF(D529=0,0,D531/D529)","v":0},0,0,0,0,0,null,{"$f":"IF(K529=0,0,K531/K529)","v":0},{"$f":"IF(L529=0,0,L531/L529)","v":0},null,null,null,null,{"$f":"IF(Q529=0,0,Q531/Q529)","v":0},{"$f":"IF(R529=0,0,R531/R529)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C529:I529)=0,0,SUM(C531:I531)/SUM(C529:I529))","v":0},{"$f":"IF(SUM(K529:R529)=0,0,SUM(K531:R531)/SUM(K529:R529))","v":0},null,{"$f":"IF(SUM(C529:R529)=0,0,SUM(C531:R531)/SUM(C529:R529))","v":0},null,"при текущем среднем чеке",null,null,null,{"$f":"AD535","v":0}]
["2 неделя",null,{"$f":"C527","v":"прямые заходы"},"директ","adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K527","v":"Повторные"},{"$f":"L527","v":"авито"},null,null,null,null,{"$f":"Q527","v":"вконтакт"},{"$f":"R527","v":"источник k"},null,"Доп. расходы",null,null,null,null,null,null,null,null,"При текущей конверсии посетитель-клиент",null,null,null,{"$f":"IF(AD532=0,0,AD532/AD533)","v":0}]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,"при текущих продажах/день",null,null,null,{"$f":"AD532","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C544:I544)=0,\"\",SUM(C544:I544)/A545)","v":""},{"$f":"IF(SUM(K544:R544)=0,\"\",SUM(K544:R544)/A545)","v":""},null,{"$f":"IF(SUM(C544:R544)=0,\"\",SUM(C544:R544)/A545)","v":""},null,"при текущем суточном трафике",null,null,null,{"$f":"AD533","v":0}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C545:I545)/A545","v":0},{"$f":"SUM(K545:R545)/A545","v":0},null,{"$f":"SUM(C545:R545)/A545","v":0},null,"при текущих среднемесячных затратах ",null,null,null,{"$f":"IF(COUNT(AA533,AA548,AA563,AA578)=0,0,AVERAGE(AA533,AA548,AA563,AA578)*4+SUM(X534,X549,X564,X579))","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C546:I546)=0,\"\",SUM(C546:I546)/A545)","v":""},{"$f":"IF(SUM(K546:R546)=0,\"\",SUM(K546:R546)/A545)","v":""},null,{"$f":"IF(SUM(C546:R546)=0,\"\",SUM(C546:R546)/A545)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C547:I547)","v":0},{"$f":"SUM(K547:R547)","v":0},null,{"$f":"SUM(C547:R547)","v":0},null,"Калькулятор свободных данных"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C548:I548)=0,\"\",SUM(C548:I548))","v":""},{"$f":"IF(SUM(K548:R548)=0,\"\",SUM(K548:R548))","v":""},null,{"$f":"IF(SUM(C548:R548)=0,\"\",SUM(C548:R548))","v":""},null,"При суточном трафике"]
[null,"цена перехода",{"$f":"IF(C544=0,0,C548/C544)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K544=0,0,K548/K544)","v":0},{"$f":"IF(L544=0,0,L548/L544)","v":0},null,null,null,null,{"$f":"IF(Q544=0,0,Q548/Q544)","v":0},{"$f":"IF(R544=0,0,R548/R544)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U543:U556)=0,\"\",SUM(U543:U556))","v":""},null,null,null,null,"При конверсии заход-клиент"]
[null,"цена клиента",{"$f":"IF(C546=0,0,C548/C546)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K546=0,0,K548/K546)","v":0},{"$f":"IF(L546=0,0,L548/L546)","v":0},null,null,null,null,{"$f":"IF(Q546=0,0,Q548/Q546)","v":0},{"$f":"IF(R546=0,0,R548/R546)","v":0},null,null,null,null,null,null,null,null,null,null,"При среднем чеке"]
[null,"Денег в кассе",{"$f":"C547-C548","v":0},{"$f":"D547-D548","v":0},0,0,0,0,0,null,{"$f":"K547-K548","v":0},{"$f":"L547-L548","v":0},null,null,null,null,{"$f":"Q547-Q548","v":0},{"$f":"R547-R548","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C551:R551)-SUM(U543:U556))=0,\"\",SUM(C551:R551)-SUM(U543:U556))","v":""},null,null,null,null,"При затратах (в месяц)"]
[null,"ROI на 1 рубль",{"$f":"IF(C548=0,\"нет\",C547/C548)","v":"нет"},{"$f":"IF(D548=0,\"нет\",D547/D548)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K548=0,\"нет\",K547/K548)","v":"нет"},{"$f":"IF(L548=0,\"нет\",L547/L548)","v":"нет"},null,null,null,null,{"$f":"IF(Q548=0,\"нет\",Q547/Q548)","v":"нет"},{"$f":"IF(R548=0,\"нет\",R547/R548)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C546:I546)=0,\"\",SUM(C547:I547)/SUM(C546:I546))","v":""},{"$f":"IF(SUM(K546:R546)=0,\"\",SUM(K547:R547)/SUM(K546:R546))","v":""},null,{"$f":"IF(SUM(C546:R546)=0,\"\",SUM(C547:R547)/SUM(C546:R546))","v":""},null,"денег за месяц ",null,null,null,{"$f":"AG548*AG549*AG550*30-AG551","v":0}]
[null,"показы - заходы",{"$f":"IF(C543=0,0,C544/C543)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K543=0,0,K544/K543)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C544=0,0,C545/C544)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K544=0,0,K545/K544)","v":0},{"$f":"IF(L544=0,0,L545/L544)","v":0},null,null,null,null,{"$f":"IF(Q544=0,0,Q545/Q544)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C544:I544)=0,0,(SUM(C545:I545)/SUM(C544:I544)))","v":0},{"$f":"IF(SUM(K544:R544)=0,0,(SUM(K545:R545)/SUM(K544:R544)))","v":0},null,{"$f":"IF(SUM(C544:R544)=0,0,(SUM(C545:R545)/SUM(C544:R544)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C545=0,0,C546/C545)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K545=0,0,K546/K545)","v":0},{"$f":"IF(L545=0,0,L546/L545)","v":0},null,null,null,null,{"$f":"IF(Q545=0,0,Q546/Q545)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C545:I545)=0,0,(SUM(C546:I546)/SUM(C545:I545)))","v":0},{"$f":"IF(SUM(K545:R545)=0,0,(SUM(K546:R546)/SUM(K545:R545)))","v":0},null,{"$f":"IF(SUM(C545:R545)=0,0,(SUM(C546:R546)/SUM(C545:R545)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C544=0,0,C546/C544)","v":0},{"$f":"IF(D544=0,0,D546/D544)","v":0},0,0,0,0,0,null,{"$f":"IF(K544=0,0,K546/K544)","v":0},{"$f":"IF(L544=0,0,L546/L544)","v":0},null,null,null,null,{"$f":"IF(Q544=0,0,Q546/Q544)","v":0},{"$f":"IF(R544=0,0,R546/R544)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C544:I544)=0,0,SUM(C546:I546)/SUM(C544:I544))","v":0},{"$f":"IF(SUM(K544:R544)=0,0,SUM(K546:R546)/SUM(K544:R544))","v":0},null,{"$f":"IF(SUM(C544:R544)=0,0,SUM(C546:R546)/SUM(C544:R544))","v":0}]
["3 неделя",null,{"$f":"C542","v":"прямые заходы"},{"$f":"D542","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K542","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы",null,null,null,null,null,null,null,null,null,null,"заходов"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,null,null,{"$f":"AA589","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C559:I559)=0,\"\",SUM(C559:I559)/A560)","v":""},{"$f":"IF(SUM(K559:R559)=0,\"\",SUM(K559:R559)/A560)","v":""},null,{"$f":"IF(SUM(C559:R559)=0,\"\",SUM(C559:R559)/A560)","v":""},null,null,null,null,null," заходы - отклики:"]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C560:I560)/A560","v":0},{"$f":"SUM(K560:R560)/A560","v":0},null,{"$f":"SUM(C560:R560)/A560","v":0},null,null,null,"откликов",null,{"$f":"IF(AE558=0,0,AE561/AE558)","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C561:I561)=0,\"\",SUM(C561:I561)/A560)","v":""},{"$f":"IF(SUM(K561:R561)=0,\"\",SUM(K561:R561)/A560)","v":""},null,{"$f":"IF(SUM(C561:R561)=0,\"\",SUM(C561:R561)/A560)","v":""},null," Заходы-продажи",null,{"$f":"AA590","v":0}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C562:I562)","v":0},{"$f":"SUM(K562:R562)","v":0},null,{"$f":"SUM(C562:R562)","v":0},null,{"$f":"IF(AA589=0,0,AA591/AA589)","v":0},null,null,null,"отклики - продажи:"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C563:I563)=0,\"\",SUM(C563:I563))","v":""},{"$f":"IF(SUM(K563:R563)=0,\"\",SUM(K563:R563))","v":""},null,{"$f":"IF(SUM(C563:R563)=0,\"\",SUM(C563:R563))","v":""},null,null,null,"продаж",null,{"$f":"IF(AE561=0,0,AE564/AE561)","v":0}]
[null,"цена перехода",{"$f":"IF(C559=0,0,C563/C559)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K559=0,0,K563/K559)","v":0},{"$f":"IF(L559=0,0,L563/L559)","v":0},null,null,null,null,{"$f":"IF(Q559=0,0,Q563/Q559)","v":0},{"$f":"IF(R559=0,0,R563/R559)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U558:U571)=0,\"\",SUM(U558:U571))","v":""},null,null,null,null,null,null,{"$f":"AA591","v":0}]
[null,"цена клиента",{"$f":"IF(C561=0,0,C563/C561)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K561=0,0,K563/K561)","v":0},{"$f":"IF(L561=0,0,L563/L561)","v":0},null,null,null,null,{"$f":"IF(Q561=0,0,Q563/Q561)","v":0},{"$f":"IF(R561=0,0,R563/R561)","v":0},null,null,null,null,null,null,null,null,null,null,null,null,"повторн",null,"Продаж - повторн продаж"]
[null,"Денег в кассе",{"$f":"C562-C563","v":0},{"$f":"D562-D563","v":0},0,0,0,0,0,null,{"$f":"K562-K563","v":0},{"$f":"L562-L563","v":0},null,null,null,null,{"$f":"Q562-Q563","v":0},{"$f":"R562-R563","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C566:R566)-SUM(U558:U571))=0,\"\",SUM(C566:R566)-SUM(U558:U571))","v":""},null,null,null,null,null,null,{"$f":"SUM(K531,K546,K561,K576)","v":0},{"$f":"IF(AE564=0,0,AE566/AE564)","v":0}]
[null,"ROI на 1 рубль",{"$f":"IF(C563=0,\"нет\",C562/C563)","v":"нет"},{"$f":"IF(D563=0,\"нет\",D562/D563)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K563=0,\"нет\",K562/K563)","v":"нет"},{"$f":"IF(L563=0,\"нет\",L562/L563)","v":"нет"},null,null,null,null,{"$f":"IF(Q563=0,\"нет\",Q562/Q563)","v":"нет"},{"$f":"IF(R563=0,\"нет\",R562/R563)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C561:I561)=0,\"\",SUM(C562:I562)/SUM(C561:I561))","v":""},{"$f":"IF(SUM(K561:R561)=0,\"\",SUM(K562:R562)/SUM(K561:R561))","v":""},null,{"$f":"IF(SUM(C561:R561)=0,\"\",SUM(C562:R562)/SUM(C561:R561))","v":""}]
[null,"показы - заходы",{"$f":"IF(C558=0,0,C559/C558)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K558=0,0,K559/K558)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C559=0,0,C560/C559)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K559=0,0,K560/K559)","v":0},{"$f":"IF(L559=0,0,L560/L559)","v":0},null,null,null,null,{"$f":"IF(Q559=0,0,Q560/Q559)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C559:I559)=0,0,(SUM(C560:I560)/SUM(C559:I559)))","v":0},{"$f":"IF(SUM(K559:R559)=0,0,(SUM(K560:R560)/SUM(K559:R559)))","v":0},null,{"$f":"IF(SUM(C559:R559)=0,0,(SUM(C560:R560)/SUM(C559:R559)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C560=0,0,C561/C560)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K560=0,0,K561/K560)","v":0},{"$f":"IF(L560=0,0,L561/L560)","v":0},null,null,null,null,{"$f":"IF(Q560=0,0,Q561/Q560)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C560:I560)=0,0,(SUM(C561:I561)/SUM(C560:I560)))","v":0},{"$f":"IF(SUM(K560:R560)=0,0,(SUM(K561:R561)/SUM(K560:R560)))","v":0},null,{"$f":"IF(SUM(C560:R560)=0,0,(SUM(C561:R561)/SUM(C560:R560)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C559=0,0,C561/C559)","v":0},{"$f":"IF(D559=0,0,D561/D559)","v":0},0,0,0,0,0,null,{"$f":"IF(K559=0,0,K561/K559)","v":0},{"$f":"IF(L559=0,0,L561/L559)","v":0},null,null,null,null,{"$f":"IF(Q559=0,0,Q561/Q559)","v":0},{"$f":"IF(R559=0,0,R561/R559)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C559:I559)=0,0,SUM(C561:I561)/SUM(C559:I559))","v":0},{"$f":"IF(SUM(K559:R559)=0,0,SUM(K561:R561)/SUM(K559:R559))","v":0},null,{"$f":"IF(SUM(C559:R559)=0,0,SUM(C561:R561)/SUM(C559:R559))","v":0}]
["4 неделя",null,{"$f":"C557","v":"прямые заходы"},{"$f":"D557","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K557","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C574:I574)=0,\"\",SUM(C574:I574)/A575)","v":""},{"$f":"IF(SUM(K574:R574)=0,\"\",SUM(K574:R574)/A575)","v":""},null,{"$f":"IF(SUM(C574:R574)=0,\"\",SUM(C574:R574)/A575)","v":""}]
[10,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C575:I575)/A575","v":0},{"$f":"SUM(K575:R575)/A575","v":0},null,{"$f":"SUM(C575:R575)/A575","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C576:I576)=0,\"\",SUM(C576:I576)/A575)","v":""},{"$f":"IF(SUM(K576:R576)=0,\"\",SUM(K576:R576)/A575)","v":""},null,{"$f":"IF(SUM(C576:R576)=0,\"\",SUM(C576:R576)/A575)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C577:I577)","v":0},{"$f":"SUM(K577:R577)","v":0},null,{"$f":"SUM(C577:R577)","v":0}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C578:I578)=0,\"\",SUM(C578:I578))","v":""},{"$f":"IF(SUM(K578:R578)=0,\"\",SUM(K578:R578))","v":""},null,{"$f":"IF(SUM(C578:R578)=0,\"\",SUM(C578:R578))","v":""}]
[null,"цена перехода",{"$f":"IF(C574=0,0,C578/C574)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K574=0,0,K578/K574)","v":0},{"$f":"IF(L574=0,0,L578/L574)","v":0},null,null,null,null,{"$f":"IF(Q574=0,0,Q578/Q574)","v":0},{"$f":"IF(R574=0,0,R578/R574)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U573:U586)=0,\"\",SUM(U573:U586))","v":""}]
[null,"цена клиента",{"$f":"IF(C576=0,0,C578/C576)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K576=0,0,K578/K576)","v":0},{"$f":"IF(L576=0,0,L578/L576)","v":0},null,null,null,null,{"$f":"IF(Q576=0,0,Q578/Q576)","v":0},{"$f":"IF(R576=0,0,R578/R576)","v":0}]
[null,"Денег в кассе",{"$f":"C577-C578","v":0},{"$f":"D577-D578","v":0},0,0,0,0,0,null,{"$f":"K577-K578","v":0},{"$f":"L577-L578","v":0},null,null,null,null,{"$f":"Q577-Q578","v":0},{"$f":"R577-R578","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C581:R581)-SUM(U573:U586))=0,\"\",SUM(C581:R581)-SUM(U573:U586))","v":""}]
[null,"ROI на 1 рубль",{"$f":"IF(C578=0,\"нет\",C577/C578)","v":"нет"},{"$f":"IF(D578=0,\"нет\",D577/D578)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K578=0,\"нет\",K577/K578)","v":"нет"},{"$f":"IF(L578=0,\"нет\",L577/L578)","v":"нет"},null,null,null,null,{"$f":"IF(Q578=0,\"нет\",Q577/Q578)","v":"нет"},{"$f":"IF(R578=0,\"нет\",R577/R578)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C576:I576)=0,\"\",SUM(C577:I577)/SUM(C576:I576))","v":""},{"$f":"IF(SUM(K576:R576)=0,\"\",SUM(K577:R577)/SUM(K576:R576))","v":""},null,{"$f":"IF(SUM(C576:R576)=0,\"\",SUM(C577:R577)/SUM(C576:R576))","v":""}]
[null,"показы - заходы",{"$f":"IF(C573=0,0,C574/C573)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K573=0,0,K574/K573)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C574=0,0,C575/C574)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K574=0,0,K575/K574)","v":0},{"$f":"IF(L574=0,0,L575/L574)","v":0},null,null,null,null,{"$f":"IF(Q574=0,0,Q575/Q574)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C574:I574)=0,0,(SUM(C575:I575)/SUM(C574:I574)))","v":0},{"$f":"IF(SUM(K574:R574)=0,0,(SUM(K575:R575)/SUM(K574:R574)))","v":0},null,{"$f":"IF(SUM(C574:R574)=0,0,(SUM(C575:R575)/SUM(C574:R574)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C575=0,0,C576/C575)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K575=0,0,K576/K575)","v":0},{"$f":"IF(L575=0,0,L576/L575)","v":0},null,null,null,null,{"$f":"IF(Q575=0,0,Q576/Q575)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C575:I575)=0,0,(SUM(C576:I576)/SUM(C575:I575)))","v":0},{"$f":"IF(SUM(K575:R575)=0,0,(SUM(K576:R576)/SUM(K575:R575)))","v":0},null,{"$f":"IF(SUM(C575:R575)=0,0,(SUM(C576:R576)/SUM(C575:R575)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C574=0,0,C576/C574)","v":0},{"$f":"IF(D574=0,0,D576/D574)","v":0},0,0,0,0,0,null,{"$f":"IF(K574=0,0,K576/K574)","v":0},{"$f":"IF(L574=0,0,L576/L574)","v":0},null,null,null,null,{"$f":"IF(Q574=0,0,Q576/Q574)","v":0},{"$f":"IF(R574=0,0,R576/R574)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C574:I574)=0,0,SUM(C576:I576)/SUM(C574:I574))","v":0},{"$f":"IF(SUM(K574:R574)=0,0,SUM(K576:R576)/SUM(K574:R574))","v":0},null,{"$f":"IF(SUM(C574:R574)=0,0,SUM(C576:R576)/SUM(C574:R574))","v":0}]
[null,null,{"$f":"C572","v":"прямые заходы"},{"$f":"D572","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K572","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k"]
[null,"Всего заходов",{"$f":"C574+C559+C544+C529","v":0},0,0,0,0,0,0,null,{"$f":"K574+K559+K544+K529","v":0},0,null,null,null,null,0,0,null,null,null,null,null,"сайт","площадки",null,"вообще"]
[null,"Всего откликов",{"$f":"C575+C560+C545+C530","v":0},0,0,0,0,0,0,null,{"$f":"K575+K560+K545+K530","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходов в месяц",{"$f":"SUM(C588:I588)","v":0},{"$f":"SUM(K588:R588)","v":0},null,{"$f":"SUM(C588:R588)","v":0}]
[null,"Всего продаж",{"$f":"C576+C561+C546+C531","v":0},0,0,0,0,0,{"$f":"I576+I561+I546+I531","v":0},null,{"$f":"K576+K561+K546+K531","v":0},{"$f":"L576+L561+L546+L531","v":0},null,null,null,null,0,0,null,null,null,null,"откликов в месяц",{"$f":"SUM(C589:I589)","v":0},{"$f":"SUM(K589:R589)","v":0},null,{"$f":"SUM(C589:R589)","v":0}]
[null,"Принесло  чистыми $",{"$f":"C581+C566+C551+C536","v":0},0,0,0,0,0,0,null,{"$f":"K581+K566+K551+K536","v":0},{"$f":"L581+L566+L551+L536","v":0},null,null,null,null,{"$f":"Q581+Q566+Q551+Q536","v":0},{"$f":"R581+R566+R551+R536","v":0},null,null,null,null,"Продаж в месяц",{"$f":"SUM(C590:I590)","v":0},{"$f":"SUM(K590:R590)","v":0},null,{"$f":"SUM(C590:R590)","v":0}]
[null,"Затрачено $",{"$f":"SUM(C533,C548,C563,C578)","v":0},{"$f":"SUM(D533,D548,D563,D578)","v":0},0,0,0,0,0,null,{"$f":"SUM(K533,K548,K563,K578)","v":0},{"$f":"SUM(L533,L548,L563,L578)","v":0},null,null,null,null,{"$f":"SUM(Q533,Q548,Q563,Q578)","v":0},{"$f":"SUM(R533,R548,R563,R578)","v":0},null,"Всего расходы на рекл.",null,null,"$ в кассе за месяц",null,null,null,{"$f":"SUM(X536,X551,X566,X581)","v":0}]
[null,"Макс цена клика",{"$f":"AD535*C595","v":0},{"$f":"AD535*D595","v":0},{"$f":"AD535*E595","v":0},{"$f":"AD535*F595","v":0},{"$f":"AD535*G595","v":0},{"$f":"AD535*H595","v":0},{"$f":"AD535*I595","v":0},null,{"$f":"AD535*K595","v":0},{"$f":"AD535*L595","v":0},null,null,null,null,{"$f":"AD535*Q595","v":0},{"$f":"AD535*R595","v":0},null,{"$f":"SUM(C592:R592)","v":0},{"$f":"IF(T593=0,0,T593/(T593+T595))","v":0}]
["Дней в месяце","ROI канала общ.",{"$f":"IF(SUM(C533,C548,C563,C578)=0,0,SUM(C536,C551,C566,C581)/SUM(C533,C548,C563,C578))","v":0},{"$f":"IF(SUM(D533,D548,D563,D578)=0,0,SUM(D536,D551,D566,D581)/SUM(D533,D548,D563,D578))","v":0},0,0,0,0,0,null,{"$f":"IF(SUM(K533,K548,K563,K578)=0,0,SUM(K536,K551,K566,K581)/SUM(K533,K548,K563,K578))","v":0},{"$f":"IF(SUM(L533,L548,L563,L578)=0,0,SUM(L536,L551,L566,L581)/SUM(L533,L548,L563,L578))","v":0},null,null,null,null,{"$f":"IF(SUM(Q533,Q548,Q563,Q578)=0,0,SUM(Q536,Q551,Q566,Q581)/SUM(Q533,Q548,Q563,Q578))","v":0},{"$f":"IF(SUM(R533,R548,R563,R578)=0,0,SUM(R536,R551,R566,R581)/SUM(R533,R548,R563,R578))","v":0},null,"Всего доп. Расходы"]
[{"$f":"SUM(A530,A545,A560,A575)","v":31},"Заходы-продажи общ",{"$f":"IF(C588=0,\"0\",C590/C588)","v":"0"},{"$f":"IF(D588=0,\"0\",D590/D588)","v":"0"},"0","0","0","0","0",null,{"$f":"IF(K588=0,\"0\",K590/K588)","v":"0"},{"$f":"IF(L588=0,\"0\",L590/L588)","v":"0"},null,null,null,null,{"$f":"IF(Q588=0,\"0\",Q590/Q588)","v":"0"},{"$f":"IF(R588=0,\"0\",R590/R588)","v":"0"},null,{"$f":"SUM(U528:U541)+SUM(U543:U556)+SUM(U558:U571)+SUM(U573:U586)","v":0},{"$f":"IF(T595=0,0,T595/(T595+T593))","v":0}]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
["Август",{"$f":"AA679","v":0}]
[null,null,"Каналы, ведущие на сайт",null,null,null,null,null,null,null,"Продающие каналы, не ведущие на сайт",null,null,null,null,null,null,null,null,"Доп. Расходы",null,null,"Недельная статистика",null,null,null,null,null,"Прогнозы, цели"]
["1 неделя",null,"прямые заходы","директ","adwords","поиск","ссылки","источник m","источник n",null,"Повторные","авито",null,null,null,null,"вконтакт","источник k",null,"описание затрат","деньги",null,null,"сайт","площадки",null,"вообще",null,null,"По факту","За месяц (прогноз по средним)","За месяц  (прогноз по динамике)","Цель"]
[null,"показов"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C616:I616)=0,\"\",SUM(C616:I616)/A617)","v":""},{"$f":"IF(SUM(K616:R616)=0,\"\",SUM(K616:R616)/A617)","v":""},null,{"$f":"IF(SUM(C616:R616)=0,\"\",SUM(C616:R616)/A617)","v":""}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C617:I617)/A617","v":0},{"$f":"SUM(K617:R617)/A617","v":0},null,{"$f":"SUM(C617:R617)/A617","v":0},null,"$ в кассе",{"$f":"AA679","v":0},{"$f":"IF(SUM(AA618,AA633,AA648,AA663)=0,0,AVERAGE(AA618,AA633,AA648,AA663)*AVERAGE(AA639,AA624,AA654,AA669)*A682-AG632)","v":0},{"$f":"AN619+AP619+AR619+AT619","v":{"$error":"#DIV/0!"}}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C618:I618)=0,\"\",SUM(C618:I618)/A617)","v":""},{"$f":"IF(SUM(K618:R618)=0,\"\",SUM(K618:R618)/A617)","v":""},null,{"$f":"IF(SUM(C618:R618)=0,\"\",SUM(C618:R618)/A617)","v":""},null,"Продаж за месяц",{"$f":"AA678","v":0},{"$f":"AD619*A682","v":0},{"$f":"AM619*AN618+AO619*AP618+AQ619*AR618+AS619*AT618","v":{"$error":"#DIV/0!"}},{"$f":"IF(AG617=\"\",\"введите цель\",(AG617+AG632)/AVERAGE(AA624,AA639,AA654,AA669))","v":"введите цель"},null,null,null,null,{"$f":"W618","v":"среднее продаж/день"},{"$f":"AA618","v":""},{"$f":"A617","v":7},{"$f":"AA633","v":""},{"$f":"A632","v":7},{"$f":"AA648","v":""},{"$f":"A647","v":7},{"$f":"AA663","v":""},{"$f":"A662","v":10}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C619:I619)","v":0},{"$f":"SUM(K619:R619)","v":0},null,{"$f":"SUM(C619:R619)","v":0},null,"Продаж в день",{"$f":"IF(SUM(AA618,AA633,AA648,AA663)=0,0,AVERAGE(AA618,AA633,AA648,AA663))","v":0},"-",null,{"$f":"IF(AG618=\"введите цель\",\"введите цель\",AG618/A682)","v":"введите цель"},null,null,null,null,null,{"$f":"IF(ROUND(IF(AM618<>\"\",AM618,AS532+AS532*((AS532-AQ532)/AQ532)),2)>=0,ROUND(IF(AM618<>\"\",AM618,AS532+AS532*((AS532-AQ532)/AQ532)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AM619*AN618*AM625-AM621","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AO618<>\"\",AO618,AM619+AM619*((AM619-AS532)/AS532)),2)>=0,ROUND(IF(AO618<>\"\",AO618,AM619+AM619*((AM619-AS532)/AS532)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AO619*AP618*AO625-AO621","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AQ618<>\"\",AQ618,AO619+AO619*((AO619-AM619)/AM619)),2)>=0,ROUND(IF(AQ618<>\"\",AQ618,AO619+AO619*((AO619-AM619)/AM619)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AQ619*AR618*AQ625-AQ621","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AS618<>\"\",AS618,AQ619+AQ619*((AQ619-AO619)/AO619)),2)>=0,ROUND(IF(AS618<>\"\",AS618,AQ619+AQ619*((AQ619-AO619)/AO619)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AS619*AT618*AS625-AS621","v":{"$error":"#DIV/0!"}}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C620:I620)=0,\"\",SUM(C620:I620))","v":""},{"$f":"IF(SUM(K620:R620)=0,\"\",SUM(K620:R620))","v":""},null,{"$f":"IF(SUM(C620:R620)=0,\"\",SUM(C620:R620))","v":""},null,"Суточный трафик",{"$f":"IF(SUM(AA616,AA631,AA646,AA661)=0,0,AVERAGE(AA616,AA631,AA646,AA661))","v":0},"-",null,{"$f":"IF(AG617=\"\",\"введите цель\",((AG617+AG632)/((AD619*AD622*A682)/(AD620*A682)))/A682)","v":"введите цель"},null,null,null,null,{"$f":"W620","v":"затр. на рекламу/неделя"},{"$f":"AA620","v":""},null,{"$f":"AA635","v":""},null,{"$f":"AA650","v":""},null,{"$f":"AA665","v":""}]
[null,"цена перехода",{"$f":"IF(C616=0,0,C620/C616)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K616=0,0,K620/K616)","v":0},{"$f":"IF(L616=0,0,L620/L616)","v":0},null,null,null,null,{"$f":"IF(Q616=0,0,Q620/Q616)","v":0},{"$f":"IF(R616=0,0,R620/R616)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U615:U628)=0,\"\",SUM(U615:U628))","v":""},null,null,null,null,"Прогноз относительно среднего чека",null,null,null,null,null,null,null,null,null,{"$f":"IF(AM620<>\"\",AM620,AS534+AS534*((AS534-AQ534)/AQ534))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO620<>\"\",AO620,AM621+AM621*((AM621-AS534)/AS534))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ620<>\"\",AQ620,AO621+AO621*((AO621-AM621)/AM621))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS620<>\"\",AS620,AQ621+AQ621*((AQ621-AO621)/AO621))","v":{"$error":"#DIV/0!"}}]
[null,"цена клиента",{"$f":"IF(C618=0,0,C620/C618)","v":0},{"$f":"IF(D618=0,0,D620/D618)","v":0},{"$f":"IF(E618=0,0,E620/E618)","v":0},0,0,0,0,null,{"$f":"IF(K618=0,0,K620/K618)","v":0},{"$f":"IF(L618=0,0,L620/L618)","v":0},null,null,null,null,{"$f":"IF(Q618=0,0,Q620/Q618)","v":0},{"$f":"IF(R618=0,0,R620/R618)","v":0},null,null,null,null,null,null,null,null,null,null,"Средний чек",{"$f":"IF(SUM(AA624,AA639,AA654,AA669)=0,0,AVERAGE(AA624,AA639,AA654,AA669))","v":0},"-"]
[null,"Денег в кассе",{"$f":"C619-C620","v":0},{"$f":"D619-D620","v":0},0,0,0,0,0,null,{"$f":"K619-K620","v":0},{"$f":"L619-L620","v":0},null,null,null,null,{"$f":"Q619-Q620","v":0},{"$f":"R619-R620","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C623:R623)-SUM(U615:U628))=0,\"\",SUM(C623:R623)-SUM(U615:U628))","v":""},null,null,null,null,"$ в кассе за месяц","-",{"$f":"AE617","v":0},null,{"$f":"IF(AG622=\"\",\"введите цель\",AD619*A682*AG622-AG632)","v":"введите цель"}]
[null,"ROI на 1 рубль",{"$f":"IF(C620=0,\"нет\",C619/C620)","v":"нет"},{"$f":"IF(D620=0,\"нет\",D619/D620)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K620=0,\"нет\",K619/K620)","v":"нет"},{"$f":"IF(L620=0,\"нет\",L619/L620)","v":"нет"},null,null,null,null,{"$f":"IF(Q620=0,\"нет\",Q619/Q620)","v":"нет"},{"$f":"IF(R620=0,\"нет\",R619/R620)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C618:I618)=0,\"\",SUM(C619:I619)/SUM(C618:I618))","v":""},{"$f":"IF(SUM(K618:R618)=0,\"\",SUM(K619:R619)/SUM(K618:R618))","v":""},null,{"$f":"IF(SUM(C618:R618)=0,\"\",SUM(C619:R619)/SUM(C618:R618))","v":""},null,"Прогноз относительно суточного трафика",null,null,null,null,null,null,null,null,{"$f":"W624","v":"Средний Чек"},{"$f":"AA624","v":""},null,{"$f":"AA639","v":""},null,{"$f":"AA654","v":""},null,{"$f":"AA669","v":""}]
[null,"показы - заходы",{"$f":"IF(C615=0,0,C616/C615)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K615=0,0,K616/K615)","v":0},0,null,null,null,null,0,0,null,null,null,null,null,null,null,null,null,null,"Суточный трафик",{"$f":"AD620","v":0},"-",null,null,null,null,null,null,null,{"$f":"IF(AM624<>\"\",AM624,AS538+AS538*((AS538-AQ538)/AQ538))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO624<>\"\",AO624,AM625+AM625*((AM625-AS538)/AS538))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ624<>\"\",AQ624,AO625+AO625*((AO625-AM625)/AM625))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS624<>\"\",AS624,AQ625+AQ625*((AQ625-AO625)/AO625))","v":{"$error":"#DIV/0!"}}]
[null,"заходы - отклики",{"$f":"IF(C616=0,0,C617/C616)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K616=0,0,K617/K616)","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C616:I616)=0,0,(SUM(C617:I617)/SUM(C616:I616)))","v":0},{"$f":"IF(SUM(K616:R616)=0,0,(SUM(K617:R617)/SUM(K616:R616)))","v":0},null,{"$f":"IF(SUM(C616:R616)=0,0,(SUM(C617:R617)/SUM(C616:R616)))","v":0},null,"$ в кассе за месяц","-",{"$f":"AE617","v":0},null,{"$f":"IF(AG625=\"\",\"введите цель\",((AD619*AD622*A682)/(AD620*A682))*AG625*A682-AG632)","v":"введите цель"}]
[null,"отклики - продажи",{"$f":"IF(C617=0,0,C618/C617)","v":0},0,0,0,0,{"$f":"IF(H617=0,0,H618/H617)","v":0},{"$f":"IF(I617=0,0,I618/I617)","v":0},null,{"$f":"IF(K617=0,0,K618/K617)","v":0},0,null,null,null,null,0,0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C617:I617)=0,0,(SUM(C618:I618)/SUM(C617:I617)))","v":0},{"$f":"IF(SUM(K617:R617)=0,0,(SUM(K618:R618)/SUM(K617:R617)))","v":0},null,{"$f":"IF(SUM(C617:R617)=0,0,(SUM(C618:R618)/SUM(C617:R617)))","v":0},null,"продаж в день",{"$f":"AD619","v":0},"-",null,{"$f":"IF(AG625=\"\",\"введите цель\",AA678/AA676*AG625)","v":"введите цель"}]
[null,"заходы-продажи",{"$f":"IF(C616=0,0,C618/C616)","v":0},{"$f":"IF(D616=0,0,D618/D616)","v":0},0,0,0,0,0,null,{"$f":"IF(K616=0,0,K618/K616)","v":0},{"$f":"IF(L616=0,0,L618/L616)","v":0},null,null,null,null,{"$f":"IF(Q616=0,0,Q618/Q616)","v":0},{"$f":"IF(R616=0,0,R618/R616)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C616:I616)=0,0,SUM(C618:I618)/SUM(C616:I616))","v":0},{"$f":"IF(SUM(K616:R616)=0,0,SUM(K618:R618)/SUM(K616:R616))","v":0},null,{"$f":"IF(SUM(C616:R616)=0,0,SUM(C618:R618)/SUM(C616:R616))","v":0},null,"при текущем среднем чеке",null,null,null,{"$f":"AD622","v":0}]
["2 неделя",null,{"$f":"C614","v":"прямые заходы"},"директ","adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K614","v":"Повторные"},{"$f":"L614","v":"авито"},null,null,null,null,{"$f":"Q614","v":"вконтакт"},{"$f":"R614","v":"источник k"},null,"Доп. расходы",null,null,null,null,null,null,null,null,"При текущей конверсии посетитель-клиент",null,null,null,{"$f":"IF(AD619=0,0,AD619/AD620)","v":0}]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,"при текущих продажах/день",null,null,null,{"$f":"AD619","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C631:I631)=0,\"\",SUM(C631:I631)/A632)","v":""},{"$f":"IF(SUM(K631:R631)=0,\"\",SUM(K631:R631)/A632)","v":""},null,{"$f":"IF(SUM(C631:R631)=0,\"\",SUM(C631:R631)/A632)","v":""},null,"при текущем суточном трафике",null,null,null,{"$f":"AD620","v":0}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C632:I632)/A632","v":0},{"$f":"SUM(K632:R632)/A632","v":0},null,{"$f":"SUM(C632:R632)/A632","v":0},null,"при текущих среднемесячных затратах ",null,null,null,{"$f":"IF(COUNT(AA620,AA635,AA650,AA665)=0,0,AVERAGE(AA620,AA635,AA650,AA665)*4+SUM(X621,X636,X651,X666))","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C633:I633)=0,\"\",SUM(C633:I633)/A632)","v":""},{"$f":"IF(SUM(K633:R633)=0,\"\",SUM(K633:R633)/A632)","v":""},null,{"$f":"IF(SUM(C633:R633)=0,\"\",SUM(C633:R633)/A632)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C634:I634)","v":0},{"$f":"SUM(K634:R634)","v":0},null,{"$f":"SUM(C634:R634)","v":0},null,"Калькулятор свободных данных"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C635:I635)=0,\"\",SUM(C635:I635))","v":""},{"$f":"IF(SUM(K635:R635)=0,\"\",SUM(K635:R635))","v":""},null,{"$f":"IF(SUM(C635:R635)=0,\"\",SUM(C635:R635))","v":""},null,"При суточном трафике"]
[null,"цена перехода",{"$f":"IF(C631=0,0,C635/C631)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K631=0,0,K635/K631)","v":0},{"$f":"IF(L631=0,0,L635/L631)","v":0},null,null,null,null,{"$f":"IF(Q631=0,0,Q635/Q631)","v":0},{"$f":"IF(R631=0,0,R635/R631)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U630:U643)=0,\"\",SUM(U630:U643))","v":""},null,null,null,null,"При конверсии заход-клиент"]
[null,"цена клиента",{"$f":"IF(C633=0,0,C635/C633)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K633=0,0,K635/K633)","v":0},{"$f":"IF(L633=0,0,L635/L633)","v":0},null,null,null,null,{"$f":"IF(Q633=0,0,Q635/Q633)","v":0},{"$f":"IF(R633=0,0,R635/R633)","v":0},null,null,null,null,null,null,null,null,null,null,"При среднем чеке"]
[null,"Денег в кассе",{"$f":"C634-C635","v":0},{"$f":"D634-D635","v":0},0,0,0,0,0,null,{"$f":"K634-K635","v":0},{"$f":"L634-L635","v":0},null,null,null,null,{"$f":"Q634-Q635","v":0},{"$f":"R634-R635","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C638:R638)-SUM(U630:U643))=0,\"\",SUM(C638:R638)-SUM(U630:U643))","v":""},null,null,null,null,"При затратах (в месяц)"]
[null,"ROI на 1 рубль",{"$f":"IF(C635=0,\"нет\",C634/C635)","v":"нет"},{"$f":"IF(D635=0,\"нет\",D634/D635)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K635=0,\"нет\",K634/K635)","v":"нет"},{"$f":"IF(L635=0,\"нет\",L634/L635)","v":"нет"},null,null,null,null,{"$f":"IF(Q635=0,\"нет\",Q634/Q635)","v":"нет"},{"$f":"IF(R635=0,\"нет\",R634/R635)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C633:I633)=0,\"\",SUM(C634:I634)/SUM(C633:I633))","v":""},{"$f":"IF(SUM(K633:R633)=0,\"\",SUM(K634:R634)/SUM(K633:R633))","v":""},null,{"$f":"IF(SUM(C633:R633)=0,\"\",SUM(C634:R634)/SUM(C633:R633))","v":""},null,"денег за месяц ",null,null,null,{"$f":"AG635*AG636*AG637*30-AG638","v":0}]
[null,"показы - заходы",{"$f":"IF(C630=0,0,C631/C630)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K630=0,0,K631/K630)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C631=0,0,C632/C631)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K631=0,0,K632/K631)","v":0},{"$f":"IF(L631=0,0,L632/L631)","v":0},null,null,null,null,{"$f":"IF(Q631=0,0,Q632/Q631)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C631:I631)=0,0,(SUM(C632:I632)/SUM(C631:I631)))","v":0},{"$f":"IF(SUM(K631:R631)=0,0,(SUM(K632:R632)/SUM(K631:R631)))","v":0},null,{"$f":"IF(SUM(C631:R631)=0,0,(SUM(C632:R632)/SUM(C631:R631)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C632=0,0,C633/C632)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K632=0,0,K633/K632)","v":0},{"$f":"IF(L632=0,0,L633/L632)","v":0},null,null,null,null,{"$f":"IF(Q632=0,0,Q633/Q632)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C632:I632)=0,0,(SUM(C633:I633)/SUM(C632:I632)))","v":0},{"$f":"IF(SUM(K632:R632)=0,0,(SUM(K633:R633)/SUM(K632:R632)))","v":0},null,{"$f":"IF(SUM(C632:R632)=0,0,(SUM(C633:R633)/SUM(C632:R632)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C631=0,0,C633/C631)","v":0},{"$f":"IF(D631=0,0,D633/D631)","v":0},0,0,0,0,0,null,{"$f":"IF(K631=0,0,K633/K631)","v":0},{"$f":"IF(L631=0,0,L633/L631)","v":0},null,null,null,null,{"$f":"IF(Q631=0,0,Q633/Q631)","v":0},{"$f":"IF(R631=0,0,R633/R631)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C631:I631)=0,0,SUM(C633:I633)/SUM(C631:I631))","v":0},{"$f":"IF(SUM(K631:R631)=0,0,SUM(K633:R633)/SUM(K631:R631))","v":0},null,{"$f":"IF(SUM(C631:R631)=0,0,SUM(C633:R633)/SUM(C631:R631))","v":0}]
["3 неделя",null,{"$f":"C629","v":"прямые заходы"},{"$f":"D629","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K629","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы",null,null,null,null,null,null,null,null,null,null,"заходов"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,null,null,{"$f":"AA676","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C646:I646)=0,\"\",SUM(C646:I646)/A647)","v":""},{"$f":"IF(SUM(K646:R646)=0,\"\",SUM(K646:R646)/A647)","v":""},null,{"$f":"IF(SUM(C646:R646)=0,\"\",SUM(C646:R646)/A647)","v":""},null,null,null,null,null," заходы - отклики:"]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C647:I647)/A647","v":0},{"$f":"SUM(K647:R647)/A647","v":0},null,{"$f":"SUM(C647:R647)/A647","v":0},null,null,null,"откликов",null,{"$f":"IF(AE645=0,0,AE648/AE645)","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C648:I648)=0,\"\",SUM(C648:I648)/A647)","v":""},{"$f":"IF(SUM(K648:R648)=0,\"\",SUM(K648:R648)/A647)","v":""},null,{"$f":"IF(SUM(C648:R648)=0,\"\",SUM(C648:R648)/A647)","v":""},null," Заходы-продажи",null,{"$f":"AA677","v":0}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C649:I649)","v":0},{"$f":"SUM(K649:R649)","v":0},null,{"$f":"SUM(C649:R649)","v":0},null,{"$f":"IF(AA676=0,0,AA678/AA676)","v":0},null,null,null,"отклики - продажи:"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C650:I650)=0,\"\",SUM(C650:I650))","v":""},{"$f":"IF(SUM(K650:R650)=0,\"\",SUM(K650:R650))","v":""},null,{"$f":"IF(SUM(C650:R650)=0,\"\",SUM(C650:R650))","v":""},null,null,null,"продаж",null,{"$f":"IF(AE648=0,0,AE651/AE648)","v":0}]
[null,"цена перехода",{"$f":"IF(C646=0,0,C650/C646)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K646=0,0,K650/K646)","v":0},{"$f":"IF(L646=0,0,L650/L646)","v":0},null,null,null,null,{"$f":"IF(Q646=0,0,Q650/Q646)","v":0},{"$f":"IF(R646=0,0,R650/R646)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U645:U658)=0,\"\",SUM(U645:U658))","v":""},null,null,null,null,null,null,{"$f":"AA678","v":0}]
[null,"цена клиента",{"$f":"IF(C648=0,0,C650/C648)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K648=0,0,K650/K648)","v":0},{"$f":"IF(L648=0,0,L650/L648)","v":0},null,null,null,null,{"$f":"IF(Q648=0,0,Q650/Q648)","v":0},{"$f":"IF(R648=0,0,R650/R648)","v":0},null,null,null,null,null,null,null,null,null,null,null,null,"повторн",null,"Продаж - повторн продаж"]
[null,"Денег в кассе",{"$f":"C649-C650","v":0},{"$f":"D649-D650","v":0},0,0,0,0,0,null,{"$f":"K649-K650","v":0},{"$f":"L649-L650","v":0},null,null,null,null,{"$f":"Q649-Q650","v":0},{"$f":"R649-R650","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C653:R653)-SUM(U645:U658))=0,\"\",SUM(C653:R653)-SUM(U645:U658))","v":""},null,null,null,null,null,null,{"$f":"SUM(K618,K633,K648,K663)","v":0},{"$f":"IF(AE651=0,0,AE653/AE651)","v":0}]
[null,"ROI на 1 рубль",{"$f":"IF(C650=0,\"нет\",C649/C650)","v":"нет"},{"$f":"IF(D650=0,\"нет\",D649/D650)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K650=0,\"нет\",K649/K650)","v":"нет"},{"$f":"IF(L650=0,\"нет\",L649/L650)","v":"нет"},null,null,null,null,{"$f":"IF(Q650=0,\"нет\",Q649/Q650)","v":"нет"},{"$f":"IF(R650=0,\"нет\",R649/R650)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C648:I648)=0,\"\",SUM(C649:I649)/SUM(C648:I648))","v":""},{"$f":"IF(SUM(K648:R648)=0,\"\",SUM(K649:R649)/SUM(K648:R648))","v":""},null,{"$f":"IF(SUM(C648:R648)=0,\"\",SUM(C649:R649)/SUM(C648:R648))","v":""}]
[null,"показы - заходы",{"$f":"IF(C645=0,0,C646/C645)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K645=0,0,K646/K645)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C646=0,0,C647/C646)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K646=0,0,K647/K646)","v":0},{"$f":"IF(L646=0,0,L647/L646)","v":0},null,null,null,null,{"$f":"IF(Q646=0,0,Q647/Q646)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C646:I646)=0,0,(SUM(C647:I647)/SUM(C646:I646)))","v":0},{"$f":"IF(SUM(K646:R646)=0,0,(SUM(K647:R647)/SUM(K646:R646)))","v":0},null,{"$f":"IF(SUM(C646:R646)=0,0,(SUM(C647:R647)/SUM(C646:R646)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C647=0,0,C648/C647)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K647=0,0,K648/K647)","v":0},{"$f":"IF(L647=0,0,L648/L647)","v":0},null,null,null,null,{"$f":"IF(Q647=0,0,Q648/Q647)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C647:I647)=0,0,(SUM(C648:I648)/SUM(C647:I647)))","v":0},{"$f":"IF(SUM(K647:R647)=0,0,(SUM(K648:R648)/SUM(K647:R647)))","v":0},null,{"$f":"IF(SUM(C647:R647)=0,0,(SUM(C648:R648)/SUM(C647:R647)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C646=0,0,C648/C646)","v":0},{"$f":"IF(D646=0,0,D648/D646)","v":0},0,0,0,0,0,null,{"$f":"IF(K646=0,0,K648/K646)","v":0},{"$f":"IF(L646=0,0,L648/L646)","v":0},null,null,null,null,{"$f":"IF(Q646=0,0,Q648/Q646)","v":0},{"$f":"IF(R646=0,0,R648/R646)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C646:I646)=0,0,SUM(C648:I648)/SUM(C646:I646))","v":0},{"$f":"IF(SUM(K646:R646)=0,0,SUM(K648:R648)/SUM(K646:R646))","v":0},null,{"$f":"IF(SUM(C646:R646)=0,0,SUM(C648:R648)/SUM(C646:R646))","v":0}]
["4 неделя",null,{"$f":"C644","v":"прямые заходы"},{"$f":"D644","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K644","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C661:I661)=0,\"\",SUM(C661:I661)/A662)","v":""},{"$f":"IF(SUM(K661:R661)=0,\"\",SUM(K661:R661)/A662)","v":""},null,{"$f":"IF(SUM(C661:R661)=0,\"\",SUM(C661:R661)/A662)","v":""}]
[10,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C662:I662)/A662","v":0},{"$f":"SUM(K662:R662)/A662","v":0},null,{"$f":"SUM(C662:R662)/A662","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C663:I663)=0,\"\",SUM(C663:I663)/A662)","v":""},{"$f":"IF(SUM(K663:R663)=0,\"\",SUM(K663:R663)/A662)","v":""},null,{"$f":"IF(SUM(C663:R663)=0,\"\",SUM(C663:R663)/A662)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C664:I664)","v":0},{"$f":"SUM(K664:R664)","v":0},null,{"$f":"SUM(C664:R664)","v":0}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C665:I665)=0,\"\",SUM(C665:I665))","v":""},{"$f":"IF(SUM(K665:R665)=0,\"\",SUM(K665:R665))","v":""},null,{"$f":"IF(SUM(C665:R665)=0,\"\",SUM(C665:R665))","v":""}]
[null,"цена перехода",{"$f":"IF(C661=0,0,C665/C661)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K661=0,0,K665/K661)","v":0},{"$f":"IF(L661=0,0,L665/L661)","v":0},null,null,null,null,{"$f":"IF(Q661=0,0,Q665/Q661)","v":0},{"$f":"IF(R661=0,0,R665/R661)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U660:U673)=0,\"\",SUM(U660:U673))","v":""}]
[null,"цена клиента",{"$f":"IF(C663=0,0,C665/C663)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K663=0,0,K665/K663)","v":0},{"$f":"IF(L663=0,0,L665/L663)","v":0},null,null,null,null,{"$f":"IF(Q663=0,0,Q665/Q663)","v":0},{"$f":"IF(R663=0,0,R665/R663)","v":0}]
[null,"Денег в кассе",{"$f":"C664-C665","v":0},{"$f":"D664-D665","v":0},0,0,0,0,0,null,{"$f":"K664-K665","v":0},{"$f":"L664-L665","v":0},null,null,null,null,{"$f":"Q664-Q665","v":0},{"$f":"R664-R665","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C668:R668)-SUM(U660:U673))=0,\"\",SUM(C668:R668)-SUM(U660:U673))","v":""}]
[null,"ROI на 1 рубль",{"$f":"IF(C665=0,\"нет\",C664/C665)","v":"нет"},{"$f":"IF(D665=0,\"нет\",D664/D665)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K665=0,\"нет\",K664/K665)","v":"нет"},{"$f":"IF(L665=0,\"нет\",L664/L665)","v":"нет"},null,null,null,null,{"$f":"IF(Q665=0,\"нет\",Q664/Q665)","v":"нет"},{"$f":"IF(R665=0,\"нет\",R664/R665)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C663:I663)=0,\"\",SUM(C664:I664)/SUM(C663:I663))","v":""},{"$f":"IF(SUM(K663:R663)=0,\"\",SUM(K664:R664)/SUM(K663:R663))","v":""},null,{"$f":"IF(SUM(C663:R663)=0,\"\",SUM(C664:R664)/SUM(C663:R663))","v":""}]
[null,"показы - заходы",{"$f":"IF(C660=0,0,C661/C660)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K660=0,0,K661/K660)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C661=0,0,C662/C661)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K661=0,0,K662/K661)","v":0},{"$f":"IF(L661=0,0,L662/L661)","v":0},null,null,null,null,{"$f":"IF(Q661=0,0,Q662/Q661)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C661:I661)=0,0,(SUM(C662:I662)/SUM(C661:I661)))","v":0},{"$f":"IF(SUM(K661:R661)=0,0,(SUM(K662:R662)/SUM(K661:R661)))","v":0},null,{"$f":"IF(SUM(C661:R661)=0,0,(SUM(C662:R662)/SUM(C661:R661)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C662=0,0,C663/C662)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K662=0,0,K663/K662)","v":0},{"$f":"IF(L662=0,0,L663/L662)","v":0},null,null,null,null,{"$f":"IF(Q662=0,0,Q663/Q662)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C662:I662)=0,0,(SUM(C663:I663)/SUM(C662:I662)))","v":0},{"$f":"IF(SUM(K662:R662)=0,0,(SUM(K663:R663)/SUM(K662:R662)))","v":0},null,{"$f":"IF(SUM(C662:R662)=0,0,(SUM(C663:R663)/SUM(C662:R662)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C661=0,0,C663/C661)","v":0},{"$f":"IF(D661=0,0,D663/D661)","v":0},0,0,0,0,0,null,{"$f":"IF(K661=0,0,K663/K661)","v":0},{"$f":"IF(L661=0,0,L663/L661)","v":0},null,null,null,null,{"$f":"IF(Q661=0,0,Q663/Q661)","v":0},{"$f":"IF(R661=0,0,R663/R661)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C661:I661)=0,0,SUM(C663:I663)/SUM(C661:I661))","v":0},{"$f":"IF(SUM(K661:R661)=0,0,SUM(K663:R663)/SUM(K661:R661))","v":0},null,{"$f":"IF(SUM(C661:R661)=0,0,SUM(C663:R663)/SUM(C661:R661))","v":0}]
[null,null,{"$f":"C659","v":"прямые заходы"},{"$f":"D659","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K659","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k"]
[null,"Всего заходов",{"$f":"C661+C646+C631+C616","v":0},0,0,0,0,0,0,null,{"$f":"K661+K646+K631+K616","v":0},0,null,null,null,null,0,0,null,null,null,null,null,"сайт","площадки",null,"вообще"]
[null,"Всего откликов",{"$f":"C662+C647+C632+C617","v":0},0,0,0,0,0,0,null,{"$f":"K662+K647+K632+K617","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходов в месяц",{"$f":"SUM(C675:I675)","v":0},{"$f":"SUM(K675:R675)","v":0},null,{"$f":"SUM(C675:R675)","v":0}]
[null,"Всего продаж",{"$f":"C663+C648+C633+C618","v":0},0,0,0,0,0,{"$f":"I663+I648+I633+I618","v":0},null,{"$f":"K663+K648+K633+K618","v":0},{"$f":"L663+L648+L633+L618","v":0},null,null,null,null,0,0,null,null,null,null,"откликов в месяц",{"$f":"SUM(C676:I676)","v":0},{"$f":"SUM(K676:R676)","v":0},null,{"$f":"SUM(C676:R676)","v":0}]
[null,"Принесло  чистыми $",{"$f":"C668+C653+C638+C623","v":0},0,0,0,0,0,0,null,{"$f":"K668+K653+K638+K623","v":0},{"$f":"L668+L653+L638+L623","v":0},null,null,null,null,{"$f":"Q668+Q653+Q638+Q623","v":0},{"$f":"R668+R653+R638+R623","v":0},null,null,null,null,"Продаж в месяц",{"$f":"SUM(C677:I677)","v":0},{"$f":"SUM(K677:R677)","v":0},null,{"$f":"SUM(C677:R677)","v":0}]
[null,"Затрачено $",{"$f":"SUM(C620,C635,C650,C665)","v":0},{"$f":"SUM(D620,D635,D650,D665)","v":0},0,0,0,0,0,null,{"$f":"SUM(K620,K635,K650,K665)","v":0},{"$f":"SUM(L620,L635,L650,L665)","v":0},null,null,null,null,{"$f":"SUM(Q620,Q635,Q650,Q665)","v":0},{"$f":"SUM(R620,R635,R650,R665)","v":0},null,"Всего расходы на рекл.",null,null,"$ в кассе за месяц",null,null,null,{"$f":"SUM(X623,X638,X653,X668)","v":0}]
[null,"Макс цена клика",{"$f":"AD622*C682","v":0},{"$f":"AD622*D682","v":0},{"$f":"AD622*E682","v":0},{"$f":"AD622*F682","v":0},{"$f":"AD622*G682","v":0},{"$f":"AD622*H682","v":0},{"$f":"AD622*I682","v":0},null,{"$f":"AD622*K682","v":0},{"$f":"AD622*L682","v":0},null,null,null,null,{"$f":"AD622*Q682","v":0},{"$f":"AD622*R682","v":0},null,{"$f":"SUM(C679:R679)","v":0},{"$f":"IF(T680=0,0,T680/(T680+T682))","v":0}]
["Дней в месяце","ROI канала общ.",{"$f":"IF(SUM(C620,C635,C650,C665)=0,0,SUM(C623,C638,C653,C668)/SUM(C620,C635,C650,C665))","v":0},{"$f":"IF(SUM(D620,D635,D650,D665)=0,0,SUM(D623,D638,D653,D668)/SUM(D620,D635,D650,D665))","v":0},0,0,0,0,0,null,{"$f":"IF(SUM(K620,K635,K650,K665)=0,0,SUM(K623,K638,K653,K668)/SUM(K620,K635,K650,K665))","v":0},{"$f":"IF(SUM(L620,L635,L650,L665)=0,0,SUM(L623,L638,L653,L668)/SUM(L620,L635,L650,L665))","v":0},null,null,null,null,{"$f":"IF(SUM(Q620,Q635,Q650,Q665)=0,0,SUM(Q623,Q638,Q653,Q668)/SUM(Q620,Q635,Q650,Q665))","v":0},{"$f":"IF(SUM(R620,R635,R650,R665)=0,0,SUM(R623,R638,R653,R668)/SUM(R620,R635,R650,R665))","v":0},null,"Всего доп. Расходы"]
[{"$f":"SUM(A617,A632,A647,A662)","v":31},"Заходы-продажи общ",{"$f":"IF(C675=0,\"0\",C677/C675)","v":"0"},{"$f":"IF(D675=0,\"0\",D677/D675)","v":"0"},"0","0","0","0","0",null,{"$f":"IF(K675=0,\"0\",K677/K675)","v":"0"},{"$f":"IF(L675=0,\"0\",L677/L675)","v":"0"},null,null,null,null,{"$f":"IF(Q675=0,\"0\",Q677/Q675)","v":"0"},{"$f":"IF(R675=0,\"0\",R677/R675)","v":"0"},null,{"$f":"SUM(U615:U628)+SUM(U630:U643)+SUM(U645:U658)+SUM(U660:U673)","v":0},{"$f":"IF(T682=0,0,T682/(T682+T680))","v":0}]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
["Сентябрь",{"$f":"AA766","v":0}]
[null,null,"Каналы, ведущие на сайт",null,null,null,null,null,null,null,"Продающие каналы, не ведущие на сайт",null,null,null,null,null,null,null,null,"Доп. Расходы",null,null,"Недельная статистика",null,null,null,null,null,"Прогнозы, цели"]
["1 неделя",null,"прямые заходы","директ","adwords","поиск","ссылки","источник m","источник n",null,"Повторные","авито",null,null,null,null,"вконтакт","источник k",null,"описание затрат","деньги",null,null,"сайт","площадки",null,"вообще",null,null,"По факту","За месяц (прогноз по средним)","За месяц  (прогноз по динамике)","Цель"]
[null,"показов"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C703:I703)=0,\"\",SUM(C703:I703)/A704)","v":""},{"$f":"IF(SUM(K703:R703)=0,\"\",SUM(K703:R703)/A704)","v":""},null,{"$f":"IF(SUM(C703:R703)=0,\"\",SUM(C703:R703)/A704)","v":""}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C704:I704)/A704","v":0},{"$f":"SUM(K704:R704)/A704","v":0},null,{"$f":"SUM(C704:R704)/A704","v":0},null,"$ в кассе",{"$f":"AA766","v":0},{"$f":"IF(SUM(AA705,AA720,AA735,AA750)=0,0,AVERAGE(AA705,AA720,AA735,AA750)*AVERAGE(AA726,AA711,AA741,AA756)*A769-AG719)","v":0},{"$f":"AN706+AP706+AR706+AT706","v":{"$error":"#DIV/0!"}}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C705:I705)=0,\"\",SUM(C705:I705)/A704)","v":""},{"$f":"IF(SUM(K705:R705)=0,\"\",SUM(K705:R705)/A704)","v":""},null,{"$f":"IF(SUM(C705:R705)=0,\"\",SUM(C705:R705)/A704)","v":""},null,"Продаж за месяц",{"$f":"AA765","v":0},{"$f":"AD706*A769","v":0},{"$f":"AM706*AN705+AO706*AP705+AQ706*AR705+AS706*AT705","v":{"$error":"#DIV/0!"}},{"$f":"IF(AG704=\"\",\"введите цель\",(AG704+AG719)/AVERAGE(AA711,AA726,AA741,AA756))","v":"введите цель"},null,null,null,null,{"$f":"W705","v":"среднее продаж/день"},{"$f":"AA705","v":""},{"$f":"A704","v":7},{"$f":"AA720","v":""},{"$f":"A719","v":7},{"$f":"AA735","v":""},{"$f":"A734","v":7},{"$f":"AA750","v":""},{"$f":"A749","v":10}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C706:I706)","v":0},{"$f":"SUM(K706:R706)","v":0},null,{"$f":"SUM(C706:R706)","v":0},null,"Продаж в день",{"$f":"IF(SUM(AA705,AA720,AA735,AA750)=0,0,AVERAGE(AA705,AA720,AA735,AA750))","v":0},"-",null,{"$f":"IF(AG705=\"введите цель\",\"введите цель\",AG705/A769)","v":"введите цель"},null,null,null,null,null,{"$f":"IF(ROUND(IF(AM705<>\"\",AM705,AS619+AS619*((AS619-AQ619)/AQ619)),2)>=0,ROUND(IF(AM705<>\"\",AM705,AS619+AS619*((AS619-AQ619)/AQ619)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AM706*AN705*AM712-AM708","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AO705<>\"\",AO705,AM706+AM706*((AM706-AS619)/AS619)),2)>=0,ROUND(IF(AO705<>\"\",AO705,AM706+AM706*((AM706-AS619)/AS619)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AO706*AP705*AO712-AO708","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AQ705<>\"\",AQ705,AO706+AO706*((AO706-AM706)/AM706)),2)>=0,ROUND(IF(AQ705<>\"\",AQ705,AO706+AO706*((AO706-AM706)/AM706)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AQ706*AR705*AQ712-AQ708","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AS705<>\"\",AS705,AQ706+AQ706*((AQ706-AO706)/AO706)),2)>=0,ROUND(IF(AS705<>\"\",AS705,AQ706+AQ706*((AQ706-AO706)/AO706)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AS706*AT705*AS712-AS708","v":{"$error":"#DIV/0!"}}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C707:I707)=0,\"\",SUM(C707:I707))","v":""},{"$f":"IF(SUM(K707:R707)=0,\"\",SUM(K707:R707))","v":""},null,{"$f":"IF(SUM(C707:R707)=0,\"\",SUM(C707:R707))","v":""},null,"Суточный трафик",{"$f":"IF(SUM(AA703,AA718,AA733,AA748)=0,0,AVERAGE(AA703,AA718,AA733,AA748))","v":0},"-",null,{"$f":"IF(AG704=\"\",\"введите цель\",((AG704+AG719)/((AD706*AD709*A769)/(AD707*A769)))/A769)","v":"введите цель"},null,null,null,null,{"$f":"W707","v":"затр. на рекламу/неделя"},{"$f":"AA707","v":""},null,{"$f":"AA722","v":""},null,{"$f":"AA737","v":""},null,{"$f":"AA752","v":""}]
[null,"цена перехода",{"$f":"IF(C703=0,0,C707/C703)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K703=0,0,K707/K703)","v":0},{"$f":"IF(L703=0,0,L707/L703)","v":0},null,null,null,null,{"$f":"IF(Q703=0,0,Q707/Q703)","v":0},{"$f":"IF(R703=0,0,R707/R703)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U702:U715)=0,\"\",SUM(U702:U715))","v":""},null,null,null,null,"Прогноз относительно среднего чека",null,null,null,null,null,null,null,null,null,{"$f":"IF(AM707<>\"\",AM707,AS621+AS621*((AS621-AQ621)/AQ621))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO707<>\"\",AO707,AM708+AM708*((AM708-AS621)/AS621))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ707<>\"\",AQ707,AO708+AO708*((AO708-AM708)/AM708))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS707<>\"\",AS707,AQ708+AQ708*((AQ708-AO708)/AO708))","v":{"$error":"#DIV/0!"}}]
[null,"цена клиента",{"$f":"IF(C705=0,0,C707/C705)","v":0},{"$f":"IF(D705=0,0,D707/D705)","v":0},{"$f":"IF(E705=0,0,E707/E705)","v":0},0,0,0,0,null,{"$f":"IF(K705=0,0,K707/K705)","v":0},{"$f":"IF(L705=0,0,L707/L705)","v":0},null,null,null,null,{"$f":"IF(Q705=0,0,Q707/Q705)","v":0},{"$f":"IF(R705=0,0,R707/R705)","v":0},null,null,null,null,null,null,null,null,null,null,"Средний чек",{"$f":"IF(SUM(AA711,AA726,AA741,AA756)=0,0,AVERAGE(AA711,AA726,AA741,AA756))","v":0},"-"]
[null,"Денег в кассе",{"$f":"C706-C707","v":0},{"$f":"D706-D707","v":0},0,0,0,0,0,null,{"$f":"K706-K707","v":0},{"$f":"L706-L707","v":0},null,null,null,null,{"$f":"Q706-Q707","v":0},{"$f":"R706-R707","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C710:R710)-SUM(U702:U715))=0,\"\",SUM(C710:R710)-SUM(U702:U715))","v":""},null,null,null,null,"$ в кассе за месяц","-",{"$f":"AE704","v":0},null,{"$f":"IF(AG709=\"\",\"введите цель\",AD706*A769*AG709-AG719)","v":"введите цель"}]
[null,"ROI на 1 рубль",{"$f":"IF(C707=0,\"нет\",C706/C707)","v":"нет"},{"$f":"IF(D707=0,\"нет\",D706/D707)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K707=0,\"нет\",K706/K707)","v":"нет"},{"$f":"IF(L707=0,\"нет\",L706/L707)","v":"нет"},null,null,null,null,{"$f":"IF(Q707=0,\"нет\",Q706/Q707)","v":"нет"},{"$f":"IF(R707=0,\"нет\",R706/R707)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C705:I705)=0,\"\",SUM(C706:I706)/SUM(C705:I705))","v":""},{"$f":"IF(SUM(K705:R705)=0,\"\",SUM(K706:R706)/SUM(K705:R705))","v":""},null,{"$f":"IF(SUM(C705:R705)=0,\"\",SUM(C706:R706)/SUM(C705:R705))","v":""},null,"Прогноз относительно суточного трафика",null,null,null,null,null,null,null,null,{"$f":"W711","v":"Средний Чек"},{"$f":"AA711","v":""},null,{"$f":"AA726","v":""},null,{"$f":"AA741","v":""},null,{"$f":"AA756","v":""}]
[null,"показы - заходы",{"$f":"IF(C702=0,0,C703/C702)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K702=0,0,K703/K702)","v":0},0,null,null,null,null,0,0,null,null,null,null,null,null,null,null,null,null,"Суточный трафик",{"$f":"AD707","v":0},"-",null,null,null,null,null,null,null,{"$f":"IF(AM711<>\"\",AM711,AS625+AS625*((AS625-AQ625)/AQ625))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO711<>\"\",AO711,AM712+AM712*((AM712-AS625)/AS625))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ711<>\"\",AQ711,AO712+AO712*((AO712-AM712)/AM712))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS711<>\"\",AS711,AQ712+AQ712*((AQ712-AO712)/AO712))","v":{"$error":"#DIV/0!"}}]
[null,"заходы - отклики",{"$f":"IF(C703=0,0,C704/C703)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K703=0,0,K704/K703)","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C703:I703)=0,0,(SUM(C704:I704)/SUM(C703:I703)))","v":0},{"$f":"IF(SUM(K703:R703)=0,0,(SUM(K704:R704)/SUM(K703:R703)))","v":0},null,{"$f":"IF(SUM(C703:R703)=0,0,(SUM(C704:R704)/SUM(C703:R703)))","v":0},null,"$ в кассе за месяц","-",{"$f":"AE704","v":0},null,{"$f":"IF(AG712=\"\",\"введите цель\",((AD706*AD709*A769)/(AD707*A769))*AG712*A769-AG719)","v":"введите цель"}]
[null,"отклики - продажи",{"$f":"IF(C704=0,0,C705/C704)","v":0},0,0,0,0,{"$f":"IF(H704=0,0,H705/H704)","v":0},{"$f":"IF(I704=0,0,I705/I704)","v":0},null,{"$f":"IF(K704=0,0,K705/K704)","v":0},0,null,null,null,null,0,0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C704:I704)=0,0,(SUM(C705:I705)/SUM(C704:I704)))","v":0},{"$f":"IF(SUM(K704:R704)=0,0,(SUM(K705:R705)/SUM(K704:R704)))","v":0},null,{"$f":"IF(SUM(C704:R704)=0,0,(SUM(C705:R705)/SUM(C704:R704)))","v":0},null,"продаж в день",{"$f":"AD706","v":0},"-",null,{"$f":"IF(AG712=\"\",\"введите цель\",AA765/AA763*AG712)","v":"введите цель"}]
[null,"заходы-продажи",{"$f":"IF(C703=0,0,C705/C703)","v":0},{"$f":"IF(D703=0,0,D705/D703)","v":0},0,0,0,0,0,null,{"$f":"IF(K703=0,0,K705/K703)","v":0},{"$f":"IF(L703=0,0,L705/L703)","v":0},null,null,null,null,{"$f":"IF(Q703=0,0,Q705/Q703)","v":0},{"$f":"IF(R703=0,0,R705/R703)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C703:I703)=0,0,SUM(C705:I705)/SUM(C703:I703))","v":0},{"$f":"IF(SUM(K703:R703)=0,0,SUM(K705:R705)/SUM(K703:R703))","v":0},null,{"$f":"IF(SUM(C703:R703)=0,0,SUM(C705:R705)/SUM(C703:R703))","v":0},null,"при текущем среднем чеке",null,null,null,{"$f":"AD709","v":0}]
["2 неделя",null,{"$f":"C701","v":"прямые заходы"},"директ","adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K701","v":"Повторные"},{"$f":"L701","v":"авито"},null,null,null,null,{"$f":"Q701","v":"вконтакт"},{"$f":"R701","v":"источник k"},null,"Доп. расходы",null,null,null,null,null,null,null,null,"При текущей конверсии посетитель-клиент",null,null,null,{"$f":"IF(AD706=0,0,AD706/AD707)","v":0}]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,"при текущих продажах/день",null,null,null,{"$f":"AD706","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C718:I718)=0,\"\",SUM(C718:I718)/A719)","v":""},{"$f":"IF(SUM(K718:R718)=0,\"\",SUM(K718:R718)/A719)","v":""},null,{"$f":"IF(SUM(C718:R718)=0,\"\",SUM(C718:R718)/A719)","v":""},null,"при текущем суточном трафике",null,null,null,{"$f":"AD707","v":0}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C719:I719)/A719","v":0},{"$f":"SUM(K719:R719)/A719","v":0},null,{"$f":"SUM(C719:R719)/A719","v":0},null,"при текущих среднемесячных затратах ",null,null,null,{"$f":"IF(COUNT(AA707,AA722,AA737,AA752)=0,0,AVERAGE(AA707,AA722,AA737,AA752)*4+SUM(X708,X723,X738,X753))","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C720:I720)=0,\"\",SUM(C720:I720)/A719)","v":""},{"$f":"IF(SUM(K720:R720)=0,\"\",SUM(K720:R720)/A719)","v":""},null,{"$f":"IF(SUM(C720:R720)=0,\"\",SUM(C720:R720)/A719)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C721:I721)","v":0},{"$f":"SUM(K721:R721)","v":0},null,{"$f":"SUM(C721:R721)","v":0},null,"Калькулятор свободных данных"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C722:I722)=0,\"\",SUM(C722:I722))","v":""},{"$f":"IF(SUM(K722:R722)=0,\"\",SUM(K722:R722))","v":""},null,{"$f":"IF(SUM(C722:R722)=0,\"\",SUM(C722:R722))","v":""},null,"При суточном трафике"]
[null,"цена перехода",{"$f":"IF(C718=0,0,C722/C718)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K718=0,0,K722/K718)","v":0},{"$f":"IF(L718=0,0,L722/L718)","v":0},null,null,null,null,{"$f":"IF(Q718=0,0,Q722/Q718)","v":0},{"$f":"IF(R718=0,0,R722/R718)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U717:U730)=0,\"\",SUM(U717:U730))","v":""},null,null,null,null,"При конверсии заход-клиент"]
[null,"цена клиента",{"$f":"IF(C720=0,0,C722/C720)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K720=0,0,K722/K720)","v":0},{"$f":"IF(L720=0,0,L722/L720)","v":0},null,null,null,null,{"$f":"IF(Q720=0,0,Q722/Q720)","v":0},{"$f":"IF(R720=0,0,R722/R720)","v":0},null,null,null,null,null,null,null,null,null,null,"При среднем чеке"]
[null,"Денег в кассе",{"$f":"C721-C722","v":0},{"$f":"D721-D722","v":0},0,0,0,0,0,null,{"$f":"K721-K722","v":0},{"$f":"L721-L722","v":0},null,null,null,null,{"$f":"Q721-Q722","v":0},{"$f":"R721-R722","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C725:R725)-SUM(U717:U730))=0,\"\",SUM(C725:R725)-SUM(U717:U730))","v":""},null,null,null,null,"При затратах (в месяц)"]
[null,"ROI на 1 рубль",{"$f":"IF(C722=0,\"нет\",C721/C722)","v":"нет"},{"$f":"IF(D722=0,\"нет\",D721/D722)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K722=0,\"нет\",K721/K722)","v":"нет"},{"$f":"IF(L722=0,\"нет\",L721/L722)","v":"нет"},null,null,null,null,{"$f":"IF(Q722=0,\"нет\",Q721/Q722)","v":"нет"},{"$f":"IF(R722=0,\"нет\",R721/R722)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C720:I720)=0,\"\",SUM(C721:I721)/SUM(C720:I720))","v":""},{"$f":"IF(SUM(K720:R720)=0,\"\",SUM(K721:R721)/SUM(K720:R720))","v":""},null,{"$f":"IF(SUM(C720:R720)=0,\"\",SUM(C721:R721)/SUM(C720:R720))","v":""},null,"денег за месяц ",null,null,null,{"$f":"AG722*AG723*AG724*30-AG725","v":0}]
[null,"показы - заходы",{"$f":"IF(C717=0,0,C718/C717)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K717=0,0,K718/K717)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C718=0,0,C719/C718)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K718=0,0,K719/K718)","v":0},{"$f":"IF(L718=0,0,L719/L718)","v":0},null,null,null,null,{"$f":"IF(Q718=0,0,Q719/Q718)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C718:I718)=0,0,(SUM(C719:I719)/SUM(C718:I718)))","v":0},{"$f":"IF(SUM(K718:R718)=0,0,(SUM(K719:R719)/SUM(K718:R718)))","v":0},null,{"$f":"IF(SUM(C718:R718)=0,0,(SUM(C719:R719)/SUM(C718:R718)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C719=0,0,C720/C719)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K719=0,0,K720/K719)","v":0},{"$f":"IF(L719=0,0,L720/L719)","v":0},null,null,null,null,{"$f":"IF(Q719=0,0,Q720/Q719)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C719:I719)=0,0,(SUM(C720:I720)/SUM(C719:I719)))","v":0},{"$f":"IF(SUM(K719:R719)=0,0,(SUM(K720:R720)/SUM(K719:R719)))","v":0},null,{"$f":"IF(SUM(C719:R719)=0,0,(SUM(C720:R720)/SUM(C719:R719)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C718=0,0,C720/C718)","v":0},{"$f":"IF(D718=0,0,D720/D718)","v":0},0,0,0,0,0,null,{"$f":"IF(K718=0,0,K720/K718)","v":0},{"$f":"IF(L718=0,0,L720/L718)","v":0},null,null,null,null,{"$f":"IF(Q718=0,0,Q720/Q718)","v":0},{"$f":"IF(R718=0,0,R720/R718)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C718:I718)=0,0,SUM(C720:I720)/SUM(C718:I718))","v":0},{"$f":"IF(SUM(K718:R718)=0,0,SUM(K720:R720)/SUM(K718:R718))","v":0},null,{"$f":"IF(SUM(C718:R718)=0,0,SUM(C720:R720)/SUM(C718:R718))","v":0}]
["3 неделя",null,{"$f":"C716","v":"прямые заходы"},{"$f":"D716","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K716","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы",null,null,null,null,null,null,null,null,null,null,"заходов"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,null,null,{"$f":"AA763","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C733:I733)=0,\"\",SUM(C733:I733)/A734)","v":""},{"$f":"IF(SUM(K733:R733)=0,\"\",SUM(K733:R733)/A734)","v":""},null,{"$f":"IF(SUM(C733:R733)=0,\"\",SUM(C733:R733)/A734)","v":""},null,null,null,null,null," заходы - отклики:"]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C734:I734)/A734","v":0},{"$f":"SUM(K734:R734)/A734","v":0},null,{"$f":"SUM(C734:R734)/A734","v":0},null,null,null,"откликов",null,{"$f":"IF(AE732=0,0,AE735/AE732)","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C735:I735)=0,\"\",SUM(C735:I735)/A734)","v":""},{"$f":"IF(SUM(K735:R735)=0,\"\",SUM(K735:R735)/A734)","v":""},null,{"$f":"IF(SUM(C735:R735)=0,\"\",SUM(C735:R735)/A734)","v":""},null," Заходы-продажи",null,{"$f":"AA764","v":0}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C736:I736)","v":0},{"$f":"SUM(K736:R736)","v":0},null,{"$f":"SUM(C736:R736)","v":0},null,{"$f":"IF(AA763=0,0,AA765/AA763)","v":0},null,null,null,"отклики - продажи:"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C737:I737)=0,\"\",SUM(C737:I737))","v":""},{"$f":"IF(SUM(K737:R737)=0,\"\",SUM(K737:R737))","v":""},null,{"$f":"IF(SUM(C737:R737)=0,\"\",SUM(C737:R737))","v":""},null,null,null,"продаж",null,{"$f":"IF(AE735=0,0,AE738/AE735)","v":0}]
[null,"цена перехода",{"$f":"IF(C733=0,0,C737/C733)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K733=0,0,K737/K733)","v":0},{"$f":"IF(L733=0,0,L737/L733)","v":0},null,null,null,null,{"$f":"IF(Q733=0,0,Q737/Q733)","v":0},{"$f":"IF(R733=0,0,R737/R733)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U732:U745)=0,\"\",SUM(U732:U745))","v":""},null,null,null,null,null,null,{"$f":"AA765","v":0}]
[null,"цена клиента",{"$f":"IF(C735=0,0,C737/C735)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K735=0,0,K737/K735)","v":0},{"$f":"IF(L735=0,0,L737/L735)","v":0},null,null,null,null,{"$f":"IF(Q735=0,0,Q737/Q735)","v":0},{"$f":"IF(R735=0,0,R737/R735)","v":0},null,null,null,null,null,null,null,null,null,null,null,null,"повторн",null,"Продаж - повторн продаж"]
[null,"Денег в кассе",{"$f":"C736-C737","v":0},{"$f":"D736-D737","v":0},0,0,0,0,0,null,{"$f":"K736-K737","v":0},{"$f":"L736-L737","v":0},null,null,null,null,{"$f":"Q736-Q737","v":0},{"$f":"R736-R737","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C740:R740)-SUM(U732:U745))=0,\"\",SUM(C740:R740)-SUM(U732:U745))","v":""},null,null,null,null,null,null,{"$f":"SUM(K705,K720,K735,K750)","v":0},{"$f":"IF(AE738=0,0,AE740/AE738)","v":0}]
[null,"ROI на 1 рубль",{"$f":"IF(C737=0,\"нет\",C736/C737)","v":"нет"},{"$f":"IF(D737=0,\"нет\",D736/D737)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K737=0,\"нет\",K736/K737)","v":"нет"},{"$f":"IF(L737=0,\"нет\",L736/L737)","v":"нет"},null,null,null,null,{"$f":"IF(Q737=0,\"нет\",Q736/Q737)","v":"нет"},{"$f":"IF(R737=0,\"нет\",R736/R737)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C735:I735)=0,\"\",SUM(C736:I736)/SUM(C735:I735))","v":""},{"$f":"IF(SUM(K735:R735)=0,\"\",SUM(K736:R736)/SUM(K735:R735))","v":""},null,{"$f":"IF(SUM(C735:R735)=0,\"\",SUM(C736:R736)/SUM(C735:R735))","v":""}]
[null,"показы - заходы",{"$f":"IF(C732=0,0,C733/C732)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K732=0,0,K733/K732)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C733=0,0,C734/C733)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K733=0,0,K734/K733)","v":0},{"$f":"IF(L733=0,0,L734/L733)","v":0},null,null,null,null,{"$f":"IF(Q733=0,0,Q734/Q733)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C733:I733)=0,0,(SUM(C734:I734)/SUM(C733:I733)))","v":0},{"$f":"IF(SUM(K733:R733)=0,0,(SUM(K734:R734)/SUM(K733:R733)))","v":0},null,{"$f":"IF(SUM(C733:R733)=0,0,(SUM(C734:R734)/SUM(C733:R733)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C734=0,0,C735/C734)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K734=0,0,K735/K734)","v":0},{"$f":"IF(L734=0,0,L735/L734)","v":0},null,null,null,null,{"$f":"IF(Q734=0,0,Q735/Q734)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C734:I734)=0,0,(SUM(C735:I735)/SUM(C734:I734)))","v":0},{"$f":"IF(SUM(K734:R734)=0,0,(SUM(K735:R735)/SUM(K734:R734)))","v":0},null,{"$f":"IF(SUM(C734:R734)=0,0,(SUM(C735:R735)/SUM(C734:R734)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C733=0,0,C735/C733)","v":0},{"$f":"IF(D733=0,0,D735/D733)","v":0},0,0,0,0,0,null,{"$f":"IF(K733=0,0,K735/K733)","v":0},{"$f":"IF(L733=0,0,L735/L733)","v":0},null,null,null,null,{"$f":"IF(Q733=0,0,Q735/Q733)","v":0},{"$f":"IF(R733=0,0,R735/R733)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C733:I733)=0,0,SUM(C735:I735)/SUM(C733:I733))","v":0},{"$f":"IF(SUM(K733:R733)=0,0,SUM(K735:R735)/SUM(K733:R733))","v":0},null,{"$f":"IF(SUM(C733:R733)=0,0,SUM(C735:R735)/SUM(C733:R733))","v":0}]
["4 неделя",null,{"$f":"C731","v":"прямые заходы"},{"$f":"D731","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K731","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C748:I748)=0,\"\",SUM(C748:I748)/A749)","v":""},{"$f":"IF(SUM(K748:R748)=0,\"\",SUM(K748:R748)/A749)","v":""},null,{"$f":"IF(SUM(C748:R748)=0,\"\",SUM(C748:R748)/A749)","v":""}]
[10,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C749:I749)/A749","v":0},{"$f":"SUM(K749:R749)/A749","v":0},null,{"$f":"SUM(C749:R749)/A749","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C750:I750)=0,\"\",SUM(C750:I750)/A749)","v":""},{"$f":"IF(SUM(K750:R750)=0,\"\",SUM(K750:R750)/A749)","v":""},null,{"$f":"IF(SUM(C750:R750)=0,\"\",SUM(C750:R750)/A749)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C751:I751)","v":0},{"$f":"SUM(K751:R751)","v":0},null,{"$f":"SUM(C751:R751)","v":0}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C752:I752)=0,\"\",SUM(C752:I752))","v":""},{"$f":"IF(SUM(K752:R752)=0,\"\",SUM(K752:R752))","v":""},null,{"$f":"IF(SUM(C752:R752)=0,\"\",SUM(C752:R752))","v":""}]
[null,"цена перехода",{"$f":"IF(C748=0,0,C752/C748)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K748=0,0,K752/K748)","v":0},{"$f":"IF(L748=0,0,L752/L748)","v":0},null,null,null,null,{"$f":"IF(Q748=0,0,Q752/Q748)","v":0},{"$f":"IF(R748=0,0,R752/R748)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U747:U760)=0,\"\",SUM(U747:U760))","v":""}]
[null,"цена клиента",{"$f":"IF(C750=0,0,C752/C750)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K750=0,0,K752/K750)","v":0},{"$f":"IF(L750=0,0,L752/L750)","v":0},null,null,null,null,{"$f":"IF(Q750=0,0,Q752/Q750)","v":0},{"$f":"IF(R750=0,0,R752/R750)","v":0}]
[null,"Денег в кассе",{"$f":"C751-C752","v":0},{"$f":"D751-D752","v":0},0,0,0,0,0,null,{"$f":"K751-K752","v":0},{"$f":"L751-L752","v":0},null,null,null,null,{"$f":"Q751-Q752","v":0},{"$f":"R751-R752","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C755:R755)-SUM(U747:U760))=0,\"\",SUM(C755:R755)-SUM(U747:U760))","v":""}]
[null,"ROI на 1 рубль",{"$f":"IF(C752=0,\"нет\",C751/C752)","v":"нет"},{"$f":"IF(D752=0,\"нет\",D751/D752)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K752=0,\"нет\",K751/K752)","v":"нет"},{"$f":"IF(L752=0,\"нет\",L751/L752)","v":"нет"},null,null,null,null,{"$f":"IF(Q752=0,\"нет\",Q751/Q752)","v":"нет"},{"$f":"IF(R752=0,\"нет\",R751/R752)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C750:I750)=0,\"\",SUM(C751:I751)/SUM(C750:I750))","v":""},{"$f":"IF(SUM(K750:R750)=0,\"\",SUM(K751:R751)/SUM(K750:R750))","v":""},null,{"$f":"IF(SUM(C750:R750)=0,\"\",SUM(C751:R751)/SUM(C750:R750))","v":""}]
[null,"показы - заходы",{"$f":"IF(C747=0,0,C748/C747)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K747=0,0,K748/K747)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C748=0,0,C749/C748)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K748=0,0,K749/K748)","v":0},{"$f":"IF(L748=0,0,L749/L748)","v":0},null,null,null,null,{"$f":"IF(Q748=0,0,Q749/Q748)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C748:I748)=0,0,(SUM(C749:I749)/SUM(C748:I748)))","v":0},{"$f":"IF(SUM(K748:R748)=0,0,(SUM(K749:R749)/SUM(K748:R748)))","v":0},null,{"$f":"IF(SUM(C748:R748)=0,0,(SUM(C749:R749)/SUM(C748:R748)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C749=0,0,C750/C749)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K749=0,0,K750/K749)","v":0},{"$f":"IF(L749=0,0,L750/L749)","v":0},null,null,null,null,{"$f":"IF(Q749=0,0,Q750/Q749)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C749:I749)=0,0,(SUM(C750:I750)/SUM(C749:I749)))","v":0},{"$f":"IF(SUM(K749:R749)=0,0,(SUM(K750:R750)/SUM(K749:R749)))","v":0},null,{"$f":"IF(SUM(C749:R749)=0,0,(SUM(C750:R750)/SUM(C749:R749)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C748=0,0,C750/C748)","v":0},{"$f":"IF(D748=0,0,D750/D748)","v":0},0,0,0,0,0,null,{"$f":"IF(K748=0,0,K750/K748)","v":0},{"$f":"IF(L748=0,0,L750/L748)","v":0},null,null,null,null,{"$f":"IF(Q748=0,0,Q750/Q748)","v":0},{"$f":"IF(R748=0,0,R750/R748)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C748:I748)=0,0,SUM(C750:I750)/SUM(C748:I748))","v":0},{"$f":"IF(SUM(K748:R748)=0,0,SUM(K750:R750)/SUM(K748:R748))","v":0},null,{"$f":"IF(SUM(C748:R748)=0,0,SUM(C750:R750)/SUM(C748:R748))","v":0}]
[null,null,{"$f":"C746","v":"прямые заходы"},{"$f":"D746","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K746","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k"]
[null,"Всего заходов",{"$f":"C748+C733+C718+C703","v":0},0,0,0,0,0,0,null,{"$f":"K748+K733+K718+K703","v":0},0,null,null,null,null,0,0,null,null,null,null,null,"сайт","площадки",null,"вообще"]
[null,"Всего откликов",{"$f":"C749+C734+C719+C704","v":0},0,0,0,0,0,0,null,{"$f":"K749+K734+K719+K704","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходов в месяц",{"$f":"SUM(C762:I762)","v":0},{"$f":"SUM(K762:R762)","v":0},null,{"$f":"SUM(C762:R762)","v":0}]
[null,"Всего продаж",{"$f":"C750+C735+C720+C705","v":0},0,0,0,0,0,{"$f":"I750+I735+I720+I705","v":0},null,{"$f":"K750+K735+K720+K705","v":0},{"$f":"L750+L735+L720+L705","v":0},null,null,null,null,0,0,null,null,null,null,"откликов в месяц",{"$f":"SUM(C763:I763)","v":0},{"$f":"SUM(K763:R763)","v":0},null,{"$f":"SUM(C763:R763)","v":0}]
[null,"Принесло  чистыми $",{"$f":"C755+C740+C725+C710","v":0},0,0,0,0,0,0,null,{"$f":"K755+K740+K725+K710","v":0},{"$f":"L755+L740+L725+L710","v":0},null,null,null,null,{"$f":"Q755+Q740+Q725+Q710","v":0},{"$f":"R755+R740+R725+R710","v":0},null,null,null,null,"Продаж в месяц",{"$f":"SUM(C764:I764)","v":0},{"$f":"SUM(K764:R764)","v":0},null,{"$f":"SUM(C764:R764)","v":0}]
[null,"Затрачено $",{"$f":"SUM(C707,C722,C737,C752)","v":0},{"$f":"SUM(D707,D722,D737,D752)","v":0},0,0,0,0,0,null,{"$f":"SUM(K707,K722,K737,K752)","v":0},{"$f":"SUM(L707,L722,L737,L752)","v":0},null,null,null,null,{"$f":"SUM(Q707,Q722,Q737,Q752)","v":0},{"$f":"SUM(R707,R722,R737,R752)","v":0},null,"Всего расходы на рекл.",null,null,"$ в кассе за месяц",null,null,null,{"$f":"SUM(X710,X725,X740,X755)","v":0}]
[null,"Макс цена клика",{"$f":"AD709*C769","v":0},{"$f":"AD709*D769","v":0},{"$f":"AD709*E769","v":0},{"$f":"AD709*F769","v":0},{"$f":"AD709*G769","v":0},{"$f":"AD709*H769","v":0},{"$f":"AD709*I769","v":0},null,{"$f":"AD709*K769","v":0},{"$f":"AD709*L769","v":0},null,null,null,null,{"$f":"AD709*Q769","v":0},{"$f":"AD709*R769","v":0},null,{"$f":"SUM(C766:R766)","v":0},{"$f":"IF(T767=0,0,T767/(T767+T769))","v":0}]
["Дней в месяце","ROI канала общ.",{"$f":"IF(SUM(C707,C722,C737,C752)=0,0,SUM(C710,C725,C740,C755)/SUM(C707,C722,C737,C752))","v":0},{"$f":"IF(SUM(D707,D722,D737,D752)=0,0,SUM(D710,D725,D740,D755)/SUM(D707,D722,D737,D752))","v":0},0,0,0,0,0,null,{"$f":"IF(SUM(K707,K722,K737,K752)=0,0,SUM(K710,K725,K740,K755)/SUM(K707,K722,K737,K752))","v":0},{"$f":"IF(SUM(L707,L722,L737,L752)=0,0,SUM(L710,L725,L740,L755)/SUM(L707,L722,L737,L752))","v":0},null,null,null,null,{"$f":"IF(SUM(Q707,Q722,Q737,Q752)=0,0,SUM(Q710,Q725,Q740,Q755)/SUM(Q707,Q722,Q737,Q752))","v":0},{"$f":"IF(SUM(R707,R722,R737,R752)=0,0,SUM(R710,R725,R740,R755)/SUM(R707,R722,R737,R752))","v":0},null,"Всего доп. Расходы"]
[{"$f":"SUM(A704,A719,A734,A749)","v":31},"Заходы-продажи общ",{"$f":"IF(C762=0,\"0\",C764/C762)","v":"0"},{"$f":"IF(D762=0,\"0\",D764/D762)","v":"0"},"0","0","0","0","0",null,{"$f":"IF(K762=0,\"0\",K764/K762)","v":"0"},{"$f":"IF(L762=0,\"0\",L764/L762)","v":"0"},null,null,null,null,{"$f":"IF(Q762=0,\"0\",Q764/Q762)","v":"0"},{"$f":"IF(R762=0,\"0\",R764/R762)","v":"0"},null,{"$f":"SUM(U702:U715)+SUM(U717:U730)+SUM(U732:U745)+SUM(U747:U760)","v":0},{"$f":"IF(T769=0,0,T769/(T769+T767))","v":0}]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
["Октябрь",{"$f":"AA853","v":0}]
[null,null,"Каналы, ведущие на сайт",null,null,null,null,null,null,null,"Продающие каналы, не ведущие на сайт",null,null,null,null,null,null,null,null,"Доп. Расходы",null,null,"Недельная статистика",null,null,null,null,null,"Прогнозы, цели"]
["1 неделя",null,"прямые заходы","директ","adwords","поиск","ссылки","источник m","источник n",null,"Повторные","авито",null,null,null,null,"вконтакт","источник k",null,"описание затрат","деньги",null,null,"сайт","площадки",null,"вообще",null,null,"По факту","За месяц (прогноз по средним)","За месяц  (прогноз по динамике)","Цель"]
[null,"показов"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C790:I790)=0,\"\",SUM(C790:I790)/A791)","v":""},{"$f":"IF(SUM(K790:R790)=0,\"\",SUM(K790:R790)/A791)","v":""},null,{"$f":"IF(SUM(C790:R790)=0,\"\",SUM(C790:R790)/A791)","v":""}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C791:I791)/A791","v":0},{"$f":"SUM(K791:R791)/A791","v":0},null,{"$f":"SUM(C791:R791)/A791","v":0},null,"$ в кассе",{"$f":"AA853","v":0},{"$f":"IF(SUM(AA792,AA807,AA822,AA837)=0,0,AVERAGE(AA792,AA807,AA822,AA837)*AVERAGE(AA813,AA798,AA828,AA843)*A856-AG806)","v":0},{"$f":"AN793+AP793+AR793+AT793","v":{"$error":"#DIV/0!"}}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C792:I792)=0,\"\",SUM(C792:I792)/A791)","v":""},{"$f":"IF(SUM(K792:R792)=0,\"\",SUM(K792:R792)/A791)","v":""},null,{"$f":"IF(SUM(C792:R792)=0,\"\",SUM(C792:R792)/A791)","v":""},null,"Продаж за месяц",{"$f":"AA852","v":0},{"$f":"AD793*A856","v":0},{"$f":"AM793*AN792+AO793*AP792+AQ793*AR792+AS793*AT792","v":{"$error":"#DIV/0!"}},{"$f":"IF(AG791=\"\",\"введите цель\",(AG791+AG806)/AVERAGE(AA798,AA813,AA828,AA843))","v":"введите цель"},null,null,null,null,{"$f":"W792","v":"среднее продаж/день"},{"$f":"AA792","v":""},{"$f":"A791","v":7},{"$f":"AA807","v":""},{"$f":"A806","v":7},{"$f":"AA822","v":""},{"$f":"A821","v":7},{"$f":"AA837","v":""},{"$f":"A836","v":10}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C793:I793)","v":0},{"$f":"SUM(K793:R793)","v":0},null,{"$f":"SUM(C793:R793)","v":0},null,"Продаж в день",{"$f":"IF(SUM(AA792,AA807,AA822,AA837)=0,0,AVERAGE(AA792,AA807,AA822,AA837))","v":0},"-",null,{"$f":"IF(AG792=\"введите цель\",\"введите цель\",AG792/A856)","v":"введите цель"},null,null,null,null,null,{"$f":"IF(ROUND(IF(AM792<>\"\",AM792,AS706+AS706*((AS706-AQ706)/AQ706)),2)>=0,ROUND(IF(AM792<>\"\",AM792,AS706+AS706*((AS706-AQ706)/AQ706)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AM793*AN792*AM799-AM795","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AO792<>\"\",AO792,AM793+AM793*((AM793-AS706)/AS706)),2)>=0,ROUND(IF(AO792<>\"\",AO792,AM793+AM793*((AM793-AS706)/AS706)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AO793*AP792*AO799-AO795","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AQ792<>\"\",AQ792,AO793+AO793*((AO793-AM793)/AM793)),2)>=0,ROUND(IF(AQ792<>\"\",AQ792,AO793+AO793*((AO793-AM793)/AM793)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AQ793*AR792*AQ799-AQ795","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AS792<>\"\",AS792,AQ793+AQ793*((AQ793-AO793)/AO793)),2)>=0,ROUND(IF(AS792<>\"\",AS792,AQ793+AQ793*((AQ793-AO793)/AO793)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AS793*AT792*AS799-AS795","v":{"$error":"#DIV/0!"}}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C794:I794)=0,\"\",SUM(C794:I794))","v":""},{"$f":"IF(SUM(K794:R794)=0,\"\",SUM(K794:R794))","v":""},null,{"$f":"IF(SUM(C794:R794)=0,\"\",SUM(C794:R794))","v":""},null,"Суточный трафик",{"$f":"IF(SUM(AA790,AA805,AA820,AA835)=0,0,AVERAGE(AA790,AA805,AA820,AA835))","v":0},"-",null,{"$f":"IF(AG791=\"\",\"введите цель\",((AG791+AG806)/((AD793*AD796*A856)/(AD794*A856)))/A856)","v":"введите цель"},null,null,null,null,{"$f":"W794","v":"затр. на рекламу/неделя"},{"$f":"AA794","v":""},null,{"$f":"AA809","v":""},null,{"$f":"AA824","v":""},null,{"$f":"AA839","v":""}]
[null,"цена перехода",{"$f":"IF(C790=0,0,C794/C790)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K790=0,0,K794/K790)","v":0},{"$f":"IF(L790=0,0,L794/L790)","v":0},null,null,null,null,{"$f":"IF(Q790=0,0,Q794/Q790)","v":0},{"$f":"IF(R790=0,0,R794/R790)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U789:U802)=0,\"\",SUM(U789:U802))","v":""},null,null,null,null,"Прогноз относительно среднего чека",null,null,null,null,null,null,null,null,null,{"$f":"IF(AM794<>\"\",AM794,AS708+AS708*((AS708-AQ708)/AQ708))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO794<>\"\",AO794,AM795+AM795*((AM795-AS708)/AS708))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ794<>\"\",AQ794,AO795+AO795*((AO795-AM795)/AM795))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS794<>\"\",AS794,AQ795+AQ795*((AQ795-AO795)/AO795))","v":{"$error":"#DIV/0!"}}]
[null,"цена клиента",{"$f":"IF(C792=0,0,C794/C792)","v":0},{"$f":"IF(D792=0,0,D794/D792)","v":0},{"$f":"IF(E792=0,0,E794/E792)","v":0},0,0,0,0,null,{"$f":"IF(K792=0,0,K794/K792)","v":0},{"$f":"IF(L792=0,0,L794/L792)","v":0},null,null,null,null,{"$f":"IF(Q792=0,0,Q794/Q792)","v":0},{"$f":"IF(R792=0,0,R794/R792)","v":0},null,null,null,null,null,null,null,null,null,null,"Средний чек",{"$f":"IF(SUM(AA798,AA813,AA828,AA843)=0,0,AVERAGE(AA798,AA813,AA828,AA843))","v":0},"-"]
[null,"Денег в кассе",{"$f":"C793-C794","v":0},{"$f":"D793-D794","v":0},0,0,0,0,0,null,{"$f":"K793-K794","v":0},{"$f":"L793-L794","v":0},null,null,null,null,{"$f":"Q793-Q794","v":0},{"$f":"R793-R794","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C797:R797)-SUM(U789:U802))=0,\"\",SUM(C797:R797)-SUM(U789:U802))","v":""},null,null,null,null,"$ в кассе за месяц","-",{"$f":"AE791","v":0},null,{"$f":"IF(AG796=\"\",\"введите цель\",AD793*A856*AG796-AG806)","v":"введите цель"}]
[null,"ROI на 1 рубль",{"$f":"IF(C794=0,\"нет\",C793/C794)","v":"нет"},{"$f":"IF(D794=0,\"нет\",D793/D794)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K794=0,\"нет\",K793/K794)","v":"нет"},{"$f":"IF(L794=0,\"нет\",L793/L794)","v":"нет"},null,null,null,null,{"$f":"IF(Q794=0,\"нет\",Q793/Q794)","v":"нет"},{"$f":"IF(R794=0,\"нет\",R793/R794)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C792:I792)=0,\"\",SUM(C793:I793)/SUM(C792:I792))","v":""},{"$f":"IF(SUM(K792:R792)=0,\"\",SUM(K793:R793)/SUM(K792:R792))","v":""},null,{"$f":"IF(SUM(C792:R792)=0,\"\",SUM(C793:R793)/SUM(C792:R792))","v":""},null,"Прогноз относительно суточного трафика",null,null,null,null,null,null,null,null,{"$f":"W798","v":"Средний Чек"},{"$f":"AA798","v":""},null,{"$f":"AA813","v":""},null,{"$f":"AA828","v":""},null,{"$f":"AA843","v":""}]
[null,"показы - заходы",{"$f":"IF(C789=0,0,C790/C789)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K789=0,0,K790/K789)","v":0},0,null,null,null,null,0,0,null,null,null,null,null,null,null,null,null,null,"Суточный трафик",{"$f":"AD794","v":0},"-",null,null,null,null,null,null,null,{"$f":"IF(AM798<>\"\",AM798,AS712+AS712*((AS712-AQ712)/AQ712))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO798<>\"\",AO798,AM799+AM799*((AM799-AS712)/AS712))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ798<>\"\",AQ798,AO799+AO799*((AO799-AM799)/AM799))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS798<>\"\",AS798,AQ799+AQ799*((AQ799-AO799)/AO799))","v":{"$error":"#DIV/0!"}}]
[null,"заходы - отклики",{"$f":"IF(C790=0,0,C791/C790)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K790=0,0,K791/K790)","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C790:I790)=0,0,(SUM(C791:I791)/SUM(C790:I790)))","v":0},{"$f":"IF(SUM(K790:R790)=0,0,(SUM(K791:R791)/SUM(K790:R790)))","v":0},null,{"$f":"IF(SUM(C790:R790)=0,0,(SUM(C791:R791)/SUM(C790:R790)))","v":0},null,"$ в кассе за месяц","-",{"$f":"AE791","v":0},null,{"$f":"IF(AG799=\"\",\"введите цель\",((AD793*AD796*A856)/(AD794*A856))*AG799*A856-AG806)","v":"введите цель"}]
[null,"отклики - продажи",{"$f":"IF(C791=0,0,C792/C791)","v":0},0,0,0,0,{"$f":"IF(H791=0,0,H792/H791)","v":0},{"$f":"IF(I791=0,0,I792/I791)","v":0},null,{"$f":"IF(K791=0,0,K792/K791)","v":0},0,null,null,null,null,0,0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C791:I791)=0,0,(SUM(C792:I792)/SUM(C791:I791)))","v":0},{"$f":"IF(SUM(K791:R791)=0,0,(SUM(K792:R792)/SUM(K791:R791)))","v":0},null,{"$f":"IF(SUM(C791:R791)=0,0,(SUM(C792:R792)/SUM(C791:R791)))","v":0},null,"продаж в день",{"$f":"AD793","v":0},"-",null,{"$f":"IF(AG799=\"\",\"введите цель\",AA852/AA850*AG799)","v":"введите цель"}]
[null,"заходы-продажи",{"$f":"IF(C790=0,0,C792/C790)","v":0},{"$f":"IF(D790=0,0,D792/D790)","v":0},0,0,0,0,0,null,{"$f":"IF(K790=0,0,K792/K790)","v":0},{"$f":"IF(L790=0,0,L792/L790)","v":0},null,null,null,null,{"$f":"IF(Q790=0,0,Q792/Q790)","v":0},{"$f":"IF(R790=0,0,R792/R790)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C790:I790)=0,0,SUM(C792:I792)/SUM(C790:I790))","v":0},{"$f":"IF(SUM(K790:R790)=0,0,SUM(K792:R792)/SUM(K790:R790))","v":0},null,{"$f":"IF(SUM(C790:R790)=0,0,SUM(C792:R792)/SUM(C790:R790))","v":0},null,"при текущем среднем чеке",null,null,null,{"$f":"AD796","v":0}]
["2 неделя",null,{"$f":"C788","v":"прямые заходы"},"директ","adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K788","v":"Повторные"},{"$f":"L788","v":"авито"},null,null,null,null,{"$f":"Q788","v":"вконтакт"},{"$f":"R788","v":"источник k"},null,"Доп. расходы",null,null,null,null,null,null,null,null,"При текущей конверсии посетитель-клиент",null,null,null,{"$f":"IF(AD793=0,0,AD793/AD794)","v":0}]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,"при текущих продажах/день",null,null,null,{"$f":"AD793","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C805:I805)=0,\"\",SUM(C805:I805)/A806)","v":""},{"$f":"IF(SUM(K805:R805)=0,\"\",SUM(K805:R805)/A806)","v":""},null,{"$f":"IF(SUM(C805:R805)=0,\"\",SUM(C805:R805)/A806)","v":""},null,"при текущем суточном трафике",null,null,null,{"$f":"AD794","v":0}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C806:I806)/A806","v":0},{"$f":"SUM(K806:R806)/A806","v":0},null,{"$f":"SUM(C806:R806)/A806","v":0},null,"при текущих среднемесячных затратах ",null,null,null,{"$f":"IF(COUNT(AA794,AA809,AA824,AA839)=0,0,AVERAGE(AA794,AA809,AA824,AA839)*4+SUM(X795,X810,X825,X840))","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C807:I807)=0,\"\",SUM(C807:I807)/A806)","v":""},{"$f":"IF(SUM(K807:R807)=0,\"\",SUM(K807:R807)/A806)","v":""},null,{"$f":"IF(SUM(C807:R807)=0,\"\",SUM(C807:R807)/A806)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C808:I808)","v":0},{"$f":"SUM(K808:R808)","v":0},null,{"$f":"SUM(C808:R808)","v":0},null,"Калькулятор свободных данных"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C809:I809)=0,\"\",SUM(C809:I809))","v":""},{"$f":"IF(SUM(K809:R809)=0,\"\",SUM(K809:R809))","v":""},null,{"$f":"IF(SUM(C809:R809)=0,\"\",SUM(C809:R809))","v":""},null,"При суточном трафике"]
[null,"цена перехода",{"$f":"IF(C805=0,0,C809/C805)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K805=0,0,K809/K805)","v":0},{"$f":"IF(L805=0,0,L809/L805)","v":0},null,null,null,null,{"$f":"IF(Q805=0,0,Q809/Q805)","v":0},{"$f":"IF(R805=0,0,R809/R805)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U804:U817)=0,\"\",SUM(U804:U817))","v":""},null,null,null,null,"При конверсии заход-клиент"]
[null,"цена клиента",{"$f":"IF(C807=0,0,C809/C807)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K807=0,0,K809/K807)","v":0},{"$f":"IF(L807=0,0,L809/L807)","v":0},null,null,null,null,{"$f":"IF(Q807=0,0,Q809/Q807)","v":0},{"$f":"IF(R807=0,0,R809/R807)","v":0},null,null,null,null,null,null,null,null,null,null,"При среднем чеке"]
[null,"Денег в кассе",{"$f":"C808-C809","v":0},{"$f":"D808-D809","v":0},0,0,0,0,0,null,{"$f":"K808-K809","v":0},{"$f":"L808-L809","v":0},null,null,null,null,{"$f":"Q808-Q809","v":0},{"$f":"R808-R809","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C812:R812)-SUM(U804:U817))=0,\"\",SUM(C812:R812)-SUM(U804:U817))","v":""},null,null,null,null,"При затратах (в месяц)"]
[null,"ROI на 1 рубль",{"$f":"IF(C809=0,\"нет\",C808/C809)","v":"нет"},{"$f":"IF(D809=0,\"нет\",D808/D809)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K809=0,\"нет\",K808/K809)","v":"нет"},{"$f":"IF(L809=0,\"нет\",L808/L809)","v":"нет"},null,null,null,null,{"$f":"IF(Q809=0,\"нет\",Q808/Q809)","v":"нет"},{"$f":"IF(R809=0,\"нет\",R808/R809)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C807:I807)=0,\"\",SUM(C808:I808)/SUM(C807:I807))","v":""},{"$f":"IF(SUM(K807:R807)=0,\"\",SUM(K808:R808)/SUM(K807:R807))","v":""},null,{"$f":"IF(SUM(C807:R807)=0,\"\",SUM(C808:R808)/SUM(C807:R807))","v":""},null,"денег за месяц ",null,null,null,{"$f":"AG809*AG810*AG811*30-AG812","v":0}]
[null,"показы - заходы",{"$f":"IF(C804=0,0,C805/C804)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K804=0,0,K805/K804)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C805=0,0,C806/C805)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K805=0,0,K806/K805)","v":0},{"$f":"IF(L805=0,0,L806/L805)","v":0},null,null,null,null,{"$f":"IF(Q805=0,0,Q806/Q805)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C805:I805)=0,0,(SUM(C806:I806)/SUM(C805:I805)))","v":0},{"$f":"IF(SUM(K805:R805)=0,0,(SUM(K806:R806)/SUM(K805:R805)))","v":0},null,{"$f":"IF(SUM(C805:R805)=0,0,(SUM(C806:R806)/SUM(C805:R805)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C806=0,0,C807/C806)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K806=0,0,K807/K806)","v":0},{"$f":"IF(L806=0,0,L807/L806)","v":0},null,null,null,null,{"$f":"IF(Q806=0,0,Q807/Q806)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C806:I806)=0,0,(SUM(C807:I807)/SUM(C806:I806)))","v":0},{"$f":"IF(SUM(K806:R806)=0,0,(SUM(K807:R807)/SUM(K806:R806)))","v":0},null,{"$f":"IF(SUM(C806:R806)=0,0,(SUM(C807:R807)/SUM(C806:R806)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C805=0,0,C807/C805)","v":0},{"$f":"IF(D805=0,0,D807/D805)","v":0},0,0,0,0,0,null,{"$f":"IF(K805=0,0,K807/K805)","v":0},{"$f":"IF(L805=0,0,L807/L805)","v":0},null,null,null,null,{"$f":"IF(Q805=0,0,Q807/Q805)","v":0},{"$f":"IF(R805=0,0,R807/R805)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C805:I805)=0,0,SUM(C807:I807)/SUM(C805:I805))","v":0},{"$f":"IF(SUM(K805:R805)=0,0,SUM(K807:R807)/SUM(K805:R805))","v":0},null,{"$f":"IF(SUM(C805:R805)=0,0,SUM(C807:R807)/SUM(C805:R805))","v":0}]
["3 неделя",null,{"$f":"C803","v":"прямые заходы"},{"$f":"D803","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K803","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы",null,null,null,null,null,null,null,null,null,null,"заходов"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,null,null,{"$f":"AA850","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C820:I820)=0,\"\",SUM(C820:I820)/A821)","v":""},{"$f":"IF(SUM(K820:R820)=0,\"\",SUM(K820:R820)/A821)","v":""},null,{"$f":"IF(SUM(C820:R820)=0,\"\",SUM(C820:R820)/A821)","v":""},null,null,null,null,null," заходы - отклики:"]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C821:I821)/A821","v":0},{"$f":"SUM(K821:R821)/A821","v":0},null,{"$f":"SUM(C821:R821)/A821","v":0},null,null,null,"откликов",null,{"$f":"IF(AE819=0,0,AE822/AE819)","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C822:I822)=0,\"\",SUM(C822:I822)/A821)","v":""},{"$f":"IF(SUM(K822:R822)=0,\"\",SUM(K822:R822)/A821)","v":""},null,{"$f":"IF(SUM(C822:R822)=0,\"\",SUM(C822:R822)/A821)","v":""},null," Заходы-продажи",null,{"$f":"AA851","v":0}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C823:I823)","v":0},{"$f":"SUM(K823:R823)","v":0},null,{"$f":"SUM(C823:R823)","v":0},null,{"$f":"IF(AA850=0,0,AA852/AA850)","v":0},null,null,null,"отклики - продажи:"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C824:I824)=0,\"\",SUM(C824:I824))","v":""},{"$f":"IF(SUM(K824:R824)=0,\"\",SUM(K824:R824))","v":""},null,{"$f":"IF(SUM(C824:R824)=0,\"\",SUM(C824:R824))","v":""},null,null,null,"продаж",null,{"$f":"IF(AE822=0,0,AE825/AE822)","v":0}]
[null,"цена перехода",{"$f":"IF(C820=0,0,C824/C820)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K820=0,0,K824/K820)","v":0},{"$f":"IF(L820=0,0,L824/L820)","v":0},null,null,null,null,{"$f":"IF(Q820=0,0,Q824/Q820)","v":0},{"$f":"IF(R820=0,0,R824/R820)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U819:U832)=0,\"\",SUM(U819:U832))","v":""},null,null,null,null,null,null,{"$f":"AA852","v":0}]
[null,"цена клиента",{"$f":"IF(C822=0,0,C824/C822)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K822=0,0,K824/K822)","v":0},{"$f":"IF(L822=0,0,L824/L822)","v":0},null,null,null,null,{"$f":"IF(Q822=0,0,Q824/Q822)","v":0},{"$f":"IF(R822=0,0,R824/R822)","v":0},null,null,null,null,null,null,null,null,null,null,null,null,"повторн",null,"Продаж - повторн продаж"]
[null,"Денег в кассе",{"$f":"C823-C824","v":0},{"$f":"D823-D824","v":0},0,0,0,0,0,null,{"$f":"K823-K824","v":0},{"$f":"L823-L824","v":0},null,null,null,null,{"$f":"Q823-Q824","v":0},{"$f":"R823-R824","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C827:R827)-SUM(U819:U832))=0,\"\",SUM(C827:R827)-SUM(U819:U832))","v":""},null,null,null,null,null,null,{"$f":"SUM(K792,K807,K822,K837)","v":0},{"$f":"IF(AE825=0,0,AE827/AE825)","v":0}]
[null,"ROI на 1 рубль",{"$f":"IF(C824=0,\"нет\",C823/C824)","v":"нет"},{"$f":"IF(D824=0,\"нет\",D823/D824)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K824=0,\"нет\",K823/K824)","v":"нет"},{"$f":"IF(L824=0,\"нет\",L823/L824)","v":"нет"},null,null,null,null,{"$f":"IF(Q824=0,\"нет\",Q823/Q824)","v":"нет"},{"$f":"IF(R824=0,\"нет\",R823/R824)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C822:I822)=0,\"\",SUM(C823:I823)/SUM(C822:I822))","v":""},{"$f":"IF(SUM(K822:R822)=0,\"\",SUM(K823:R823)/SUM(K822:R822))","v":""},null,{"$f":"IF(SUM(C822:R822)=0,\"\",SUM(C823:R823)/SUM(C822:R822))","v":""}]
[null,"показы - заходы",{"$f":"IF(C819=0,0,C820/C819)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K819=0,0,K820/K819)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C820=0,0,C821/C820)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K820=0,0,K821/K820)","v":0},{"$f":"IF(L820=0,0,L821/L820)","v":0},null,null,null,null,{"$f":"IF(Q820=0,0,Q821/Q820)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C820:I820)=0,0,(SUM(C821:I821)/SUM(C820:I820)))","v":0},{"$f":"IF(SUM(K820:R820)=0,0,(SUM(K821:R821)/SUM(K820:R820)))","v":0},null,{"$f":"IF(SUM(C820:R820)=0,0,(SUM(C821:R821)/SUM(C820:R820)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C821=0,0,C822/C821)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K821=0,0,K822/K821)","v":0},{"$f":"IF(L821=0,0,L822/L821)","v":0},null,null,null,null,{"$f":"IF(Q821=0,0,Q822/Q821)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C821:I821)=0,0,(SUM(C822:I822)/SUM(C821:I821)))","v":0},{"$f":"IF(SUM(K821:R821)=0,0,(SUM(K822:R822)/SUM(K821:R821)))","v":0},null,{"$f":"IF(SUM(C821:R821)=0,0,(SUM(C822:R822)/SUM(C821:R821)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C820=0,0,C822/C820)","v":0},{"$f":"IF(D820=0,0,D822/D820)","v":0},0,0,0,0,0,null,{"$f":"IF(K820=0,0,K822/K820)","v":0},{"$f":"IF(L820=0,0,L822/L820)","v":0},null,null,null,null,{"$f":"IF(Q820=0,0,Q822/Q820)","v":0},{"$f":"IF(R820=0,0,R822/R820)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C820:I820)=0,0,SUM(C822:I822)/SUM(C820:I820))","v":0},{"$f":"IF(SUM(K820:R820)=0,0,SUM(K822:R822)/SUM(K820:R820))","v":0},null,{"$f":"IF(SUM(C820:R820)=0,0,SUM(C822:R822)/SUM(C820:R820))","v":0}]
["4 неделя",null,{"$f":"C818","v":"прямые заходы"},{"$f":"D818","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K818","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C835:I835)=0,\"\",SUM(C835:I835)/A836)","v":""},{"$f":"IF(SUM(K835:R835)=0,\"\",SUM(K835:R835)/A836)","v":""},null,{"$f":"IF(SUM(C835:R835)=0,\"\",SUM(C835:R835)/A836)","v":""}]
[10,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C836:I836)/A836","v":0},{"$f":"SUM(K836:R836)/A836","v":0},null,{"$f":"SUM(C836:R836)/A836","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C837:I837)=0,\"\",SUM(C837:I837)/A836)","v":""},{"$f":"IF(SUM(K837:R837)=0,\"\",SUM(K837:R837)/A836)","v":""},null,{"$f":"IF(SUM(C837:R837)=0,\"\",SUM(C837:R837)/A836)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C838:I838)","v":0},{"$f":"SUM(K838:R838)","v":0},null,{"$f":"SUM(C838:R838)","v":0}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C839:I839)=0,\"\",SUM(C839:I839))","v":""},{"$f":"IF(SUM(K839:R839)=0,\"\",SUM(K839:R839))","v":""},null,{"$f":"IF(SUM(C839:R839)=0,\"\",SUM(C839:R839))","v":""}]
[null,"цена перехода",{"$f":"IF(C835=0,0,C839/C835)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K835=0,0,K839/K835)","v":0},{"$f":"IF(L835=0,0,L839/L835)","v":0},null,null,null,null,{"$f":"IF(Q835=0,0,Q839/Q835)","v":0},{"$f":"IF(R835=0,0,R839/R835)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U834:U847)=0,\"\",SUM(U834:U847))","v":""}]
[null,"цена клиента",{"$f":"IF(C837=0,0,C839/C837)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K837=0,0,K839/K837)","v":0},{"$f":"IF(L837=0,0,L839/L837)","v":0},null,null,null,null,{"$f":"IF(Q837=0,0,Q839/Q837)","v":0},{"$f":"IF(R837=0,0,R839/R837)","v":0}]
[null,"Денег в кассе",{"$f":"C838-C839","v":0},{"$f":"D838-D839","v":0},0,0,0,0,0,null,{"$f":"K838-K839","v":0},{"$f":"L838-L839","v":0},null,null,null,null,{"$f":"Q838-Q839","v":0},{"$f":"R838-R839","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C842:R842)-SUM(U834:U847))=0,\"\",SUM(C842:R842)-SUM(U834:U847))","v":""}]
[null,"ROI на 1 рубль",{"$f":"IF(C839=0,\"нет\",C838/C839)","v":"нет"},{"$f":"IF(D839=0,\"нет\",D838/D839)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K839=0,\"нет\",K838/K839)","v":"нет"},{"$f":"IF(L839=0,\"нет\",L838/L839)","v":"нет"},null,null,null,null,{"$f":"IF(Q839=0,\"нет\",Q838/Q839)","v":"нет"},{"$f":"IF(R839=0,\"нет\",R838/R839)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C837:I837)=0,\"\",SUM(C838:I838)/SUM(C837:I837))","v":""},{"$f":"IF(SUM(K837:R837)=0,\"\",SUM(K838:R838)/SUM(K837:R837))","v":""},null,{"$f":"IF(SUM(C837:R837)=0,\"\",SUM(C838:R838)/SUM(C837:R837))","v":""}]
[null,"показы - заходы",{"$f":"IF(C834=0,0,C835/C834)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K834=0,0,K835/K834)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C835=0,0,C836/C835)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K835=0,0,K836/K835)","v":0},{"$f":"IF(L835=0,0,L836/L835)","v":0},null,null,null,null,{"$f":"IF(Q835=0,0,Q836/Q835)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C835:I835)=0,0,(SUM(C836:I836)/SUM(C835:I835)))","v":0},{"$f":"IF(SUM(K835:R835)=0,0,(SUM(K836:R836)/SUM(K835:R835)))","v":0},null,{"$f":"IF(SUM(C835:R835)=0,0,(SUM(C836:R836)/SUM(C835:R835)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C836=0,0,C837/C836)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K836=0,0,K837/K836)","v":0},{"$f":"IF(L836=0,0,L837/L836)","v":0},null,null,null,null,{"$f":"IF(Q836=0,0,Q837/Q836)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C836:I836)=0,0,(SUM(C837:I837)/SUM(C836:I836)))","v":0},{"$f":"IF(SUM(K836:R836)=0,0,(SUM(K837:R837)/SUM(K836:R836)))","v":0},null,{"$f":"IF(SUM(C836:R836)=0,0,(SUM(C837:R837)/SUM(C836:R836)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C835=0,0,C837/C835)","v":0},{"$f":"IF(D835=0,0,D837/D835)","v":0},0,0,0,0,0,null,{"$f":"IF(K835=0,0,K837/K835)","v":0},{"$f":"IF(L835=0,0,L837/L835)","v":0},null,null,null,null,{"$f":"IF(Q835=0,0,Q837/Q835)","v":0},{"$f":"IF(R835=0,0,R837/R835)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C835:I835)=0,0,SUM(C837:I837)/SUM(C835:I835))","v":0},{"$f":"IF(SUM(K835:R835)=0,0,SUM(K837:R837)/SUM(K835:R835))","v":0},null,{"$f":"IF(SUM(C835:R835)=0,0,SUM(C837:R837)/SUM(C835:R835))","v":0}]
[null,null,{"$f":"C833","v":"прямые заходы"},{"$f":"D833","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K833","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k"]
[null,"Всего заходов",{"$f":"C835+C820+C805+C790","v":0},0,0,0,0,0,0,null,{"$f":"K835+K820+K805+K790","v":0},0,null,null,null,null,0,0,null,null,null,null,null,"сайт","площадки",null,"вообще"]
[null,"Всего откликов",{"$f":"C836+C821+C806+C791","v":0},0,0,0,0,0,0,null,{"$f":"K836+K821+K806+K791","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходов в месяц",{"$f":"SUM(C849:I849)","v":0},{"$f":"SUM(K849:R849)","v":0},null,{"$f":"SUM(C849:R849)","v":0}]
[null,"Всего продаж",{"$f":"C837+C822+C807+C792","v":0},0,0,0,0,0,{"$f":"I837+I822+I807+I792","v":0},null,{"$f":"K837+K822+K807+K792","v":0},{"$f":"L837+L822+L807+L792","v":0},null,null,null,null,0,0,null,null,null,null,"откликов в месяц",{"$f":"SUM(C850:I850)","v":0},{"$f":"SUM(K850:R850)","v":0},null,{"$f":"SUM(C850:R850)","v":0}]
[null,"Принесло  чистыми $",{"$f":"C842+C827+C812+C797","v":0},0,0,0,0,0,0,null,{"$f":"K842+K827+K812+K797","v":0},{"$f":"L842+L827+L812+L797","v":0},null,null,null,null,{"$f":"Q842+Q827+Q812+Q797","v":0},{"$f":"R842+R827+R812+R797","v":0},null,null,null,null,"Продаж в месяц",{"$f":"SUM(C851:I851)","v":0},{"$f":"SUM(K851:R851)","v":0},null,{"$f":"SUM(C851:R851)","v":0}]
[null,"Затрачено $",{"$f":"SUM(C794,C809,C824,C839)","v":0},{"$f":"SUM(D794,D809,D824,D839)","v":0},0,0,0,0,0,null,{"$f":"SUM(K794,K809,K824,K839)","v":0},{"$f":"SUM(L794,L809,L824,L839)","v":0},null,null,null,null,{"$f":"SUM(Q794,Q809,Q824,Q839)","v":0},{"$f":"SUM(R794,R809,R824,R839)","v":0},null,"Всего расходы на рекл.",null,null,"$ в кассе за месяц",null,null,null,{"$f":"SUM(X797,X812,X827,X842)","v":0}]
[null,"Макс цена клика",{"$f":"AD796*C856","v":0},{"$f":"AD796*D856","v":0},{"$f":"AD796*E856","v":0},{"$f":"AD796*F856","v":0},{"$f":"AD796*G856","v":0},{"$f":"AD796*H856","v":0},{"$f":"AD796*I856","v":0},null,{"$f":"AD796*K856","v":0},{"$f":"AD796*L856","v":0},null,null,null,null,{"$f":"AD796*Q856","v":0},{"$f":"AD796*R856","v":0},null,{"$f":"SUM(C853:R853)","v":0},{"$f":"IF(T854=0,0,T854/(T854+T856))","v":0}]
["Дней в месяце","ROI канала общ.",{"$f":"IF(SUM(C794,C809,C824,C839)=0,0,SUM(C797,C812,C827,C842)/SUM(C794,C809,C824,C839))","v":0},{"$f":"IF(SUM(D794,D809,D824,D839)=0,0,SUM(D797,D812,D827,D842)/SUM(D794,D809,D824,D839))","v":0},0,0,0,0,0,null,{"$f":"IF(SUM(K794,K809,K824,K839)=0,0,SUM(K797,K812,K827,K842)/SUM(K794,K809,K824,K839))","v":0},{"$f":"IF(SUM(L794,L809,L824,L839)=0,0,SUM(L797,L812,L827,L842)/SUM(L794,L809,L824,L839))","v":0},null,null,null,null,{"$f":"IF(SUM(Q794,Q809,Q824,Q839)=0,0,SUM(Q797,Q812,Q827,Q842)/SUM(Q794,Q809,Q824,Q839))","v":0},{"$f":"IF(SUM(R794,R809,R824,R839)=0,0,SUM(R797,R812,R827,R842)/SUM(R794,R809,R824,R839))","v":0},null,"Всего доп. Расходы"]
[{"$f":"SUM(A791,A806,A821,A836)","v":31},"Заходы-продажи общ",{"$f":"IF(C849=0,\"0\",C851/C849)","v":"0"},{"$f":"IF(D849=0,\"0\",D851/D849)","v":"0"},"0","0","0","0","0",null,{"$f":"IF(K849=0,\"0\",K851/K849)","v":"0"},{"$f":"IF(L849=0,\"0\",L851/L849)","v":"0"},null,null,null,null,{"$f":"IF(Q849=0,\"0\",Q851/Q849)","v":"0"},{"$f":"IF(R849=0,\"0\",R851/R849)","v":"0"},null,{"$f":"SUM(U789:U802)+SUM(U804:U817)+SUM(U819:U832)+SUM(U834:U847)","v":0},{"$f":"IF(T856=0,0,T856/(T856+T854))","v":0}]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
["Ноябрь",{"$f":"AA940","v":0}]
[null,null,"Каналы, ведущие на сайт",null,null,null,null,null,null,null,"Продающие каналы, не ведущие на сайт",null,null,null,null,null,null,null,null,"Доп. Расходы",null,null,"Недельная статистика",null,null,null,null,null,"Прогнозы, цели"]
["1 неделя",null,"прямые заходы","директ","adwords","поиск","ссылки","источник m","источник n",null,"Повторные","авито",null,null,null,null,"вконтакт","источник k",null,"описание затрат","деньги",null,null,"сайт","площадки",null,"вообще",null,null,"По факту","За месяц (прогноз по средним)","За месяц  (прогноз по динамике)","Цель"]
[null,"показов"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C877:I877)=0,\"\",SUM(C877:I877)/A878)","v":""},{"$f":"IF(SUM(K877:R877)=0,\"\",SUM(K877:R877)/A878)","v":""},null,{"$f":"IF(SUM(C877:R877)=0,\"\",SUM(C877:R877)/A878)","v":""}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C878:I878)/A878","v":0},{"$f":"SUM(K878:R878)/A878","v":0},null,{"$f":"SUM(C878:R878)/A878","v":0},null,"$ в кассе",{"$f":"AA940","v":0},{"$f":"IF(SUM(AA879,AA894,AA909,AA924)=0,0,AVERAGE(AA879,AA894,AA909,AA924)*AVERAGE(AA900,AA885,AA915,AA930)*A943-AG893)","v":0},{"$f":"AN880+AP880+AR880+AT880","v":{"$error":"#DIV/0!"}}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C879:I879)=0,\"\",SUM(C879:I879)/A878)","v":""},{"$f":"IF(SUM(K879:R879)=0,\"\",SUM(K879:R879)/A878)","v":""},null,{"$f":"IF(SUM(C879:R879)=0,\"\",SUM(C879:R879)/A878)","v":""},null,"Продаж за месяц",{"$f":"AA939","v":0},{"$f":"AD880*A943","v":0},{"$f":"AM880*AN879+AO880*AP879+AQ880*AR879+AS880*AT879","v":{"$error":"#DIV/0!"}},{"$f":"IF(AG878=\"\",\"введите цель\",(AG878+AG893)/AVERAGE(AA885,AA900,AA915,AA930))","v":"введите цель"},null,null,null,null,{"$f":"W879","v":"среднее продаж/день"},{"$f":"AA879","v":""},{"$f":"A878","v":7},{"$f":"AA894","v":""},{"$f":"A893","v":7},{"$f":"AA909","v":""},{"$f":"A908","v":7},{"$f":"AA924","v":""},{"$f":"A923","v":10}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C880:I880)","v":0},{"$f":"SUM(K880:R880)","v":0},null,{"$f":"SUM(C880:R880)","v":0},null,"Продаж в день",{"$f":"IF(SUM(AA879,AA894,AA909,AA924)=0,0,AVERAGE(AA879,AA894,AA909,AA924))","v":0},"-",null,{"$f":"IF(AG879=\"введите цель\",\"введите цель\",AG879/A943)","v":"введите цель"},null,null,null,null,null,{"$f":"IF(ROUND(IF(AM879<>\"\",AM879,AS793+AS793*((AS793-AQ793)/AQ793)),2)>=0,ROUND(IF(AM879<>\"\",AM879,AS793+AS793*((AS793-AQ793)/AQ793)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AM880*AN879*AM886-AM882","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AO879<>\"\",AO879,AM880+AM880*((AM880-AS793)/AS793)),2)>=0,ROUND(IF(AO879<>\"\",AO879,AM880+AM880*((AM880-AS793)/AS793)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AO880*AP879*AO886-AO882","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AQ879<>\"\",AQ879,AO880+AO880*((AO880-AM880)/AM880)),2)>=0,ROUND(IF(AQ879<>\"\",AQ879,AO880+AO880*((AO880-AM880)/AM880)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AQ880*AR879*AQ886-AQ882","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AS879<>\"\",AS879,AQ880+AQ880*((AQ880-AO880)/AO880)),2)>=0,ROUND(IF(AS879<>\"\",AS879,AQ880+AQ880*((AQ880-AO880)/AO880)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AS880*AT879*AS886-AS882","v":{"$error":"#DIV/0!"}}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C881:I881)=0,\"\",SUM(C881:I881))","v":""},{"$f":"IF(SUM(K881:R881)=0,\"\",SUM(K881:R881))","v":""},null,{"$f":"IF(SUM(C881:R881)=0,\"\",SUM(C881:R881))","v":""},null,"Суточный трафик",{"$f":"IF(SUM(AA877,AA892,AA907,AA922)=0,0,AVERAGE(AA877,AA892,AA907,AA922))","v":0},"-",null,{"$f":"IF(AG878=\"\",\"введите цель\",((AG878+AG893)/((AD880*AD883*A943)/(AD881*A943)))/A943)","v":"введите цель"},null,null,null,null,{"$f":"W881","v":"затр. на рекламу/неделя"},{"$f":"AA881","v":""},null,{"$f":"AA896","v":""},null,{"$f":"AA911","v":""},null,{"$f":"AA926","v":""}]
[null,"цена перехода",{"$f":"IF(C877=0,0,C881/C877)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K877=0,0,K881/K877)","v":0},{"$f":"IF(L877=0,0,L881/L877)","v":0},null,null,null,null,{"$f":"IF(Q877=0,0,Q881/Q877)","v":0},{"$f":"IF(R877=0,0,R881/R877)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U876:U889)=0,\"\",SUM(U876:U889))","v":""},null,null,null,null,"Прогноз относительно среднего чека",null,null,null,null,null,null,null,null,null,{"$f":"IF(AM881<>\"\",AM881,AS795+AS795*((AS795-AQ795)/AQ795))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO881<>\"\",AO881,AM882+AM882*((AM882-AS795)/AS795))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ881<>\"\",AQ881,AO882+AO882*((AO882-AM882)/AM882))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS881<>\"\",AS881,AQ882+AQ882*((AQ882-AO882)/AO882))","v":{"$error":"#DIV/0!"}}]
[null,"цена клиента",{"$f":"IF(C879=0,0,C881/C879)","v":0},{"$f":"IF(D879=0,0,D881/D879)","v":0},{"$f":"IF(E879=0,0,E881/E879)","v":0},0,0,0,0,null,{"$f":"IF(K879=0,0,K881/K879)","v":0},{"$f":"IF(L879=0,0,L881/L879)","v":0},null,null,null,null,{"$f":"IF(Q879=0,0,Q881/Q879)","v":0},{"$f":"IF(R879=0,0,R881/R879)","v":0},null,null,null,null,null,null,null,null,null,null,"Средний чек",{"$f":"IF(SUM(AA885,AA900,AA915,AA930)=0,0,AVERAGE(AA885,AA900,AA915,AA930))","v":0},"-"]
[null,"Денег в кассе",{"$f":"C880-C881","v":0},{"$f":"D880-D881","v":0},0,0,0,0,0,null,{"$f":"K880-K881","v":0},{"$f":"L880-L881","v":0},null,null,null,null,{"$f":"Q880-Q881","v":0},{"$f":"R880-R881","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C884:R884)-SUM(U876:U889))=0,\"\",SUM(C884:R884)-SUM(U876:U889))","v":""},null,null,null,null,"$ в кассе за месяц","-",{"$f":"AE878","v":0},null,{"$f":"IF(AG883=\"\",\"введите цель\",AD880*A943*AG883-AG893)","v":"введите цель"}]
[null,"ROI на 1 рубль",{"$f":"IF(C881=0,\"нет\",C880/C881)","v":"нет"},{"$f":"IF(D881=0,\"нет\",D880/D881)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K881=0,\"нет\",K880/K881)","v":"нет"},{"$f":"IF(L881=0,\"нет\",L880/L881)","v":"нет"},null,null,null,null,{"$f":"IF(Q881=0,\"нет\",Q880/Q881)","v":"нет"},{"$f":"IF(R881=0,\"нет\",R880/R881)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C879:I879)=0,\"\",SUM(C880:I880)/SUM(C879:I879))","v":""},{"$f":"IF(SUM(K879:R879)=0,\"\",SUM(K880:R880)/SUM(K879:R879))","v":""},null,{"$f":"IF(SUM(C879:R879)=0,\"\",SUM(C880:R880)/SUM(C879:R879))","v":""},null,"Прогноз относительно суточного трафика",null,null,null,null,null,null,null,null,{"$f":"W885","v":"Средний Чек"},{"$f":"AA885","v":""},null,{"$f":"AA900","v":""},null,{"$f":"AA915","v":""},null,{"$f":"AA930","v":""}]
[null,"показы - заходы",{"$f":"IF(C876=0,0,C877/C876)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K876=0,0,K877/K876)","v":0},0,null,null,null,null,0,0,null,null,null,null,null,null,null,null,null,null,"Суточный трафик",{"$f":"AD881","v":0},"-",null,null,null,null,null,null,null,{"$f":"IF(AM885<>\"\",AM885,AS799+AS799*((AS799-AQ799)/AQ799))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO885<>\"\",AO885,AM886+AM886*((AM886-AS799)/AS799))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ885<>\"\",AQ885,AO886+AO886*((AO886-AM886)/AM886))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS885<>\"\",AS885,AQ886+AQ886*((AQ886-AO886)/AO886))","v":{"$error":"#DIV/0!"}}]
[null,"заходы - отклики",{"$f":"IF(C877=0,0,C878/C877)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K877=0,0,K878/K877)","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C877:I877)=0,0,(SUM(C878:I878)/SUM(C877:I877)))","v":0},{"$f":"IF(SUM(K877:R877)=0,0,(SUM(K878:R878)/SUM(K877:R877)))","v":0},null,{"$f":"IF(SUM(C877:R877)=0,0,(SUM(C878:R878)/SUM(C877:R877)))","v":0},null,"$ в кассе за месяц","-",{"$f":"AE878","v":0},null,{"$f":"IF(AG886=\"\",\"введите цель\",((AD880*AD883*A943)/(AD881*A943))*AG886*A943-AG893)","v":"введите цель"}]
[null,"отклики - продажи",{"$f":"IF(C878=0,0,C879/C878)","v":0},0,0,0,0,{"$f":"IF(H878=0,0,H879/H878)","v":0},{"$f":"IF(I878=0,0,I879/I878)","v":0},null,{"$f":"IF(K878=0,0,K879/K878)","v":0},0,null,null,null,null,0,0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C878:I878)=0,0,(SUM(C879:I879)/SUM(C878:I878)))","v":0},{"$f":"IF(SUM(K878:R878)=0,0,(SUM(K879:R879)/SUM(K878:R878)))","v":0},null,{"$f":"IF(SUM(C878:R878)=0,0,(SUM(C879:R879)/SUM(C878:R878)))","v":0},null,"продаж в день",{"$f":"AD880","v":0},"-",null,{"$f":"IF(AG886=\"\",\"введите цель\",AA939/AA937*AG886)","v":"введите цель"}]
[null,"заходы-продажи",{"$f":"IF(C877=0,0,C879/C877)","v":0},{"$f":"IF(D877=0,0,D879/D877)","v":0},0,0,0,0,0,null,{"$f":"IF(K877=0,0,K879/K877)","v":0},{"$f":"IF(L877=0,0,L879/L877)","v":0},null,null,null,null,{"$f":"IF(Q877=0,0,Q879/Q877)","v":0},{"$f":"IF(R877=0,0,R879/R877)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C877:I877)=0,0,SUM(C879:I879)/SUM(C877:I877))","v":0},{"$f":"IF(SUM(K877:R877)=0,0,SUM(K879:R879)/SUM(K877:R877))","v":0},null,{"$f":"IF(SUM(C877:R877)=0,0,SUM(C879:R879)/SUM(C877:R877))","v":0},null,"при текущем среднем чеке",null,null,null,{"$f":"AD883","v":0}]
["2 неделя",null,{"$f":"C875","v":"прямые заходы"},"директ","adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K875","v":"Повторные"},{"$f":"L875","v":"авито"},null,null,null,null,{"$f":"Q875","v":"вконтакт"},{"$f":"R875","v":"источник k"},null,"Доп. расходы",null,null,null,null,null,null,null,null,"При текущей конверсии посетитель-клиент",null,null,null,{"$f":"IF(AD880=0,0,AD880/AD881)","v":0}]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,"при текущих продажах/день",null,null,null,{"$f":"AD880","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C892:I892)=0,\"\",SUM(C892:I892)/A893)","v":""},{"$f":"IF(SUM(K892:R892)=0,\"\",SUM(K892:R892)/A893)","v":""},null,{"$f":"IF(SUM(C892:R892)=0,\"\",SUM(C892:R892)/A893)","v":""},null,"при текущем суточном трафике",null,null,null,{"$f":"AD881","v":0}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C893:I893)/A893","v":0},{"$f":"SUM(K893:R893)/A893","v":0},null,{"$f":"SUM(C893:R893)/A893","v":0},null,"при текущих среднемесячных затратах ",null,null,null,{"$f":"IF(COUNT(AA881,AA896,AA911,AA926)=0,0,AVERAGE(AA881,AA896,AA911,AA926)*4+SUM(X882,X897,X912,X927))","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C894:I894)=0,\"\",SUM(C894:I894)/A893)","v":""},{"$f":"IF(SUM(K894:R894)=0,\"\",SUM(K894:R894)/A893)","v":""},null,{"$f":"IF(SUM(C894:R894)=0,\"\",SUM(C894:R894)/A893)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C895:I895)","v":0},{"$f":"SUM(K895:R895)","v":0},null,{"$f":"SUM(C895:R895)","v":0},null,"Калькулятор свободных данных"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C896:I896)=0,\"\",SUM(C896:I896))","v":""},{"$f":"IF(SUM(K896:R896)=0,\"\",SUM(K896:R896))","v":""},null,{"$f":"IF(SUM(C896:R896)=0,\"\",SUM(C896:R896))","v":""},null,"При суточном трафике"]
[null,"цена перехода",{"$f":"IF(C892=0,0,C896/C892)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K892=0,0,K896/K892)","v":0},{"$f":"IF(L892=0,0,L896/L892)","v":0},null,null,null,null,{"$f":"IF(Q892=0,0,Q896/Q892)","v":0},{"$f":"IF(R892=0,0,R896/R892)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U891:U904)=0,\"\",SUM(U891:U904))","v":""},null,null,null,null,"При конверсии заход-клиент"]
[null,"цена клиента",{"$f":"IF(C894=0,0,C896/C894)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K894=0,0,K896/K894)","v":0},{"$f":"IF(L894=0,0,L896/L894)","v":0},null,null,null,null,{"$f":"IF(Q894=0,0,Q896/Q894)","v":0},{"$f":"IF(R894=0,0,R896/R894)","v":0},null,null,null,null,null,null,null,null,null,null,"При среднем чеке"]
[null,"Денег в кассе",{"$f":"C895-C896","v":0},{"$f":"D895-D896","v":0},0,0,0,0,0,null,{"$f":"K895-K896","v":0},{"$f":"L895-L896","v":0},null,null,null,null,{"$f":"Q895-Q896","v":0},{"$f":"R895-R896","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C899:R899)-SUM(U891:U904))=0,\"\",SUM(C899:R899)-SUM(U891:U904))","v":""},null,null,null,null,"При затратах (в месяц)"]
[null,"ROI на 1 рубль",{"$f":"IF(C896=0,\"нет\",C895/C896)","v":"нет"},{"$f":"IF(D896=0,\"нет\",D895/D896)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K896=0,\"нет\",K895/K896)","v":"нет"},{"$f":"IF(L896=0,\"нет\",L895/L896)","v":"нет"},null,null,null,null,{"$f":"IF(Q896=0,\"нет\",Q895/Q896)","v":"нет"},{"$f":"IF(R896=0,\"нет\",R895/R896)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C894:I894)=0,\"\",SUM(C895:I895)/SUM(C894:I894))","v":""},{"$f":"IF(SUM(K894:R894)=0,\"\",SUM(K895:R895)/SUM(K894:R894))","v":""},null,{"$f":"IF(SUM(C894:R894)=0,\"\",SUM(C895:R895)/SUM(C894:R894))","v":""},null,"денег за месяц ",null,null,null,{"$f":"AG896*AG897*AG898*30-AG899","v":0}]
[null,"показы - заходы",{"$f":"IF(C891=0,0,C892/C891)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K891=0,0,K892/K891)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C892=0,0,C893/C892)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K892=0,0,K893/K892)","v":0},{"$f":"IF(L892=0,0,L893/L892)","v":0},null,null,null,null,{"$f":"IF(Q892=0,0,Q893/Q892)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C892:I892)=0,0,(SUM(C893:I893)/SUM(C892:I892)))","v":0},{"$f":"IF(SUM(K892:R892)=0,0,(SUM(K893:R893)/SUM(K892:R892)))","v":0},null,{"$f":"IF(SUM(C892:R892)=0,0,(SUM(C893:R893)/SUM(C892:R892)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C893=0,0,C894/C893)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K893=0,0,K894/K893)","v":0},{"$f":"IF(L893=0,0,L894/L893)","v":0},null,null,null,null,{"$f":"IF(Q893=0,0,Q894/Q893)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C893:I893)=0,0,(SUM(C894:I894)/SUM(C893:I893)))","v":0},{"$f":"IF(SUM(K893:R893)=0,0,(SUM(K894:R894)/SUM(K893:R893)))","v":0},null,{"$f":"IF(SUM(C893:R893)=0,0,(SUM(C894:R894)/SUM(C893:R893)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C892=0,0,C894/C892)","v":0},{"$f":"IF(D892=0,0,D894/D892)","v":0},0,0,0,0,0,null,{"$f":"IF(K892=0,0,K894/K892)","v":0},{"$f":"IF(L892=0,0,L894/L892)","v":0},null,null,null,null,{"$f":"IF(Q892=0,0,Q894/Q892)","v":0},{"$f":"IF(R892=0,0,R894/R892)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C892:I892)=0,0,SUM(C894:I894)/SUM(C892:I892))","v":0},{"$f":"IF(SUM(K892:R892)=0,0,SUM(K894:R894)/SUM(K892:R892))","v":0},null,{"$f":"IF(SUM(C892:R892)=0,0,SUM(C894:R894)/SUM(C892:R892))","v":0}]
["3 неделя",null,{"$f":"C890","v":"прямые заходы"},{"$f":"D890","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K890","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы",null,null,null,null,null,null,null,null,null,null,"заходов"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,null,null,{"$f":"AA937","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C907:I907)=0,\"\",SUM(C907:I907)/A908)","v":""},{"$f":"IF(SUM(K907:R907)=0,\"\",SUM(K907:R907)/A908)","v":""},null,{"$f":"IF(SUM(C907:R907)=0,\"\",SUM(C907:R907)/A908)","v":""},null,null,null,null,null," заходы - отклики:"]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C908:I908)/A908","v":0},{"$f":"SUM(K908:R908)/A908","v":0},null,{"$f":"SUM(C908:R908)/A908","v":0},null,null,null,"откликов",null,{"$f":"IF(AE906=0,0,AE909/AE906)","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C909:I909)=0,\"\",SUM(C909:I909)/A908)","v":""},{"$f":"IF(SUM(K909:R909)=0,\"\",SUM(K909:R909)/A908)","v":""},null,{"$f":"IF(SUM(C909:R909)=0,\"\",SUM(C909:R909)/A908)","v":""},null," Заходы-продажи",null,{"$f":"AA938","v":0}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C910:I910)","v":0},{"$f":"SUM(K910:R910)","v":0},null,{"$f":"SUM(C910:R910)","v":0},null,{"$f":"IF(AA937=0,0,AA939/AA937)","v":0},null,null,null,"отклики - продажи:"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C911:I911)=0,\"\",SUM(C911:I911))","v":""},{"$f":"IF(SUM(K911:R911)=0,\"\",SUM(K911:R911))","v":""},null,{"$f":"IF(SUM(C911:R911)=0,\"\",SUM(C911:R911))","v":""},null,null,null,"продаж",null,{"$f":"IF(AE909=0,0,AE912/AE909)","v":0}]
[null,"цена перехода",{"$f":"IF(C907=0,0,C911/C907)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K907=0,0,K911/K907)","v":0},{"$f":"IF(L907=0,0,L911/L907)","v":0},null,null,null,null,{"$f":"IF(Q907=0,0,Q911/Q907)","v":0},{"$f":"IF(R907=0,0,R911/R907)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U906:U919)=0,\"\",SUM(U906:U919))","v":""},null,null,null,null,null,null,{"$f":"AA939","v":0}]
[null,"цена клиента",{"$f":"IF(C909=0,0,C911/C909)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K909=0,0,K911/K909)","v":0},{"$f":"IF(L909=0,0,L911/L909)","v":0},null,null,null,null,{"$f":"IF(Q909=0,0,Q911/Q909)","v":0},{"$f":"IF(R909=0,0,R911/R909)","v":0},null,null,null,null,null,null,null,null,null,null,null,null,"повторн",null,"Продаж - повторн продаж"]
[null,"Денег в кассе",{"$f":"C910-C911","v":0},{"$f":"D910-D911","v":0},0,0,0,0,0,null,{"$f":"K910-K911","v":0},{"$f":"L910-L911","v":0},null,null,null,null,{"$f":"Q910-Q911","v":0},{"$f":"R910-R911","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C914:R914)-SUM(U906:U919))=0,\"\",SUM(C914:R914)-SUM(U906:U919))","v":""},null,null,null,null,null,null,{"$f":"SUM(K879,K894,K909,K924)","v":0},{"$f":"IF(AE912=0,0,AE914/AE912)","v":0}]
[null,"ROI на 1 рубль",{"$f":"IF(C911=0,\"нет\",C910/C911)","v":"нет"},{"$f":"IF(D911=0,\"нет\",D910/D911)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K911=0,\"нет\",K910/K911)","v":"нет"},{"$f":"IF(L911=0,\"нет\",L910/L911)","v":"нет"},null,null,null,null,{"$f":"IF(Q911=0,\"нет\",Q910/Q911)","v":"нет"},{"$f":"IF(R911=0,\"нет\",R910/R911)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C909:I909)=0,\"\",SUM(C910:I910)/SUM(C909:I909))","v":""},{"$f":"IF(SUM(K909:R909)=0,\"\",SUM(K910:R910)/SUM(K909:R909))","v":""},null,{"$f":"IF(SUM(C909:R909)=0,\"\",SUM(C910:R910)/SUM(C909:R909))","v":""}]
[null,"показы - заходы",{"$f":"IF(C906=0,0,C907/C906)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K906=0,0,K907/K906)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C907=0,0,C908/C907)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K907=0,0,K908/K907)","v":0},{"$f":"IF(L907=0,0,L908/L907)","v":0},null,null,null,null,{"$f":"IF(Q907=0,0,Q908/Q907)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C907:I907)=0,0,(SUM(C908:I908)/SUM(C907:I907)))","v":0},{"$f":"IF(SUM(K907:R907)=0,0,(SUM(K908:R908)/SUM(K907:R907)))","v":0},null,{"$f":"IF(SUM(C907:R907)=0,0,(SUM(C908:R908)/SUM(C907:R907)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C908=0,0,C909/C908)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K908=0,0,K909/K908)","v":0},{"$f":"IF(L908=0,0,L909/L908)","v":0},null,null,null,null,{"$f":"IF(Q908=0,0,Q909/Q908)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C908:I908)=0,0,(SUM(C909:I909)/SUM(C908:I908)))","v":0},{"$f":"IF(SUM(K908:R908)=0,0,(SUM(K909:R909)/SUM(K908:R908)))","v":0},null,{"$f":"IF(SUM(C908:R908)=0,0,(SUM(C909:R909)/SUM(C908:R908)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C907=0,0,C909/C907)","v":0},{"$f":"IF(D907=0,0,D909/D907)","v":0},0,0,0,0,0,null,{"$f":"IF(K907=0,0,K909/K907)","v":0},{"$f":"IF(L907=0,0,L909/L907)","v":0},null,null,null,null,{"$f":"IF(Q907=0,0,Q909/Q907)","v":0},{"$f":"IF(R907=0,0,R909/R907)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C907:I907)=0,0,SUM(C909:I909)/SUM(C907:I907))","v":0},{"$f":"IF(SUM(K907:R907)=0,0,SUM(K909:R909)/SUM(K907:R907))","v":0},null,{"$f":"IF(SUM(C907:R907)=0,0,SUM(C909:R909)/SUM(C907:R907))","v":0}]
["4 неделя",null,{"$f":"C905","v":"прямые заходы"},{"$f":"D905","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K905","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C922:I922)=0,\"\",SUM(C922:I922)/A923)","v":""},{"$f":"IF(SUM(K922:R922)=0,\"\",SUM(K922:R922)/A923)","v":""},null,{"$f":"IF(SUM(C922:R922)=0,\"\",SUM(C922:R922)/A923)","v":""}]
[10,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C923:I923)/A923","v":0},{"$f":"SUM(K923:R923)/A923","v":0},null,{"$f":"SUM(C923:R923)/A923","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C924:I924)=0,\"\",SUM(C924:I924)/A923)","v":""},{"$f":"IF(SUM(K924:R924)=0,\"\",SUM(K924:R924)/A923)","v":""},null,{"$f":"IF(SUM(C924:R924)=0,\"\",SUM(C924:R924)/A923)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C925:I925)","v":0},{"$f":"SUM(K925:R925)","v":0},null,{"$f":"SUM(C925:R925)","v":0}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C926:I926)=0,\"\",SUM(C926:I926))","v":""},{"$f":"IF(SUM(K926:R926)=0,\"\",SUM(K926:R926))","v":""},null,{"$f":"IF(SUM(C926:R926)=0,\"\",SUM(C926:R926))","v":""}]
[null,"цена перехода",{"$f":"IF(C922=0,0,C926/C922)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K922=0,0,K926/K922)","v":0},{"$f":"IF(L922=0,0,L926/L922)","v":0},null,null,null,null,{"$f":"IF(Q922=0,0,Q926/Q922)","v":0},{"$f":"IF(R922=0,0,R926/R922)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U921:U934)=0,\"\",SUM(U921:U934))","v":""}]
[null,"цена клиента",{"$f":"IF(C924=0,0,C926/C924)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K924=0,0,K926/K924)","v":0},{"$f":"IF(L924=0,0,L926/L924)","v":0},null,null,null,null,{"$f":"IF(Q924=0,0,Q926/Q924)","v":0},{"$f":"IF(R924=0,0,R926/R924)","v":0}]
[null,"Денег в кассе",{"$f":"C925-C926","v":0},{"$f":"D925-D926","v":0},0,0,0,0,0,null,{"$f":"K925-K926","v":0},{"$f":"L925-L926","v":0},null,null,null,null,{"$f":"Q925-Q926","v":0},{"$f":"R925-R926","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C929:R929)-SUM(U921:U934))=0,\"\",SUM(C929:R929)-SUM(U921:U934))","v":""}]
[null,"ROI на 1 рубль",{"$f":"IF(C926=0,\"нет\",C925/C926)","v":"нет"},{"$f":"IF(D926=0,\"нет\",D925/D926)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K926=0,\"нет\",K925/K926)","v":"нет"},{"$f":"IF(L926=0,\"нет\",L925/L926)","v":"нет"},null,null,null,null,{"$f":"IF(Q926=0,\"нет\",Q925/Q926)","v":"нет"},{"$f":"IF(R926=0,\"нет\",R925/R926)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C924:I924)=0,\"\",SUM(C925:I925)/SUM(C924:I924))","v":""},{"$f":"IF(SUM(K924:R924)=0,\"\",SUM(K925:R925)/SUM(K924:R924))","v":""},null,{"$f":"IF(SUM(C924:R924)=0,\"\",SUM(C925:R925)/SUM(C924:R924))","v":""}]
[null,"показы - заходы",{"$f":"IF(C921=0,0,C922/C921)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K921=0,0,K922/K921)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C922=0,0,C923/C922)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K922=0,0,K923/K922)","v":0},{"$f":"IF(L922=0,0,L923/L922)","v":0},null,null,null,null,{"$f":"IF(Q922=0,0,Q923/Q922)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C922:I922)=0,0,(SUM(C923:I923)/SUM(C922:I922)))","v":0},{"$f":"IF(SUM(K922:R922)=0,0,(SUM(K923:R923)/SUM(K922:R922)))","v":0},null,{"$f":"IF(SUM(C922:R922)=0,0,(SUM(C923:R923)/SUM(C922:R922)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C923=0,0,C924/C923)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K923=0,0,K924/K923)","v":0},{"$f":"IF(L923=0,0,L924/L923)","v":0},null,null,null,null,{"$f":"IF(Q923=0,0,Q924/Q923)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C923:I923)=0,0,(SUM(C924:I924)/SUM(C923:I923)))","v":0},{"$f":"IF(SUM(K923:R923)=0,0,(SUM(K924:R924)/SUM(K923:R923)))","v":0},null,{"$f":"IF(SUM(C923:R923)=0,0,(SUM(C924:R924)/SUM(C923:R923)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C922=0,0,C924/C922)","v":0},{"$f":"IF(D922=0,0,D924/D922)","v":0},0,0,0,0,0,null,{"$f":"IF(K922=0,0,K924/K922)","v":0},{"$f":"IF(L922=0,0,L924/L922)","v":0},null,null,null,null,{"$f":"IF(Q922=0,0,Q924/Q922)","v":0},{"$f":"IF(R922=0,0,R924/R922)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C922:I922)=0,0,SUM(C924:I924)/SUM(C922:I922))","v":0},{"$f":"IF(SUM(K922:R922)=0,0,SUM(K924:R924)/SUM(K922:R922))","v":0},null,{"$f":"IF(SUM(C922:R922)=0,0,SUM(C924:R924)/SUM(C922:R922))","v":0}]
[null,null,{"$f":"C920","v":"прямые заходы"},{"$f":"D920","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K920","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k"]
[null,"Всего заходов",{"$f":"C922+C907+C892+C877","v":0},0,0,0,0,0,0,null,{"$f":"K922+K907+K892+K877","v":0},0,null,null,null,null,0,0,null,null,null,null,null,"сайт","площадки",null,"вообще"]
[null,"Всего откликов",{"$f":"C923+C908+C893+C878","v":0},0,0,0,0,0,0,null,{"$f":"K923+K908+K893+K878","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходов в месяц",{"$f":"SUM(C936:I936)","v":0},{"$f":"SUM(K936:R936)","v":0},null,{"$f":"SUM(C936:R936)","v":0}]
[null,"Всего продаж",{"$f":"C924+C909+C894+C879","v":0},0,0,0,0,0,{"$f":"I924+I909+I894+I879","v":0},null,{"$f":"K924+K909+K894+K879","v":0},{"$f":"L924+L909+L894+L879","v":0},null,null,null,null,0,0,null,null,null,null,"откликов в месяц",{"$f":"SUM(C937:I937)","v":0},{"$f":"SUM(K937:R937)","v":0},null,{"$f":"SUM(C937:R937)","v":0}]
[null,"Принесло  чистыми $",{"$f":"C929+C914+C899+C884","v":0},0,0,0,0,0,0,null,{"$f":"K929+K914+K899+K884","v":0},{"$f":"L929+L914+L899+L884","v":0},null,null,null,null,{"$f":"Q929+Q914+Q899+Q884","v":0},{"$f":"R929+R914+R899+R884","v":0},null,null,null,null,"Продаж в месяц",{"$f":"SUM(C938:I938)","v":0},{"$f":"SUM(K938:R938)","v":0},null,{"$f":"SUM(C938:R938)","v":0}]
[null,"Затрачено $",{"$f":"SUM(C881,C896,C911,C926)","v":0},{"$f":"SUM(D881,D896,D911,D926)","v":0},0,0,0,0,0,null,{"$f":"SUM(K881,K896,K911,K926)","v":0},{"$f":"SUM(L881,L896,L911,L926)","v":0},null,null,null,null,{"$f":"SUM(Q881,Q896,Q911,Q926)","v":0},{"$f":"SUM(R881,R896,R911,R926)","v":0},null,"Всего расходы на рекл.",null,null,"$ в кассе за месяц",null,null,null,{"$f":"SUM(X884,X899,X914,X929)","v":0}]
[null,"Макс цена клика",{"$f":"AD883*C943","v":0},{"$f":"AD883*D943","v":0},{"$f":"AD883*E943","v":0},{"$f":"AD883*F943","v":0},{"$f":"AD883*G943","v":0},{"$f":"AD883*H943","v":0},{"$f":"AD883*I943","v":0},null,{"$f":"AD883*K943","v":0},{"$f":"AD883*L943","v":0},null,null,null,null,{"$f":"AD883*Q943","v":0},{"$f":"AD883*R943","v":0},null,{"$f":"SUM(C940:R940)","v":0},{"$f":"IF(T941=0,0,T941/(T941+T943))","v":0}]
["Дней в месяце","ROI канала общ.",{"$f":"IF(SUM(C881,C896,C911,C926)=0,0,SUM(C884,C899,C914,C929)/SUM(C881,C896,C911,C926))","v":0},{"$f":"IF(SUM(D881,D896,D911,D926)=0,0,SUM(D884,D899,D914,D929)/SUM(D881,D896,D911,D926))","v":0},0,0,0,0,0,null,{"$f":"IF(SUM(K881,K896,K911,K926)=0,0,SUM(K884,K899,K914,K929)/SUM(K881,K896,K911,K926))","v":0},{"$f":"IF(SUM(L881,L896,L911,L926)=0,0,SUM(L884,L899,L914,L929)/SUM(L881,L896,L911,L926))","v":0},null,null,null,null,{"$f":"IF(SUM(Q881,Q896,Q911,Q926)=0,0,SUM(Q884,Q899,Q914,Q929)/SUM(Q881,Q896,Q911,Q926))","v":0},{"$f":"IF(SUM(R881,R896,R911,R926)=0,0,SUM(R884,R899,R914,R929)/SUM(R881,R896,R911,R926))","v":0},null,"Всего доп. Расходы"]
[{"$f":"SUM(A878,A893,A908,A923)","v":31},"Заходы-продажи общ",{"$f":"IF(C936=0,\"0\",C938/C936)","v":"0"},{"$f":"IF(D936=0,\"0\",D938/D936)","v":"0"},"0","0","0","0","0",null,{"$f":"IF(K936=0,\"0\",K938/K936)","v":"0"},{"$f":"IF(L936=0,\"0\",L938/L936)","v":"0"},null,null,null,null,{"$f":"IF(Q936=0,\"0\",Q938/Q936)","v":"0"},{"$f":"IF(R936=0,\"0\",R938/R936)","v":"0"},null,{"$f":"SUM(U876:U889)+SUM(U891:U904)+SUM(U906:U919)+SUM(U921:U934)","v":0},{"$f":"IF(T943=0,0,T943/(T943+T941))","v":0}]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[]
["Декабрь",{"$f":"AA1027","v":0}]
[null,null,"Каналы, ведущие на сайт",null,null,null,null,null,null,null,"Продающие каналы, не ведущие на сайт",null,null,null,null,null,null,null,null,"Доп. Расходы",null,null,"Недельная статистика",null,null,null,null,null,"Прогнозы, цели"]
["1 неделя",null,"прямые заходы","директ","adwords","поиск","ссылки","источник m","источник n",null,"Повторные","авито",null,null,null,null,"вконтакт","источник k",null,"описание затрат","деньги",null,null,"сайт","площадки",null,"вообще",null,null,"По факту","За месяц (прогноз по средним)","За месяц  (прогноз по динамике)","Цель"]
[null,"показов"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C964:I964)=0,\"\",SUM(C964:I964)/A965)","v":""},{"$f":"IF(SUM(K964:R964)=0,\"\",SUM(K964:R964)/A965)","v":""},null,{"$f":"IF(SUM(C964:R964)=0,\"\",SUM(C964:R964)/A965)","v":""}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C965:I965)/A965","v":0},{"$f":"SUM(K965:R965)/A965","v":0},null,{"$f":"SUM(C965:R965)/A965","v":0},null,"$ в кассе",{"$f":"AA1027","v":0},{"$f":"IF(SUM(AA966,AA981,AA996,AA1011)=0,0,AVERAGE(AA966,AA981,AA996,AA1011)*AVERAGE(AA987,AA972,AA1002,AA1017)*A1030-AG980)","v":0},{"$f":"AN967+AP967+AR967+AT967","v":{"$error":"#DIV/0!"}}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C966:I966)=0,\"\",SUM(C966:I966)/A965)","v":""},{"$f":"IF(SUM(K966:R966)=0,\"\",SUM(K966:R966)/A965)","v":""},null,{"$f":"IF(SUM(C966:R966)=0,\"\",SUM(C966:R966)/A965)","v":""},null,"Продаж за месяц",{"$f":"AA1026","v":0},{"$f":"AD967*A1030","v":0},{"$f":"AM967*AN966+AO967*AP966+AQ967*AR966+AS967*AT966","v":{"$error":"#DIV/0!"}},{"$f":"IF(AG965=\"\",\"введите цель\",(AG965+AG980)/AVERAGE(AA972,AA987,AA1002,AA1017))","v":"введите цель"},null,null,null,null,{"$f":"W966","v":"среднее продаж/день"},{"$f":"AA966","v":""},{"$f":"A965","v":7},{"$f":"AA981","v":""},{"$f":"A980","v":7},{"$f":"AA996","v":""},{"$f":"A995","v":7},{"$f":"AA1011","v":""},{"$f":"A1010","v":10}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C967:I967)","v":0},{"$f":"SUM(K967:R967)","v":0},null,{"$f":"SUM(C967:R967)","v":0},null,"Продаж в день",{"$f":"IF(SUM(AA966,AA981,AA996,AA1011)=0,0,AVERAGE(AA966,AA981,AA996,AA1011))","v":0},"-",null,{"$f":"IF(AG966=\"введите цель\",\"введите цель\",AG966/A1030)","v":"введите цель"},null,null,null,null,null,{"$f":"IF(ROUND(IF(AM966<>\"\",AM966,AS880+AS880*((AS880-AQ880)/AQ880)),2)>=0,ROUND(IF(AM966<>\"\",AM966,AS880+AS880*((AS880-AQ880)/AQ880)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AM967*AN966*AM973-AM969","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AO966<>\"\",AO966,AM967+AM967*((AM967-AS880)/AS880)),2)>=0,ROUND(IF(AO966<>\"\",AO966,AM967+AM967*((AM967-AS880)/AS880)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AO967*AP966*AO973-AO969","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AQ966<>\"\",AQ966,AO967+AO967*((AO967-AM967)/AM967)),2)>=0,ROUND(IF(AQ966<>\"\",AQ966,AO967+AO967*((AO967-AM967)/AM967)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AQ967*AR966*AQ973-AQ969","v":{"$error":"#DIV/0!"}},{"$f":"IF(ROUND(IF(AS966<>\"\",AS966,AQ967+AQ967*((AQ967-AO967)/AO967)),2)>=0,ROUND(IF(AS966<>\"\",AS966,AQ967+AQ967*((AQ967-AO967)/AO967)),2),0)","v":{"$error":"#DIV/0!"}},{"$f":"AS967*AT966*AS973-AS969","v":{"$error":"#DIV/0!"}}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C968:I968)=0,\"\",SUM(C968:I968))","v":""},{"$f":"IF(SUM(K968:R968)=0,\"\",SUM(K968:R968))","v":""},null,{"$f":"IF(SUM(C968:R968)=0,\"\",SUM(C968:R968))","v":""},null,"Суточный трафик",{"$f":"IF(SUM(AA964,AA979,AA994,AA1009)=0,0,AVERAGE(AA964,AA979,AA994,AA1009))","v":0},"-",null,{"$f":"IF(AG965=\"\",\"введите цель\",((AG965+AG980)/((AD967*AD970*A1030)/(AD968*A1030)))/A1030)","v":"введите цель"},null,null,null,null,{"$f":"W968","v":"затр. на рекламу/неделя"},{"$f":"AA968","v":""},null,{"$f":"AA983","v":""},null,{"$f":"AA998","v":""},null,{"$f":"AA1013","v":""}]
[null,"цена перехода",{"$f":"IF(C964=0,0,C968/C964)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K964=0,0,K968/K964)","v":0},{"$f":"IF(L964=0,0,L968/L964)","v":0},null,null,null,null,{"$f":"IF(Q964=0,0,Q968/Q964)","v":0},{"$f":"IF(R964=0,0,R968/R964)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U963:U976)=0,\"\",SUM(U963:U976))","v":""},null,null,null,null,"Прогноз относительно среднего чека",null,null,null,null,null,null,null,null,null,{"$f":"IF(AM968<>\"\",AM968,AS882+AS882*((AS882-AQ882)/AQ882))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO968<>\"\",AO968,AM969+AM969*((AM969-AS882)/AS882))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ968<>\"\",AQ968,AO969+AO969*((AO969-AM969)/AM969))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS968<>\"\",AS968,AQ969+AQ969*((AQ969-AO969)/AO969))","v":{"$error":"#DIV/0!"}}]
[null,"цена клиента",{"$f":"IF(C966=0,0,C968/C966)","v":0},{"$f":"IF(D966=0,0,D968/D966)","v":0},{"$f":"IF(E966=0,0,E968/E966)","v":0},0,0,0,0,null,{"$f":"IF(K966=0,0,K968/K966)","v":0},{"$f":"IF(L966=0,0,L968/L966)","v":0},null,null,null,null,{"$f":"IF(Q966=0,0,Q968/Q966)","v":0},{"$f":"IF(R966=0,0,R968/R966)","v":0},null,null,null,null,null,null,null,null,null,null,"Средний чек",{"$f":"IF(SUM(AA972,AA987,AA1002,AA1017)=0,0,AVERAGE(AA972,AA987,AA1002,AA1017))","v":0},"-"]
[null,"Денег в кассе",{"$f":"C967-C968","v":0},{"$f":"D967-D968","v":0},0,0,0,0,0,null,{"$f":"K967-K968","v":0},{"$f":"L967-L968","v":0},null,null,null,null,{"$f":"Q967-Q968","v":0},{"$f":"R967-R968","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C971:R971)-SUM(U963:U976))=0,\"\",SUM(C971:R971)-SUM(U963:U976))","v":""},null,null,null,null,"$ в кассе за месяц","-",{"$f":"AE965","v":0},null,{"$f":"IF(AG970=\"\",\"введите цель\",AD967*A1030*AG970-AG980)","v":"введите цель"}]
[null,"ROI на 1 рубль",{"$f":"IF(C968=0,\"нет\",C967/C968)","v":"нет"},{"$f":"IF(D968=0,\"нет\",D967/D968)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K968=0,\"нет\",K967/K968)","v":"нет"},{"$f":"IF(L968=0,\"нет\",L967/L968)","v":"нет"},null,null,null,null,{"$f":"IF(Q968=0,\"нет\",Q967/Q968)","v":"нет"},{"$f":"IF(R968=0,\"нет\",R967/R968)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C966:I966)=0,\"\",SUM(C967:I967)/SUM(C966:I966))","v":""},{"$f":"IF(SUM(K966:R966)=0,\"\",SUM(K967:R967)/SUM(K966:R966))","v":""},null,{"$f":"IF(SUM(C966:R966)=0,\"\",SUM(C967:R967)/SUM(C966:R966))","v":""},null,"Прогноз относительно суточного трафика",null,null,null,null,null,null,null,null,{"$f":"W972","v":"Средний Чек"},{"$f":"AA972","v":""},null,{"$f":"AA987","v":""},null,{"$f":"AA1002","v":""},null,{"$f":"AA1017","v":""}]
[null,"показы - заходы",{"$f":"IF(C963=0,0,C964/C963)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K963=0,0,K964/K963)","v":0},0,null,null,null,null,0,0,null,null,null,null,null,null,null,null,null,null,"Суточный трафик",{"$f":"AD968","v":0},"-",null,null,null,null,null,null,null,{"$f":"IF(AM972<>\"\",AM972,AS886+AS886*((AS886-AQ886)/AQ886))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AO972<>\"\",AO972,AM973+AM973*((AM973-AS886)/AS886))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AQ972<>\"\",AQ972,AO973+AO973*((AO973-AM973)/AM973))","v":{"$error":"#DIV/0!"}},null,{"$f":"IF(AS972<>\"\",AS972,AQ973+AQ973*((AQ973-AO973)/AO973))","v":{"$error":"#DIV/0!"}}]
[null,"заходы - отклики",{"$f":"IF(C964=0,0,C965/C964)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K964=0,0,K965/K964)","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C964:I964)=0,0,(SUM(C965:I965)/SUM(C964:I964)))","v":0},{"$f":"IF(SUM(K964:R964)=0,0,(SUM(K965:R965)/SUM(K964:R964)))","v":0},null,{"$f":"IF(SUM(C964:R964)=0,0,(SUM(C965:R965)/SUM(C964:R964)))","v":0},null,"$ в кассе за месяц","-",{"$f":"AE965","v":0},null,{"$f":"IF(AG973=\"\",\"введите цель\",((AD967*AD970*A1030)/(AD968*A1030))*AG973*A1030-AG980)","v":"введите цель"}]
[null,"отклики - продажи",{"$f":"IF(C965=0,0,C966/C965)","v":0},0,0,0,0,{"$f":"IF(H965=0,0,H966/H965)","v":0},{"$f":"IF(I965=0,0,I966/I965)","v":0},null,{"$f":"IF(K965=0,0,K966/K965)","v":0},0,null,null,null,null,0,0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C965:I965)=0,0,(SUM(C966:I966)/SUM(C965:I965)))","v":0},{"$f":"IF(SUM(K965:R965)=0,0,(SUM(K966:R966)/SUM(K965:R965)))","v":0},null,{"$f":"IF(SUM(C965:R965)=0,0,(SUM(C966:R966)/SUM(C965:R965)))","v":0},null,"продаж в день",{"$f":"AD967","v":0},"-",null,{"$f":"IF(AG973=\"\",\"введите цель\",AA1026/AA1024*AG973)","v":"введите цель"}]
[null,"заходы-продажи",{"$f":"IF(C964=0,0,C966/C964)","v":0},{"$f":"IF(D964=0,0,D966/D964)","v":0},0,0,0,0,0,null,{"$f":"IF(K964=0,0,K966/K964)","v":0},{"$f":"IF(L964=0,0,L966/L964)","v":0},null,null,null,null,{"$f":"IF(Q964=0,0,Q966/Q964)","v":0},{"$f":"IF(R964=0,0,R966/R964)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C964:I964)=0,0,SUM(C966:I966)/SUM(C964:I964))","v":0},{"$f":"IF(SUM(K964:R964)=0,0,SUM(K966:R966)/SUM(K964:R964))","v":0},null,{"$f":"IF(SUM(C964:R964)=0,0,SUM(C966:R966)/SUM(C964:R964))","v":0},null,"при текущем среднем чеке",null,null,null,{"$f":"AD970","v":0}]
["2 неделя",null,{"$f":"C962","v":"прямые заходы"},"директ","adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K962","v":"Повторные"},{"$f":"L962","v":"авито"},null,null,null,null,{"$f":"Q962","v":"вконтакт"},{"$f":"R962","v":"источник k"},null,"Доп. расходы",null,null,null,null,null,null,null,null,"При текущей конверсии посетитель-клиент",null,null,null,{"$f":"IF(AD967=0,0,AD967/AD968)","v":0}]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,"при текущих продажах/день",null,null,null,{"$f":"AD967","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C979:I979)=0,\"\",SUM(C979:I979)/A980)","v":""},{"$f":"IF(SUM(K979:R979)=0,\"\",SUM(K979:R979)/A980)","v":""},null,{"$f":"IF(SUM(C979:R979)=0,\"\",SUM(C979:R979)/A980)","v":""},null,"при текущем суточном трафике",null,null,null,{"$f":"AD968","v":0}]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C980:I980)/A980","v":0},{"$f":"SUM(K980:R980)/A980","v":0},null,{"$f":"SUM(C980:R980)/A980","v":0},null,"при текущих среднемесячных затратах ",null,null,null,{"$f":"IF(COUNT(AA968,AA983,AA998,AA1013)=0,0,AVERAGE(AA968,AA983,AA998,AA1013)*4+SUM(X969,X984,X999,X1014))","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C981:I981)=0,\"\",SUM(C981:I981)/A980)","v":""},{"$f":"IF(SUM(K981:R981)=0,\"\",SUM(K981:R981)/A980)","v":""},null,{"$f":"IF(SUM(C981:R981)=0,\"\",SUM(C981:R981)/A980)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C982:I982)","v":0},{"$f":"SUM(K982:R982)","v":0},null,{"$f":"SUM(C982:R982)","v":0},null,"Калькулятор свободных данных"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C983:I983)=0,\"\",SUM(C983:I983))","v":""},{"$f":"IF(SUM(K983:R983)=0,\"\",SUM(K983:R983))","v":""},null,{"$f":"IF(SUM(C983:R983)=0,\"\",SUM(C983:R983))","v":""},null,"При суточном трафике"]
[null,"цена перехода",{"$f":"IF(C979=0,0,C983/C979)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K979=0,0,K983/K979)","v":0},{"$f":"IF(L979=0,0,L983/L979)","v":0},null,null,null,null,{"$f":"IF(Q979=0,0,Q983/Q979)","v":0},{"$f":"IF(R979=0,0,R983/R979)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U978:U991)=0,\"\",SUM(U978:U991))","v":""},null,null,null,null,"При конверсии заход-клиент"]
[null,"цена клиента",{"$f":"IF(C981=0,0,C983/C981)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K981=0,0,K983/K981)","v":0},{"$f":"IF(L981=0,0,L983/L981)","v":0},null,null,null,null,{"$f":"IF(Q981=0,0,Q983/Q981)","v":0},{"$f":"IF(R981=0,0,R983/R981)","v":0},null,null,null,null,null,null,null,null,null,null,"При среднем чеке"]
[null,"Денег в кассе",{"$f":"C982-C983","v":0},{"$f":"D982-D983","v":0},0,0,0,0,0,null,{"$f":"K982-K983","v":0},{"$f":"L982-L983","v":0},null,null,null,null,{"$f":"Q982-Q983","v":0},{"$f":"R982-R983","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C986:R986)-SUM(U978:U991))=0,\"\",SUM(C986:R986)-SUM(U978:U991))","v":""},null,null,null,null,"При затратах (в месяц)"]
[null,"ROI на 1 рубль",{"$f":"IF(C983=0,\"нет\",C982/C983)","v":"нет"},{"$f":"IF(D983=0,\"нет\",D982/D983)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K983=0,\"нет\",K982/K983)","v":"нет"},{"$f":"IF(L983=0,\"нет\",L982/L983)","v":"нет"},null,null,null,null,{"$f":"IF(Q983=0,\"нет\",Q982/Q983)","v":"нет"},{"$f":"IF(R983=0,\"нет\",R982/R983)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C981:I981)=0,\"\",SUM(C982:I982)/SUM(C981:I981))","v":""},{"$f":"IF(SUM(K981:R981)=0,\"\",SUM(K982:R982)/SUM(K981:R981))","v":""},null,{"$f":"IF(SUM(C981:R981)=0,\"\",SUM(C982:R982)/SUM(C981:R981))","v":""},null,"денег за месяц ",null,null,null,{"$f":"AG983*AG984*AG985*30-AG986","v":0}]
[null,"показы - заходы",{"$f":"IF(C978=0,0,C979/C978)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K978=0,0,K979/K978)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C979=0,0,C980/C979)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K979=0,0,K980/K979)","v":0},{"$f":"IF(L979=0,0,L980/L979)","v":0},null,null,null,null,{"$f":"IF(Q979=0,0,Q980/Q979)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C979:I979)=0,0,(SUM(C980:I980)/SUM(C979:I979)))","v":0},{"$f":"IF(SUM(K979:R979)=0,0,(SUM(K980:R980)/SUM(K979:R979)))","v":0},null,{"$f":"IF(SUM(C979:R979)=0,0,(SUM(C980:R980)/SUM(C979:R979)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C980=0,0,C981/C980)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K980=0,0,K981/K980)","v":0},{"$f":"IF(L980=0,0,L981/L980)","v":0},null,null,null,null,{"$f":"IF(Q980=0,0,Q981/Q980)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C980:I980)=0,0,(SUM(C981:I981)/SUM(C980:I980)))","v":0},{"$f":"IF(SUM(K980:R980)=0,0,(SUM(K981:R981)/SUM(K980:R980)))","v":0},null,{"$f":"IF(SUM(C980:R980)=0,0,(SUM(C981:R981)/SUM(C980:R980)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C979=0,0,C981/C979)","v":0},{"$f":"IF(D979=0,0,D981/D979)","v":0},0,0,0,0,0,null,{"$f":"IF(K979=0,0,K981/K979)","v":0},{"$f":"IF(L979=0,0,L981/L979)","v":0},null,null,null,null,{"$f":"IF(Q979=0,0,Q981/Q979)","v":0},{"$f":"IF(R979=0,0,R981/R979)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C979:I979)=0,0,SUM(C981:I981)/SUM(C979:I979))","v":0},{"$f":"IF(SUM(K979:R979)=0,0,SUM(K981:R981)/SUM(K979:R979))","v":0},null,{"$f":"IF(SUM(C979:R979)=0,0,SUM(C981:R981)/SUM(C979:R979))","v":0}]
["3 неделя",null,{"$f":"C977","v":"прямые заходы"},{"$f":"D977","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K977","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы",null,null,null,null,null,null,null,null,null,null,"заходов"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще",null,null,null,{"$f":"AA1024","v":0}]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C994:I994)=0,\"\",SUM(C994:I994)/A995)","v":""},{"$f":"IF(SUM(K994:R994)=0,\"\",SUM(K994:R994)/A995)","v":""},null,{"$f":"IF(SUM(C994:R994)=0,\"\",SUM(C994:R994)/A995)","v":""},null,null,null,null,null," заходы - отклики:"]
[7,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C995:I995)/A995","v":0},{"$f":"SUM(K995:R995)/A995","v":0},null,{"$f":"SUM(C995:R995)/A995","v":0},null,null,null,"откликов",null,{"$f":"IF(AE993=0,0,AE996/AE993)","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C996:I996)=0,\"\",SUM(C996:I996)/A995)","v":""},{"$f":"IF(SUM(K996:R996)=0,\"\",SUM(K996:R996)/A995)","v":""},null,{"$f":"IF(SUM(C996:R996)=0,\"\",SUM(C996:R996)/A995)","v":""},null," Заходы-продажи",null,{"$f":"AA1025","v":0}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C997:I997)","v":0},{"$f":"SUM(K997:R997)","v":0},null,{"$f":"SUM(C997:R997)","v":0},null,{"$f":"IF(AA1024=0,0,AA1026/AA1024)","v":0},null,null,null,"отклики - продажи:"]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C998:I998)=0,\"\",SUM(C998:I998))","v":""},{"$f":"IF(SUM(K998:R998)=0,\"\",SUM(K998:R998))","v":""},null,{"$f":"IF(SUM(C998:R998)=0,\"\",SUM(C998:R998))","v":""},null,null,null,"продаж",null,{"$f":"IF(AE996=0,0,AE999/AE996)","v":0}]
[null,"цена перехода",{"$f":"IF(C994=0,0,C998/C994)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K994=0,0,K998/K994)","v":0},{"$f":"IF(L994=0,0,L998/L994)","v":0},null,null,null,null,{"$f":"IF(Q994=0,0,Q998/Q994)","v":0},{"$f":"IF(R994=0,0,R998/R994)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U993:U1006)=0,\"\",SUM(U993:U1006))","v":""},null,null,null,null,null,null,{"$f":"AA1026","v":0}]
[null,"цена клиента",{"$f":"IF(C996=0,0,C998/C996)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K996=0,0,K998/K996)","v":0},{"$f":"IF(L996=0,0,L998/L996)","v":0},null,null,null,null,{"$f":"IF(Q996=0,0,Q998/Q996)","v":0},{"$f":"IF(R996=0,0,R998/R996)","v":0},null,null,null,null,null,null,null,null,null,null,null,null,"повторн",null,"Продаж - повторн продаж"]
[null,"Денег в кассе",{"$f":"C997-C998","v":0},{"$f":"D997-D998","v":0},0,0,0,0,0,null,{"$f":"K997-K998","v":0},{"$f":"L997-L998","v":0},null,null,null,null,{"$f":"Q997-Q998","v":0},{"$f":"R997-R998","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C1001:R1001)-SUM(U993:U1006))=0,\"\",SUM(C1001:R1001)-SUM(U993:U1006))","v":""},null,null,null,null,null,null,{"$f":"SUM(K966,K981,K996,K1011)","v":0},{"$f":"IF(AE999=0,0,AE1001/AE999)","v":0}]
[null,"ROI на 1 рубль",{"$f":"IF(C998=0,\"нет\",C997/C998)","v":"нет"},{"$f":"IF(D998=0,\"нет\",D997/D998)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K998=0,\"нет\",K997/K998)","v":"нет"},{"$f":"IF(L998=0,\"нет\",L997/L998)","v":"нет"},null,null,null,null,{"$f":"IF(Q998=0,\"нет\",Q997/Q998)","v":"нет"},{"$f":"IF(R998=0,\"нет\",R997/R998)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C996:I996)=0,\"\",SUM(C997:I997)/SUM(C996:I996))","v":""},{"$f":"IF(SUM(K996:R996)=0,\"\",SUM(K997:R997)/SUM(K996:R996))","v":""},null,{"$f":"IF(SUM(C996:R996)=0,\"\",SUM(C997:R997)/SUM(C996:R996))","v":""}]
[null,"показы - заходы",{"$f":"IF(C993=0,0,C994/C993)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K993=0,0,K994/K993)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C994=0,0,C995/C994)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K994=0,0,K995/K994)","v":0},{"$f":"IF(L994=0,0,L995/L994)","v":0},null,null,null,null,{"$f":"IF(Q994=0,0,Q995/Q994)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C994:I994)=0,0,(SUM(C995:I995)/SUM(C994:I994)))","v":0},{"$f":"IF(SUM(K994:R994)=0,0,(SUM(K995:R995)/SUM(K994:R994)))","v":0},null,{"$f":"IF(SUM(C994:R994)=0,0,(SUM(C995:R995)/SUM(C994:R994)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C995=0,0,C996/C995)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K995=0,0,K996/K995)","v":0},{"$f":"IF(L995=0,0,L996/L995)","v":0},null,null,null,null,{"$f":"IF(Q995=0,0,Q996/Q995)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C995:I995)=0,0,(SUM(C996:I996)/SUM(C995:I995)))","v":0},{"$f":"IF(SUM(K995:R995)=0,0,(SUM(K996:R996)/SUM(K995:R995)))","v":0},null,{"$f":"IF(SUM(C995:R995)=0,0,(SUM(C996:R996)/SUM(C995:R995)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C994=0,0,C996/C994)","v":0},{"$f":"IF(D994=0,0,D996/D994)","v":0},0,0,0,0,0,null,{"$f":"IF(K994=0,0,K996/K994)","v":0},{"$f":"IF(L994=0,0,L996/L994)","v":0},null,null,null,null,{"$f":"IF(Q994=0,0,Q996/Q994)","v":0},{"$f":"IF(R994=0,0,R996/R994)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C994:I994)=0,0,SUM(C996:I996)/SUM(C994:I994))","v":0},{"$f":"IF(SUM(K994:R994)=0,0,SUM(K996:R996)/SUM(K994:R994))","v":0},null,{"$f":"IF(SUM(C994:R994)=0,0,SUM(C996:R996)/SUM(C994:R994))","v":0}]
["4 неделя",null,{"$f":"C992","v":"прямые заходы"},{"$f":"D992","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K992","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k",null,"Доп. расходы"]
[null,"показов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"сайт","площадки",null,"вообще"]
["Дней в неделе","заходов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее заходов/день",{"$f":"IF(SUM(C1009:I1009)=0,\"\",SUM(C1009:I1009)/A1010)","v":""},{"$f":"IF(SUM(K1009:R1009)=0,\"\",SUM(K1009:R1009)/A1010)","v":""},null,{"$f":"IF(SUM(C1009:R1009)=0,\"\",SUM(C1009:R1009)/A1010)","v":""}]
[10,"откликов",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее откликов/день",{"$f":"SUM(C1010:I1010)/A1010","v":0},{"$f":"SUM(K1010:R1010)/A1010","v":0},null,{"$f":"SUM(C1010:R1010)/A1010","v":0}]
["Что сделано:","продаж",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"среднее продаж/день",{"$f":"IF(SUM(C1011:I1011)=0,\"\",SUM(C1011:I1011)/A1010)","v":""},{"$f":"IF(SUM(K1011:R1011)=0,\"\",SUM(K1011:R1011)/A1010)","v":""},null,{"$f":"IF(SUM(C1011:R1011)=0,\"\",SUM(C1011:R1011)/A1010)","v":""}]
[null,"получено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"Всего получено",{"$f":"SUM(C1012:I1012)","v":0},{"$f":"SUM(K1012:R1012)","v":0},null,{"$f":"SUM(C1012:R1012)","v":0}]
[null,"затрачено",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"затр. на рекламу/неделя",{"$f":"IF(SUM(C1013:I1013)=0,\"\",SUM(C1013:I1013))","v":""},{"$f":"IF(SUM(K1013:R1013)=0,\"\",SUM(K1013:R1013))","v":""},null,{"$f":"IF(SUM(C1013:R1013)=0,\"\",SUM(C1013:R1013))","v":""}]
[null,"цена перехода",{"$f":"IF(C1009=0,0,C1013/C1009)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K1009=0,0,K1013/K1009)","v":0},{"$f":"IF(L1009=0,0,L1013/L1009)","v":0},null,null,null,null,{"$f":"IF(Q1009=0,0,Q1013/Q1009)","v":0},{"$f":"IF(R1009=0,0,R1013/R1009)","v":0},null,null,null,null,"доп. расходы/неделя",{"$f":"IF(SUM(U1008:U1021)=0,\"\",SUM(U1008:U1021))","v":""}]
[null,"цена клиента",{"$f":"IF(C1011=0,0,C1013/C1011)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K1011=0,0,K1013/K1011)","v":0},{"$f":"IF(L1011=0,0,L1013/L1011)","v":0},null,null,null,null,{"$f":"IF(Q1011=0,0,Q1013/Q1011)","v":0},{"$f":"IF(R1011=0,0,R1013/R1011)","v":0}]
[null,"Денег в кассе",{"$f":"C1012-C1013","v":0},{"$f":"D1012-D1013","v":0},0,0,0,0,0,null,{"$f":"K1012-K1013","v":0},{"$f":"L1012-L1013","v":0},null,null,null,null,{"$f":"Q1012-Q1013","v":0},{"$f":"R1012-R1013","v":0},null,null,null,null,"Всего денег в кассе",{"$f":"IF((SUM(C1016:R1016)-SUM(U1008:U1021))=0,\"\",SUM(C1016:R1016)-SUM(U1008:U1021))","v":""}]
[null,"ROI на 1 рубль",{"$f":"IF(C1013=0,\"нет\",C1012/C1013)","v":"нет"},{"$f":"IF(D1013=0,\"нет\",D1012/D1013)","v":"нет"},"нет","нет","нет","нет","нет",null,{"$f":"IF(K1013=0,\"нет\",K1012/K1013)","v":"нет"},{"$f":"IF(L1013=0,\"нет\",L1012/L1013)","v":"нет"},null,null,null,null,{"$f":"IF(Q1013=0,\"нет\",Q1012/Q1013)","v":"нет"},{"$f":"IF(R1013=0,\"нет\",R1012/R1013)","v":"нет"},null,null,null,null,"Средний Чек",{"$f":"IF(SUM(C1011:I1011)=0,\"\",SUM(C1012:I1012)/SUM(C1011:I1011))","v":""},{"$f":"IF(SUM(K1011:R1011)=0,\"\",SUM(K1012:R1012)/SUM(K1011:R1011))","v":""},null,{"$f":"IF(SUM(C1011:R1011)=0,\"\",SUM(C1012:R1012)/SUM(C1011:R1011))","v":""}]
[null,"показы - заходы",{"$f":"IF(C1008=0,0,C1009/C1008)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K1008=0,0,K1009/K1008)","v":0},0,null,null,null,null,0,0]
[null,"заходы - отклики",{"$f":"IF(C1009=0,0,C1010/C1009)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K1009=0,0,K1010/K1009)","v":0},{"$f":"IF(L1009=0,0,L1010/L1009)","v":0},null,null,null,null,{"$f":"IF(Q1009=0,0,Q1010/Q1009)","v":0},0,null,null,null,null,"заходы - отклики",{"$f":"IF(SUM(C1009:I1009)=0,0,(SUM(C1010:I1010)/SUM(C1009:I1009)))","v":0},{"$f":"IF(SUM(K1009:R1009)=0,0,(SUM(K1010:R1010)/SUM(K1009:R1009)))","v":0},null,{"$f":"IF(SUM(C1009:R1009)=0,0,(SUM(C1010:R1010)/SUM(C1009:R1009)))","v":0}]
[null,"отклики - продажи",{"$f":"IF(C1010=0,0,C1011/C1010)","v":0},0,0,0,0,0,0,null,{"$f":"IF(K1010=0,0,K1011/K1010)","v":0},{"$f":"IF(L1010=0,0,L1011/L1010)","v":0},null,null,null,null,{"$f":"IF(Q1010=0,0,Q1011/Q1010)","v":0},0,null,null,null,null,"отклики - продажи",{"$f":"IF(SUM(C1010:I1010)=0,0,(SUM(C1011:I1011)/SUM(C1010:I1010)))","v":0},{"$f":"IF(SUM(K1010:R1010)=0,0,(SUM(K1011:R1011)/SUM(K1010:R1010)))","v":0},null,{"$f":"IF(SUM(C1010:R1010)=0,0,(SUM(C1011:R1011)/SUM(C1010:R1010)))","v":0}]
[null,"заходы-продажи",{"$f":"IF(C1009=0,0,C1011/C1009)","v":0},{"$f":"IF(D1009=0,0,D1011/D1009)","v":0},0,0,0,0,0,null,{"$f":"IF(K1009=0,0,K1011/K1009)","v":0},{"$f":"IF(L1009=0,0,L1011/L1009)","v":0},null,null,null,null,{"$f":"IF(Q1009=0,0,Q1011/Q1009)","v":0},{"$f":"IF(R1009=0,0,R1011/R1009)","v":0},null,null,null,null,"заходы - продажи",{"$f":"IF(SUM(C1009:I1009)=0,0,SUM(C1011:I1011)/SUM(C1009:I1009))","v":0},{"$f":"IF(SUM(K1009:R1009)=0,0,SUM(K1011:R1011)/SUM(K1009:R1009))","v":0},null,{"$f":"IF(SUM(C1009:R1009)=0,0,SUM(C1011:R1011)/SUM(C1009:R1009))","v":0}]
[null,null,{"$f":"C1007","v":"прямые заходы"},{"$f":"D1007","v":"директ"},"adwords","поиск","ссылки","источник m","источник n",null,{"$f":"K1007","v":"Повторные"},"авито",null,null,null,null,"вконтакт","источник k"]
[null,"Всего заходов",{"$f":"C1009+C994+C979+C964","v":0},0,0,0,0,0,0,null,{"$f":"K1009+K994+K979+K964","v":0},0,null,null,null,null,0,0,null,null,null,null,null,"сайт","площадки",null,"вообще"]
[null,"Всего откликов",{"$f":"C1010+C995+C980+C965","v":0},0,0,0,0,0,0,null,{"$f":"K1010+K995+K980+K965","v":0},0,null,null,null,null,0,0,null,null,null,null,"заходов в месяц",{"$f":"SUM(C1023:I1023)","v":0},{"$f":"SUM(K1023:R1023)","v":0},null,{"$f":"SUM(C1023:R1023)","v":0}]
[null,"Всего продаж",{"$f":"C1011+C996+C981+C966","v":0},0,0,0,0,0,{"$f":"I1011+I996+I981+I966","v":0},null,{"$f":"K1011+K996+K981+K966","v":0},{"$f":"L1011+L996+L981+L966","v":0},null,null,null,null,0,0,null,null,null,null,"откликов в месяц",{"$f":"SUM(C1024:I1024)","v":0},{"$f":"SUM(K1024:R1024)","v":0},null,{"$f":"SUM(C1024:R1024)","v":0}]
[null,"Принесло  чистыми $",{"$f":"C1016+C1001+C986+C971","v":0},0,0,0,0,0,0,null,{"$f":"K1016+K1001+K986+K971","v":0},{"$f":"L1016+L1001+L986+L971","v":0},null,null,null,null,{"$f":"Q1016+Q1001+Q986+Q971","v":0},{"$f":"R1016+R1001+R986+R971","v":0},null,null,null,null,"Продаж в месяц",{"$f":"SUM(C1025:I1025)","v":0},{"$f":"SUM(K1025:R1025)","v":0},null,{"$f":"SUM(C1025:R1025)","v":0}]
[null,"Затрачено $",{"$f":"SUM(C968,C983,C998,C1013)","v":0},{"$f":"SUM(D968,D983,D998,D1013)","v":0},0,0,0,0,0,null,{"$f":"SUM(K968,K983,K998,K1013)","v":0},{"$f":"SUM(L968,L983,L998,L1013)","v":0},null,null,null,null,{"$f":"SUM(Q968,Q983,Q998,Q1013)","v":0},{"$f":"SUM(R968,R983,R998,R1013)","v":0},null,"Всего расходы на рекл.",null,null,"$ в кассе за месяц",null,null,null,{"$f":"SUM(X971,X986,X1001,X1016)","v":0}]
[null,"Макс цена клика",{"$f":"AD970*C1030","v":0},{"$f":"AD970*D1030","v":0},{"$f":"AD970*E1030","v":0},{"$f":"AD970*F1030","v":0},{"$f":"AD970*G1030","v":0},{"$f":"AD970*H1030","v":0},{"$f":"AD970*I1030","v":0},null,{"$f":"AD970*K1030","v":0},{"$f":"AD970*L1030","v":0},null,null,null,null,{"$f":"AD970*Q1030","v":0},{"$f":"AD970*R1030","v":0},null,{"$f":"SUM(C1027:R1027)","v":0},{"$f":"IF(T1028=0,0,T1028/(T1028+T1030))","v":0}]
["Дней в месяце","ROI канала общ.",{"$f":"IF(SUM(C968,C983,C998,C1013)=0,0,SUM(C971,C986,C1001,C1016)/SUM(C968,C983,C998,C1013))","v":0},{"$f":"IF(SUM(D968,D983,D998,D1013)=0,0,SUM(D971,D986,D1001,D1016)/SUM(D968,D983,D998,D1013))","v":0},0,0,0,0,0,null,{"$f":"IF(SUM(K968,K983,K998,K1013)=0,0,SUM(K971,K986,K1001,K1016)/SUM(K968,K983,K998,K1013))","v":0},{"$f":"IF(SUM(L968,L983,L998,L1013)=0,0,SUM(L971,L986,L1001,L1016)/SUM(L968,L983,L998,L1013))","v":0},null,null,null,null,{"$f":"IF(SUM(Q968,Q983,Q998,Q1013)=0,0,SUM(Q971,Q986,Q1001,Q1016)/SUM(Q968,Q983,Q998,Q1013))","v":0},{"$f":"IF(SUM(R968,R983,R998,R1013)=0,0,SUM(R971,R986,R1001,R1016)/SUM(R968,R983,R998,R1013))","v":0},null,"Всего доп. Расходы"]
[{"$f":"SUM(A965,A980,A995,A1010)","v":31},"Заходы-продажи общ",{"$f":"IF(C1023=0,\"0\",C1025/C1023)","v":"0"},{"$f":"IF(D1023=0,\"0\",D1025/D1023)","v":"0"},"0","0","0","0","0",null,{"$f":"IF(K1023=0,\"0\",K1025/K1023)","v":"0"},{"$f":"IF(L1023=0,\"0\",L1025/L1023)","v":"0"},null,null,null,null,{"$f":"IF(Q1023=0,\"0\",Q1025/Q1023)","v":"0"},{"$f":"IF(R1023=0,\"0\",R1025/R1023)","v":"0"},null,{"$f":"SUM(U963:U976)+SUM(U978:U991)+SUM(U993:U1006)+SUM(U1008:U1021)","v":0},{"$f":"IF(T1030=0,0,T1030/(T1030+T1028))","v":0}]

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[null,"Финансовые показатели",null,null,null,null,null,null,null,null,null,null,null,null,null,"Конверсионные показатели",null,null,null,null,null,null,null,null,null,null,null,null,null,"Количественные показатели"]
[null,"янв","фев","мар","апр","май","июн","июл","авг","сен","окт","ноя","дек",null,null,"янв","фев","мар","апр","май","июн","июл","авг","сен","окт","ноя","дек",null,null,"янв","фев","мар","апр","май","июн","июл","авг","сен","окт","ноя","дек"]
[]
[null,"Денег в кассе по месяцам (чистая прибыль)",null,null,null,null,null,null,null,null,null,null,null,null,null,"Конверсия заходы-продажи",null,null,null,null,null,null,null,null,null,null,null,null,null,"Количество заходов"]
[null,{"$f":"Воронка!AA69","v":0},{"$f":"Воронка!AA157","v":0},{"$f":"Воронка!AA244","v":0},{"$f":"Воронка!AA331","v":0},{"$f":"Воронка!AA418","v":0},{"$f":"Воронка!AA505","v":0},{"$f":"Воронка!AA592","v":0},{"$f":"Воронка!AA679","v":0},{"$f":"Воронка!AA766","v":0},{"$f":"Воронка!AA853","v":0},{"$f":"Воронка!AA940","v":0},{"$f":"Воронка!AA1027","v":0},null,null,{"$f":"Воронка!AC39","v":0},{"$f":"Воронка!AC127","v":0},{"$f":"Воронка!AC214","v":0},{"$f":"Воронка!AC301","v":0},{"$f":"Воронка!AC388","v":0},{"$f":"Воронка!AC475","v":0},{"$f":"Воронка!AC562","v":0},{"$f":"Воронка!AC649","v":0},{"$f":"Воронка!AC736","v":0},{"$f":"Воронка!AC823","v":0},{"$f":"Воронка!AC910","v":0},{"$f":"Воронка!AC997","v":0},null,null,{"$f":"Воронка!AA66","v":0},{"$f":"Воронка!AA154","v":0},{"$f":"Воронка!AA241","v":0},{"$f":"Воронка!AA328","v":0},{"$f":"Воронка!AA415","v":0},{"$f":"Воронка!AA502","v":0},{"$f":"Воронка!AA589","v":0},{"$f":"Воронка!AA676","v":0},{"$f":"Воронка!AA763","v":0},{"$f":"Воронка!AA850","v":0},{"$f":"Воронка!AA937","v":0},{"$f":"Воронка!AA1024","v":0}]
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[]
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[null,"Средний чек",null,null,null,null,null,null,null,null,null,null,null,null,null,"Конверсия заходы-отклики",null,null,null,null,null,null,null,null,null,null,null,null,null,"Количество откликов"]
[null,{"$f":"Воронка!AD12","v":0},{"$f":"Воронка!AD100","v":0},{"$f":"Воронка!AD187","v":0},{"$f":"Воронка!AD274","v":0},{"$f":"Воронка!AD361","v":0},{"$f":"Воронка!AD448","v":0},{"$f":"Воронка!AD535","v":0},{"$f":"Воронка!AD622","v":0},{"$f":"Воронка!AD709","v":0},{"$f":"Воронка!AD796","v":0},{"$f":"Воронка!AD883","v":0},{"$f":"Воронка!AD970","v":0},null,null,{"$f":"Воронка!AG37","v":0},{"$f":"Воронка!AG125","v":0},{"$f":"Воронка!AG212","v":0},{"$f":"Воронка!AG299","v":0},{"$f":"Воронка!AG386","v":0},{"$f":"Воронка!AG473","v":0},{"$f":"Воронка!AG560","v":0},{"$f":"Воронка!AG647","v":0},{"$f":"Воронка!AG734","v":0},{"$f":"Воронка!AG821","v":0},{"$f":"Воронка!AG908","v":0},{"$f":"Воронка!AG995","v":0},null,null,{"$f":"Воронка!AA67","v":0},{"$f":"Воронка!AA155","v":0},{"$f":"Воронка!AA242","v":0},{"$f":"Воронка!AA329","v":0},{"$f":"Воронка!AA416","v":0},{"$f":"Воронка!AA503","v":0},{"$f":"Воронка!AA590","v":0},{"$f":"Воронка!AA677","v":0},{"$f":"Воронка!AA764","v":0},{"$f":"Воронка!AA851","v":0},{"$f":"Воронка!AA938","v":0},{"$f":"Воронка!AA1025","v":0}]
[]
[]
[]
[]
[]
[]
[]
[]
[]
[null,"Затраты на рекламу",null,null,null,null,null,null,null,null,null,null,null,null,null,"Конверсия отклики-продажи",null,null,null,null,null,null,null,null,null,null,null,null,null,"Количество продаж"]
[null,{"$f":"Воронка!T70","v":0},{"$f":"Воронка!T158","v":0},{"$f":"Воронка!T245","v":0},{"$f":"Воронка!T332","v":0},{"$f":"Воронка!T419","v":0},{"$f":"Воронка!T506","v":0},{"$f":"Воронка!T593","v":0},{"$f":"Воронка!T680","v":0},{"$f":"Воронка!T767","v":0},{"$f":"Воронка!T854","v":0},{"$f":"Воронка!T941","v":0},{"$f":"Воронка!T1028","v":0},null,null,{"$f":"Воронка!AG40","v":0},{"$f":"Воронка!AG128","v":0},{"$f":"Воронка!AG215","v":0},{"$f":"Воронка!AG302","v":0},{"$f":"Воронка!AG389","v":0},{"$f":"Воронка!AG476","v":0},{"$f":"Воронка!AG563","v":0},{"$f":"Воронка!AG650","v":0},{"$f":"Воронка!AG737","v":0},{"$f":"Воронка!AG824","v":0},{"$f":"Воронка!AG911","v":0},{"$f":"Воронка!AG998","v":0},null,null,{"$f":"Воронка!AA68","v":0},{"$f":"Воронка!AA156","v":0},{"$f":"Воронка!AA243","v":0},{"$f":"Воронка!AA330","v":0},{"$f":"Воронка!AA417","v":0},{"$f":"Воронка!AA504","v":0},{"$f":"Воронка!AA591","v":0},{"$f":"Воронка!AA678","v":0},{"$f":"Воронка!AA765","v":0},{"$f":"Воронка!AA852","v":0},{"$f":"Воронка!AA939","v":0},{"$f":"Воронка!AA1026","v":0}]
[]
[]
[]
[]
[]
[]
[]
[null,"Дополнительные затраты"]
[null,{"$f":"Воронка!T72","v":0},{"$f":"Воронка!T160","v":0},{"$f":"Воронка!T247","v":0},{"$f":"Воронка!T334","v":0},{"$f":"Воронка!T421","v":0},{"$f":"Воронка!T506","v":0},{"$f":"Воронка!T595","v":0},{"$f":"Воронка!T682","v":0},{"$f":"Воронка!T769","v":0},{"$f":"Воронка!T856","v":0},{"$f":"Воронка!T943","v":0},{"$f":"Воронка!T1030","v":0}]
[null,null,null,null,null,null,null,null,null,null,null,null,null,null,"?"]
[]
[null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,{"$f":"Воронка!C4","v":"прямые заходы"},{"$f":"Воронка!D4","v":"директ"},{"$f":"Воронка!E4","v":"adwords"},{"$f":"Воронка!F4","v":"поиск"},{"$f":"Воронка!G4","v":"ссылки"},{"$f":"Воронка!H4","v":"источник m"},{"$f":"Воронка!I4","v":"источник n"},{"$f":"Воронка!K4","v":"Повторные"},{"$f":"Воронка!L4","v":"авито"},{"$f":"Воронка!Q4","v":"вконтакт"},{"$f":"Воронка!R4","v":"источник k"}]
[null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"янв",{"$f":"Воронка!C68","v":0},{"$f":"Воронка!D68","v":0},{"$f":"Воронка!E68","v":0},{"$f":"Воронка!F68","v":0},{"$f":"Воронка!G68","v":0},{"$f":"Воронка!H68","v":0},{"$f":"Воронка!I68","v":0},{"$f":"Воронка!K68","v":0},{"$f":"Воронка!L68","v":0},{"$f":"Воронка!Q68","v":0},{"$f":"Воронка!R68","v":0}]
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